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The Asana Insider’s Guide

Everything we know about Asana in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.

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ToolGPAOctober 2026

Asana

The Insider’s Guide

Work management for projects, goals and cross-team workflows

Asana, as pictured on asana.com

Every plan, grade, refund rule and rival among project management tools, read from Asana’s own pages.

Made by Asana, Inc. · checked Oct 4, 2026 · toolgpa.com

3.0GPA

Contents

  1. 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
  2. 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
  3. 03What it doesIts main features, where it runs, what it works with and who makes it
  4. 04Where it standsIts grades against its category, and whether to keep it or make your own
  5. 05After you payGetting your money back, getting out, and getting help
  6. 06The alternativesThe tools it is most often weighed against, side by side
  7. 07Quick answersThe questions people ask about it, each answered in a line or two
  8. 08About ToolGPAWho made this guide, what else is on the site, and how to cite it

ToolGPA put this guide together from Asana’s own pages, its app-store listings and our grades. Every fact in it is on Asana’s page too, where it is kept up to date. Checked Oct 4, 2026.

Part 01 · Overview

Welcome

What it is, who it suits, its grades and the ten things to know first

3.0

GPA, above 64 of the 79 other project management tools we grade

Asana is a work management platform for planning projects and tracking tasks across teams. Projects can be viewed as a list, board, calendar, timeline or Gantt chart, and higher plans add goals, portfolios and resource management. The free Personal plan covers up to two users, so most teams will be looking at the paid Starter or Advanced plans.

To get you started, here are 10 things to know about Asana, taken from its own pages and our grades.

The same project can be a list, a board or a calendar, so each person picks the view that suits them.
From our grade for ease of use
  1. 1

    Best for projects that cross several departments

    Asana is a work management tool for projects that cross departments, with lists, boards, timelines and Gantt charts over the same tasks.

  2. 2

    Paid plans start at $10.99 a month for each person

    As its pricing page puts it: $10.99 per user / month, billed annually ($13.49 billed monthly).

  3. 3

    There is a free plan

    Personal plan for up to 2 users: unlimited tasks and projects, list, board and calendar views, unlimited storage with a 100MB per-file cap, and 100+ integrations.

  4. 4

    It runs on 5 platforms

    Web, macOS, Windows, iOS and Android.

  5. 5

    Project views

    Show a project as a list, board, calendar, timeline or Gantt chart. Timeline and Gantt views start on the Starter plan.

  6. 6

    Rules and forms

    Rules automate routine steps and forms turn incoming requests into tasks. Both start on Starter; form branching needs Advanced.

  7. 7

    Goals and portfolios

    Goals link projects and tasks to company-level objectives, and portfolios track groups of related projects in one place. Both are part of the Advanced plan.

  8. 8

    Refunds: no set window

    Asana doesn't refund anything, and its own FAQ says so. The cancel button is easy enough to find: Admin console, Billing, Cancel plan.

  9. 9

    A 3.0 GPA, above 64 of 79

    That is against the other project management tools we grade, on value, the free plan, features, ease of use and platforms.

  10. 10

    Keep it

    To replace Asana you would be making connections to other products, each kept working as those products change. That is not a weekend's work, with an AI app builder or without one.

Asana at a glance

Pricing
Free plan, from $10.99 per user / month, billed annually ($13.49 billed monthly)
Free plan
Yes
Free trial
Free trial of Starter and Advanced, no credit card required. The pricing page does not give the trial length.
Runs on
Web, macOS, Windows, iOS, Android
Made by
Asana, Inc.
Category
Project Management
Our grade
3.0 GPA, very good
Store rating
4.7 on the App Store, 15,653 ratings

The report card

Best for projects that cross several departments

Asana is a work management tool for projects that cross departments, with lists, boards, timelines and Gantt charts over the same tasks. It costs more than most here: Starter is $10.99 a user a month billed annually, seats come in blocks of 5 past 5 people, goals and time tracking need Advanced at $24.99, and the free plan covers 2 users. There's no Linux app.

