The Botify Insider’s Guide
Everything we know about Botify in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Botify
The Insider’s Guide
Enterprise search platform for crawling, log analysis and AI search
Every plan, grade, refund rule and rival among technical SEO tools, read from Botify’s own pages.
Made by Botify · checked Oct 23, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Botify’s own pages, its app-store listings and our grades. Every fact in it is on Botify’s page too, where it is kept up to date. Checked Oct 23, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.2
GPA, above 20 of the 83 other technical SEO tools we grade
Botify is an enterprise platform for search and AI search visibility. It crawls a site the way Googlebot renders it, reads server log files to show which search and AI bots visit which pages, and measures how a brand shows up in AI answers. Automation modules can then change pages, run SEO split tests and serve content to bots without developer work. It is sold through demos to enterprise and growth companies.
To get you started, here are 7 things to know about Botify, taken from its own pages and our grades.
Log analysis also needs your raw server or CDN logs.
- 1
Best for crawl, log and AI bot data on huge sites
All of it is sold through a demo request: no price, no free plan and no self-serve trial.
- 2
It runs on Web
Web.
- 3
SiteCrawler
Crawls millions of pages per crawl with the same rendering engine as Googlebot, across mobile, desktop, AMP, country and staging versions, with 1,000+ technical indicators.
- 4
LogAnalyzer
Reads raw server logs from your CDN daily to show which bots crawl which pages, including GPTBot, ChatGPT-User, PerplexityBot and ClaudeBot.
- 5
AI Visibility
Measures share of voice, mentions, citations and rankings in AI search and shopping answers, compared side by side with competitors.
- 6
A 2.2 GPA, above 20 of 83
That is against the other technical SEO tools we grade, on value, the free plan, features, ease of use and platforms.
- 7
Keep it
The plain part of Botify you could make: internal linking. What surrounds it you could not. The 6 things listed below take a company, not a weekend.
Botify at a glance
- Pricing
- Paid
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web
- Made by
- Botify, since 2012
- Category
- Technical SEO & Site Audits
- Our grade
- 2.2 GPA, fair
The report card
Best for crawl, log and AI bot data on huge sites
Botify crawls a site the way Googlebot renders it, reads your server logs to show which search and AI bots visit which pages, and can push changes to thousands of URLs without developers. All of it is sold through a demo request: no price, no free plan and no self-serve trial. Log analysis also needs your raw server or CDN logs.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | No price is published. The pricing link goes to a demo request form, so the cost only comes out on a sales call. Professional services and consulting are sold separately on top. |
| Free plan and trial | F | Nothing free on record. There's no free plan or self-serve trial on the site, only a demo request. |
| Features | A | Crawls millions of pages with Googlebot's rendering engine and 1,000+ indicators, reads logs daily for bots such as GPTBot and ClaudeBot, and measures share of voice in AI answers. PageWorkers then changes tags and redirects on thousands of URLs and split-tests them, which Lumar, Oncrawl and JetOctopus don't list. |
| Ease of use | C | No rating on record. It's an enterprise platform with crawls, log feeds and Search Console data to connect, and LogAnalyzer won't work until you hand over raw server or CDN logs. |
| Platforms and integrations | B | Web only. It pulls in Search Console, and its MCP server lets ChatGPT and Claude query your crawl, log and Search Console data. The listed integrations stop there. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Botify is for
- Fits if you run a retail or publishing site with millions of pages
- Works for SEO teams that want to ship and split-test page changes without the dev queue
Who it is not for
- Not for you if you want a price up front, as it's demo request only
- Skip it if you want to try it before talking to sales, since there's no free plan or self-serve trial
- Tight if you can't get at your raw server or CDN logs, which LogAnalyzer needs
- Watch out: professional services and consulting are billed separately from the platform
Good to know
Good for
- Large retailers and publishers with millions of pages
- Teams that want to see how AI crawlers such as GPTBot use their site
- SEO teams that want to ship and split-test changes without the dev queue
Worth knowing
- No prices are published: the pricing link leads to a demo request form.
- No free plan or self-serve trial is offered on the site.
- LogAnalyzer needs access to your raw server or CDN log files.
- Professional services and consulting are sold separately from the platform.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
Botify's current pricing could not be confirmed from its own site.
The pricing link goes to a demo request form, so the cost only comes out on a sales call.
We could not confirm Botify’s current prices from its own site, so this guide lists no plans. botify.com has them.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Enterprise search platform for crawling, log analysis and AI search. Here is what it does, as its own site describes it, and what it covers: AI features, site audit, a/B testing, AI search visibility, internal linking, log file analysis.
PageWorkers then changes tags and redirects on thousands of URLs and split-tests them, which Lumar, Oncrawl and JetOctopus don't list.
- SiteCrawler
- Crawls millions of pages per crawl with the same rendering engine as Googlebot, across mobile, desktop, AMP, country and staging versions, with 1,000+ technical indicators.
- LogAnalyzer
- Reads raw server logs from your CDN daily to show which bots crawl which pages, including GPTBot, ChatGPT-User, PerplexityBot and ClaudeBot.
- AI Visibility
- Measures share of voice, mentions, citations and rankings in AI search and shopping answers, compared side by side with competitors.
- PageWorkers
- Changes tags, redirects and content on thousands of URLs without developers, runs SEO split tests, and can reverse a change in seconds.
