GoVISIBLE vs Otterly.AI (2026): which should you pick?
As of Oct 23, 2026, Otterly.AI grades higher than GoVISIBLE: 2.4 against 2.0 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Otterly.AI grades higher on value for money and the free plan. They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
GoVISIBLE
Daily AI visibility tracking with an action center and content studio
Otterly.AI
Daily brand and citation tracking across AI search engines
Which one is for you
Pick GoVISIBLE if
- Fits if you sell online and want your products tracked per SKU in AI shopping answers
- Works for Shopify and WordPress sites that track one market in 2 or 3 engines
Look elsewhere if
- Tight if you need more than 2 or 3 engines, at $30 a month for each extra
- Skip it if you track several markets or clients: self-serve plans cover one project and location, and agency plans are coming soon
- Watch out: content and actions run on credits, 200 a month on Starter, with 500 more costing $50
- Pricey if you want AI assistants, workflow automation or content actions, which start at Professional for $139
- Skip it if you want to try it before paying, as the only free thing is a one-off audit snapshot
Pick Otterly.AI if
- Fits if a daily read on ChatGPT, Perplexity, AI Overviews and Copilot is what you need
- Works for agencies that brand client reports through Looker Studio, from Standard
Look elsewhere if
- Skip it if Gemini, AI Mode or Claude matter to you, as they're paid add-ons on every plan, and all seven engines add $227 a month on Standard
- Not for you if you need white-label reports, as there aren't any
- Tight if you start on Lite, with 15 prompts, one workspace, no API or MCP, and no extra prompt packs
- Pricey if you outgrow Lite, as Standard is $160 a month yearly and extra prompts are $99 per 100, with 300 at most before Premium at $422
- Watch out: Claude is tracked through its API using the Haiku model, and crawler analytics needs server log files you upload
How we grade them
| 2.0GPAGoVISIBLEFair | 2.4GPAOtterly.AIFair | |
|---|---|---|
| Value for money | CStarter is $49 a month for 100 prompts on 2 engines, with 15% off yearly. That's right on this category's middle of $49, but a third engine means Growth at $79 or another $30 a month. | BLite is $25 a month billed yearly ($29 monthly) for 15 prompts on four engines with unlimited team members, inside the cheaper quarter of AI visibility tools at $29. The API, MCP and Agent Analytics wait on Standard at $160, and Gemini, AI Mode and Claude cost extra. |
| Free plan and trial | DNo free plan or trial, just a free one-off AI visibility audit with no card. That's a single snapshot. | CNo free plan, but a 7-day free trial with 50 prompts and no credit card needed. |
| Features | CDaily tracking, citation intelligence, an action center and content studio, AI crawler stats, technical scores and AI shopping per product. The gap is in its own listing: self-serve plans cover 2 or 3 engines and one location. | CDaily mentions, share of voice and sentiment per engine in 70+ countries, link citation analysis, prompt research, a GEO audit and crawler analytics. The gap: Gemini, AI Mode and Claude are paid add-ons on every plan, and there's no white-label. |
| Ease of use | CNo rating on record. You pick engines and prompts, connect your analytics and learn the credits that pay for content. | CNo rating on record. You set the prompts to watch, and the crawler analytics means uploading your own server log files. |
| Platforms and integrations | BWeb only, linked to Search Console, GA4, Cloudflare, WordPress, Data Studio and Shopify, with webhooks and an MCP server for Claude and ChatGPT. | BWeb only, with no desktop or phone app. There's an API, an MCP server and a Looker Studio connector from Standard, plus a link with Semrush. |
| Best for | daily tracking with AI shopping on a budget | daily brand and citation checks in AI search |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: GoVISIBLE and Otterly.AI. How we grade
Price against what you get
GoVISIBLE starts at $49 a month and scores 2.3 out of 4 on features, ease of use and platforms. Otterly.AI starts at $25 a month and scores 2.3.
They score the same, and Otterly.AI starts $24 a month lower. Of the other AI search visibility tools on the chart, 10 score higher than GoVISIBLE for less, and 4 score higher than Otterly.AI for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- GoVISIBLE also covers web analytics and content optimization.
At a glance
| GoVISIBLE | Otterly.AI | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $49 per month for 100 prompts on 2 AI engines, billed monthly | $25 per month, billed yearly ($29 billed monthly) |
| Free plan | None | None |
| Free trial | Free one-time AI Visibility Audit: a dashboard snapshot, no card required | 7-day free trial with 50 prompts, no credit card required |
| Web | ||
| Made by | GoVISIBLE | OtterlyAI GmbH |
| Price read from | govisible.ai | otterly.ai |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
GoVISIBLE
- Self-serve plans cover 2 or 3 AI engines and one location; extra engines are $30 a month each.
