Conductor vs Profound (2026): which should you pick?
As of Oct 23, 2026, Conductor and Profound share a 2.2 GPA, neither has a free plan and their prices can't be set side by side, so the choice depends on whether you care more about value for money, where Conductor grades higher, or features, where Profound does.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
They get the same grade on the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Conductor
Enterprise SEO and AI search visibility platform with site monitoring
Free trial
Profound
AI search visibility tracking with an AI marketing agent built in
Free trial · from $99/mo
Which one is for you
Pick Conductor if
- Fits if your team tracks both Google rankings and AI answers
- Works for enterprise content teams producing and scoring pages at scale
Look elsewhere if
- Tight if you're on Essentials, with 500 keywords, 5 competitors and no AI search credits listed
- Skip it if you want a price before talking to sales, as none is published
- Tight if you write a lot, as drafts are capped at 60 a year on Essentials and 180 on Growth
- Not for you if you're a small business, as even the smallest plan is meant for smaller enterprise teams
- Skip it if you need backlink research, as none is on record, and there's no desktop or phone app
Pick Profound if
- Fits if you're a large brand that wants answers tracked on up to 9 engines and can sign a custom contract
- Works for agencies running pitch audits for prospects, at $99 a month for 10 short workspaces
Look elsewhere if
- Skip it if you want to sign up and pay without a sales call, as brands can't
- Pricey if you're an agency with several clients, at $399 a month per client workspace on top of $99
- Tight if you want to test your own questions, since the trial's prompts are fixed
- Watch out: custom prompts, the API, exports and SSO all come only with Enterprise
- Watch out: agents spend credits, and extra credits need an Enterprise package with overage billing or a pause
How we grade them
| 2.2GPAConductorFair | 2.2GPAProfoundFair | |
|---|---|---|
| Value for money | CNo prices are published. The Essentials, Growth and Enterprise plans are usage-based and arranged with Conductor's sales team, so the price is only given on a sales call. | DBrands get no published price: past the trial it's a custom Enterprise quote, given only on a sales call. Agency Growth is $99 a month, but that buys 10 short pitch audits, and each real client workspace is $399 a month on top. |
| Free plan and trial | CNo free plan, but a free trial of 3 weeks with no credit card needed. After that, the price comes from the sales team. | CNo free plan, but a 7-day trial runs 50 preset prompts daily on ChatGPT, Gemini and AI Overviews. You can't edit those prompts, so you see the questions Profound picks, not your own. |
| Features | CResearch, rank tracking, AI visibility, an AI writer and 24/7 site monitoring. The gaps the listing names are on Essentials: 500 keywords, 5 competitors, no AI search credits and 60 writing drafts a year. No backlink research is on record either. | BDaily answers with citations, sentiment and competitor ranking on up to 9 engines, Claude, Copilot and DeepSeek among them, plus an AI Marketer, reusable agents, Prompt Volumes and crawler analytics across unlimited domains. It covers the whole job; the agents run on credits. |
| Ease of use | CNo rating on record. It's built for enterprise teams, with research, content and monitoring to set up, and plenty to learn. | CNo rating on record. Brands are onboarded through sales, and custom prompts, exports and the API only arrive with Enterprise, so there's set-up before it's really yours. |
| Platforms and integrations | BWeb only, connected to Search Console, Google Analytics and Adobe Analytics, with Conductor data inside ChatGPT, Claude and Copilot, plus a data API and an MCP server. No desktop or phone app. | BWeb only, with no desktop or phone app. It connects to Google Analytics, Search Console, Cloudflare, Vercel, WordPress, Webflow, Slack and G2, and the API comes with Enterprise. |
| Best for | enterprise SEO with round-the-clock site monitoring | big brands tracking AI answers on many engines |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Conductor and Profound. How we grade
Where they differ
- Conductor also covers reports, keyword research, rank tracking and site audit.
- Profound also covers AI agents and web analytics.
