The SearchPie Insider’s Guide
Everything we know about SearchPie in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
SearchPie
The Insider’s Guide
Shopify SEO app for schema, meta tags, indexing and page speed
Every plan, grade, refund rule and rival among SEO plugins and apps, read from SearchPie’s own pages.
Made by PieLab · checked Oct 23, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from SearchPie’s own pages, its app-store listings and our grades. Every fact in it is on SearchPie’s page too, where it is kept up to date. Checked Oct 23, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.4
GPA, above 33 of the 78 other SEO plugins and apps we grade
SearchPie: AI SEO & Schema is a Shopify app from PieLab that adds JSON-LD schema for rich results, writes meta tags and alt text in bulk or with AI, submits pages through IndexNow and sitemaps, finds and fixes broken links, and compresses images and minifies code for speed. It also writes an llms.txt file and scores a store's readiness for AI search. A free Starter plan covers the basics.
To get you started, here are 9 things to know about SearchPie, taken from its own pages and our grades.
It installs from the Shopify App Store, but tag templates, schema types and speed options are yours to set, plan by plan.
- 1
Best for schema and indexing for Shopify stores
SearchPie adds JSON-LD schema, meta and alt tags, sitemaps, IndexNow and speed fixes to a Shopify store, and the free Starter plan already includes store schema and a sitemap.
- 2
Paid plans start at $39 a month
As its pricing page puts it: $39 per month, billed every 30 days.
- 3
There is a free plan
Starter: SEO health and AI readiness score, breadcrumb and store schema, sitemap, image compression, bulk meta and alt templates, llms.txt, IndexNow.
- 4
It runs on Web
Web.
- 5
JSON-LD schema
Breadcrumb and store schema for free; product price, rating, stock and FAQ schema on Premium; sitelink, article and loyalty schema on Enterprise.
- 6
Meta tags and alt text
Bulk meta tag and alt text templates on every plan, AI-written tags, and on Premium automatic tag optimization for all pages and AI product descriptions.
- 7
Indexing and broken links
Sitemap submission, IndexNow and 404 detection for free; Premium fixes broken links automatically and checks indexing across search engines.
- 8
A 2.4 GPA, above 33 of 78
That is against the other SEO plugins and apps we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace SearchPie you would be making search volumes for millions of keywords, gathered and kept up to date. That is not a weekend's work, with an AI app builder or without one.
SearchPie at a glance
- Pricing
- Free plan, from $39 per month, billed every 30 days
- Free plan
- Yes
- Free trial
- 7-day free trial on Premium and Enterprise
- Runs on
- Web
- Made by
- PieLab, since 2019
- Category
- SEO Plugins & Apps
- Our grade
- 2.4 GPA, fair
The report card
Best for schema and indexing for Shopify stores
SearchPie adds JSON-LD schema, meta and alt tags, sitemaps, IndexNow and speed fixes to a Shopify store, and the free Starter plan already includes store schema and a sitemap. Product price and rating schema need Premium at $39 a month, keyword tracking needs $99, and SearchPie's own site lists a $399 plan the Shopify listing doesn't show.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | D | Premium is $39 a month, inside this category's dearest tenth (from $33.25), or $374.40 a year, about $31.20 a month. Keyword research and tracking need Enterprise at $99 a month. |
| Free plan and trial | B | Starter covers breadcrumb and store schema, a sitemap, image compression, CSS minification, bulk meta and alt templates, llms.txt, IndexNow and 404 detection. A small store could run on it, but product price and rating schema are Premium. |
| Features | B | Schema from breadcrumbs up to products, FAQs and articles, meta and alt tags with AI, IndexNow, broken-link fixes, speed tools, an AI readiness score, keyword tracking and backlink submission. It covers the whole job across three plans. |
| Ease of use | C | No rating on record. It installs from the Shopify App Store, but tag templates, schema types and speed options are yours to set, plan by plan. |
| Platforms and integrations | B | Web only, inside Shopify. It connects to Search Console, Merchant Center, Google Business Profile and PageSpeed Insights. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who SearchPie is for
- Fits if you want store schema and a sitemap on a free plan
- Works for stores clearing Search Console and Merchant Center warnings
Who it is not for
- Tight if you stay free, as product price, rating, stock and FAQ schema need Premium at $39 a month
- Pricey if you want keyword research or tracking, which need Enterprise at $99 a month
- Watch out: SearchPie's own pricing page lists a $399 Plus plan that the Shopify listing doesn't show
- Watch out: one-off SEO and speed services are sold separately on its site
- Skip it if your store isn't on Shopify, as it runs nowhere else
Good to know
Good for
- Shopify stores that want product rich results in Google
- Merchants who want a free plan that already includes schema and a sitemap
- Stores fixing Search Console and Merchant Center warnings
Worth knowing
- Works only on Shopify stores; it is installed from the Shopify App Store.
