CustomCat vs Swag Pro (formerly Printfection) (2026): which should you pick?
As of Nov 13, 2026, CustomCat grades higher than Swag Pro (formerly Printfection): 3.0 against 1.8 out of 4.0.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
CustomCat grades higher on value for money and the free plan. They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
CustomCat
US print-on-demand printer with wholesale prices and a PRO plan
Swag Pro (formerly Printfection)
Branded swag ordering, storage and shipping platform for companies
Which one is for you
Pick CustomCat if
- Fits if you sell lots of T-shirts and want PRO's 20% to 40% off wholesale prices
- Works for Shopify, Etsy, WooCommerce and BigCommerce stores shipping mostly to US customers
Look elsewhere if
- Not for you if most of your buyers are abroad, as printing happens only in the US and orders ship from there
- Skip it if you sell on TikTok Shop or Amazon, as neither is on its integration list
- Pricey if you pay monthly, at $30 for PRO against $300 a year
- Watch out: the 60-day PRO trial is for first-time subscribers only
- Watch out: Enterprise pricing depends on steady daily orders or monthly revenue, reviewed every quarter
Pick Swag Pro (formerly Printfection) if
- Fits if you run swag for a company and want storage and shipping handled
- Works for teams that link swag to Salesforce or Marketo
Look elsewhere if
- Skip it if you want a published price, as both plans say to talk to sales
- Not for you if you want to try it free, as no trial is listed
- Tight if you stock many items: Standard has 20 SKUs and storage tops out at 5,000 pieces
- Watch out: the company has renamed itself Swag Pro, and shipping starts at $5.99 per order
How we grade them
| 3.0GPACustomCatVery good | 1.8GPASwag Pro (formerly Printfection)Weak | |
|---|---|---|
| Value for money | AThe figure is $0 a month: Lite has the full catalog at standard wholesale prices, unlimited product creation and no minimum order. PRO is $300 a year ($30 monthly) for 20% to 40% off. The printers it's listed with are free to sell on too. | CNo plan price is published and both plans say to talk to sales. Shipping starts at $5.99 an order and extra SKUs are $25 a month each. |
| Free plan and trial | AFree outright on Lite, with the full catalog and unlimited products. First-time subscribers also get a 60-day free trial of PRO, the longest trial in this category. | FNo free plan and no trial are on record, and the page says a plan is required to use the platform. |
| Features | CPrinting and shipping done by CustomCat itself, DIGISOFT and all-over print, personalization apps, bulk publishing, an API and CSV upload. The gaps: printing happens only in the US, and TikTok Shop and Amazon aren't among its integrations. | CSourcing and printing, storage and fulfillment, company swag stores, kits and reporting. Standard has 20 SKUs and 5,000 pieces of storage. |
| Ease of use | CNo store rating on record. You connect a store or upload a CSV and create products, with bulk tools to help, so there's setup before your first sale. | CNo store rating is on record. It is sold through sales and set up with a customer success manager. |
| Platforms and integrations | BWeb, with Shopify, Etsy, WooCommerce and BigCommerce, Order Desk, CSV upload and an API, plus Customily, Teeinblue and Zakeke for personalization. No phone or desktop app on record. | BWeb only, with Salesforce, Marketo and Zapier, plus an API on Enterprise. |
| Best for | US-made print on demand at wholesale prices | branded swag storage and shipping for companies |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: CustomCat and Swag Pro (formerly Printfection). How we grade
Where they differ
- Swag Pro (formerly Printfection) also covers reports and inventory.
At a glance
| CustomCat | Swag Pro (formerly Printfection) | |
|---|---|---|
| Pricing | Free plan | Paid |
| Starts at | $25 per month, billed annually ($30 billed monthly) | Not published |
| Free plan | CustomCat Lite: the full catalog at standard wholesale prices, unlimited product creation and direct fulfillment, with no subscription. You pay the product's base cost and shipping when a sale is made. | None |
| Free trial | 60-day free trial of CustomCat PRO for first-time subscribers | None listed |
| Web | ||
| Made by | CustomCat | Swag Pro (a Custom Ink company) |
| Price read from | help.customcat.com | printfection.com |
| Checked | Oct 18, 2026 | Nov 13, 2026 |
Worth knowing
CustomCat
- Products and shipping are paid per sale: CustomCat's example T-shirt costs $9.58 on Lite and $6.90 on PRO, and an 11oz mug $6.82 or $3.75.
