Authoritas vs SE Ranking (2026): which should you pick?

Pick Authoritas if

• Fits if you track rankings across many countries, devices and cities
• Works for one small site that can live on 1,000 rank credits a month

Look elsewhere if

• Pricey if you just need a few hundred keywords tracked, at $129 a month for 1 user
• Tight if you track one keyword in many places, as each place uses another credit
• Skip it if AI answer tracking is the point, since that's a separate product from $119 a month
• Watch out: the Platform API, BigQuery and Looker Studio templates are Enterprise only, at an unpublished price
• Watch out: the free account goes if you don't log in every 30 days, and going past your credits means upgrading

Pick SE Ranking if

• Fits if you track lots of keywords daily across several client sites
• Works for small marketing teams who want research, audits and tracking under one login

Look elsewhere if

• Pricey if you're one person with one site, as Core is $103.20 a month even on yearly billing and there's no lower plan
• Tight if you need old data, since Core keeps 6 months of history and has 1 manager seat; extra seats start at $16 a month
• Pricey if you want white-label reports, as the Agency Pack is $69 a month extra and sold on yearly billing only
• Watch out: deeper AI search tracking is an add-on at $71.20 a month on yearly billing ($89 monthly)
• Watch out: payments are non-refundable unless the service wasn't delivered as promised, and there's no desktop or phone app

Authoritas

• Every rank check uses credits: a new country, device or location for the same keyword costs another credit.
• AI search tracking is a separate product, from $119 a month for 2,000 prompt credits; search-grounded models need an Enterprise plan.
• To go past a plan's monthly credit allowance on the SEO platform you upgrade to the next tier.
• Platform API access, BigQuery and Looker Studio templates are listed as Enterprise features.

SE Ranking

• Core keeps only 6 months of historical data and includes 1 manager seat; extra seats start at $16 a month.
• White-label reports need the Agency Pack, $69 a month and sold on annual billing only.
• Deeper AI search tracking is an add-on at $71.20 a month billed annually ($89 billed monthly).
• Payments are non-refundable except where the service was not delivered as promised.

Authoritas

Rank tracking

Track keywords daily, weekly or monthly in Google, Bing and regional engines, by country, device and location, checked with a real browser.

Keyword research and market share

Keyword research plus Market Share and Visibility Explorer tools that compare your search visibility with competitors.

Content tools

Optimize existing pages, generate content with AI and research the questions consumers ask, with content gap analysis against competitors.

Technical SEO and backlinks

A website crawler with Core Web Vitals checks, backlink analysis using Majestic data, influencer discovery and link-building campaigns.

Reporting and APIs

Custom reports, dashboards, alerts and BigQuery export, plus a SERPs API, Platform API, content API and a Google Sheets add-on.

AI Search Platform

Tracks brand visibility, sentiment and citations on ChatGPT, Google AI Overviews and AI Mode, Gemini, Claude, Perplexity, DeepSeek and Bing.

SE Ranking

Rank Tracker

Track rankings daily across major search engines, devices and locations, with Google top-100 tracking and share of voice.

Keyword, competitor and backlink research

Research keywords, competitors' traffic and backlinks with no usage caps on either plan, plus backlink monitoring.

Website audit

Crawl sites for technical issues, from 250,000 pages a month on Core to 2 million on Growth, with an on-page checker.

AI visibility tracking

Track 100 or 250 prompts a day across five AI models, with AI source tracking and AI competitor research by domain.

Reports and local SEO

Report Builder (10 or 30 reports), and local tools covering 3 locations, map rank tracking and listings in 100+ directories.

API and MCP

Plans include 25,000 or 100,000 research API credits a month and MCP access for querying the data from AI assistants.

Authoritas

• Free$0

  2 domains, 1,000 keyword rank credits a month and 1 user, with the standard platform features.

• Essential$129

  per month for 15,000 rank credits, billed monthly

  5 domains and 1 user. 1 credit = 1 keyword checked once in one search engine, device and location, so 15,000 covers 500 keywords daily.

• Expert$599

  per month for 100,000 rank credits, billed monthly

  35 domains and 5 users; enough for about 3,300 keywords checked daily in one search engine setup.

• Business$899

  per month for 300,000 rank credits, billed monthly

  75 domains; enough for about 10,000 keywords checked daily in one search engine setup.

• EnterpriseCustom

  Custom credits and user limits, unlimited domains, Platform API, eCommerce integrations, BigQuery, Looker Studio templates and senior account managers.

SE Ranking

• Core$103.20

  per month, billed annually ($129 billed monthly)

  1 manager seat, 10 projects, 2,000 keywords and 100 AI prompts tracked daily, 250,000 audit pages a month and 6 months of history.

• Growth$223.20

  per month, billed annually ($279 billed monthly)

  3 manager seats, 30 projects, 5,000 keywords and 250 prompts daily, 2 million audit pages, all-time history and guest links.

• EnterpriseCustom

  Custom limits and terms, full API and advanced integrations, through sales.

Authoritas

• Annual discount

  One month free with annual billing

  Authoritas says signing up for a year gives one month free: Essential is $1,419 a year instead of 12 × $129.

• Other savings

  20% off when adding the second platform

  Upgrading in-app from the SEO platform to the AI Search platform, or the other way, within the first 90 days takes 20% off the total cost.

SE Ranking

• Annual discount

  Save 20% with annual billing

  SE Ranking's pricing page lists Core at $103.20 a month billed annually instead of $129 monthly, and Growth at $223.20 instead of $279.