- RealKeywords
- Every keyword the site ranks for, from Google Search Console, segmented by category or template and shown beside crawl metrics such as depth and internal links.
- Botify MCP and agents
- Ask questions of your own crawl, log and Search Console data from an AI assistant, and run agents that draft fixes for sign-off.
Where it runs
- Web
What it works with
- Google Search Console
- ChatGPT
- Claude
Botify is made by Botify, and has been around since 2012.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
20/83
Other technical SEO tools it is graded above
Botify's GPA of 2.2 is higher than 20 of the 83 other technical SEO tools we grade, and level with 20.
It stands best on features (A, above 83 of 83) and worst on free plan and trial (F, above 0).
Each grade against the category
Every bar is all 84 technical SEO tools we grade, cut by the letter each got. Botify’s own letter is outlined.
- CValue for moneyAbove 9 of 83
- FFree plan and trialAbove 0 of 83
- AFeaturesAbove 83 of 83
- CEase of useAbove 7 of 83
- BPlatforms and integrationsAbove 27 of 83
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
The plain part of Botify you could make: internal linking. What surrounds it you could not. The 6 things listed below take a company, not a weekend.
That makes this kind of software worth paying for, not this one in particular: 43 of the 83 other technical SEO tools grade higher.
What you could make
- Internal linking: an app builder makes this well.
What you could not
- A crawler that checks every page of a site.
- Millions of server log lines read to see what search bots crawl.
- The same prompts asked of ChatGPT, Perplexity, Gemini and Google's AI answers every day, and the answers kept.
- Splitting visitors between versions and telling you which won.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features A, which means it covers the whole job.
What this rests on. Botify’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Lumar, Oncrawl, JetOctopus, SearchPilot and Screaming Frog SEO Spider
The 5 tools Botify is most often weighed against, with where each one differs from it.
- 2.0GPA
Lumar
Paid
Enterprise website crawler for technical SEO, GEO and accessibility.
- Botify also covers a/B testing, internal linking and log file analysis.
- Lumar also covers dashboards and page speed.
- 2.0GPA
Oncrawl
Paid
Cloud SEO crawler and log analyzer for large websites.
- Botify also covers a/B testing.
- Oncrawl also covers dashboards.
- 2.2GPA
JetOctopus
Free trial · from $349/mo
Cloud SEO crawler with log analysis, GSC data and AI bot tracking.
- Botify also covers a/B testing.
- 1.6GPA
SearchPilot
From $37,500/yr
Enterprise SEO and GEO A/B testing on large websites.
- Botify also covers site audit, internal linking and log file analysis.
- SearchPilot also covers reports.
- 2.4GPA
Screaming Frog SEO Spider
Free plan · from $279/yr
Desktop website crawler for technical SEO audits.
- Screaming Frog SEO Spider has a free plan. Botify does not.
- Only Botify lists a web app.
- Only Screaming Frog SEO Spider lists Windows, macOS and Linux apps.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
10
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Botify free?
No. Botify is a paid product.
What platforms does Botify work on?
Botify is available on Web.
Does Botify have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. Botify is listed for Web.
Does Botify have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. Botify is listed for Web.
Is Botify open source?
Botify is not described as open source on its own site, as read on Oct 23, 2026.
What does Botify integrate with?
Botify's listing names Google Search Console, ChatGPT and Claude. A listing names up to eight integrations, so it may connect to more.
Who makes Botify?
Botify is made by a company of the same name. It dates from 2012.
What are the alternatives to Botify?
The closest alternatives to Botify in our directory are Lumar, Oncrawl, JetOctopus, SearchPilot and Screaming Frog SEO Spider.
How does Botify compare with other technical SEO tools?
Botify's GPA of 2.2 is higher than 20 of the 83 other technical SEO tools we grade, and level with 20.
Could I make my own version of Botify?
The plain part of Botify you could make: internal linking. What surrounds it you could not.
Where this guide comes from
The prices, plans, platforms and features were read from Botify’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from Botify's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Botify. Prices change, so check botify.com before you buy.
- botify.com/demo-request
- botify.com/
- botify.com/about
- botify.com/platform/visibility/sitecrawler-feature
- botify.com/platform/visibility/loganalyzer-feature
- botify.com/platform/visibility/ai-visibility
- botify.com/platform/visibility/realkeywords-feature
- botify.com/platform/activation/pageworkers
- botify.com/platform/activation/botify-mcp
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Botify, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/botify
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Botify: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/botify
Know someone choosing between technical SEO tools?
Send them this guide: toolgpa.com/tools/botify/guide
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See our other guides
The best-graded technical SEO tools after Botify, each with an Insider's Guide of its own.
- Technical SEO & Site Audits Insider's GuideEvery one of the 84 technical SEO tools we grade, compared
- Lighthouse Insider's GuideGoogle's open-source audit of page speed, accessibility and SEO3.2 GPA
- PageSpeed Insights Insider's GuideFree Google speed test with real-user Core Web Vitals and Lighthouse3.2 GPA
- Yellow Lab Tools Insider's GuideFree open-source audit of a page's speed and front-end code3.2 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Botify’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Botify is a trademark of its owner, and this guide is not made, paid for or approved by Botify. Prices and plans change: check botify.com before you buy.