The Oktopost Insider’s Guide
Everything we know about Oktopost in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Oktopost
The Insider’s Guide
B2B social media management and employee advocacy
Every plan, grade, refund rule and rival among social media schedulers, read from Oktopost’s own pages.
Made by Oktopost · checked Nov 12, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Oktopost’s own pages, its app-store listings and our grades. Every fact in it is on Oktopost’s page too, where it is kept up to date. Checked Nov 12, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.0
GPA, above 8 of the 49 other social media schedulers we grade
Oktopost is a social media management platform built for B2B marketing teams. It combines publishing, a social inbox, analytics and lead tracking connected to CRM and marketing automation systems, and also offers employee advocacy and marketing intelligence products. Pricing is by quote.
To get you started, here are 7 things to know about Oktopost, taken from its own pages and our grades.
You connect networks and a CRM, and set up streams and tracking before it pays off.
- 1
Best for B2B social teams that tie posts to CRM leads
Nothing is priced on the page, so you get a quote after a call, and the approvals, SSO and API sit on the dearer Advanced plan.
- 2
It runs on 3 platforms
Web, iOS and Android.
- 3
Publishing and social inbox
Comments, mentions and messages from connected networks arrive in one shared queue, with unlimited social profiles and no per-profile fees.
- 4
Social BI and lead tracking
Dashboards tie social activity to business metrics, and lead conversion tracking shows which posts and channels produce leads.
- 5
CRM and marketing automation sync
Native sync with Salesforce, HubSpot and Marketo, plus UTM tagging and branded link shortening.
- 6
A 2.0 GPA, above 8 of 49
That is against the other social media schedulers we grade, on value, the free plan, features, ease of use and platforms.
- 7
Keep it
To replace Oktopost you would be making one mailbox that several people work at once. That is not a weekend's work, with an AI app builder or without one.
Oktopost at a glance
- Pricing
- Paid
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web, iOS, Android
- Made by
- Oktopost, since 2013
- Category
- Social Media Schedulers
- Our grade
- 2.0 GPA, fair
The report card
Best for B2B social teams that tie posts to CRM leads
Oktopost is a social media platform for B2B marketing teams, with publishing, a shared inbox, analytics and lead tracking that syncs to Salesforce, HubSpot and Marketo. Nothing is priced on the page, so you get a quote after a call, and the approvals, SSO and API sit on the dearer Advanced plan.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | No price is published; both plans are quoted after a call. With nothing to compare, it sits in the middle. |
| Free plan and trial | F | No free plan and no trial are listed. You see it through a demo. |
| Features | B | Publishing, shared inbox, keyword streams, lead tracking and native CRM and marketing automation sync, with unlimited profiles. Governance and API are Advanced-only. |
| Ease of use | C | No store rating on record. You connect networks and a CRM, and set up streams and tracking before it pays off. |
| Platforms and integrations | B | Web plus iOS and Android apps, and syncs with Salesforce, HubSpot and Marketo. No desktop app. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Oktopost is for
- Fits if you run B2B marketing and need to show leads from social in your CRM
- Works for larger teams that need approvals, SSO and compliance checks
Who it is not for
- Skip it if you want a price before talking to sales, as none is published
- Not for you if you want to try it first, because no trial or free plan is listed
- Too light for governance on Professional, since approvals, SSO, SCIM and API are Advanced only
- Watch out: plans are annual and the final quote depends on team size and add-ons
Good to know
Good for
- B2B marketing teams that need to connect social activity to CRM leads
- Larger teams that need approvals, SSO and compliance controls
Worth knowing
- No prices are published: both Professional and Advanced are sold through a quote after a 40-minute call.
- The final quote depends on team size and add-ons, and plans are annual.
- SSO, SCIM, approvals, compliance and API access are listed only for the Advanced plan.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
Oktopost's current pricing could not be confirmed from its own site.
No price is published; both plans are quoted after a call.
We could not confirm Oktopost’s current prices from its own site, so this guide lists no plans. oktopost.com has them.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
3
Places it runs: Web, iOS and Android
B2B social media management and employee advocacy. Here is what it does, as its own site describes it, and what it covers: public API, AI features, shared inbox, reports, dashboards.
Publishing, shared inbox, keyword streams, lead tracking and native CRM and marketing automation sync, with unlimited profiles.
- Publishing and social inbox
- Comments, mentions and messages from connected networks arrive in one shared queue, with unlimited social profiles and no per-profile fees.
- Social BI and lead tracking
- Dashboards tie social activity to business metrics, and lead conversion tracking shows which posts and channels produce leads.
- CRM and marketing automation sync
- Native sync with Salesforce, HubSpot and Marketo, plus UTM tagging and branded link shortening.
- Keyword monitoring
- Streams track brand names, competitors and industry terms as live feeds.
- Governance on Advanced
- Approval workflows, banned-keyword compliance checks, crisis pause, SAML SSO, SCIM provisioning and API access are listed for Advanced.
