Frase vs Page Optimizer Pro (2026): which should you pick?

Pick Frase if

• Fits if you want articles drafted and published with little work on your part
• Works for agencies running content for up to 10 client sites on Scale at $239 a month

Look elsewhere if

• Tight if you publish a lot, as Starter stops at 10 articles a month with no overage option
• Pricey if you need a team, since 3 seats means Professional at $103 a month, and extra seats are $29 each
• Not for you if you need white-label reports or a client portal, which are Enterprise only
• Watch out: reporting history is current only on Starter, 3 months on Professional and 12 on Scale
• Too light for watching many pages on Starter, which tracks 10 pages for decay and 50 AI prompts

Pick Page Optimizer Pro if

• Fits if you tune individual pages against what ranks on Google right now
• Works for agencies giving writers access through a secret key, without a login

Look elsewhere if

• Not for you if you want to try it first, as there's no free plan or trial, only a 7-day refund
• Tight if you're on Basic, as 20 credits is about 10 new reports a month
• Pricey if you run out of credits, with bundles from $15 for 10 up to $800 for 1,000
• Watch out: the API is a $10 a month add-on, costs 2 credits a call and is capped at 100 calls on Unlimited
• Pricey if your team is big, as Teams covers 5 sub-accounts and each extra one is $12 a month

Frase

• Starter stops at its monthly limits; overages are optional on Professional and Scale at $5 or $4 per extra article.
• Extra seats cost $29 a month each on Professional and Scale.
• Reporting history is current only on Starter, 3 months on Professional and 12 months on Scale.
• White-label reports and a branded client portal need the custom-priced Enterprise plan.

Page Optimizer Pro

• There is no free plan or free trial; instead there is a 7-day refund guarantee, subject to the refund policy.
• Basic has 20 credits a month and a new POP report costs 2; unlimited report runs start with the Unlimited plan.
• Extra credits come in bundles from $15 for 10 to $800 for 1,000, and do not expire.
• API access is a $10 a month add-on that spends credits, 2 per call; Unlimited is capped at 100 API calls a month.

Frase

Research and drafting

Frase studies the pages that rank for a topic, then drafts and optimizes an article with SEO and GEO scores and generated images.

Publishing agent

Push finished posts to WordPress, Webflow, Sanity or Wix, or let the agent publish on its own for content types you choose.

Content Guard

Watches 10 to 300 published pages for falling Google rank or traffic, writes a revision and republishes it once you approve.

AI Visibility

Monitors daily whether ChatGPT and Google AI cite you; Professional adds Perplexity and Scale adds Claude and Gemini.

FraseCMS

A hosted or headless CMS included free up to 100,000 page views a month; paid tiers at $19 or $99 a month add room and drop the badge.

MCP server, CLI and API

Run Frase from Claude, ChatGPT, Codex or Cursor, with 5,000 to 50,000 API, MCP and CLI requests a month by plan.

Page Optimizer Pro

POP reports

Scores a page for a keyword and location against the ranking pages, with exact keyword counts, variations, related terms and a target word count.

AI Writer and content editor

Generates new pages or rewrites existing ones from a report, and lets you edit in POP and re-score. Writing uses credits.

Chrome extension

Shows POP recommendations and live scores inside Google Docs, WordPress, Shopify and other site editors; a secret key gives writers access without a login.

AI Visibility Tracker

Checks whether ChatGPT, Google AI, Gemini, Claude and Perplexity recommend your brand, and which competitors they name instead.

Keyword tools and tracking

Keyword research and clustering paid for with credits, and rank tracking for 250 keywords on Unlimited or 500 on Teams.

Watchdog, EEAT and schema

Watchdog alerts you when ranking pages change, the EEAT tool compares trust signals with competitors, and a schema tool generates markup.

Frase

• Starter$39

  per month, billed yearly ($49 billed monthly)

  1 seat, 1 site, 10 articles and 50 audit pages a month, 50 AI prompts in ChatGPT and Google AI, 10 pages watched for decay.

• Professional$103

  per month, billed yearly ($129 billed monthly)

  3 seats, 5 sites, 40 articles and 250 audit pages, 200 AI prompts adding Perplexity, content calendar and internal links.

• Scale$239

  per month, billed yearly ($299 billed monthly)

  5 seats, 10 domains, 100 articles and 1,000 audit pages, 500 prompts adding Claude and Gemini, client-ready reports.

• EnterpriseCustom

  Custom seats and limits, white-label reports, a client portal, SSO and an SLA, through sales.

Page Optimizer Pro

• Basic$40

  per month, billed monthly

  Unlimited domains and 20 POP credits a month for reports, AI Writer, EEAT, NLP and Watchdog, plus the AI Visibility Tracker.

• Unlimited$62

  per month, billed annually ($72 billed monthly)

  Unlimited POP report runs under a fair use policy, 50 credits a month, keyword tools and tracking for up to 250 keywords.

• Teams$119

  per month, billed annually ($143 billed monthly)

  5 sub-accounts (up to 100 at $12 a month each), 120 credits a month, 500 tracked keywords and white-label PDF reports.

Frase

• Annual discount

  Save 20% with yearly billing

  Frase's pricing page takes 20% off for yearly billing: Professional is $103 a month billed yearly instead of $129 month to month.

Page Optimizer Pro

• Annual discount

  Save 17% with annual billing

  POP's pricing page lists 17% off on annual billing: Unlimited is $739 a year ($62 a month) instead of $72 a month billed monthly.