Showpass vs Ticket Tailor (2026): which should you pick?

Pick Showpass if

• Fits if you sell tickets in Canada and want no monthly fee
• Works for venues that need seating and packages on a per-ticket basis

Look elsewhere if

• Pricey if you need Professional, with fees of 2.5% + $1.69 CAD per paid item
• Not for you if you want a trial, as there isn't one
• Watch out: prices are in Canadian dollars, and card processing is charged on top
• Watch out: switching tiers is done by contacting support

Pick Ticket Tailor if

• Fits if you sell pricier tickets and want a flat fee rather than a percentage
• Works for venues and attractions with timed or recurring entry

Look elsewhere if

• Skip it if you don't want to open a Stripe, PayPal or Square account
• Pricey if you want your own branding, as white label costs $49 a month and a custom domain alone $8
• Tight if you sell lots of seated tickets, as each reserved seat uses an extra credit
• Watch out: tickets issued through the API or imported are charged even when free
• Watch out: HubSpot, ActiveCampaign and Constant Contact links carry a monthly fee

Showpass

• Prices are shown in Canadian dollars; tickets can be sold in CAD, USD or EUR.
• Showpass's service fee (1% + $0.59 CAD on Essential) is charged per paid item, on top of card processing.
• Assigned seating, ticket packages and waitlists need Professional; group sales and memberships need Premium.
• There is no free trial, and moving between tiers is done by contacting support.

Ticket Tailor

• Paid tickets cost $0.85 each as you sell or from $0.30 with prepaid credits, plus VAT and processing (2.9% + $0.30 with Stripe in the US); organizers may pass fees to buyers.
• Reserved seats use an extra credit each, and tickets issued through the API or imported are charged even when free.
• Removing Ticket Tailor branding (white label) costs $49 a month and a custom domain alone $8; HubSpot, ActiveCampaign and Constant Contact links carry a monthly fee.
• You need your own Stripe, PayPal or Square account to take payments; Ticket Tailor never holds the ticket money.

Showpass

Branded event pages and embeds

Each event gets a customizable page, and tickets can also be sold from an embedded widget on the organizer's own website.

Assigned seating and packages

On the Professional tier, organizers can build seating maps, bundle tickets into packages, and sell add-ons such as food tokens.

Group sales and memberships

The Premium tier adds a group sales portal and member-only packages with perks.

Check-in and on-site sales

Guests can be checked in from a smartphone, and at the door Showpass connects to Square for tap and debit payments.

Fee controls

Organizers choose whether to pass the service fee to buyers in full, in part, or absorb it, and fees are shown upfront at checkout.

Discovery and distribution

Events can be listed on Showpass Discovery at no extra charge, and the site mentions Meta and Google partnerships for promotion.

Ticket Tailor

Box office and event pages

Branded event pages with themes, colors and layouts, checkout embedded on your own site, password-protected private events and a cart that covers several events.

Reserved seating

Build seating charts for theaters, stadiums or dinner layouts so buyers choose their own seats; each seat reserved costs one extra credit.

Check-in app with Tap to Pay

The free iOS and Android app scans ticket QR codes with the phone camera or an external scanner, works without signal, and takes card sales at the door.

Recurring events and memberships

Repeating dates and time slots with a busy-times heat map, memberships and season passes, gift vouchers, waitlists and fee-free donations at checkout.

Attendee email and reminders

Free scheduled or instant email broadcasts by ticket type, plus text and WhatsApp reminders; buyers can add text reminders at checkout for a small fee.

Integrations, API and MCP

Direct links to Mailchimp, HubSpot, Constant Contact and ActiveCampaign, Zapier for other apps, a public API and an MCP connector for AI assistants.

Showpass

• Essential$0

  Fee of 1% + $0.59 CAD per paid item, plus 2.9% + $0.30 CAD card processing. Unlimited events, branded pages and data.

• Professional$0

  Fee of 2.5% + $1.69 CAD per paid item. Adds ticket packages, assigned seating, tracking links, add-ons and waitlists.

• PremiumCustom

  Adds group sales, memberships, buy now pay later, on-site hardware and dedicated support. Priced per redeemable item.

Ticket Tailor

• Free events$0

  No fee for issuing up to 5,000 free tickets a year; larger free events get a quote. Seated free tickets still use one credit each.

• Pay as you go$0

  A flat $0.85 per paid ticket plus VAT, charged to the organizer, who can pass it to buyers as a booking fee. The first five tickets sold are free.

• Pay upfront$0

  Prepaid ticket credits from $0.30 per ticket plus VAT, in packs of at least 100, that never expire; the per-credit price falls as the pack grows.

Showpass

No public discounts listed.

Ticket Tailor

• Nonprofit

  50% off fees for registered charities

  Registered charities get half off Ticket Tailor's fees for good, applied from the billing page with proof of status; discounts are also offered to B Corps, PTAs and other nonprofits.

• Other savings

  Half fee on tickets under $5

  Tickets and products under $5, including booking fees and taxes, count as half a usage on application, so low-priced events pay half the normal fee.