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The AnswerThePublic Insider’s Guide

Everything we know about AnswerThePublic in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.

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ToolGPAOctober 2026

AnswerThePublic

The Insider’s Guide

Question and search-suggestion research shown as keyword wheels

AnswerThePublic, as pictured on answerthepublic.com

Every plan, grade, refund rule and rival among keyword research tools, read from AnswerThePublic’s own pages.

Made by Answer the Public Ltd (NP Digital) · checked Oct 23, 2026 · toolgpa.com

2.4GPA

Contents

  1. 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
  2. 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
  3. 03What it doesIts main features, where it runs, what it works with and who makes it
  4. 04Where it standsIts grades against its category, and whether to keep it or make your own
  5. 05The alternativesThe tools it is most often weighed against, side by side
  6. 06Quick answersThe questions people ask about it, each answered in a line or two
  7. 07About ToolGPAWho made this guide, what else is on the site, and how to cite it

ToolGPA put this guide together from AnswerThePublic’s own pages, its app-store listings and our grades. Every fact in it is on AnswerThePublic’s page too, where it is kept up to date. Checked Oct 23, 2026.

Part 01 · Overview

Welcome

What it is, who it suits, its grades and the ten things to know first

2.4

GPA, above 23 of the 51 other keyword research tools we grade

AnswerThePublic turns a seed term into the questions, comparisons and phrases people type into Google, Bing, YouTube, TikTok, Instagram and Amazon, laid out as visual keyword wheels and lists with search volume and cost per click. An AI Models report shows related prompts and answers from ChatGPT and Gemini, and Content Studio writes and publishes articles using monthly credits. It belongs to Neil Patel's NP Digital.

To get you started, here are 9 things to know about AnswerThePublic, taken from its own pages and our grades.

No rating on record, but nothing to set up either.
From our grade for ease of use
  1. 1

    Best for seeing the questions people ask about a topic

    AnswerThePublic takes one word and shows you the questions, comparisons and phrases people search around it, as a wheel or a list, with volume and CPC.

  2. 2

    Paid plans start at $20 a month

    As its pricing page puts it: $20 per month, billed monthly ($160 a year billed annually).

  3. 3

    There is a free plan

    Free account: 3 searches a day, volume and CPC on two branches per report, exports of up to 30 keywords and 30 AI prompt responses a month. No Content Studio credits.

  4. 4

    It runs on Web

    Web.

  5. 5

    Keyword wheels and search modifiers

    Groups suggestions into questions, prepositions, comparisons, alphabeticals and related terms, as a visual wheel or a list, with Google volume and CPC.

  6. 6

    Searches across platforms

    Reports draw on Google, Bing, YouTube, TikTok, Instagram and Amazon, plus People Also Ask results and Google Shopping product rankings.

  7. 7

    AI Models report

    Shows prompts people might give ChatGPT and Gemini about a topic, sorted by intent and sentiment, and generates sample AI answers from a monthly allowance.

  8. 8

    A 2.4 GPA, above 23 of 51

    That is against the other keyword research tools we grade, on value, the free plan, features, ease of use and platforms.

  9. 9

    Keep it

    To replace AnswerThePublic you would be making search volumes for millions of keywords, gathered and kept up to date. That is not a weekend's work, with an AI app builder or without one.

AnswerThePublic at a glance

Pricing
Free plan, from $20 per month, billed monthly ($160 a year billed annually)
Free plan
Yes
Free trial
7-day free trial on monthly plans, once per account; a payment method is needed
Runs on
Web
Made by
Answer the Public Ltd (NP Digital)
Category
Keyword Research Tools
Our grade
2.4 GPA, fair

The report card

Best for seeing the questions people ask about a topic

AnswerThePublic takes one word and shows you the questions, comparisons and phrases people search around it, as a wheel or a list, with volume and CPC. Starter is $20 a month, or $160 a year. But Starter allows 100 searches a month that don't roll over, the volume is last month's Google data only, there's no difficulty score, and subscriptions are generally non-refundable.