ToolGPA report cardAsanaGraded Oct 10, 2026
SubjectGradeComment
Value for moneyCStarter is $10.99 a user a month billed annually, or $13.49 monthly, a shade above the $10 dear quarter here and well past the $8 middle. Seats come in fixed blocks of 5 once you pass 5 people, and goals, portfolios and time tracking need Advanced at $24.99.
Free plan and trialBThe Personal plan is free with unlimited tasks and projects, list, board and calendar views and 100-plus integrations, which one person can live on. It stops at 2 users, so a team can't.
FeaturesBCovers the whole job: list, board, calendar, timeline and Gantt views of the same tasks, rules that automate routine steps, forms that turn requests into tasks, dashboards, workload, and AI Studio on a credit pool. Goals, portfolios, approvals and time tracking are Advanced-only, which the listing says plainly.
Ease of useB4.67 from about 15,700 App Store ratings, a hair under the 4.7 an A needs. The same project can be a list, a board or a calendar, so each person picks the view that suits them.
Platforms and integrationsAWeb, Mac, Windows, iPhone and Android, with Slack, Google Drive, Microsoft Teams, Salesforce, Jira Cloud, GitHub, Zoom and Figma among 100-plus integrations and a public API. No Linux app on the download page.
Grade point averageVery good, out of 4.03.0

An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.

Who Asana is for

  • Fits if your projects cross several departments and everyone needs the same picture
  • Works for nonprofits and schools, who can apply for 50% off paid plans

Who it is not for

  • Pricey if your team is an awkward size, since seats come in blocks of 5 once you pass 5 users
  • Tight if you're staying free and there are more than 2 of you
  • Not for you if you need approvals, goals or built-in time tracking on a budget, as they're on Advanced at $24.99 a user
  • Watch out: the pricing page doesn't give the trial length, and timeline, forms and custom fields start on Starter
  • Skip it if you work on Linux, as the download page lists no Linux app

Good to know

Good for

  • Teams coordinating projects across several departments
  • Organizations that tie project work to company goals
  • Nonprofits and schools that qualify for the 50% discount

Worth knowing

  • The free Personal plan is limited to 2 users; timeline and Gantt views, forms and custom fields start on Starter.
  • Seats are sold in fixed steps: one at a time from 2 to 5 users, then blocks of 5 up to 30 and blocks of 10 up to 100.
  • Portfolios, goals, approvals and built-in time tracking need the Advanced plan at $24.99 per user / month.
  • The download page lists Mac, Windows, iOS and Android apps but no Linux app.

Part 02 · Pricing

What it costs

Every plan, the free plan, ways to pay less and how prices have moved

$10.99

A month to start, for each person. There is a free plan too

Asana has a free plan. Paid plans start at $10.99 per user / month, billed annually ($13.49 billed monthly).

  • Personal

    $0

    For one or two people: unlimited tasks and projects, list, board and calendar views, and 100+ integrations.

  • Starter

    $10.99

    per user / month, billed annually ($13.49 billed monthly)

    No seat limit. Adds timeline and Gantt views, reporting dashboards, forms, custom fields, automations and free guests.

  • Advanced

    $24.99

    per user / month, billed annually ($30.49 billed monthly)

    Adds portfolios, goals, resource management, approvals and proofing, time tracking and form branching.

  • Enterprise

    Custom

    SAML authentication, SCIM provisioning, capacity planning and service accounts. An Enterprise+ tier adds further compliance controls.

The free plan

Personal plan for up to 2 users: unlimited tasks and projects, list, board and calendar views, unlimited storage with a 100MB per-file cap, and 100+ integrations.

Trying it first

Free trial of Starter and Advanced, no credit card required. The pricing page does not give the trial length.

Read from asana.com on Oct 4, 2026.

Ways to pay less

  • Annual discount

    Save up to 18% with annual billing

    Asana's pricing page lists Starter at $10.99 per user / month billed annually against $13.49 monthly, and Advanced at $24.99 against $30.49.