- Mobile apps
- An iOS and Android app lets users publish, approve and respond away from a desk.
Where it runs
- Web
- iOS
- Android
What it works with
- Salesforce
- HubSpot
- Marketo
Oktopost is made by Oktopost, and has been around since 2013.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
8/49
Other social media schedulers it is graded above
Oktopost's GPA of 2.0 is higher than 8 of the 49 other social media schedulers we grade, and level with 7.
It stands best on features (B, above 35 of 49) and worst on free plan and trial (F, above 0).
Each grade against the category
Every bar is all 50 social media schedulers we grade, cut by the letter each got. Oktopost’s own letter is outlined.
- CValue for moneyAbove 10 of 49
- FFree plan and trialAbove 0 of 49
- BFeaturesAbove 35 of 49
- CEase of useAbove 2 of 49
- BPlatforms and integrationsAbove 10 of 49
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Oktopost you would be making one mailbox that several people work at once. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 34 of the 49 other social media schedulers grade higher.
What you could make
- Reports: an app builder makes this well.
What you could not
- One mailbox that several people work at once.
- Connections that pull numbers from dozens of other services.
- A real app for iOS and Android. Something home-made would be a web page.
- It plugs into other products, Salesforce, HubSpot and Marketo among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
- What a company asks for before it lets staff use something: single sign-on and SCIM.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Oktopost’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Sprout Social, Hootsuite, Sprinklr, Emplifi and Agorapulse
The 5 tools Oktopost is most often weighed against, with where each one differs from it.
- 2.2GPA
Sprout Social
Free trial · from $79/mo
Social media management with a shared inbox, listening and reports.
- Oktopost also covers dashboards.
- Sprout Social also covers calendar.
- 2.6GPA
Hootsuite
Free trial · from $99/mo
Social media suite for publishing, inbox, listening and reports.
- Oktopost also covers dashboards.
- Hootsuite also covers calendar.
- 1.8GPA
Sprinklr
Paid
Enterprise social media management and customer experience suite.
- Only Oktopost lists iOS and Android apps.
- Oktopost also covers dashboards.
- Sprinklr also covers calendar and workflow automation.
- 1.6GPA
Emplifi
From $1,249/mo
Enterprise social media marketing, care and commerce platform.
- Only Oktopost lists iOS and Android apps.
- Oktopost also covers dashboards.
- Emplifi also covers calendar and review collection.
- 2.2GPA
Agorapulse
Free trial · from $79/mo
Social media inbox, publishing and ROI reports, priced per user.
- Oktopost also covers dashboards.
- Agorapulse also covers calendar.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
11
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Oktopost free?
No. Oktopost is a paid product.
What platforms does Oktopost work on?
Oktopost is available on Web, iOS and Android.
Does Oktopost have a Windows app?
No Windows app was listed when its pages were read on Nov 12, 2026. Oktopost is listed for Web, iOS and Android.
Does Oktopost have a macOS app?
No macOS app was listed when its pages were read on Nov 12, 2026. Oktopost is listed for Web, iOS and Android.
Is Oktopost open source?
Oktopost is not described as open source on its own site, as read on Nov 12, 2026.
Does Oktopost have an API?
Yes. Oktopost offers a public API, according to its own site.
What does Oktopost integrate with?
Oktopost's listing names Salesforce, HubSpot and Marketo. A listing names up to eight integrations, so it may connect to more.
Who makes Oktopost?
Oktopost is made by a company of the same name. It dates from 2013.
What are the alternatives to Oktopost?
The closest alternatives to Oktopost in our directory are Sprout Social, Hootsuite, Sprinklr, Emplifi and Agorapulse.
How does Oktopost compare with other social media schedulers?
Oktopost's GPA of 2.0 is higher than 8 of the 49 other social media schedulers we grade, and level with 7.
Could I make my own version of Oktopost?
To replace Oktopost you would be making one mailbox that several people work at once.
Where this guide comes from
The prices, plans, platforms and features were read from Oktopost’s own pages on Nov 12, 2026, and the grades were given on Nov 13, 2026. Graded from this listing, whose facts were read from Oktopost's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Oktopost. Prices change, so check oktopost.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
5,038
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
5,038
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Oktopost, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/oktopost
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Oktopost: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/oktopost
Know someone choosing between social media schedulers?
Send them this guide: toolgpa.com/tools/oktopost/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded social media schedulers after Oktopost, each with an Insider's Guide of its own.
- Social Media Schedulers Insider's GuideEvery one of the 50 social media schedulers we grade, compared
- Buffer Insider's GuideSocial media scheduler priced by the channel, with a free plan2.8 GPA
- Hootsuite Insider's GuideSocial media suite for publishing, inbox, listening and reports2.6 GPA
- Mixpost Insider's GuideSelf-hosted social media scheduler sold with a one-time license2.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Oktopost’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Oktopost is a trademark of its owner, and this guide is not made, paid for or approved by Oktopost. Prices and plans change: check oktopost.com before you buy.