ToolGPA report cardAnswerThePublicGraded Oct 23, 2026
SubjectGradeComment
Value for moneyCStarter is $20 a month, or $160 a year, which works out at about $13.33 a month, and until 8 November a year of Starter is $120. That's mid-table for this category, for 100 searches a month and 1 user.
Free plan and trialCA free account gets 3 searches a day, with volume and CPC on just two branches of each report and exports of 30 keywords. The 7-day trial needs a payment method and only covers monthly plans.
FeaturesCQuestions, comparisons and related terms from Google, Bing, YouTube, TikTok, Instagram and Amazon, with volume and CPC, AI prompt ideas and alerts. It does question research fully, but that's a smaller job, and the volume is last month's Google data only.
Ease of useBNo rating on record, but nothing to set up either. Type a word and the wheel appears, and anyone you show it to will get it straight away.
Platforms and integrationsBWeb only, with no desktop or phone app. Content Studio publishes to WordPress and Webflow, and paid plans get an API, still in alpha, that draws on the same search allowance.
Grade point averageFair, out of 4.02.4

An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.

Who AnswerThePublic is for

  • Fits if you plan blog posts, FAQs or videos around what people ask
  • Works for showing a client how people search, as the wheels read at a glance

Who it is not for

  • Tight if you research a lot, since Starter allows 100 searches a month and they don't roll over
  • Skip it if you need a difficulty score, as there isn't one on record
  • Not for you if you might want your money back, as subscriptions are generally non-refundable
  • Watch out: the 7-day trial needs a payment method and covers monthly plans only
  • Pricey if more people need access: Starter has 1 user, and 3 users means Growth at $99 a month

Good to know

Good for

  • Writers looking for the questions people ask about a topic
  • Planning FAQ sections, blog series and video topics
  • Presenting search behavior to clients as visual maps

Worth knowing

  • Paid plans are capped at 100 to 300 searches a month, and unused searches and credits do not roll over.
  • Subscriptions are generally non-refundable once billing starts, and annual plans have no free trial.
  • Search volume reflects Google data from the previous month only.
  • Starter allows 1 user, Growth 3 and Business 10, and all users share the plan's monthly limits.

Part 02 · Pricing

What it costs

Every plan, the free plan, ways to pay less and how prices have moved

$20

A month to start. There is a free plan too

AnswerThePublic has a free plan. Paid plans start at $20 per month, billed monthly ($160 a year billed annually).

  • Free

    $0

    3 searches a day with some suggestions and data locked, and small exports.

  • Starter

    $20

    per month, billed monthly ($160 a year billed annually)

    1 user, 100 searches a month, 1,000 AI prompt suggestions, 30 AI responses, 2 projects and 60 Content Studio credits.

  • Growth

    $99

    per month, billed monthly ($792 a year billed annually)

    Up to 3 users, 200 searches a month, 2,000 prompt suggestions, 60 AI responses, 4 projects, 350 credits and report comparisons.

  • Business

    $199

    per month, billed monthly ($1,592 a year billed annually)

    Up to 10 users, 300 searches a month, 3,000 prompt suggestions, 100 AI responses, 8 projects and 800 credits.

  • Custom

    Custom

    More users, domains or limits than Business, quoted on request.

The free plan

Free account: 3 searches a day, volume and CPC on two branches per report, exports of up to 30 keywords and 30 AI prompt responses a month. No Content Studio credits.

Trying it first

7-day free trial on monthly plans, once per account; a payment method is needed

Read from answerthepublic.com on Oct 23, 2026.

Ways to pay less

  • Annual discount

    Annual billing at eight times the monthly price

    AnswerThePublic's campaign terms put the standard annual price at 8 times the monthly price, such as $160 a year for Starter instead of $240 paid monthly.

    Stated on answerthepublic.com
  • Annual discount

    6 months free on annual plans until November 8, 2026

    From October 13 to November 8, 2026, annual plans cost 6 times the monthly price ($120 a year for Starter) and renew at that price while active.

    Stated on answerthepublic.com

Part 03 · Features

What it does

Its main features, where it runs, what it works with and who makes it

1

Place it runs: Web

Question and search-suggestion research shown as keyword wheels. Here is what it does, as its own site describes it, and what it covers: public API, AI features, long-form writing, keyword research.

