The SEOmatic Insider’s Guide
Everything we know about SEOmatic in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
SEOmatic
The Insider’s Guide
SEO plugin for Craft CMS covering meta tags, JSON-LD and sitemaps
Every plan, grade, refund rule and rival among SEO plugins and apps, read from SEOmatic’s own pages.
Made by nystudio107 · checked Oct 23, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from SEOmatic’s own pages, its app-store listings and our grades. Every fact in it is on SEOmatic’s page too, where it is kept up to date. Checked Oct 23, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.6
GPA, above 49 of the 78 other SEO plugins and apps we grade
SEOmatic is a Craft CMS plugin from nystudio107 that adds SEO metadata to a site built on Craft: HTML meta tags, JSON-LD structured data, Twitter Card and Open Graph tags, XML sitemaps, robots.txt, humans.txt and ads.txt. Values are drawn from each section's own fields, can be overridden per entry, and are cached so pages stay fast. It also supports Craft Commerce products, multi-site setups and headless sites through GraphQL.
To get you started, here are 9 things to know about SEOmatic, taken from its own pages and our grades.
It's a plugin for your own Craft site, and someone has to map each section's fields to the SEO title, description and image.
- 1
Best for meta tags, JSON-LD and sitemaps on Craft CMS
SEOmatic adds meta tags, JSON-LD, social tags, XML sitemaps and robots, humans and ads files to a Craft CMS site, drawing values from each section's own fields.
- 2
Paid plans start at $5.75 a month when paid by the year
As its pricing page puts it: $99 one-time per Craft installation, then $69 a year for updates.
- 3
You can try it first
Free to try with no time limit in a Craft development environment; a license is needed for a live site
- 4
It runs on Web
Web.
- 5
Meta tags from your content
Pulls the SEO title, description and image from chosen fields for each section, entry type, category group and Commerce product type, per site, with field-level overrides.
- 6
JSON-LD structured data
Outputs JSON-LD microdata alongside the HTML meta tags, with tools for validating and debugging the metadata.
- 7
Social sharing tags
Writes Twitter Card and Facebook Open Graph tags that mirror the general SEO settings unless you set them separately.
- 8
A 2.6 GPA, above 49 of 78
That is against the other SEO plugins and apps we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
The plain part of SEOmatic you could make: schema markup. What surrounds it you could not. The 2 things listed below take a company, not a weekend.
SEOmatic at a glance
- Pricing
- Free trial, from $99 one-time per Craft installation, then $69 a year for updates
- Free plan
- No
- Free trial
- Free to try with no time limit in a Craft development environment; a license is needed for a live site
- Runs on
- Web
- Made by
- nystudio107
- Category
- SEO Plugins & Apps
- Our grade
- 2.6 GPA, good
The report card
Best for meta tags, JSON-LD and sitemaps on Craft CMS
SEOmatic adds meta tags, JSON-LD, social tags, XML sitemaps and robots, humans and ads files to a Craft CMS site, drawing values from each section's own fields. It's $99 per installation, then $69 a year if you want updates. It doesn't handle 404 redirects, which needs its maker's separate Retour plugin, and every Craft install needs its own license.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | A | $99 once per Craft installation, under a year of this category's $10.99 middle subscription. Updates after the first year are $69 a year, so two years come to $168, and licenses can be returned within 30 days. |
| Free plan and trial | C | No free plan for live sites, but you can try it in a Craft development environment with no time limit. A license is needed before it goes live. |
| Features | C | Meta tags from your own fields with per-entry overrides, JSON-LD, Twitter and Open Graph tags, sitemaps with files, images and video, robots, humans and ads.txt, and tracking scripts. 404 redirects aren't included; its maker points to the separate Retour plugin. |
| Ease of use | C | No store rating on record. It's a plugin for your own Craft site, and someone has to map each section's fields to the SEO title, description and image. |
| Platforms and integrations | B | Web, inside Craft CMS 3 to 5 and Craft Commerce, with Google Analytics, Google Tag Manager, Facebook Pixel, LinkedIn Insight and HubSpot code, and GraphQL for headless sites. No phone or desktop app. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who SEOmatic is for
- Fits if you build sites on Craft CMS and want the SEO tags drawn from content fields
- Works for Craft Commerce stores that need product structured data
Who it is not for
- Skip it if your site isn't on Craft CMS 3, 4 or 5
- Too light for 404 redirects, which need its maker's separate Retour plugin
- Pricey if you run lots of sites, since each Craft installation needs its own license
- Watch out: updates after the first year cost $69 a year
Good to know
Good for
- Developers and agencies building sites on Craft CMS
- Craft Commerce stores that need product structured data
- Multi-site and headless Craft builds
Worth knowing
- Runs only on Craft CMS (versions 3, 4 and 5).
