GoVISIBLE vs Semrush (2026): which should you pick?
As of Oct 23, 2026, Semrush grades higher than GoVISIBLE: 2.2 against 2.0 out of 4.0.
Checked Oct 17, 2026 and Oct 23, 2026 · graded Oct 17, 2026 and Oct 23, 2026 by ToolGPA
GoVISIBLE grades higher on value for money. Semrush grades higher on the free plan and features. They get the same grade on ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
GoVISIBLE
Daily AI visibility tracking with an action center and content studio
Semrush
SEO suite for keyword research, rank tracking and AI search visibility
Which one is for you
Pick GoVISIBLE if
- Fits if you sell online and want your products tracked per SKU in AI shopping answers
- Works for Shopify and WordPress sites that track one market in 2 or 3 engines
Look elsewhere if
- Tight if you need more than 2 or 3 engines, at $30 a month for each extra
- Skip it if you track several markets or clients: self-serve plans cover one project and location, and agency plans are coming soon
- Watch out: content and actions run on credits, 200 a month on Starter, with 500 more costing $50
- Pricey if you want AI assistants, workflow automation or content actions, which start at Professional for $139
- Skip it if you want to try it before paying, as the only free thing is a one-off audit snapshot
Pick Semrush if
- Fits if you want research, rank tracking and audits in one account and can pay $117.33 a month or more
- Works for agencies that need keyword data for many countries and compare client sites with competitors
Look elsewhere if
- Pricey if you're one person with one site, at $117.33 a month even yearly, and the trial checks your card with a small charge
- Tight if your team is more than just you, since every extra user is from $45 a month
- Skip it if AI answer tracking is the point, as the SEO plan leaves it out and Starter is $165.17 a month
- Watch out: the API and share of voice need the custom-priced Advanced plan, and scheduled PDF reports are $10 to $20 a month extra
- Watch out: local, content, social and ad tools are separate toolkits with their own prices, and the free plan allows 10 reports a day
How we grade them
| 2.0GPAGoVISIBLEFair | 2.2GPASemrushFair | |
|---|---|---|
| Value for money | CStarter is $49 a month for 100 prompts on 2 engines, with 15% off yearly. That's right on this category's middle of $49, but a third engine means Growth at $79 or another $30 a month. | DThe SEO plan, the one Semrush aims at freelancers and small businesses, is $117.33 a month billed yearly ($139 monthly). That's in this category's dearest tenth, for one user. AI search tracking needs Starter at $165.17, and each extra person is from $45 a month. |
| Free plan and trial | DNo free plan or trial, just a free one-off AI visibility audit with no card. That's a single snapshot. | CA free account with no card: 1 project, 10 reports a day and 10 tracked keywords. Fine for a look around, but you'll hit the wall in an afternoon. The 7-day trial of the paid plans checks your card with a small charge that's refunded at once. |
| Features | CDaily tracking, citation intelligence, an action center and content studio, AI crawler stats, technical scores and AI shopping per product. The gap is in its own listing: self-serve plans cover 2 or 3 engines and one location. | BKeyword research from a database it puts at 29 billion keywords across 142 countries, competitor and backlink analysis, daily rank tracking and Site Audit. It covers the whole job, though the SEO plan only gets the basic research tools and no AI visibility. |
| Ease of use | CNo rating on record. You pick engines and prompts, connect your analytics and learn the credits that pay for content. | CNo rating on record. It's a big suite with a lot of reports, and there are projects to set up and plenty to learn before it all makes sense. |
| Platforms and integrations | BWeb only, linked to Search Console, GA4, Cloudflare, WordPress, Data Studio and Shopify, with webhooks and an MCP server for Claude and ChatGPT. | BWeb only, with no desktop or phone app. It connects to Google Analytics, Search Console, Wix, Yoast, AIOSEO, Supermetrics and Monday.com, has MCP from Starter, and the API comes with the custom-priced Advanced plan. |
| Best for | daily tracking with AI shopping on a budget | all-in-one SEO research for teams with a budget |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: GoVISIBLE and Semrush. How we grade
Where they differ
- GoVISIBLE also covers web analytics, AI search visibility and content optimization.
- Semrush also covers keyword research, rank tracking and backlink analysis.
At a glance
| GoVISIBLE | Semrush | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $49 per month for 100 prompts on 2 AI engines, billed monthly | $117.33 per month, billed annually ($139 billed monthly) |
| Free plan | None | Free account: 1 project, 10 analytics reports a day across the main tools and 10 keywords in Position Tracking. No credit card needed. |
| Free trial | Free one-time AI Visibility Audit: a dashboard snapshot, no card required | 7-day free trial of paid plans; a card is checked with a small charge that is refunded at once |
| Web | ||
| Made by | GoVISIBLE | Semrush Holdings |
| Price read from | govisible.ai | semrush.com |
| Checked | Oct 23, 2026 | Oct 17, 2026 |
Worth knowing
GoVISIBLE
- Self-serve plans cover 2 or 3 AI engines and one location; extra engines are $30 a month each.
