PrestaShop vs ShopRenter (2026): which should you pick?

Pick PrestaShop if

• Fits if you want to own your store's code and data outright
• Works for developers building custom stores, or sellers in Europe who want VAT and GDPR tools hosted

Look elsewhere if

• Skip it if you've never set up a website, as PrestaShop says it takes technical knowledge
• Watch out: the free Classic version still needs hosting, a domain and any paid modules, with no costs given
• Watch out: the 14-day Hosted trial takes payment details at sign-up, and prices are in euros before VAT
• Pricey if you need expert help, as paid support starts at €90 for an hour of analysis
• Not for you if you want a phone app to run the shop, as it's web only

Pick ShopRenter if

• Fits if you sell in Hungary and want local courier and invoicing links
• Works for small shops starting on the cheapest plan

Look elsewhere if

• Skip it if you read English only, as the site and prices are in Hungarian and forint
• Tight if you need online payments, which start on Silver
• Watch out: multi-language, multi-currency, the API and loyalty points are Gold only
• Watch out: prices exclude VAT, annual billing is one lump sum, and eMag and Pepita order sync costs extra

PrestaShop

• Classic is free to download, but hosting, a domain and any paid modules or themes cost extra; the offers page gives no figures for those costs.
• PrestaShop says installing and customizing a store takes some technical knowledge, especially to set it up on a server.
• Hosted is priced in euros excluding VAT, and its legal tools are built around European rules such as GDPR.
• Paid technical support is sold separately, from €90 for an hour of analysis and up to four hours of work.

ShopRenter

• Prices are in forint and exclude VAT; annual billing is invoiced as one lump sum for the year.
• Bronze offers cash on delivery and bank transfer only; the full set of payment methods starts on Silver.
• Multi-language and multi-currency, the API and loyalty points are limited to Gold.
• Marketplace order sync with eMag and Pepita is sold at an extra charge.

PrestaShop

Open-source store software

Download PrestaShop free, install it on your own server and change any part of it, with unlimited physical and virtual products and product packs.

PrestaShop Checkout with PayPal

Take payments in 20 currencies across 190 countries, including PayPal installments, with Stripe, Klarna and other payment providers also offered.

Google, Facebook and Instagram ads

PrestaShop Marketing runs automated ads on Google networks, and PrestaShop Social syncs the catalog with Facebook and Instagram.

Shipping and marketing automation

eShip for PrestaShop prints labels and handles shipments, and PrestaShop Automation connects Klaviyo for targeted email campaigns.

Marketplace and SEO tools

Add from more than 3,200 themes and modules in the PrestaShop Marketplace, and manage custom URLs, meta tags, canonical URLs and redirects.

ShopRenter

Themes and no-code editing

Twelve free design themes plus one, each with an editor that needs no coding, and a theme file editor for fully custom designs.

Hungarian couriers and logistics

Integrations list GLS, MPL, DPD, Sprinter and parcel lockers, plus outsourced logistics providers and a Shoprenter Go parcel service.

Payments and invoicing

Silver and above enable 36 online payment methods including bank cards, SZEP cards, QVIK and deferred payment. Invoicing links include Szamlazz.hu and Billingo.

Marketing and product feeds

Connections to Google, Meta, TikTok and price-comparison sites such as Arukereso. Marketplace order sync with eMag is a paid extra.

App store

About 200 apps and integrations are available from the smallest package, covering shipping, invoicing and marketing automation.

API and reports

Gold adds a Shoprenter API for managing products, orders and customers from outside systems, and advanced reports combining Google and Facebook data.

PrestaShop

• Classic€0

  Open-source PrestaShop 9 that you download and host yourself, with PrestaShop Checkout, ad tools, shipping and the Marketplace built in.

• Hosted€24

  per month excl. VAT, billed annually (€29 billed monthly)

  Installed and hosted by PrestaShop, with automatic VAT calculation, GDPR and cookie tools, and support by email, chat or phone 6 days a week.

ShopRenter

• Bronze4 992 Ft

  per month, billed annually, excl. VAT (5 990 Ft billed monthly)

  12+1 free themes, coupons, bulk product edits, invoicing links, 5 GB storage, cash on delivery and bank transfer checkout.

• Silver16 658 Ft

  per month, billed annually, excl. VAT (19 990 Ft billed monthly)

  Adds 36 online payment methods, 50+ product-sharing sites, wishlists, variants, upsell module, blog system; 20 GB storage.

• Gold33 325 Ft

  per month, billed annually, excl. VAT (39 990 Ft billed monthly)

  Adds API, scheduled CSV and XML stock upload, loyalty points, bundles, advanced filters, multi-language and multi-currency; 40 GB.

PrestaShop

• Annual discount

  Hosted billed annually saves 17%

  The Hosted offer costs €290 a year excluding VAT, shown as €24 a month, against €29 a month without commitment.

ShopRenter

• Annual discount

  Lower monthly rate with annual billing

  The pricing page shows each package cheaper per month when billed annually, for example Bronze at 4 992 Ft instead of 5 990 Ft, paid as one yearly sum.