- It does not handle 404 redirects; its maker points to its separate Retour plugin for that.
- Each Craft installation needs its own license, and updates after the first year cost $69 a year.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$5.75
A month to start, paid by the year
SEOmatic is a paid product with a free trial, starting at $99 one-time per Craft installation, then $69 a year for updates.
No free plan for live sites, but you can try it in a Craft development environment with no time limit.
Standard
$99
one-time per Craft installation, then $69 a year for updates
One license per Craft installation with a year of updates; renew at $69 a year for later updates. Licenses can be returned within 30 days.
Trying it first
Free to try with no time limit in a Craft development environment; a license is needed for a live site
Read from plugins.craftcms.com on Oct 23, 2026.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
SEO plugin for Craft CMS covering meta tags, JSON-LD and sitemaps. Here is what it does, as its own site describes it, and what it covers: content optimization, schema markup.
- Meta tags from your content
- Pulls the SEO title, description and image from chosen fields for each section, entry type, category group and Commerce product type, per site, with field-level overrides.
- JSON-LD structured data
- Outputs JSON-LD microdata alongside the HTML meta tags, with tools for validating and debugging the metadata.
- Social sharing tags
- Writes Twitter Card and Facebook Open Graph tags that mirror the general SEO settings unless you set them separately.
- XML sitemaps
- Builds a sitemap index per site group with paginated sitemaps per section, and can add PDFs and other files, images and videos from Asset fields.
- Robots, humans and ads files
- Generates robots.txt, humans.txt and ads.txt, and handles SEO-friendly pagination tags.
- Tracking scripts
- Adds Google Analytics, gtag.js, Google Tag Manager, Facebook Pixel, LinkedIn Insight and HubSpot code from the control panel, only on the live site.
Where it runs
- Web
What it works with
- Craft CMS
- Craft Commerce
- Google Analytics
- Google Tag Manager
- Facebook Pixel
- LinkedIn Insight Tag
- HubSpot
SEOmatic is made by nystudio107.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
49/78
Other SEO plugins and apps it is graded above
SEOmatic's GPA of 2.6 is higher than 49 of the 78 other SEO plugins and apps we grade, and level with 10.
It stands best on value for money (A, above 53 of 78) and worst on ease of use (C, above 0).
Its paid plans start at $5.75 a month when paid by the year, against a middle price of $9.99 for the category: 10 of the 58 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 5 tools score higher and cost less.
Each grade against the category
Every bar is all 79 SEO plugins and apps we grade, cut by the letter each got. SEOmatic’s own letter is outlined.
- AValue for moneyAbove 53 of 78
- CFree plan and trialAbove 8 of 78
- CFeaturesAbove 9 of 78
- CEase of useAbove 0 of 78
- BPlatforms and integrationsAbove 31 of 78
Price against what you get
Each dot is one of 70 SEO plugins and apps. Further left costs less; higher up scores better on features, ease of use and platforms. SEOmatic is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
The plain part of SEOmatic you could make: schema markup. What surrounds it you could not. The 2 things listed below take a company, not a weekend.
It costs $69 a year.
What you could make
- Schema markup: an app builder makes this well.