- Credits pay for content and actions: 200 to 2,000 a month by plan, with 500 more for $50.
- AI assistants, workflow automation and AI content actions start at Professional.
- Agency plans are listed as coming soon on the pricing page.
Semrush
- Each plan includes one user; extra users start at $45 a month each, priced by plan level.
- Scheduled PDF reports are an add-on at $10 a month, or $20 with white-labeling; Advanced includes reporting.
- API access and share of voice come only with the custom-priced Advanced plan.
- Local, content, social, advertising, AI PR and traffic tools are separate toolkits with their own prices.
Key features
GoVISIBLE
- Daily AI visibility tracking
- Runs tracked prompts every day with history, multilingual tracking and sub-brands, and reports share of voice and competitor standing.
- Citation intelligence
- Shows fan-out queries, which of your pages influence answers, and the third-party sources by category that shape what AI says.
- Action Center and Content Studio
- Ranks topics and prompts by visibility lost, gives content and citation recommendations per prompt, and drafts SEO and GEO content.
- AI crawl intelligence
- Tracks AI agent visits, AI referral traffic and crawlability, alongside a technical SEO score and a GEO score.
- AI shopping tracking
- Upload a product catalog to track visibility per SKU in AI shopping answers, top merchants and retailer versus brand presence.
- Integrations and MCP
- Connects Search Console, GA4, Cloudflare, WordPress, Data Studio, Shopify and webhooks; the MCP server works with Claude and ChatGPT.
Semrush
- Keyword research
- Look up search volume, difficulty and intent from a database Semrush puts at 29 billion keywords across 142 country databases.
- Competitor and backlink analysis
- See which keywords and pages bring a rival site its traffic, and inspect any domain's backlink profile.
- Position Tracking
- Track daily rankings for 500 to 5,000+ keywords depending on the plan; Pro+ adds tracking by location and device.
- Site Audit
- Crawl your sites for technical SEO problems. From the Starter plan the audit also checks how ready a site is for AI search.
- AI visibility tracking
- Starter and above track daily whether set prompts in AI chat tools mention your brand, with sentiment monitoring. The SEO plan has none of this.
- MCP and API access
- Starter and above can query Semrush data from AI assistants through MCP; the API itself comes with the Advanced plan.
Plans
GoVISIBLE
Starter$49
per month for 100 prompts on 2 AI engines, billed monthly
1 project, 1 location, daily tracking, 50 prompts per engine and 200 credits. Core features, integrations and MCP included.
Growth$79
per month for 150 prompts on 3 AI engines, billed monthly
1 project, 1 location, daily tracking and 500 credits.
Professional$139
per month for 150 prompts on 3 AI engines, billed monthly
Same tracking as Growth with 2,000 credits, plus AI assistants, workflow automation and AI content actions.
EnterpriseCustom
Several projects and markets, all supported AI engines, custom prompt capacity, locations and credits, and multi-model content.
Semrush
Free$0
1 project, 10 analytics reports a day and 10 tracked keywords, for trying the tools.
SEO$117.33
per month, billed annually ($139 billed monthly)
1 user, 5 websites, 500 keywords tracked daily, basic keyword and competitor research, and Site Audit. No AI search tracking.
Starter$165.17
per month, billed annually ($199 billed monthly)
5 websites and 500 keywords, full keyword research tools, MCP access, 50 AI prompts tracked daily and 300 AI visibility reports a day.
Pro+$248.17
per month, billed annually ($299 billed monthly)
15 websites, 1,500 keywords, historical data, content optimization, cannibalization checks, multi-location tracking and 100 AI prompts.
AdvancedCustom
40+ websites, 5,000+ keywords, share of voice, API access, team users, reporting and unlimited AI prompts. Sold after a demo.
Ways to pay less
GoVISIBLE
- Annual discount
15% off with annual billing
The pricing page's billing switch shows a 15% saving for paying annually instead of monthly.
Semrush
- Annual discount
Save up to 17% with annual billing
Semrush's pricing page lists annual billing at up to 17% less: Starter is $165.17 a month billed annually instead of $199 billed monthly.
Common questions
Which is cheaper, GoVISIBLE or Semrush?
As of Oct 23, 2026, GoVISIBLE is cheaper to start with: $49 a month, against $117.33 a month for Semrush. GoVISIBLE starts at $49 per month for 100 prompts on 2 AI engines, billed monthly, and Semrush starts at $117.33 per month, billed annually ($139 billed monthly).
Which has a free plan, GoVISIBLE or Semrush?
As of Oct 23, 2026, only Semrush has a free plan. GoVISIBLE does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.