- Credits pay for content and actions: 200 to 2,000 a month by plan, with 500 more for $50.
- AI assistants, workflow automation and AI content actions start at Professional.
- Agency plans are listed as coming soon on the pricing page.
Otterly.AI
- Google AI Mode and Gemini cost $9, $59 or $149 a month each by plan, and Claude $29, $109 or $439, so all seven engines on Standard add $227 a month.
- Google AI Mode, Gemini and Claude are paid add-ons on every plan; Claude is tracked through its API using the Haiku model.
- Lite has one workspace; extra prompts are sold in packs of 100 on Standard and Premium only.
- There is no white-label option; the Looker Studio connector is the suggested way to brand client reports.
Key features
GoVISIBLE
- Daily AI visibility tracking
- Runs tracked prompts every day with history, multilingual tracking and sub-brands, and reports share of voice and competitor standing.
- Citation intelligence
- Shows fan-out queries, which of your pages influence answers, and the third-party sources by category that shape what AI says.
- Action Center and Content Studio
- Ranks topics and prompts by visibility lost, gives content and citation recommendations per prompt, and drafts SEO and GEO content.
- AI crawl intelligence
- Tracks AI agent visits, AI referral traffic and crawlability, alongside a technical SEO score and a GEO score.
- AI shopping tracking
- Upload a product catalog to track visibility per SKU in AI shopping answers, top merchants and retailer versus brand presence.
- Integrations and MCP
- Connects Search Console, GA4, Cloudflare, WordPress, Data Studio, Shopify and webhooks; the MCP server works with Claude and ChatGPT.
Otterly.AI
- Daily prompt monitoring
- Tracks set prompts every day and reports brand mentions, coverage, share of voice and sentiment per engine, in more than 70 countries.
- Link citation analysis
- Shows which URLs and domains each AI engine cites for a prompt, with a domain ranking to find the sources worth targeting.
- AI prompt research
- Suggests prompts customers are likely to ask AI search tools about a brand or topic, as a starting set to monitor.
- GEO audit
- A technical audit of site URLs for generative engine readiness; Lite allows 1,000 audited URLs a month, Premium 10,000.
- Agent Analytics
- Reports AI agent and crawler visits to your site from server log files you upload.
- API, MCP and Looker Studio
- An API and MCP server give programmatic access to the data; the Looker Studio connector comes with Standard and above.
Plans
GoVISIBLE
Starter$49
per month for 100 prompts on 2 AI engines, billed monthly
1 project, 1 location, daily tracking, 50 prompts per engine and 200 credits. Core features, integrations and MCP included.
Growth$79
per month for 150 prompts on 3 AI engines, billed monthly
1 project, 1 location, daily tracking and 500 credits.
Professional$139
per month for 150 prompts on 3 AI engines, billed monthly
Same tracking as Growth with 2,000 credits, plus AI assistants, workflow automation and AI content actions.
EnterpriseCustom
Several projects and markets, all supported AI engines, custom prompt capacity, locations and credits, and multi-model content.
Otterly.AI
Lite$25
per month, billed yearly ($29 billed monthly)
15 prompts tracked daily on ChatGPT, Google AI Overviews, Perplexity and Copilot, unlimited team members, one workspace. No API, MCP or extra prompts.
Standard$160
per month, billed yearly ($189 billed monthly)
100 prompts, API, MCP and Agent Analytics. Extra prompts are $99 per 100 a month, up to 300 more before you must move to Premium.
Premium$422
per month, billed yearly ($489 billed monthly)
400 prompts with everything in Standard. Extra prompts are $99 per 100 a month.
EnterpriseCustom
From 1,000 prompts, with SSO, custom terms, a quarterly GEO health check and a dedicated success manager.
Ways to pay less
GoVISIBLE
- Annual discount
15% off with annual billing
The pricing page's billing switch shows a 15% saving for paying annually instead of monthly.
Otterly.AI
No public discounts listed.
Common questions
Which is cheaper, GoVISIBLE or Otterly.AI?
As of Oct 23, 2026, Otterly.AI is cheaper to start with: $25 a month, against $49 a month for GoVISIBLE. GoVISIBLE starts at $49 per month for 100 prompts on 2 AI engines, billed monthly, and Otterly.AI starts at $25 per month, billed yearly ($29 billed monthly).
Which has a free plan, GoVISIBLE or Otterly.AI?
As of Oct 23, 2026, neither GoVISIBLE nor Otterly.AI has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.