Erlin review (2026): is it worth $47 a month, billed yearly?
AI search visibility tracking, content writing and lead follow-up
Erlin report card
Weak · out of 4.0 · graded Oct 23, 2026
Best for AI tracking with article writing on higher plans
Erlin tracks how often ChatGPT and Perplexity name you, which rivals show up instead and which sources the answers cite, then ranks the fixes by effort. Starter is $47 a month but billed only yearly, at $564, with no writing. Gemini and content need Standard at $197, Claude and the API need Pro at $397, the trial costs $7, and Google AI Overviews isn't tracked.
Who Erlin is for
- Fits if you want AI tracking and article writing in one subscription, from Standard
- Works for teams that want visits from AI answers tied to leads through GA4
Who Erlin is not for
- Not for you if you want to pay monthly, as every plan is billed yearly
- Skip it if Google AI Overviews matters, since it isn't among the engines listed
- Pricey if you need Claude or an API, which start at Pro for $397 a month
- Too light for writing on Starter, which has no content generation
- Watch out: there's no free trial; each plan opens with a 7-day trial that costs $7
Why Erlin gets a 1.8
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for moneyStarter is $47 a month, billed yearly as $564, in the middle stretch of this category. It has only ChatGPT and Perplexity and no writing; Standard, with Gemini and content, is $197.
- FFree plan and trialNothing is free. Each plan opens with a 7-day trial that costs $7, and after that it's billed by the year.
- CFeaturesPrompt discovery, mentions and share of voice, cited sources, fixes ranked by effort, writing in your brand voice and AI traffic from GA4. But its engines stop at ChatGPT, Perplexity, Gemini and Claude, with no Google AI Overviews.
- CEase of useNo rating on record. Prompts are suggested for you, but there's a Brand Memory to fill in and Analytics and Search Console to connect.
- BPlatforms and integrationsWeb only, linked to Google Analytics, Search Console, Slack, HubSpot, Zoho CRM, Telegram, Gmail and Calendly, with an API from Pro.
What these grades rest on. Graded from this listing, whose facts were read from Erlin's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/erlin#review"><img src="https://toolgpa.com/badge/erlin.svg" alt="Erlin: 1.8 GPA on ToolGPA" width="196" height="56"></a>Where Erlin stands among AI search visibility tools
Erlin's GPA of 1.8 is higher than 13 of the 157 other AI search visibility tools we grade, and level with 15.
It stands best on platforms and integrations (B, above 51 of 157) and worst on free plan and trial (F, above 0).
Its paid plans start at $47 a month, against a middle price of $59 for the category: 53 of the 128 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 10 tools score higher and cost less.
Each grade against the category
Every bar is all 158 AI search visibility tools we grade, cut by the letter each got. Erlin’s own letter is outlined.
- CValue for moneyAbove 19 of 157, level with 100
- FFree plan and trialAbove 0 of 157, level with 22
- CFeaturesAbove 6 of 157, level with 118
- CEase of useAbove 0 of 157, level with 145
- BPlatforms and integrationsAbove 51 of 157, level with 106
Price against what you get
Each dot is one of 131 AI search visibility tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Erlin, or make your own?
Keep it
The plain part of Erlin you could make: long-form writing. What surrounds it you could not. The 5 things listed below take a company, not a weekend.
That makes this kind of software worth paying for, not this one in particular: 129 of the 157 other AI search visibility tools grade higher. It costs $564 a year.
What you could make
- Long-form writing: an app builder makes this well.
What you could not
- The same prompts asked of ChatGPT, Perplexity, Gemini and Google's AI answers every day, and the answers kept.
- A score built from what the top results for each keyword cover.
- A chatbot builder hooked into the messaging apps.
- A tracking script and a database that counts every visit.
- It plugs into other products, Google Analytics, Google Search Console and Slack among them, and has an API.
What this rests on. Erlin’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Erlin?
Erlin tracks how often a brand is named in ChatGPT, Perplexity, Gemini and Claude answers, which competitors appear instead and which sources the answers cite, then ranks fixes by effort and impact. Higher plans write and optimize content in the brand's voice. A lead qualification add-on, in beta, adds a website chatbot, follow-up by email and Telegram, and a CRM view of where leads came from.
Worth knowing
- Plans are billed yearly; each starts with a 7-day trial that costs $7 rather than a free one.
- Starter tracks only ChatGPT and Perplexity and has no content writing; Gemini starts at Standard and Claude at Pro.
- API access starts at Pro, at $397 a month billed yearly.
- Lead qualification is a beta add-on with pricing on request; a done-for-you service, Erlin Select, is by application.
Key features
- Prompt discovery
- Suggests the questions buyers in your industry ask AI, with the intent, buying stage and demand Erlin estimates for each.
- Visibility and competitors
- Tracks mentions, sentiment and share of voice across the engines on your plan and shows which brands are recommended instead.
- Opportunities and citations
- Lists the sources AI answers draw on in your industry and ranks fixes by effort and impact so they can be assigned and tracked.
- Content in your brand voice
- From Standard, researches, outlines and drafts articles or improves existing pages, guided by a Brand Memory of your products, voice and rules.
- AI traffic tracking
- Connects Google Analytics 4 and Search Console to show visits and leads that trace back to AI answers, on every plan.
- Lead qualification add-on
- A website chatbot that answers and qualifies visitors, email and Telegram follow-up, and a CRM view; in beta, priced on request.
Erlin pricing
As of Oct 23, 2026, Erlin is a paid product, starting at $47 per month for 50 prompts, billed annually ($564 a year).
- Starts at
- $47 per month for 50 prompts, billed annually ($564 a year)
- Free plan
- None
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Starter | $47per month for 50 prompts, billed annually ($564 a year) | ChatGPT and Perplexity, 1 workspace, 10 team members and weekly reports. No content generation. |
| Standard | $197per month for 150 prompts, billed annually ($2,364 a year) | Adds Gemini, 3 workspaces, 50,000 content words a month (about 30 articles) and chat support. |
| Pro | $397per month for 400 prompts, billed annually ($4,764 a year) | Adds Claude, 5 workspaces, 50 team members, 200,000 words a month, API access and Slack support. |
| Enterprise | Custom | Unlimited workspaces, custom prompt and word limits, a custom LLM or RAG setup, custom integrations and an SLA. |
Read from erlin.ai on Oct 23, 2026. Prices change, so confirm with Erlin before you buy.
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Common questions
Does Erlin have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. Erlin is listed for Web.
Does Erlin have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. Erlin is listed for Web.
Is Erlin open source?
Erlin is not described as open source on its own site, as read on Oct 23, 2026.
Does Erlin have an API?
Yes. Erlin offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 23, 2026.