- Printing happens only in the US, so international orders ship from there.
- TikTok Shop and Amazon are not among the listed integrations.
- Enterprise pricing needs a steady daily order volume or monthly revenue, reviewed every quarter.
Swag Pro (formerly Printfection)
- No plan price is published; both plans say to talk to sales, and the page says a plan is required to use the platform.
- On top of the monthly platform fee you pay product price, a fulfillment charge per order and shipping, which starts at $5.99 per order.
- Standard includes 20 SKUs; extra items are $25 a month each, and storage tops out at 5,000 pieces.
- The company has renamed itself Swag Pro; the printfection.com address now serves those pages.
Key features
CustomCat
- US production
- Orders are printed and shipped from the USA by CustomCat itself, with no third parties in between; it advertises 48-hour printing.
- Wholesale pricing tiers
- Lite charges standard wholesale prices; PRO cuts them by 20% to 40%, and Enterprise adds volume discounts for high-volume sellers.
- Store integrations
- Connect Shopify, Etsy, WooCommerce or BigCommerce, or send orders by CSV upload, through Order Desk or with the CustomCat API.
- Personalization apps
- Works with Customily, Teeinblue and Zakeke for personalized products, and Shopify stores can add a personalization section.
- Bulk publishing
- Tools to create products in bulk and mass-publish listings, with a design library and export templates.
- Printing options
- DIGISOFT digital printing and all-over-print products, with eco-friendly items in the catalog.
Swag Pro (formerly Printfection)
- Sourcing and printing
- A catalog of promotional products with screen printing, embroidery and debossing.
- Storage and fulfillment
- The platform stores, packs and ships swag, including customs, returns and international delivery.
- Company swag stores
- Self-serve storefronts for employees or customers, with budgets set per user. Enterprise plan only.
- Giveaways and kits
- Recipients can pick a gift and enter their own address; standard and premium swag kits are available.
- Integrations and API
- Send swag from Salesforce, Marketo and Zapier; API access is on the Enterprise plan.
- Reporting
- Tracks budget, inventory, spend and delivery.
Plans
CustomCat
CustomCat Lite$0
Full catalog at standard wholesale prices, unlimited product creation, DIGISOFT printing and no minimum order volume.
CustomCat PRO$25
per month, billed annually ($30 billed monthly)
20% to 40% off wholesale prices on the whole catalog, plus promotional product pricing. Sold as $300 a year or $30 a month.
EnterpriseCustom
For stores with hundreds of orders a day: volume pricing, a dedicated account specialist, SLAs and API technical support.
Swag Pro (formerly Printfection)
StandardCustom
5,000 pieces of storage, 20 product SKUs, 100 platform users, free samples and a dedicated customer success manager; sold through sales.
EnterpriseCustom
15,000 pieces of storage, unlimited SKUs and users, company swag stores, API access and custom integrations; sold through sales.
Ways to pay less
CustomCat
- Annual discount
PRO for $300 a year, save 17%
CustomCat PRO costs $300 a year, or $25 a month, against $30 billed monthly; CustomCat's Shopify listing calls this a 17% saving.
Swag Pro (formerly Printfection)
- Annual discount
Annual subscription discount
Plans are month-to-month, and the FAQ says discounted rates are available if you sign up for one year; the amount is not stated.
Common questions
Which is cheaper, CustomCat or Swag Pro (formerly Printfection)?
As of Nov 13, 2026, CustomCat starts at $25 per month, billed annually ($30 billed monthly), and Swag Pro (formerly Printfection) publishes no starting price.
Which has a free plan, CustomCat or Swag Pro (formerly Printfection)?
As of Nov 13, 2026, only CustomCat has a free plan. Swag Pro (formerly Printfection) does not.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.