    Stated on asana.com

  • Nonprofit

    50% off for eligible nonprofits

    Qualifying 501(c)(3) nonprofits, public libraries and international equivalents can apply for 50% off a Starter or Advanced annual plan.

    Stated on asana.com

  • Education

    50% off for education customers

    Approved schools and universities get 50% off paid plans after an eligibility check. The page still names the older Premium and Business plans.

    Stated on asana.com

How its prices have moved

  • Dec 1, 2025Personal: Free for up to 10 teammates → Free for up to 2 usersThe archived copy of 1 December 2025 lists 2 users on the free Personal plan; the copy before it, of 1 November 2025, says it is for collaborating with up to 10 teammates. The plan was cut back between the two.
  • Dec 1, 2023Starter: Premium, $10.99 per user / month, billed annually ($13.49 billed monthly) → Starter, $10.99 per user / month, billed annually ($13.49 billed monthly)The archived copy of 1 December 2023 names the lower paid plan Starter; the copy before it, of 4 November 2023, names it Premium. The price is the same in both, and the name changed between the two.
  • Dec 1, 2023Advanced: Business, $24.99 per user / month, billed annually ($30.49 billed monthly) → Advanced, $24.99 per user / month, billed annually ($30.49 billed monthly)The archived copy of 1 December 2023 names the higher paid plan Advanced; the copy before it, of 4 November 2023, names it Business. The price is the same in both, and the name changed between the two.
  • Dec 1, 2023Free plan: Basic, free for teams of up to 15 → Personal, free for teams of up to 10The archived copy of 1 December 2023 calls the free plan Personal and limits it to 10 teammates; the copy before it, of 4 November 2023, calls it Basic and allows 15. It was renamed and cut back between the two.

Part 03 · Features

What it does

Its main features, where it runs, what it works with and who makes it

5

Places it runs: Web, macOS, Windows, iOS and Android

Work management for projects, goals and cross-team workflows. Here is what it does, as its own site describes it, and what it covers: public API, AI features, tasks, kanban boards, Gantt & timelines, workflow automation, goals.

Goals, portfolios, approvals and time tracking are Advanced-only, which the listing says plainly.
From our grade for features
Project views
Show a project as a list, board, calendar, timeline or Gantt chart. Timeline and Gantt views start on the Starter plan.
Rules and forms
Rules automate routine steps and forms turn incoming requests into tasks. Both start on Starter; form branching needs Advanced.
Goals and portfolios
Goals link projects and tasks to company-level objectives, and portfolios track groups of related projects in one place. Both are part of the Advanced plan.
Workload and resource management
Shows how much work each person has so tasks can be rebalanced. Capacity planning across the organization is an Enterprise feature.
Reporting dashboards
Charts built from live project data to show the state of a team's work, included from the Starter plan.
AI Teammates and AI Studio
AI Studio builds AI-driven workflows from a monthly credit pool: 50K credits on Starter, 75K on Advanced and 200K on Enterprise. Extra AI requests are billed per request.

Where it runs

  • Web
  • macOS
  • Windows
  • iOS
  • Android

What it works with

  • Slack
  • Google Drive
  • Microsoft Teams
  • Salesforce
  • Jira Cloud
  • GitHub
  • Zoom
  • Figma

Asana is made by Asana, Inc.

Part 04 · Standing

Where it stands

Its grades against its category, and whether to keep it or make your own

64/79

Other project management tools it is graded above

Asana's GPA of 3.0 is higher than 64 of the 79 other project management tools we grade, and level with 8.

It stands best on platforms and integrations (A, above 54 of 79) and worst on value for money (C, above 16).

Its paid plans start at $10.99 a month for each person, against a middle price of $8 for the category: 55 of the 74 others that charge start lower.

On features, ease of use and platforms it scores 3.3 out of 4. 5 tools score higher and cost less.

Each grade against the category

Every bar is all 80 project management tools we grade, cut by the letter each got. Asana’s own letter is outlined.