- Product price, rating and FAQ schema and automatic broken-link fixes need Premium; keyword tracking needs Enterprise at $99 a month.
- SearchPie's own pricing page also lists a Plus plan at $399 a month that the Shopify listing does not show.
- One-off SEO and speed services are sold separately on SearchPie's site.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$39
A month to start. There is a free plan too
SearchPie has a free plan. Paid plans start at $39 per month, billed every 30 days.
A small store could run on it, but product price and rating schema are Premium.
Starter
$0
Breadcrumbs, store schema and sitemap, image compression and CSS minification, bulk meta and alt tag templates, AI tags, llms.txt and 404 detection.
Premium
$39
per month, billed every 30 days
Price, rating, stock and FAQ schema, lazy loading and JS minification, automatic SEO tags, AI product descriptions and broken-link fixes. $374.40 a year.
Enterprise
$99
per month, billed every 30 days
Sitelink, article and loyalty schema, unlimited image compression, 5,000 AI SEO tags, keyword research and tracking, and expert support. $950.40 a year.
The free plan
Starter: SEO health and AI readiness score, breadcrumb and store schema, sitemap, image compression, bulk meta and alt templates, llms.txt, IndexNow.
Trying it first
7-day free trial on Premium and Enterprise
Read from apps.shopify.com on Oct 23, 2026.
Ways to pay less
Annual discount
Save 20% with yearly billing
The listing offers Premium at $374.40 a year and Enterprise at $950.40 a year, which it says saves 20% against monthly billing.
Stated on apps.shopify.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Shopify SEO app for schema, meta tags, indexing and page speed. Here is what it does, as its own site describes it, and what it covers: AI features, keyword research, site audit, schema markup, page speed.
It covers the whole job across three plans.
- JSON-LD schema
- Breadcrumb and store schema for free; product price, rating, stock and FAQ schema on Premium; sitelink, article and loyalty schema on Enterprise.
- Meta tags and alt text
- Bulk meta tag and alt text templates on every plan, AI-written tags, and on Premium automatic tag optimization for all pages and AI product descriptions.
- Indexing and broken links
- Sitemap submission, IndexNow and 404 detection for free; Premium fixes broken links automatically and checks indexing across search engines.
- Speed booster
- Image compression, CSS minification and instant page loading for free; JS minification and lazy loading on Premium; unlimited compression on Enterprise.
- AI search readiness
- Scores a store's SEO health and AI readiness and writes an llms.txt file; Enterprise adds a guided AEO and GEO checklist.
- Keywords and backlinks
- Enterprise adds keyword research, audits and position tracking. Premium submits 10 backlinks with a report and Enterprise submits unlimited ones.
Where it runs
- Web
What it works with
- Google Search Console
- Google Merchant Center
- Google Business Profile
- PageSpeed Insights
SearchPie is made by PieLab, and has been around since 2019.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
33/78
Other SEO plugins and apps it is graded above
SearchPie's GPA of 2.4 is higher than 33 of the 78 other SEO plugins and apps we grade, and level with 15.
It stands best on features (B, above 53 of 78) and worst on value for money (D, above 0).
Its paid plans start at $39 a month, against a middle price of $9.99 for the category: 55 of the 58 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.
Each grade against the category
Every bar is all 79 SEO plugins and apps we grade, cut by the letter each got. SearchPie’s own letter is outlined.
- DValue for moneyAbove 0 of 78
- BFree plan and trialAbove 47 of 78
- BFeaturesAbove 53 of 78
- CEase of useAbove 0 of 78
- BPlatforms and integrationsAbove 31 of 78
Price against what you get
Each dot is one of 70 SEO plugins and apps. Further left costs less; higher up scores better on features, ease of use and platforms. SearchPie is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace SearchPie you would be making search volumes for millions of keywords, gathered and kept up to date. That is not a weekend's work, with an AI app builder or without one.
It costs $468 a year.
