The Drag Insider’s Guide
Everything we know about Drag in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Drag
The Insider’s Guide
Shared inbox for Gmail teams with kanban boards and built-in AI
Every plan, grade, refund rule and rival among email apps, read from Drag’s own pages.
Made by DragApp.com Ltd. · checked Oct 6, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Drag’s own pages, its app-store listings and our grades. Every fact in it is on Drag’s page too, where it is kept up to date. Checked Oct 6, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.4
GPA, above 19 of the 51 other email apps we grade
Drag turns shared Gmail addresses such as support@ or sales@ into boards that a team works from, either inside Gmail through a Chrome extension or in Drag's own web, desktop and mobile apps. Each email becomes a card that can be assigned, discussed in notes and tracked through stages. Its AI, Varley, drafts, tags and summarizes mail and can resolve conversations as an agent, with usage metered in AI credits.
To get you started, here are 9 things to know about Drag, taken from its own pages and our grades.
The extension puts it inside Gmail and the mail never moves, but a team still has to lay out boards, stages and automation rules first.
- 1
Best for Gmail teams who want email as a kanban board
Drag turns a shared Gmail address like support@ into a kanban board, where every email is a card with an owner and a status, from $12 a user a month billed yearly.
- 2
Paid plans start at $12 a month for each person
As its pricing page puts it: $12 per user / month, billed yearly.
- 3
You can try it first
7-day free trial with every Pro feature and 1,000 AI credits per seat, no credit card required
- 4
It runs on 5 platforms
Web, macOS, Windows, iOS and Android, with a browser extension too.
- 5
Shared inbox boards
A shared address becomes a board with kanban, list and preview views, where each email is a card with an owner, a status, tags and a due date. The emails themselves stay in Gmail.
- 6
Assignments, notes and shared drafts
Teammates assign emails, chat with @mentions on a thread, write shared drafts and reply as collaborators. Collision detection is included on every plan.
- 7
Varley AI
Copilot answers questions about the inbox and proposes actions to approve, Assists draft, summarize and classify mail, and on Pro, Agents resolve conversations or hand them to a person.
- 8
A 2.4 GPA, above 19 of 51
That is against the other email apps we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Drag you would be making one mailbox that several people work at once. That is not a weekend's work, with an AI app builder or without one.
Drag at a glance
- Pricing
- Free trial, from $12 per user / month, billed yearly
- Free plan
- No
- Free trial
- 7-day free trial with every Pro feature and 1,000 AI credits per seat, no credit card required
- Runs on
- Web, macOS, Windows, iOS, Android, Browser extension
- Made by
- DragApp.com Ltd., since 2017
- Category
- Email Apps
- Our grade
- 2.4 GPA, fair
The report card
Best for Gmail teams who want email as a kanban board
Drag turns a shared Gmail address like support@ into a kanban board, where every email is a card with an owner and a status, from $12 a user a month billed yearly. It runs on Gmail and Google Workspace only, there's no free plan after the 7-day trial, Starter has no AI credits, and WhatsApp, SLA rules and the API wait for Pro at $24 a user.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Starter is $12 a user a month billed yearly, $16 monthly, against an $8 middle for email tools here. Boards, assignments, notes and templates are on it, but AI credits start on Plus at $18 and the API, WhatsApp and SLA rules wait for Pro at $24. |
| Free plan and trial | C | No free plan. The trial is 7 days with no card, and it opens every Pro feature with 1,000 AI credits per seat. After that you pick a paid plan. |
| Features | C | The shared-inbox job is done fully: boards in kanban, list or preview view, cards with owners, tags and due dates, notes with @mentions, shared drafts, collision detection and Varley's drafting. But it's a layer over Gmail, not a mail app, and AI is rationed in credits with none at all on Starter. |
| Ease of use | C | No rating on record. The extension puts it inside Gmail and the mail never moves, but a team still has to lay out boards, stages and automation rules first. |
| Platforms and integrations | A | A Chrome extension inside Gmail plus web, Mac, Windows, iPhone and Android apps. Google Calendar, Drive, WhatsApp and Zapier are connected, and Pro adds a REST API and an MCP server with 47 tools. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Drag is for
- Fits if your team shares support@ or sales@ in Gmail and keeps tripping over each other's replies
- Works for teams that track email as cards moving across a board
Who it is not for
- Skip it if your team is on Outlook, because Drag is built on Gmail and Google Workspace
- Tight if you want AI on Starter, which includes no AI credits, while Plus stops at 1,000 a seat a month
- Pricey if you need WhatsApp, SLA rules, round-robin or the API, as those sit on Pro at $24 a user
- Watch out: there's no free plan, only a 7-day trial before you pay
- Tight if you're on Starter, with 10 automation rules and 3 months of reporting
Good to know
Good for
- Gmail and Google Workspace teams sharing support@ or sales@ addresses
- Teams that like to see email as cards moving across a kanban board
- Growing teams, since no plan has a seat minimum or user cap
Worth knowing
- It is built on Gmail and Google Workspace: shared inboxes are Gmail addresses or Google Groups, and sign-in runs through Google.