  • CValue for moneyAbove 16 of 79
  • BFree plan and trialAbove 53 of 79
  • BFeaturesAbove 27 of 79
  • BEase of useAbove 65 of 79
  • APlatforms and integrationsAbove 54 of 79

Price against what you get

Each dot is one of 78 project management tools. Further left costs less; higher up scores better on features, ease of use and platforms. Asana is the marked dot.

D1.0C2.0B3.0A4.0Free$1$2$5$10$20$50More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessAsanaAirtableClickUpFreedcampRedmineFizzy

What paid plans start at, a month (each step along is roughly double) →

Keep it, or make your own?

Whether this is something you could build for yourself with an AI app builder, and what you would give up.

Keep it

To replace Asana you would be making connections to other products, each kept working as those products change. That is not a weekend's work, with an AI app builder or without one.

It is one of the better ones too: its GPA of 3.0 is higher than 64 of the 79 other project management tools we grade. It costs $131.88 a year.

What you could make

  • Tasks, kanban boards, Gantt & timelines and goals: an app builder makes these well.

What you could not

  • Connections to other products, each kept working as those products change.
  • Apps for macOS, Windows, iOS and Android that stay in step with each other.
  • It is priced for each person, which means accounts and billing for a team.
  • AI features, unless you pay a model provider for each request yourself.
  • The depth: we grade its features B, which means it covers the whole job.

What this rests on. Asana’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

Part 05 · Refunds

After you pay

Getting your money back, getting out, and getting help

DRefunds
BSupport

What happens once you have paid: whether you can get your money back, how to leave, and how to reach a person when something goes wrong. Each is graded from Asana’s own terms and help pages.

Refunds and cancelling

DGrade

Weak · checked Oct 12, 2026

Asana doesn't refund anything, and its own FAQ says so. The cancel button is easy enough to find: Admin console, Billing, Cancel plan. The trouble is the small print. The Subscriber Terms that apply from 16 September 2026 say a plan renews unless you give notice at least 30 days before the renewal date, and the help page says cancelling is subject to those terms. No refunds plus a notice period is a D on our ladder.

Refund window
No set window
How you cancel
Yourself, in settings
Getting your money back

The Subscriber Terms say amounts due are non-cancelable and non-refundable unless the agreement provides otherwise. The exceptions are a prorated refund of unused fees if Asana does not fix a breach of its service warranty within 30 days of written notice, or if the customer ends the contract for cause. The pricing page's FAQ puts it shortly: Asana does not offer refunds.

Stated on asana.com
How to cancel Asana

For a plan bought online, a billing owner, admin or super admin cancels in the Admin console, under the Billing tab, and the help page says this can be done at any time. A manually invoiced subscription is cancelled by contacting support from the same tab. The page adds that cancelling is subject to the Subscriber Terms, and those ask for notice of non-renewal at least 30 days before the renewal date.

  1. Click your profile photo in the top-right corner
  2. Select Admin console
  3. Open the Billing tab
  4. Under Plan details, select Cancel plan
Stated on help.asana.com
What you keep afterwards

The help page says a cancellation takes effect at the next renewal date, and the account then drops to the free Personal plan. Data is not deleted, but you lose paid features and access to projects and tasks that use them, which can still be exported to CSV. The Subscriber Terms also let Asana deactivate an account once all subscriptions end, with export on written request within 30 days.

Stated on help.asana.com
Renewals

The Subscriber Terms say a subscription renews automatically for a period equal to the last one, at Asana's then-current rates, unless either side gives notice of non-renewal at least 30 days before the renewal date. Reducing seats or moving to a lower plan needs the same 30 days' written notice, which may be given in the app or by email. The terms mention no reminder before a renewal.

Stated on asana.com

In your favour

  • If you bought online, you cancel yourself in the Admin console, under Billing.
  • Cancel and you keep the paid features until the period you paid for runs out.
  • Your data isn't deleted when the account drops to the free Personal plan.
  • A trial with no card on file just expires, and nothing is charged.

Watch out for

  • No refunds. The pricing FAQ says so flatly.
  • The Subscriber Terms want 30 days' notice before the renewal date, or the plan renews at the current rate.
  • Cutting seats or moving to a cheaper plan needs the same 30 days' notice.
  • On Personal you lose access to projects and tasks that used paid features, though you can export them to CSV.