It does question research fully, but that's a smaller job, and the volume is last month's Google data only.
From our grade for features
Keyword wheels and search modifiers
Groups suggestions into questions, prepositions, comparisons, alphabeticals and related terms, as a visual wheel or a list, with Google volume and CPC.
Searches across platforms
Reports draw on Google, Bing, YouTube, TikTok, Instagram and Amazon, plus People Also Ask results and Google Shopping product rankings.
AI Models report
Shows prompts people might give ChatGPT and Gemini about a topic, sorted by intent and sentiment, and generates sample AI answers from a monthly allowance.
Search listening alerts
Follow a keyword and get a weekly email of new suggestions: 1 alert on Starter, 5 on Growth and 20 on Business.
Content Studio
Writes articles from a project's keywords and publishes them to WordPress or Webflow. Each article uses 10 credits and each Deep Search 8.
API in alpha
Paid plans can create searches and pull reports through an API that draws on the same monthly search allowance. Not available on the free plan or during a trial.

Where it runs

  • Web

What it works with

  • WordPress
  • Webflow

AnswerThePublic is made by Answer the Public Ltd (NP Digital).

Part 04 · Standing

Where it stands

Its grades against its category, and whether to keep it or make your own

23/51

Other keyword research tools it is graded above

AnswerThePublic's GPA of 2.4 is higher than 23 of the 51 other keyword research tools we grade, and level with 14.

It stands best on ease of use (B, above 28 of 51) and worst on value for money (C, above 4).

Its paid plans start at $20 a month, against a middle price of $18 for the category: 19 of the 35 others that charge start lower.

On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.

Each grade against the category

Every bar is all 52 keyword research tools we grade, cut by the letter each got. AnswerThePublic’s own letter is outlined.

  • CValue for moneyAbove 4 of 51
  • CFree plan and trialAbove 11 of 51
  • CFeaturesAbove 6 of 51
  • BEase of useAbove 28 of 51
  • BPlatforms and integrationsAbove 26 of 51

Price against what you get

Each dot is one of 44 keyword research tools. Further left costs less; higher up scores better on features, ease of use and platforms. AnswerThePublic is the marked dot.

D1.0C2.0B3.0A4.0Free$5$10$20$50$100More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessAnswerThePublicAluraYandex WordstatPinterest Trends

What paid plans start at, a month (each step along is roughly double) →

Keep it, or make your own?

Whether this is something you could build for yourself with an AI app builder, and what you would give up.

Keep it

To replace AnswerThePublic you would be making search volumes for millions of keywords, gathered and kept up to date. That is not a weekend's work, with an AI app builder or without one.

It costs $240 a year.

What you could make

  • Long-form writing: an app builder makes this well.

What you could not

  • Search volumes for millions of keywords, gathered and kept up to date.
  • It plugs into other products, WordPress and Webflow among them, and has an API.
  • AI features, unless you pay a model provider for each request yourself.

What this rests on. AnswerThePublic’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

Part 05 · Alternatives

The alternatives

The tools it is most often weighed against, side by side

AlsoAsked, Answer Socrates, KeywordTool.io, Ubersuggest and KeywordsPeopleUse

The 5 tools AnswerThePublic is most often weighed against, with where each one differs from it.

  • 2.6GPA

    AlsoAsked

    Free plan · from $12/mo

    Live People Also Ask questions from Google, mapped as a tree.

    • AnswerThePublic also covers long-form writing.
    AnswerThePublic and AlsoAsked compared in full
  • 2.4GPA

    Answer Socrates

    Free plan · from $15.83/mo

    Question and keyword ideas with clustering and AI brand tracking.

    • Only Answer Socrates lists a browser extension.
    • Answer Socrates also covers AI search visibility.
    AnswerThePublic and Answer Socrates compared in full
  • 2.4GPA

    KeywordTool.io

    Free plan · from $68/mo

    Autocomplete keyword ideas from Google and 16 other search platforms.

    • AnswerThePublic also covers long-form writing.
    • KeywordTool.io also covers app store optimization and youTube SEO.
    AnswerThePublic and KeywordTool.io compared in full
  • 2.4GPA

    Ubersuggest

    Free plan · from $29/mo

    Low-cost SEO tool for keyword ideas, site audits and rank tracking.

