The Orlo Insider’s Guide
Everything we know about Orlo in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Orlo
The Insider’s Guide
Social media, listening and inbox platform for the public sector
Every plan, grade, refund rule and rival among social media schedulers, read from Orlo’s own pages.
Made by Orlo · checked Nov 13, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Orlo’s own pages, its app-store listings and our grades. Every fact in it is on Orlo’s page too, where it is kept up to date. Checked Nov 13, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
1.6
GPA, above 1 of the 90 other social media schedulers we grade
Orlo is a community engagement platform sold to public sector organizations such as councils, police forces, NHS trusts and universities. It combines social media scheduling and analytics, listening and surveys, and a customer service inbox with chatbot and live chat. Pricing is quoted per organization by sector.
To get you started, here are 7 things to know about Orlo, taken from its own pages and our grades.
A multi-module platform sold through quotes, so expect onboarding.
- 1
Best for social, inbox and listening for councils and public bodies
No price is published, so you request a quote, and a small business isn't who it's written for.
- 2
It runs on Web
Web.
- 3
Scheduling and publishing
Multi-channel scheduling with a content calendar, AI alt text and hashtag generation, and approval, auditing and lockdown controls.
- 4
Unified inbox
Brings social messages and other digital conversations into one inbox, with AI prioritization and automated responses.
- 5
Listening and media monitoring
Tracks public sentiment and emotion, and measures public trust, as part of its Voice of the Community module.
- 6
A 1.6 GPA, above 1 of 90
That is against the other social media schedulers we grade, on value, the free plan, features, ease of use and platforms.
- 7
Keep it
To replace Orlo you would be making one mailbox that several people work at once. That is not a weekend's work, with an AI app builder or without one.
Orlo at a glance
- Pricing
- Paid
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web
- Made by
- Orlo
- Category
- Social Media Schedulers
- Our grade
- 1.6 GPA, weak
The report card
Best for social, inbox and listening for councils and public bodies
Orlo is a community engagement platform sold to councils, police forces, NHS trusts and universities, with scheduling, listening, surveys and a customer service inbox. No price is published, so you request a quote, and a small business isn't who it's written for.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | No price is published: the pricing page asks you to pick a sector and request a quote, so there's nothing to set against the category's middle of $24.99. |
| Free plan and trial | F | Nothing free on the pricing page and no trial listed. |
| Features | C | Scheduling, unified inbox, media monitoring, surveys, chatbot and live chat, and archiving. It's a wide public-sector product, and its modules are priced separately. |
| Ease of use | C | No store rating on record. A multi-module platform sold through quotes, so expect onboarding. |
| Platforms and integrations | C | Web only, though it connects to Instagram, Facebook, LinkedIn, Nextdoor, TikTok, X, YouTube and WhatsApp. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Orlo is for
- Fits if you run social or customer messages for a council, health trust or university
- Works for teams that need archiving and a shared inbox across channels
Who it is not for
- Not for you if you want a price before talking to sales, as none is published
- Not for you if you're a small business, which isn't its stated audience
- Skip it if you want to try it first, because no trial or free plan is listed
- Watch out: social, community voice and customer service are chosen and priced as separate modules
Good to know
Good for
- Local and central government communications teams
- Police, fire, health and housing organizations that must archive and approve posts
- Teams that want social, listening and customer service in one vendor
Worth knowing
- No prices are published; the pricing page asks you to pick a sector and request a quote.
- It is built for public sector organizations, so a small business is not its stated audience.
- Modules (social, community voice, customer service) are chosen separately when pricing.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
Orlo's current pricing could not be confirmed from its own site.
Nothing free on the pricing page and no trial listed.
We could not confirm Orlo’s current prices from its own site, so this guide lists no plans. orlo.tech has them.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Social media, listening and inbox platform for the public sector. Here is what it does, as its own site describes it, and what it covers: AI features, calendar, shared inbox, surveys, reports, chatbots.
Scheduling, unified inbox, media monitoring, surveys, chatbot and live chat, and archiving.
- Scheduling and publishing
- Multi-channel scheduling with a content calendar, AI alt text and hashtag generation, and approval, auditing and lockdown controls.
- Unified inbox
- Brings social messages and other digital conversations into one inbox, with AI prioritization and automated responses.
- Listening and media monitoring
- Tracks public sentiment and emotion, and measures public trust, as part of its Voice of the Community module.
- Surveys
- Builds and promotes surveys and reports on the results alongside social and listening data.
- Chatbot and live chat
- An AI chatbot and live chat for answering resident queries, with CRM integration.