Customer support

BGrade

Good · checked Oct 12, 2026

Asana says its support team is there 24/7/365, and anyone can open a case, even on the free plan. That earns a B. It isn't an A because you don't get a live person: you go through a chatbot that suggests articles first, then files a ticket, and the answer comes by email. No reply time is given either.

Ways to get help

  • Contact form or ticket

    Support cases are opened through the Asana Support chatbot on the Help Center home page. It suggests articles first, then takes your name, email and details and files a ticket, which is confirmed by email. The article lists every plan, Personal included.

    Stated on help.asana.com

  • Help centre

    The Asana Help Center has written articles, tutorials and FAQs on features, admin and billing, open to everyone.

    Stated on help.asana.com

  • Community or forum

    The Asana Forum is a public community where users, Asana's community team and Asana Ambassadors ask and answer questions.

    Stated on forum.asana.com

Not listed on Asana’s pages: live chat, phone.

When people answer

The customer success page describes a global support team of Asana product experts available 24/7/365.

Stated on asana.com
How fast it says it replies

Its pages do not say.

What depends on your plan

The customer success page describes one global support team for everyone. Onboarding help, tailored training and consulting are extra paid services or kept for qualified customers, and members of the Asana Ambassador Program are promised priority support. The pricing page lists Customer Success options with dedicated specialists, with eligibility requirements.

Stated on asana.com

In your favour

  • Support is stated as available 24/7/365.
  • Every plan can open a support case, the free Personal plan included.
  • The Help Center is large, and its billing articles spell out how to cancel.
  • There's a public forum with Asana's own community team in it.

Watch out for

  • You reach support through a chatbot that files a ticket. There's no live chat with a person and no phone.
  • No reply time is stated.
  • Onboarding, training and consulting cost extra or are kept for qualified customers.
  • The chatbot can come up blank on locked-down work computers, and the fix Asana gives involves your IT team.

What these two grades rest on. Read on 12 October 2026: Asana's Subscriber Terms as updated on 1 September 2026, its pricing page and FAQ, its help articles on cancelling a plan and getting support, and its customer success page. Nobody here cancelled a plan or contacted its support. They are graded apart from the five that make the GPA. How we grade refunds and support.

Part 06 · Alternatives

The alternatives

The tools it is most often weighed against, side by side

monday.com, ClickUp, Wrike, Smartsheet and Trello

The 5 tools Asana is most often weighed against, with where each one differs from it.

  • 2.8GPA

    monday.com

    Free plan · from $9/mo

    Board-based work management with automations and dashboards.

    • Asana also covers goals.
    • monday.com also covers time tracking.
    Asana and monday.com compared in full
  • 3.0GPA

    ClickUp

    Free plan · from $7/mo

    Work platform combining tasks, docs, chat and dashboards.

    • Only ClickUp lists a Linux app.
    • Only ClickUp lists a browser extension.
    • Asana also covers goals.
    Asana and ClickUp compared in full
  • 2.8GPA

    Wrike

    Free plan · from $10/mo

    Work management with Gantt charts, request forms and proofing.

    • Asana also covers goals.
    • Wrike also covers time tracking.
    Asana and Wrike compared in full
  • 3.0GPA

    Smartsheet

    Free trial · from $9/mo

    Spreadsheet-style project and work management for teams.

    • Asana has a free plan. Smartsheet does not, though it has a free trial.
    • Asana also covers goals.
    • Smartsheet also covers calendar.
    Asana and Smartsheet compared in full
  • 2.8GPA

    Trello

    Free plan · from $5/mo

    Kanban boards with an inbox, planner and built-in automation.

    • Asana also covers goals.
    • Trello also covers calendar.
    Asana and Trello compared in full

Part 07 · Questions

Quick answers

The questions people ask about it, each answered in a line or two

20

Questions, each answered in a line or two

The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.

Is Asana free?