What you could make
- Schema markup: an app builder makes this well.
What you could not
- Search volumes for millions of keywords, gathered and kept up to date.
- A crawler that checks every page of a site.
- Speed tests run from real browsers on a schedule.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. SearchPie’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Booster AI SEO + AEO Optimizer, Avada SEO Suite, Tapita AI SEO Optimizer, TinySEO and JSON-LD for SEO
The 5 tools SearchPie is most often weighed against, with where each one differs from it.
- 2.2GPA
Booster AI SEO + AEO Optimizer
Free plan · from $39/mo
Shopify app that audits and fixes store SEO and compresses images.
- SearchPie also covers keyword research.
- Booster AI SEO + AEO Optimizer also covers reports.
- 2.2GPA
Avada SEO Suite
Free plan · from $34.95/mo
Shopify SEO app with AI audits, image compression and speed tools.
- 2.4GPA
Tapita AI SEO Optimizer
Free plan · from $9.99/mo
Shopify SEO and speed app with audits, schemas and AI meta tags.
- SearchPie also covers keyword research.
- 2.4GPA
TinySEO
Free plan · from $14/mo
Shopify app for image compression, page speed and SEO fixes.
- SearchPie also covers keyword research.
- 2.2GPA
JSON-LD for SEO
Free trial · from $399/yr
Shopify structured data app for rich results and Merchant Center.
- SearchPie has a free plan. JSON-LD for SEO does not, though it has a free trial.
- SearchPie also covers keyword research, site audit and page speed.
- JSON-LD for SEO also covers AI search visibility.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
14
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is SearchPie free?
SearchPie has a free plan. Starter: SEO health and AI readiness score, breadcrumb and store schema, sitemap, image compression, bulk meta and alt templates, llms.txt, IndexNow.
How much does SearchPie cost?
SearchPie lists 3 plans. Starter: $0.
What platforms does SearchPie work on?
SearchPie is available on Web.
Does SearchPie offer any discounts?
SearchPie publicly lists the following: Save 20% with yearly billing.
Does SearchPie have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. SearchPie is listed for Web.
Does SearchPie have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. SearchPie is listed for Web.
Is SearchPie open source?
SearchPie is not described as open source on its own site, as read on Oct 23, 2026.
What does SearchPie integrate with?
SearchPie's listing names Google Search Console, Google Merchant Center, Google Business Profile and PageSpeed Insights.
Does SearchPie have a free trial?
Yes. 7-day free trial on Premium and Enterprise.
Who makes SearchPie?
SearchPie is made by PieLab. It dates from 2019.
What are the alternatives to SearchPie?
The closest alternatives to SearchPie in our directory are Booster AI SEO + AEO Optimizer, Avada SEO Suite, Tapita AI SEO Optimizer, TinySEO and JSON-LD for SEO.
How does SearchPie compare with other SEO plugins and apps?
SearchPie's GPA of 2.4 is higher than 33 of the 78 other SEO plugins and apps we grade, and level with 15.
Is SearchPie good value for money?
ToolGPA grades SearchPie D for value for money. Its paid plans start at $39 a month, against a middle price of $9.99 for the category: 55 of the 58 others that charge start lower.
Could I make my own version of SearchPie?
To replace SearchPie you would be making search volumes for millions of keywords, gathered and kept up to date.
Where this guide comes from
The prices, plans, platforms and features were read from SearchPie’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from SearchPie's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by PieLab. Prices change, so check apps.shopify.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- SearchPie, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/searchpie
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "SearchPie: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/searchpie
Know someone choosing between SEO plugins and apps?
Send them this guide: toolgpa.com/tools/searchpie/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded SEO plugins and apps after SearchPie, each with an Insider's Guide of its own.
- SEO Plugins & Apps Insider's GuideEvery one of the 79 SEO plugins and apps we grade, compared
- Slim SEO Insider's GuideWordPress SEO plugin that sets meta tags and schema with no setup3.4 GPA
- SmartCrawl Insider's GuideWordPress SEO plugin from WPMU DEV with audits, schema and autolinks3.2 GPA
- XML Sitemap Generator for Google Insider's GuideFree WordPress plugin that builds and updates XML and HTML sitemaps3.2 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what SearchPie’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. SearchPie is a trademark of its owner, and this guide is not made, paid for or approved by PieLab. Prices and plans change: check apps.shopify.com before you buy.