    • Only Ubersuggest lists a browser extension.
    • AnswerThePublic also covers long-form writing.
    • Ubersuggest also covers rank tracking, site audit and backlink analysis.
    AnswerThePublic and Ubersuggest compared in full
  • 2.4GPA

    KeywordsPeopleUse

    Free trial · from $12/mo

    Question research from People Also Ask, Autocomplete, Reddit and Quora.

    • AnswerThePublic has a free plan. KeywordsPeopleUse does not, though it has a free trial.
    • AnswerThePublic also covers long-form writing.
    • KeywordsPeopleUse also covers content optimization.
    AnswerThePublic and KeywordsPeopleUse compared in full

Part 06 · Questions

Quick answers

The questions people ask about it, each answered in a line or two

15

Questions, each answered in a line or two

The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.

Is AnswerThePublic free?

AnswerThePublic has a free plan. Free account: 3 searches a day, volume and CPC on two branches per report, exports of up to 30 keywords and 30 AI prompt responses a month.

How much does AnswerThePublic cost?

AnswerThePublic lists 5 plans. Free: $0.

What platforms does AnswerThePublic work on?

AnswerThePublic is available on Web.

Does AnswerThePublic offer any discounts?

AnswerThePublic publicly lists the following: Annual billing at eight times the monthly price; 6 months free on annual plans until November 8, 2026.

Does AnswerThePublic have an Android app?

No Android app was listed when its pages were read on Oct 23, 2026. AnswerThePublic is listed for Web.

Does AnswerThePublic have an iPhone app?

No iPhone app was listed when its pages were read on Oct 23, 2026. AnswerThePublic is listed for Web.

Is AnswerThePublic open source?

AnswerThePublic is not described as open source on its own site, as read on Oct 23, 2026.

Does AnswerThePublic have an API?

Yes. AnswerThePublic offers a public API, according to its own site.

What does AnswerThePublic integrate with?

AnswerThePublic's listing names WordPress and Webflow. A listing names up to eight integrations, so it may connect to more.

Does AnswerThePublic have a free trial?

Yes. 7-day free trial on monthly plans, once per account; a payment method is needed.

Who makes AnswerThePublic?

AnswerThePublic is made by Answer the Public Ltd (NP Digital).

What are the alternatives to AnswerThePublic?

The closest alternatives to AnswerThePublic in our directory are AlsoAsked, Answer Socrates, KeywordTool.io, Ubersuggest and KeywordsPeopleUse.

How does AnswerThePublic compare with other keyword research tools?

AnswerThePublic's GPA of 2.4 is higher than 23 of the 51 other keyword research tools we grade, and level with 14.

Is AnswerThePublic good value for money?

ToolGPA grades AnswerThePublic C for value for money. Its paid plans start at $20 a month, against a middle price of $18 for the category: 19 of the 35 others that charge start lower.

Could I make my own version of AnswerThePublic?

To replace AnswerThePublic you would be making search volumes for millions of keywords, gathered and kept up to date.

Where this guide comes from

The prices, plans, platforms and features were read from AnswerThePublic’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from AnswerThePublic's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.

Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Answer the Public Ltd (NP Digital). Prices change, so check answerthepublic.com before you buy.

Part 07 · About

About ToolGPA

Who made this guide, what else is on the site, and how to cite it

3,189

Tools graded, in 94 categories

ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.

Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.

  • 3,189

    tools graded

  • 94

    categories

  • 426

    price changes on record

  • 579

    apps priced in 12 countries

What else is on toolgpa.com

Scan for the live page

Prices and grades as they are today

Quoting this guide?

Please name ToolGPA and link to the live page, so readers can check the figures for themselves:

ToolGPA, "AnswerThePublic: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/answerthepublic

Know someone choosing between keyword research tools?

Send them this guide: toolgpa.com/tools/answerthepublic/guide

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See our other guides

The best-graded keyword research tools after AnswerThePublic, each with an Insider's Guide of its own.

ToolGPA

Choosing software? Every tool graded, every price dated.

Compare tools at toolgpa.com ›

Everything in this guide is ToolGPA’s own summary of what AnswerThePublic’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. AnswerThePublic is a trademark of its owner, and this guide is not made, paid for or approved by Answer the Public Ltd (NP Digital). Prices and plans change: check answerthepublic.com before you buy.