Parse review (2026): is the free plan enough?
AI visibility tracking with outreach tasks handled for you
Parse report card
Fair · out of 4.0 · graded Oct 23, 2026
Best for AI visibility with the outreach done for you
Parse tracks how often ChatGPT and Google AI Mode mention you and your rivals for the questions buyers ask, suggests tasks, and on Pro drafts and sends the outreach. But those are the only two engines, questions aren't tailored to a location, Pro is charged per brand at a $79 launch price with $129 planned and no date, and more than 4 tasks a month is a custom deal.
Who Parse is for
- Fits if you want outreach drafted and sent for you, up to 4 tasks a month on Pro
- Works for online and national brands tracked one brand at a time
Who Parse is not for
- Skip it if you're a local business, as questions aren't tailored to a location
- Too light for wide engine coverage, with only ChatGPT and Google AI Mode, and free topics on ChatGPT only
- Pricey if you run several brands, as Pro is charged per brand
- Watch out: $79 is a launch price against a planned $129, with no date for the change
- Tight if you want more than 4 tasks a month, as extra work is a custom Managed deal
Why Parse gets a 2.2
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for moneyPro is $79 a month per brand, a launch price shown against a planned $129, with no date for the change. That's a little above this category's middle, and it includes up to 4 tasks a month with the outreach handled.
- CFree plan and trialA free plan with no card: one brand, weekly updates, 3 topics of your own on ChatGPT only and a preview of 3 tasks. The caps come quickly.
- CFeaturesA mentioned-in score, buyer questions found for you, what AI says about you with the pages behind it, and outreach done for you on Pro. The gaps: only ChatGPT and Google AI Mode, and questions aren't tailored to a location.
- CEase of useNo rating on record. Parse finds the questions for you, and there are still tasks and outreach drafts to review each month.
- BPlatforms and integrationsWeb only, with an MCP server that connects it to Claude, ChatGPT and Cursor, where you can list tasks and edit outreach drafts.
What these grades rest on. Graded from this listing, whose facts were read from Parse's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/parse#review"><img src="https://toolgpa.com/badge/parse.svg" alt="Parse: 2.2 GPA on ToolGPA" width="196" height="56"></a>Where Parse stands among AI search visibility tools
Parse's GPA of 2.2 is higher than 68 of the 157 other AI search visibility tools we grade, and level with 56.
It stands best on platforms and integrations (B, above 51 of 157) and worst on ease of use (C, above 0).
Its paid plans start at $79 a month, against a middle price of $59 for the category: 77 of the 128 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 13 tools score higher and cost less.
Each grade against the category
Every bar is all 158 AI search visibility tools we grade, cut by the letter each got. Parse’s own letter is outlined.
- CValue for moneyAbove 19 of 157, level with 100
- CFree plan and trialAbove 63 of 157, level with 88
- CFeaturesAbove 6 of 157, level with 118
- CEase of useAbove 0 of 157, level with 145
- BPlatforms and integrationsAbove 51 of 157, level with 106
Price against what you get
Each dot is one of 131 AI search visibility tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Parse, or make your own?
Keep it
The plain part of Parse you could make: link outreach. What surrounds it you could not. The 2 things listed below take a company, not a weekend.
It costs $948 a year.
What you could make
- Link outreach: an app builder makes this well.
What you could not
- The same prompts asked of ChatGPT, Perplexity, Gemini and Google's AI answers every day, and the answers kept.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Parse’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Parse?
Parse tracks how often ChatGPT and Google AI Mode mention a brand and its rivals when asked buyer questions it finds for the brand's market. Beyond the numbers, it suggests tasks such as getting listed on pages AI cites or joining Reddit threads, and on Pro it drafts and sends the outreach. A public index lets anyone look up a brand for free.
Worth knowing
- It tracks only ChatGPT and Google AI Mode; topics added on the free plan are asked on ChatGPT only.
- Pro is $79 per brand at launch, against a planned $129; the page gives no date for the change.
- Questions are not tailored to a buyer's location, so Parse says it suits online and national brands better than local ones.
- Pro includes up to 4 tasks a month; more work is a custom arrangement.
Key features
- Mentioned-in score
- The share of tracked answers that mention your brand, across questions about you and your rivals, with weekly or daily updates by plan.
- Buyer questions found for you
- Parse works out what buyers in your market ask AI; you can add your own topics too, up to 3 on Free and 15 on Pro.
- What AI says about you
- Summarizes the strengths, criticisms and rival comparisons that appear in answers, and shows the answers and cited pages behind each result.
- Tasks and outreach
- Suggests pages to pitch, threads to answer and site fixes such as a robots.txt block; Pro drafts and sends the outreach and follows up.
- Public brand index
- Free brand checks without sign-up, drawing on an index Parse puts at over 800,000 brands and 4 million AI answers.
- MCP server
- Connects to Claude, ChatGPT and Cursor; public lookups are free, and a connected workspace can list tasks and edit outreach drafts in chat.
Parse pricing
As of Oct 23, 2026, Parse has a free plan, and paid plans start at $79 per brand / month (launch price; $129 planned).
- Starts at
- $79 per brand / month (launch price; $129 planned)
- Free plan
- One brand with weekly updates, up to 3 topics of your own (asked on ChatGPT only), a preview of up to 3 suggested tasks and a Monday change email. No card required.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | One brand, weekly updates, up to 3 custom topics on ChatGPT only, and a preview of 3 suggested tasks. |
| Pro | $79per brand / month | Launch price, shown against a planned regular $129. Daily tracking, 15 custom topics, and up to 4 tasks a month with outreach handled. |
| Managed | Custom | Custom work for more than 4 tasks a month or larger campaigns, arranged by contacting Parse. |
Read from parse.gl on Oct 23, 2026. Prices change, so confirm with Parse before you buy.
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Common questions
Does Parse have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. Parse is listed for Web.
Does Parse have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. Parse is listed for Web.
Is Parse open source?
Parse is not described as open source on its own site, as read on Oct 23, 2026.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 23, 2026.