In commonWebPublic APIAI search visibilityContent optimization
At a glance
| Conductor | Profound | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | Not published | $99 per month (Agency Growth, the self-serve plan for agencies) |
| Free plan | None | None |
| Free trial | Free for 3 weeks, no credit card needed | 7-day free trial: 50 preset prompts run daily on ChatGPT, Gemini and Google AI Overviews, with limited AI Marketer credits |
| Web | ||
| Made by | Conductor | Profound |
| Price read from | Not confirmed | tryprofound.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Conductor
- No prices are published; the Essentials, Growth and Enterprise plans are usage-based and arranged with Conductor's sales team.
- Essentials tracks 500 keywords and 5 competitors and lists no AI search credits; Growth includes 2,500 a year.
- Writing assistant drafts are capped per year: 60 on Essentials and 180 on Growth.
- It is aimed at enterprises; the smallest plan is described as for smaller enterprise teams.
Profound
- Brands have no self-serve paid plan: after the 7-day trial, ongoing tracking needs a custom-priced Enterprise contract.
- Trial users get a recommended prompt set and cannot edit it; custom prompts, API access, exports and SSO come with Enterprise.
- On Agency Growth, each full client workspace is a $399-a-month add-on and 5 more trial workspaces cost $199 a month.
- Agent runs use credits; extra credits beyond the plan need an Enterprise package, with overage billing or a pause set by the account team.
Key features
Conductor
- Conductor Intelligence
- Keyword, topic and audience research, competitor market share, rank tracking and dashboards that tie search and AI visibility to traffic and revenue.
- AI visibility tracking
- Tracks brand mentions, citations and sentiment in AI answers; Conductor names ChatGPT, Perplexity, Gemini, Copilot, Claude and Google AI Overviews.
- Conductor Creator
- An AI writing assistant drafts content, with content scores, content profiles for brand rules and internal link recommendations.
- Conductor Monitoring
- Watches websites 24/7 for technical SEO problems and changes, including how AI bots crawl the site, with real-time alerts.
- AgentStack, API and MCP
- Conductor data inside ChatGPT, Claude and Copilot, a data API and MCP server for building agents, and ready-made content and technical agents.
Profound
- Answer Engine Insights
- Runs set prompts daily and reports where a brand appears in the answers, which sources are cited, sentiment and how it ranks against competitors.
- Wide engine coverage
- Enterprise can track ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews and Exa Search.
- AI Marketer and agents
- An assistant that finds gaps in AI answers and drafts or rewrites pages, plus reusable agents for recurring work. Agents run on credits.
- Agent Analytics
- Tracks AI crawler visits and AI-referred traffic across unlimited domains by connecting to CDNs and hosts such as Cloudflare, Fastly, AWS and Vercel.
- Prompt Volumes
- Estimates what people ask AI answer engines about a topic; the trial allows 5 searches.
- Agency workspaces
- Agency plans manage short pitch workspaces for prospects and full client workspaces from one dashboard with consolidated billing.
Plans
Conductor
Pricing could not be confirmed. See conductor.com.
Profound
Agency Growth$99
per month for up to 10 pitch workspaces a month
For agencies: 10 seven-day pitch audits a month on ChatGPT, Perplexity and AI Overviews, 5 agency seats. Each full client workspace is $399 a month extra.
EnterpriseCustom
For brands: tailored prompt tracking on up to 9 answer engines, AI Marketer credits, all-time history, CSV and JSON exports, API, SSO and dedicated support.
Agency EnterpriseCustom
For large agencies and networks: tailored client and trial workspaces, a dedicated agency partner, go-to-market help and Slack support.
Common questions
Which is cheaper, Conductor or Profound?
As of Oct 23, 2026, Conductor has no price we could confirm, and Profound starts at $99 per month (Agency Growth, the self-serve plan for agencies).
Which has a free plan, Conductor or Profound?
As of Oct 23, 2026, neither Conductor nor Profound has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.