- There is no free plan; the 7-day trial is followed by a paid plan.
- AI is metered in credits. Starter includes none, Plus 1,000 per seat a month and Pro 2,000, and extra credits are sold from $10.
- WhatsApp, Varley Agents, the API and MCP server, SLA rules and round-robin assignment need Pro at $24 per user / month, billed yearly.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$12
A month to start, for each person
Drag is a paid product with a free trial, starting at $12 per user / month, billed yearly.
Starter
$12
per user / month, billed yearly ($16 billed monthly)
Shared inboxes in Gmail, boards, assignments, templates, notes, a help center and live chat. 10 automation rules, 3-month reporting, no AI credits included.
Plus
$18
per user / month, billed yearly ($22 billed monthly)
Adds Varley's Copilot, Intelligence and six AI assists with 1,000 AI credits per seat a month, unlimited automation rules, email sequences and custom views.
Pro
$24
per user / month, billed yearly ($30 billed monthly)
Adds the WhatsApp channel, Varley Agents, API and MCP access, SLA rules, round-robin assignment, custom fields and roles, and 2,000 AI credits per seat.
Trying it first
7-day free trial with every Pro feature and 1,000 AI credits per seat, no credit card required
Read from dragapp.com on Oct 6, 2026.
Ways to pay less
Annual discount
Save up to 25% with yearly billing
The pricing page shows Starter at $12 a user a month billed yearly against $16 monthly, Plus at $18 against $22, and Pro at $24 against $30.
Stated on dragapp.comNonprofit
Program for non-profits and NGOs
The pricing FAQ says Drag runs a dedicated program for non-profits and NGOs, arranged by contacting its team. The size of the discount is not published.
Stated on dragapp.comEducation
Program for educational institutions
The same program covers educational institutions, again on request by email and without a published discount.
Stated on dragapp.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
6
Places it runs: Web, macOS, Windows, iOS, Android and Browser extension
Shared inbox for Gmail teams with kanban boards and built-in AI. Here is what it does, as its own site describes it, and what it covers: public API, templates, tasks, shared inbox, kanban boards, workflow automation, AI agents.
But it's a layer over Gmail, not a mail app, and AI is rationed in credits with none at all on Starter.
- Shared inbox boards
- A shared address becomes a board with kanban, list and preview views, where each email is a card with an owner, a status, tags and a due date. The emails themselves stay in Gmail.
- Assignments, notes and shared drafts
- Teammates assign emails, chat with @mentions on a thread, write shared drafts and reply as collaborators. Collision detection is included on every plan.
- Varley AI
- Copilot answers questions about the inbox and proposes actions to approve, Assists draft, summarize and classify mail, and on Pro, Agents resolve conversations or hand them to a person.
- Automations
- Rules route, tag and assign incoming mail. Starter allows 10 rules and the higher plans are unlimited; round-robin assignment, business hours and SLA rules are on Pro.
- Help center, live chat and WhatsApp
- A public help center and live chat, which is in early access, are on every plan. Pro adds WhatsApp conversations that sit beside email on the same boards.
- API and MCP server
- Pro includes a REST API and an MCP server with 47 tools, so assistants such as Claude, ChatGPT, Gemini, Microsoft Copilot or Cursor can work in the inbox.
Where it runs
- Web
- macOS
- Windows
- iOS
- Android
- Browser extension
What it works with
- Gmail
- Google Groups
- Google Calendar
- Google Drive
- Zapier
- Claude
- ChatGPT
Drag is made by DragApp.com Ltd., and has been around since 2017.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
19/51
Other email apps it is graded above
Drag's GPA of 2.4 is higher than 19 of the 51 other email apps we grade, and level with 8.
It stands best on platforms and integrations (A, above 41 of 51) and worst on features (C, above 0).
Its paid plans start at $12 a month for each person, against a middle price of $4.99 for the category: 34 of the 45 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 8 tools score higher and cost less.
Each grade against the category
Every bar is all 52 email apps we grade, cut by the letter each got. Drag’s own letter is outlined.
- CValue for moneyAbove 11 of 51
- CFree plan and trialAbove 4 of 51
- CFeaturesAbove 0 of 51
- CEase of useAbove 0 of 51
- APlatforms and integrationsAbove 41 of 51
Price against what you get
Each dot is one of 50 email apps. Further left costs less; higher up scores better on features, ease of use and platforms. Drag is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Drag you would be making one mailbox that several people work at once. That is not a weekend's work, with an AI app builder or without one.