Asana has a free plan. Personal plan for up to 2 users: unlimited tasks and projects, list, board and calendar views, unlimited storage with a 100MB per-file cap, and 100+ integrations.

How much does Asana cost?

Asana lists 4 plans. Personal: $0.

What platforms does Asana work on?

Asana is available on Web, macOS, Windows, iOS and Android.

Does Asana offer any discounts?

Asana publicly lists the following: Save up to 18% with annual billing; 50% off for eligible nonprofits; 50% off for education customers.

How is Asana rated?

Asana's iPhone and iPad app averages 4.7 out of 5 from 15,653 ratings on the App Store in the United States, as read on Oct 5, 2026.

Does Asana have a Linux app?

No Linux app was listed when its pages were read on Oct 4, 2026. Asana is listed for Web, macOS, Windows, iOS and Android.

Is Asana open source?

Asana is not described as open source on its own site, as read on Oct 4, 2026.

Does Asana have an API?

Yes. Asana offers a public API, according to its own site.

What does Asana integrate with?

Asana's listing names Slack, Google Drive, Microsoft Teams, Salesforce, Jira Cloud, GitHub, Zoom and Figma.

Does Asana have a student discount?

50% off for education customers. Approved schools and universities get 50% off paid plans after an eligibility check.

Does Asana have a free trial?

Yes. Free trial of Starter and Advanced, no credit card required.

Who makes Asana?

Asana is made by Asana, Inc.

What are the alternatives to Asana?

The closest alternatives to Asana in our directory are monday.com, ClickUp, Wrike, Smartsheet and Trello.

Does Asana give refunds?

The Subscriber Terms say amounts due are non-cancelable and non-refundable unless the agreement provides otherwise.

How do I cancel Asana?

For a plan bought online, a billing owner, admin or super admin cancels in the Admin console, under the Billing tab, and the help page says this can be done at any time.

What happens to my data if I cancel Asana?

The help page says a cancellation takes effect at the next renewal date, and the account then drops to the free Personal plan.

How do I contact Asana support?

Asana's pages list these ways to get help: contact form or ticket, help centre and community or forum.

How does Asana compare with other project management tools?

Asana's GPA of 3.0 is higher than 64 of the 79 other project management tools we grade, and level with 8.

Is Asana good value for money?

ToolGPA grades Asana C for value for money. Its paid plans start at $10.99 a month for each person, against a middle price of $8 for the category: 55 of the 74 others that charge start lower.

Could I make my own version of Asana?

To replace Asana you would be making connections to other products, each kept working as those products change.

Where this guide comes from

The prices, plans, platforms and features were read from Asana’s own pages on Oct 4, 2026, and the grades were given on Oct 10, 2026. Graded from this listing, whose facts were read from Asana's own pages on 4 October 2026, and its App Store rating. Also tested with a demo account on 2026-09-30.

Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Asana, Inc. Prices change, so check asana.com before you buy.

Part 08 · About

About ToolGPA

Who made this guide, what else is on the site, and how to cite it

3,189

Tools graded, in 94 categories

ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.

Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.

  • 3,189

    tools graded

  • 94

    categories

  • 426

    price changes on record

  • 579

    apps priced in 12 countries

What else is on toolgpa.com

Scan for the live page

Prices and grades as they are today

Quoting this guide?

Please name ToolGPA and link to the live page, so readers can check the figures for themselves:

ToolGPA, "Asana: The Insider's Guide", checked Oct 4, 2026. https://toolgpa.com/tools/asana

Know someone choosing between project management tools?

Send them this guide: toolgpa.com/tools/asana/guide

ToolGPA elsewhere: youtube.com/@toolgpa

See our other guides

The best-graded project management tools after Asana, each with an Insider's Guide of its own.

ToolGPA

Choosing software? Every tool graded, every price dated.

Compare tools at toolgpa.com ›

Everything in this guide is ToolGPA’s own summary of what Asana’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Asana is a trademark of its owner, and this guide is not made, paid for or approved by Asana, Inc. Prices and plans change: check asana.com before you buy.