- Analytics and archiving
- Pulls analytics from all connected platforms; archiving of posts is included as standard.
Where it runs
- Web
What it works with
- Nextdoor
- TikTok
- X
- YouTube
Orlo is made by Orlo.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
1/90
Other social media schedulers it is graded above
Orlo's GPA of 1.6 is higher than 1 of the 90 other social media schedulers we grade, and level with 4.
It stands best on value for money (C, above 15 of 90) and worst on free plan and trial (F, above 0).
Each grade against the category
Every bar is all 91 social media schedulers we grade, cut by the letter each got. Orlo’s own letter is outlined.
- CValue for moneyAbove 15 of 90
- FFree plan and trialAbove 0 of 90
- CFeaturesAbove 2 of 90
- CEase of useAbove 6 of 90
- CPlatforms and integrationsAbove 0 of 90
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Orlo you would be making one mailbox that several people work at once. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 85 of the 90 other social media schedulers grade higher.
What you could make
- Calendar, reports and surveys: an app builder makes these well.
What you could not
- One mailbox that several people work at once.
- A chatbot builder hooked into the messaging apps.
- It plugs into other products, Instagram, Facebook and LinkedIn among them.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Orlo’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Sprout Social, Hootsuite, Agorapulse, Sprinklr and Brandwatch
The 5 tools Orlo is most often weighed against, with where each one differs from it.
- 2.2GPA
Sprout Social
Free trial · from $79/mo
Social media management with a shared inbox, listening and reports.
- Only Sprout Social lists iOS and Android apps.
- Orlo also covers surveys and chatbots.
- 2.6GPA
Hootsuite
Free trial · from $99/mo
Social media suite for publishing, inbox, listening and reports.
- Only Hootsuite lists iOS and Android apps.
- Orlo also covers surveys and chatbots.
- 2.2GPA
Agorapulse
Free trial · from $79/mo
Social media inbox, publishing and ROI reports, priced per user.
- Only Agorapulse lists iOS and Android apps.
- Orlo also covers surveys and chatbots.
- 1.8GPA
Sprinklr
Paid
Enterprise social media management and customer experience suite.
- Orlo also covers surveys and chatbots.
- Sprinklr also covers workflow automation.
- 1.8GPA
Brandwatch
Paid
Enterprise social listening, management and consumer research.
- Orlo also covers calendar, shared inbox, surveys and chatbots.
- Brandwatch also covers dashboards.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
10
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Orlo free?
No. Orlo is a paid product.
What platforms does Orlo work on?
Orlo is available on Web.
Does Orlo have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Orlo is listed for Web.
Does Orlo have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Orlo is listed for Web.
Is Orlo open source?
Orlo is not described as open source on its own site, as read on Nov 13, 2026.
What does Orlo integrate with?
Orlo's listing names Instagram, Facebook, LinkedIn, Nextdoor, TikTok, X, YouTube and WhatsApp.
Who makes Orlo?
Orlo is made by a company of the same name.
What are the alternatives to Orlo?
The closest alternatives to Orlo in our directory are Sprout Social, Hootsuite, Agorapulse, Sprinklr and Brandwatch.
How does Orlo compare with other social media schedulers?
Orlo's GPA of 1.6 is higher than 1 of the 90 other social media schedulers we grade, and level with 4.
Could I make my own version of Orlo?
To replace Orlo you would be making one mailbox that several people work at once.
Where this guide comes from
The prices, plans, platforms and features were read from Orlo’s own pages on Nov 13, 2026, and the grades were given on Nov 13, 2026. Graded from this listing, whose facts were read from Orlo's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Orlo. Prices change, so check orlo.tech before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
7,721
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
7,721
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Orlo, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/orlo
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Orlo: The Insider's Guide", checked Nov 13, 2026. https://toolgpa.com/tools/orlo
Know someone choosing between social media schedulers?
Send them this guide: toolgpa.com/tools/orlo/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded social media schedulers after Orlo, each with an Insider's Guide of its own.
- Social Media Schedulers Insider's GuideEvery one of the 91 social media schedulers we grade, compared
- Buffer Insider's GuideSocial media scheduler priced by the channel, with a free plan2.8 GPA
- Fedica Insider's GuideScheduling and follower analytics across 15 social networks2.6 GPA
- Hootsuite Insider's GuideSocial media suite for publishing, inbox, listening and reports2.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Orlo’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Orlo is a trademark of its owner, and this guide is not made, paid for or approved by Orlo. Prices and plans change: check orlo.tech before you buy.