What you could not
- A score built from what the top results for each keyword cover.
- It plugs into other products, Craft CMS, Craft Commerce and Google Analytics among them.
What this rests on. SEOmatic’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
SEO Pro, Yoast SEO, The SEO Framework and 4SEO
The 4 tools SEOmatic is most often weighed against, with where each one differs from it.
- 2.6GPA
SEO Pro
Free trial · from $75 one-time
Statamic's own SEO addon for meta tags, site reports and redirects.
- SEO Pro also covers site audit.
- 2.6GPA
Yoast SEO
Free plan · from $118.80/yr
WordPress SEO plugin with content analysis, schema and sitemaps.
- Yoast SEO has a free plan. SEOmatic does not, though it has a free trial.
- Yoast SEO also covers AI search visibility and internal linking.
- 3.0GPA
The SEO Framework
Free plan · from $7/mo
WordPress SEO plugin that fills in meta tags and schema automatically.
- The SEO Framework has a free plan. SEOmatic does not, though it has a free trial.
- 2.2GPA
4SEO
From $95/yr
All-in-one SEO extension for Joomla with Search Console insights.
- 4SEO also covers keyword research, rank tracking, site audit, AI search visibility and page speed.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
12
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is SEOmatic free?
No, SEOmatic is a paid product, but you can try it first. Free to try with no time limit in a Craft development environment; a license is needed for a live site.
How much does SEOmatic cost?
SEOmatic lists one plan. Standard: $99 one-time per Craft installation, then $69 a year for updates.
What platforms does SEOmatic work on?
SEOmatic is available on Web.
Does SEOmatic have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. SEOmatic is listed for Web.
Does SEOmatic have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. SEOmatic is listed for Web.
Is SEOmatic open source?
SEOmatic is not described as open source on its own site, as read on Oct 23, 2026.
What does SEOmatic integrate with?
SEOmatic's listing names Craft CMS, Craft Commerce, Google Analytics, Google Tag Manager, Facebook Pixel, LinkedIn Insight Tag and HubSpot.
Who makes SEOmatic?
SEOmatic is made by nystudio107.
What are the alternatives to SEOmatic?
The closest alternatives to SEOmatic in our directory are SEO Pro, Yoast SEO, The SEO Framework and 4SEO.
How does SEOmatic compare with other SEO plugins and apps?
SEOmatic's GPA of 2.6 is higher than 49 of the 78 other SEO plugins and apps we grade, and level with 10.
Is SEOmatic good value for money?
ToolGPA grades SEOmatic A for value for money. Its paid plans start at $5.75 a month when paid by the year, against a middle price of $9.99 for the category: 10 of the 58 others that charge start lower.
Could I make my own version of SEOmatic?
The plain part of SEOmatic you could make: schema markup. What surrounds it you could not.
Where this guide comes from
The prices, plans, platforms and features were read from SEOmatic’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from nystudio107's own pages and the Craft Plugin Store on 23 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by nystudio107. Prices change, so check plugins.craftcms.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- SEOmatic, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/seomatic-craft
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "SEOmatic: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/seomatic-craft
Know someone choosing between SEO plugins and apps?
Send them this guide: toolgpa.com/tools/seomatic-craft/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded SEO plugins and apps after SEOmatic, each with an Insider's Guide of its own.
- SEO Plugins & Apps Insider's GuideEvery one of the 79 SEO plugins and apps we grade, compared
- Slim SEO Insider's GuideWordPress SEO plugin that sets meta tags and schema with no setup3.4 GPA
- SmartCrawl Insider's GuideWordPress SEO plugin from WPMU DEV with audits, schema and autolinks3.2 GPA
- XML Sitemap Generator for Google Insider's GuideFree WordPress plugin that builds and updates XML and HTML sitemaps3.2 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what SEOmatic’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. SEOmatic is a trademark of its owner, and this guide is not made, paid for or approved by nystudio107. Prices and plans change: check plugins.craftcms.com before you buy.