Profound vs Revere (2026): which should you pick?
As of Oct 23, 2026, Profound grades higher than Revere: 2.2 against 1.6 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Profound grades higher on the free plan, features and platforms. Revere grades higher on value for money. They get the same grade on ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Profound
AI search visibility tracking with an AI marketing agent built in
Which one is for you
Pick Profound if
- Fits if you're a large brand that wants answers tracked on up to 9 engines and can sign a custom contract
- Works for agencies running pitch audits for prospects, at $99 a month for 10 short workspaces
Look elsewhere if
- Skip it if you want to sign up and pay without a sales call, as brands can't
- Pricey if you're an agency with several clients, at $399 a month per client workspace on top of $99
- Tight if you want to test your own questions, since the trial's prompts are fixed
- Watch out: custom prompts, the API, exports and SSO all come only with Enterprise
- Watch out: agents spend credits, and extra credits need an Enterprise package with overage billing or a pause
Pick Revere if
- Fits if you run a large brand and want AI answers audited by market and buyer persona
- Works for communications teams planning brand work beyond SEO, such as PR and reputation
Look elsewhere if
- Not for you if you're a small business wanting self-serve tracking
- Skip it if you need to know which AI models are covered before a demo
- Too light for content work, as it advises rather than writes or publishes
- Watch out: no prices, trial or sign-up are offered, only demos and audit requests
- Watch out: no integrations or API are listed, and monitoring is weekly or monthly
How we grade them
| 2.2GPAProfoundFair | 1.6GPARevereWeak | |
|---|---|---|
| Value for money | DBrands get no published price: past the trial it's a custom Enterprise quote, given only on a sales call. Agency Growth is $99 a month, but that buys 10 short pitch audits, and each real client workspace is $399 a month on top. | CNo price is published. Every product, from the Discovery snapshot to ongoing monitoring, is priced only after a demo or audit request, so you'll hear the cost on a sales call. |
| Free plan and trial | CNo free plan, but a 7-day trial runs 50 preset prompts daily on ChatGPT, Gemini and AI Overviews. You can't edit those prompts, so you see the questions Profound picks, not your own. | FNothing is free. There's no free plan, no trial and no self-serve sign-up, just demos. |
| Features | BDaily answers with citations, sentiment and competitor ranking on up to 9 engines, Claude, Copilot and DeepSeek among them, plus an AI Marketer, reusable agents, Prompt Volumes and crawler analytics across unlimited domains. It covers the whole job; the agents run on credits. | CSnapshots, persona audits, brand pillar scores, weekly and monthly monitoring with alerts, and action roadmaps. But the site doesn't name which AI models it tracks, and there are no writing or publishing tools. |
| Ease of use | CNo rating on record. Brands are onboarded through sales, and custom prompts, exports and the API only arrive with Enterprise, so there's set-up before it's really yours. | CNo rating on record. It starts with a demo and a custom audit by category, market and persona, so expect a project rather than a sign-up. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It connects to Google Analytics, Search Console, Cloudflare, Vercel, WordPress, Webflow, Slack and G2, and the API comes with Enterprise. | CWeb only, with no integrations or API listed. |
| Best for | big brands tracking AI answers on many engines | large brands wanting audits of AI perception |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Profound and Revere. How we grade
Where they differ
- Profound also covers AI agents, web analytics and content optimization.
- Revere also covers reports.
At a glance
| Profound | Revere | |
|---|---|---|
| Pricing | Free trial | Paid |
| Starts at | $99 per month (Agency Growth, the self-serve plan for agencies) | Not published |
| Free plan | None | None |
| Free trial | 7-day free trial: 50 preset prompts run daily on ChatGPT, Gemini and Google AI Overviews, with limited AI Marketer credits | None listed |
| Web | ||
| Made by | Profound | Revere |
| Price read from | tryprofound.com | Not confirmed |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Profound
- Brands have no self-serve paid plan: after the 7-day trial, ongoing tracking needs a custom-priced Enterprise contract.
- Trial users get a recommended prompt set and cannot edit it; custom prompts, API access, exports and SSO come with Enterprise.
- On Agency Growth, each full client workspace is a $399-a-month add-on and 5 more trial workspaces cost $199 a month.
- Agent runs use credits; extra credits beyond the plan need an Enterprise package, with overage billing or a pause set by the account team.
Revere
- No prices are published; every product is sold after a demo or an audit request.
- The site does not name which LLMs are tracked, saying only that it covers any LLM.
- It is aimed at large enterprises and their consultancies, not small businesses wanting self-serve tracking.
- Its recommendations are measurement and advice; the site describes no content writing or publishing tools.
Key features
Profound
- Answer Engine Insights
- Runs set prompts daily and reports where a brand appears in the answers, which sources are cited, sentiment and how it ranks against competitors.
- Wide engine coverage
- Enterprise can track ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews and Exa Search.
- AI Marketer and agents
- An assistant that finds gaps in AI answers and drafts or rewrites pages, plus reusable agents for recurring work. Agents run on credits.
- Agent Analytics
- Tracks AI crawler visits and AI-referred traffic across unlimited domains by connecting to CDNs and hosts such as Cloudflare, Fastly, AWS and Vercel.
- Prompt Volumes
- Estimates what people ask AI answer engines about a topic; the trial allows 5 searches.
- Agency workspaces
- Agency plans manage short pitch workspaces for prospects and full client workspaces from one dashboard with consolidated billing.
Revere
- Revere Discovery
- A point-in-time snapshot of a brand's visibility, sentiment, performance and cited sources across LLMs, with competitive analysis.
- Persona-based brand audits
- Custom audits by category, market and buyer persona, scoring visibility, sentiment, trust and rank for each persona with prioritized actions.
- Brand pillar scoring
- Rates how AI models judge pillars such as innovation, trust, quality and value, marking each as a strength or a gap against competitors.
- Ongoing monitoring
- Weekly and monthly tracking of visibility, sentiment and sources, with trend analysis, alerts and recommendations over time.
- Action roadmaps
- Turns findings into owned tasks across six areas, from schema and content to reputation work, PR placement and business practice changes.
Plans
Profound
Agency Growth$99
per month for up to 10 pitch workspaces a month
For agencies: 10 seven-day pitch audits a month on ChatGPT, Perplexity and AI Overviews, 5 agency seats. Each full client workspace is $399 a month extra.
EnterpriseCustom
For brands: tailored prompt tracking on up to 9 answer engines, AI Marketer credits, all-time history, CSV and JSON exports, API, SSO and dedicated support.
Agency EnterpriseCustom
For large agencies and networks: tailored client and trial workspaces, a dedicated agency partner, go-to-market help and Slack support.
Revere
Pricing could not be confirmed. See revere-ai.com.
Common questions
Which is cheaper, Profound or Revere?
As of Oct 23, 2026, Profound starts at $99 per month (Agency Growth, the self-serve plan for agencies), and Revere has no price we could confirm.
Which has a free plan, Profound or Revere?
As of Oct 23, 2026, neither Profound nor Revere has a free plan. Profound has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.