It costs $144 a year.
What you could make
- Kanban boards, tasks and templates: an app builder makes these well.
What you could not
- One mailbox that several people work at once.
- An AI agent, with the models and the safeguards behind it.
- Connections to other products, each kept working as those products change.
- Apps for macOS, Windows, iOS and Android that stay in step with each other.
- It is priced for each person, which means accounts and billing for a team.
What this rests on. Drag’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Gmelius, Hiver, Front, Missive and Help Scout
The 5 tools Drag is most often weighed against, with where each one differs from it.
- 2.0GPA
Gmelius
Free trial · from $19/mo
Shared inboxes and AI agents that work inside Gmail.
- Only Drag lists macOS, Windows, iOS and Android apps.
- Drag also covers tasks.
- Gmelius also covers reports.
- 2.2GPA
Hiver
Free trial · from $25/mo
Shared inbox and AI help desk that runs inside Gmail or standalone.
- Only Drag lists macOS and Windows apps.
- Drag also covers templates, tasks and kanban boards.
- Hiver also covers reports.
- 2.4GPA
Front
Free trial · from $25/mo
Shared inbox and customer operations platform with AI and ticketing.
- Only Drag lists a browser extension.
- Drag also covers templates, tasks, kanban boards and AI agents.
- 2.6GPA
Missive
Free trial · from $14/mo
Team email client with shared inboxes, internal chat and rules.
- Only Drag lists a browser extension.
- Drag also covers templates, kanban boards and AI agents.
- Missive also covers email client.
- 2.2GPA
Help Scout
Free plan · from $25/mo
Shared inbox and help desk with a knowledge base and AI answers.
- Help Scout has a free plan. Drag does not, though it has a free trial.
- Only Drag lists macOS and Windows apps.
- Only Drag lists a browser extension.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
14
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Drag free?
No, Drag is a paid product, but you can try it first. 7-day free trial with every Pro feature and 1,000 AI credits per seat, no credit card required.
How much does Drag cost?
Drag lists 3 plans. Starter: $12 per user / month, billed yearly ($16 billed monthly).
What platforms does Drag work on?
Drag is available on Web, macOS, Windows, iOS and Android. It also has a browser extension.
Does Drag offer any discounts?
Drag publicly lists the following: Save up to 25% with yearly billing; Program for non-profits and NGOs; Program for educational institutions.
Does Drag have a Linux app?
No Linux app was listed when its pages were read on Oct 6, 2026. Drag is listed for Web, macOS, Windows, iOS and Android.
Is Drag open source?
Drag is not described as open source on its own site, as read on Oct 6, 2026.
Does Drag have an API?
Yes. Drag offers a public API, according to its own site.
What does Drag integrate with?
Drag's listing names Gmail, Google Groups, Google Calendar, Google Drive, WhatsApp, Zapier, Claude and ChatGPT.
Does Drag have a student discount?
Program for educational institutions. The same program covers educational institutions, again on request by email and without a published discount.
Who makes Drag?
Drag is made by DragApp.com Ltd. It dates from 2017.
What are the alternatives to Drag?
The closest alternatives to Drag in our directory are Gmelius, Hiver, Front, Missive and Help Scout.
How does Drag compare with other email apps?
Drag's GPA of 2.4 is higher than 19 of the 51 other email apps we grade, and level with 8.
Is Drag good value for money?
ToolGPA grades Drag C for value for money. Its paid plans start at $12 a month for each person, against a middle price of $4.99 for the category: 34 of the 45 others that charge start lower.
Could I make my own version of Drag?
To replace Drag you would be making one mailbox that several people work at once.
Where this guide comes from
The prices, plans, platforms and features were read from Drag’s own pages on Oct 6, 2026, and the grades were given on Oct 10, 2026. Graded from this listing, whose facts were read from Drag's own pages on 6 October 2026. Also tested with a demo account on 2026-03-07.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by DragApp.com Ltd. Prices change, so check dragapp.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Drag, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/drag
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Drag: The Insider's Guide", checked Oct 6, 2026. https://toolgpa.com/tools/drag
Know someone choosing between email apps?
Send them this guide: toolgpa.com/tools/drag/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded email apps after Drag, each with an Insider's Guide of its own.
- Email Apps Insider's GuideEvery one of the 52 email apps we grade, compared
- Microsoft Outlook Insider's GuideMicrosoft's email and calendar app for desktop, mobile and web3.6 GPA
- BlueMail Insider's GuideCross-platform email client with a unified inbox and built-in AI3.2 GPA
- Thunderbird Insider's GuideFree, open-source email app for Windows, macOS, Linux and Android3.2 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Drag’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Drag is a trademark of its owner, and this guide is not made, paid for or approved by DragApp.com Ltd. Prices and plans change: check dragapp.com before you buy.