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Profound vs Revere (2026): which should you pick?

As of Oct 23, 2026, Profound grades higher than Revere: 2.2 against 1.6 out of 4.0.

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA

Profound grades higher on the free plan, features and platforms. Revere grades higher on value for money. They get the same grade on ease of use.

Price, platforms and features side by side. The table says where each price was read and when.

Profound

AI search visibility tracking with an AI marketing agent built in

Free trial · from $99/mo

Revere

AI brand intelligence audits and monitoring for large brands

Paid

Which one is for you

Pick Profound if

  • Fits if you're a large brand that wants answers tracked on up to 9 engines and can sign a custom contract
  • Works for agencies running pitch audits for prospects, at $99 a month for 10 short workspaces

Look elsewhere if

  • Skip it if you want to sign up and pay without a sales call, as brands can't
  • Pricey if you're an agency with several clients, at $399 a month per client workspace on top of $99
  • Tight if you want to test your own questions, since the trial's prompts are fixed
  • Watch out: custom prompts, the API, exports and SSO all come only with Enterprise
  • Watch out: agents spend credits, and extra credits need an Enterprise package with overage billing or a pause

Pick Revere if

  • Fits if you run a large brand and want AI answers audited by market and buyer persona
  • Works for communications teams planning brand work beyond SEO, such as PR and reputation

Look elsewhere if

  • Not for you if you're a small business wanting self-serve tracking
  • Skip it if you need to know which AI models are covered before a demo
  • Too light for content work, as it advises rather than writes or publishes
  • Watch out: no prices, trial or sign-up are offered, only demos and audit requests
  • Watch out: no integrations or API are listed, and monitoring is weekly or monthly

How we grade them

2.2GPAProfoundFair1.6GPARevereWeak
Value for money
DBrands get no published price: past the trial it's a custom Enterprise quote, given only on a sales call. Agency Growth is $99 a month, but that buys 10 short pitch audits, and each real client workspace is $399 a month on top.
CNo price is published. Every product, from the Discovery snapshot to ongoing monitoring, is priced only after a demo or audit request, so you'll hear the cost on a sales call.
Free plan and trial
CNo free plan, but a 7-day trial runs 50 preset prompts daily on ChatGPT, Gemini and AI Overviews. You can't edit those prompts, so you see the questions Profound picks, not your own.
FNothing is free. There's no free plan, no trial and no self-serve sign-up, just demos.
Features
BDaily answers with citations, sentiment and competitor ranking on up to 9 engines, Claude, Copilot and DeepSeek among them, plus an AI Marketer, reusable agents, Prompt Volumes and crawler analytics across unlimited domains. It covers the whole job; the agents run on credits.
CSnapshots, persona audits, brand pillar scores, weekly and monthly monitoring with alerts, and action roadmaps. But the site doesn't name which AI models it tracks, and there are no writing or publishing tools.
Ease of use
CNo rating on record. Brands are onboarded through sales, and custom prompts, exports and the API only arrive with Enterprise, so there's set-up before it's really yours.
CNo rating on record. It starts with a demo and a custom audit by category, market and persona, so expect a project rather than a sign-up.
Platforms and integrations
BWeb only, with no desktop or phone app. It connects to Google Analytics, Search Console, Cloudflare, Vercel, WordPress, Webflow, Slack and G2, and the API comes with Enterprise.
CWeb only, with no integrations or API listed.
Best forbig brands tracking AI answers on many engineslarge brands wanting audits of AI perception

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Profound and Revere. How we grade

Where they differ

  • Profound also covers AI agents, web analytics and content optimization.
  • Revere also covers reports.
In commonWebAI search visibility

At a glance

ProfoundRevere
PricingFree trialPaid
Starts at$99 per month (Agency Growth, the self-serve plan for agencies)Not published
Free planNoneNone
Free trial7-day free trial: 50 preset prompts run daily on ChatGPT, Gemini and Google AI Overviews, with limited AI Marketer creditsNone listed
Web
Made byProfoundRevere
Price read fromtryprofound.comNot confirmed
CheckedOct 23, 2026Oct 23, 2026

Worth knowing

Profound

  • Brands have no self-serve paid plan: after the 7-day trial, ongoing tracking needs a custom-priced Enterprise contract.
  • Trial users get a recommended prompt set and cannot edit it; custom prompts, API access, exports and SSO come with Enterprise.
  • On Agency Growth, each full client workspace is a $399-a-month add-on and 5 more trial workspaces cost $199 a month.
  • Agent runs use credits; extra credits beyond the plan need an Enterprise package, with overage billing or a pause set by the account team.

Revere

  • No prices are published; every product is sold after a demo or an audit request.
  • The site does not name which LLMs are tracked, saying only that it covers any LLM.
  • It is aimed at large enterprises and their consultancies, not small businesses wanting self-serve tracking.
  • Its recommendations are measurement and advice; the site describes no content writing or publishing tools.

Key features

Profound

Answer Engine Insights
Runs set prompts daily and reports where a brand appears in the answers, which sources are cited, sentiment and how it ranks against competitors.
Wide engine coverage
Enterprise can track ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews and Exa Search.
AI Marketer and agents
An assistant that finds gaps in AI answers and drafts or rewrites pages, plus reusable agents for recurring work. Agents run on credits.
Agent Analytics
Tracks AI crawler visits and AI-referred traffic across unlimited domains by connecting to CDNs and hosts such as Cloudflare, Fastly, AWS and Vercel.
Prompt Volumes
Estimates what people ask AI answer engines about a topic; the trial allows 5 searches.
Agency workspaces
Agency plans manage short pitch workspaces for prospects and full client workspaces from one dashboard with consolidated billing.

Revere

Revere Discovery
A point-in-time snapshot of a brand's visibility, sentiment, performance and cited sources across LLMs, with competitive analysis.
Persona-based brand audits
Custom audits by category, market and buyer persona, scoring visibility, sentiment, trust and rank for each persona with prioritized actions.
Brand pillar scoring
Rates how AI models judge pillars such as innovation, trust, quality and value, marking each as a strength or a gap against competitors.
Ongoing monitoring
Weekly and monthly tracking of visibility, sentiment and sources, with trend analysis, alerts and recommendations over time.
Action roadmaps
Turns findings into owned tasks across six areas, from schema and content to reputation work, PR placement and business practice changes.

Plans

Profound

  • Agency Growth$99

    per month for up to 10 pitch workspaces a month

    For agencies: 10 seven-day pitch audits a month on ChatGPT, Perplexity and AI Overviews, 5 agency seats. Each full client workspace is $399 a month extra.

  • EnterpriseCustom

    For brands: tailored prompt tracking on up to 9 answer engines, AI Marketer credits, all-time history, CSV and JSON exports, API, SSO and dedicated support.

  • Agency EnterpriseCustom

    For large agencies and networks: tailored client and trial workspaces, a dedicated agency partner, go-to-market help and Slack support.

Revere

Pricing could not be confirmed. See revere-ai.com.

Common questions

Which is cheaper, Profound or Revere?

As of Oct 23, 2026, Profound starts at $99 per month (Agency Growth, the self-serve plan for agencies), and Revere has no price we could confirm.

Which has a free plan, Profound or Revere?

As of Oct 23, 2026, neither Profound nor Revere has a free plan. Profound has a free trial.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade