The Shoprocket Insider’s Guide
Everything we know about Shoprocket in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Shoprocket
The Insider’s Guide
Add a shopping cart and store to an existing website
Every plan, grade, refund rule and rival among online store builders, read from Shoprocket’s own pages.
Made by Shoprocket Ltd · checked Nov 13, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Shoprocket’s own pages, its app-store listings and our grades. Every fact in it is on Shoprocket’s page too, where it is kept up to date. Checked Nov 13, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.2
GPA, above 43 of the 80 other online store builders we grade
Shoprocket lets you add a shopping cart and checkout to a website or blog by pasting in a code snippet, or open a hosted storefront if you have no site. Payments go through your own Stripe, PayPal or PayU account and Shoprocket takes no transaction fee. It sells physical goods, digital products, license keys and services.
To get you started, here are 9 things to know about Shoprocket, taken from its own pages and our grades.
You embed it into a site or set up a hosted storefront.
- 1
Best for adding a cart to a site you already have
There's no free plan, and the comparison table shows its limits as icons we couldn't read as text.
- 2
Paid plans start at $24.17 a month when paid by the year
As its pricing page puts it: $290 per year ($29 billed monthly).
- 3
You can try it first
14-day free trial
- 4
It runs on Web
Web.
- 5
Embedded store
A cart and checkout pasted into an existing site, with guides for WordPress, Webflow, Carrd, Ghost, Showit and other site builders.
- 6
Hosted storefront
A Shoprocket-hosted store for sellers without a website.
- 7
No transaction fee
Orders are paid straight into your own Stripe, PayPal or PayU account; card processing fees are charged separately by the gateway.
- 8
A 2.2 GPA, above 43 of 80
That is against the other online store builders we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Shoprocket you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one.
Shoprocket at a glance
- Pricing
- Free trial, from $290 per year ($29 billed monthly)
- Free plan
- No
- Free trial
- 14-day free trial
- Runs on
- Web
- Made by
- Shoprocket Ltd
- Category
- Online Store Builders
- Our grade
- 2.2 GPA, fair
The report card
Best for adding a cart to a site you already have
Shoprocket adds a store or cart to an existing website, from $29 a month, with a 14-day trial and 0% transaction fees. There's no free plan, and the comparison table shows its limits as icons we couldn't read as text.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Starter is $29 a month, or $290 a year, the category's middle. The 70% off banner was not counted. |
| Free plan and trial | C | A 14-day free trial, and no free plan. We didn't read whether a card is asked for. |
| Features | C | Embedded store, hosted storefront, many product types, multi-currency and promotions. Subscriptions, gift cards and some channels are marked coming soon. |
| Ease of use | C | No rating on record. You embed it into a site or set up a hosted storefront. |
| Platforms and integrations | B | Web store that plugs into WordPress, Webflow and Zapier, with Stripe, PayPal and PayU, and API access on Business. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Shoprocket is for
- Fits if you have a site on WordPress or Webflow and want to add a cart
- Works for sellers who want no cut of their sales
Who it is not for
- Skip it if you want a free plan, since none is listed
- Watch out: subscriptions, Instagram, Facebook and eBay channels are marked coming soon
- Tight if you need API access or Zapier, which sit on Business at $790 a year
- Watch out: plan limits on products, staff and sales weren't readable on the page
Good to know
Good for
- Site owners who want to add a cart without migrating to a new platform
- Sellers of digital products and license keys
- Sellers who want to avoid a platform cut of each sale
Worth knowing
- No free plan; every plan is billed monthly or yearly after a 14-day trial.
- The pricing page shows a banner for 70% off for new users and the plan prices were read without it.
- The comparison table shows its limits as icons, so plan-by-plan limits on products, staff and sales were not readable as text.
- Selling subscriptions, gift cards, Facebook, Instagram and eBay channels are marked coming soon on the site.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$24.17
A month to start, paid by the year
Shoprocket is a paid product with a free trial, starting at $290 per year ($29 billed monthly).
We didn't read whether a card is asked for.
Starter
$290
per year ($29 billed monthly)
Entry plan with a 0% transaction fee, sold through embeds or a hosted storefront.
Business
$790
per year ($79 billed monthly)
Marked most popular. Its feature list adds automated tax calculation, analytics, abandoned cart recovery, API access, Zapier, gift cards and subscriptions.
Plus
$1,990
per year ($199 billed monthly)
The highest listed plan, with the same 0% transaction fee.
Trying it first
14-day free trial
Read from shoprocket.io on Nov 13, 2026.
Ways to pay less
Annual discount
17% off with yearly billing
The pricing page shows yearly prices of $290, $790 and $1,990 against $29, $79 and $199 a month, a saving it states as 17%.
Stated on shoprocket.ioNonprofit
Package for registered charities
The pricing page says registered charities and non-profit sellers can email support for a dedicated package.
Stated on shoprocket.io
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Add a shopping cart and store to an existing website. Here is what it does, as its own site describes it, and what it covers: public API, templates, inventory, online store, digital downloads.
Embedded store, hosted storefront, many product types, multi-currency and promotions.
- Embedded store
- A cart and checkout pasted into an existing site, with guides for WordPress, Webflow, Carrd, Ghost, Showit and other site builders.
- Hosted storefront
- A Shoprocket-hosted store for sellers without a website.
- No transaction fee
- Orders are paid straight into your own Stripe, PayPal or PayU account; card processing fees are charged separately by the gateway.
- Many product types
- Physical products, digital goods, license keys, services and donations, with product options and variations.
- Multi-currency and languages
- Multiple currencies, plus 21 languages out of the box with editable text strings.
- Promotions and recovery
- Discount codes and abandoned cart recovery, with an open API and automated webhooks.
Where it runs
- Web
What it works with
- Stripe
- PayPal
- PayU
- WordPress
- Webflow
- Zapier
Shoprocket is made by Shoprocket Ltd.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
43/80
Other online store builders it is graded above
Shoprocket's GPA of 2.2 is higher than 43 of the 80 other online store builders we grade, and level with 16.
It stands best on platforms and integrations (B, above 28 of 80) and worst on features (C, above 5).
Its paid plans start at $24.17 a month when paid by the year, against a middle price of $29.25 for the category: 13 of the 44 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 3 tools score higher and cost less.
Each grade against the category
Every bar is all 81 online store builders we grade, cut by the letter each got. Shoprocket’s own letter is outlined.
- CValue for moneyAbove 15 of 80
- CFree plan and trialAbove 33 of 80
- CFeaturesAbove 5 of 80
- CEase of useAbove 28 of 80
- BPlatforms and integrationsAbove 28 of 80
Price against what you get
Each dot is one of 52 online store builders. Further left costs less; higher up scores better on features, ease of use and platforms. Shoprocket is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Shoprocket you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one.
It costs $290 a year.
What you could make
- Digital downloads, inventory and templates: an app builder makes these well.
What you could not
- Checkout, card payments and sales tax handled for you.
- It plugs into other products, Stripe, PayPal and PayU among them, and has an API.
What this rests on. Shoprocket’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Ecwid, Snipcart, Foxy.io, Big Cartel and Storenvy
The 5 tools Shoprocket is most often weighed against, with where each one differs from it.
- 2.2GPA
Ecwid
From $5/mo
Online store you can add to any website or run as its own site.
- Only Ecwid lists iOS and Android apps.
- Shoprocket also covers templates.
- Ecwid also covers shipping labels.
- 2.0GPA
Snipcart
From $20/mo
Shopping cart and checkout for any website, built for developers.
- Shoprocket also covers templates.
- 2.0GPA
Foxy.io
Free trial · from $30/mo
Hosted cart and checkout you add to any website.
- Shoprocket also covers templates.
- Foxy.io also covers workflow automation.
- 2.8GPA
Big Cartel
Free plan · from $12/mo
Simple online store for artists, makers and independent sellers.
- Big Cartel has a free plan. Shoprocket does not, though it has a free trial.
- Only Big Cartel lists iOS and Android apps.
- Shoprocket also covers templates.
- 2.6GPA
Storenvy
Free plan · from $9.99/mo
Custom online store plus a social shopping marketplace.
- Storenvy has a free plan. Shoprocket does not, though it has a free trial.
- Shoprocket also covers templates.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
14
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Shoprocket free?
No, Shoprocket is a paid product, but you can try it first. 14-day free trial.
How much does Shoprocket cost?
Shoprocket lists 3 plans. Starter: $290 per year ($29 billed monthly).
What platforms does Shoprocket work on?
Shoprocket is available on Web.
Does Shoprocket offer any discounts?
Shoprocket publicly lists the following: 17% off with yearly billing; Package for registered charities.
Does Shoprocket have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Shoprocket is listed for Web.
Does Shoprocket have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Shoprocket is listed for Web.
Is Shoprocket open source?
Shoprocket is not described as open source on its own site, as read on Nov 13, 2026.
Does Shoprocket have an API?
Yes. Shoprocket offers a public API, according to its own site.
What does Shoprocket integrate with?
Shoprocket's listing names Stripe, PayPal, PayU, WordPress, Webflow and Zapier.
Who makes Shoprocket?
Shoprocket is made by Shoprocket Ltd.
What are the alternatives to Shoprocket?
The closest alternatives to Shoprocket in our directory are Ecwid, Snipcart, Foxy.io, Big Cartel and Storenvy.
How does Shoprocket compare with other online store builders?
Shoprocket's GPA of 2.2 is higher than 43 of the 80 other online store builders we grade, and level with 16.
Is Shoprocket good value for money?
ToolGPA grades Shoprocket C for value for money. Its paid plans start at $24.17 a month when paid by the year, against a middle price of $29.25 for the category: 13 of the 44 others that charge start lower.
Could I make my own version of Shoprocket?
To replace Shoprocket you would be making checkout, card payments and sales tax handled for you.
Where this guide comes from
The prices, plans, platforms and features were read from Shoprocket’s own pages on Nov 13, 2026, and the grades were given on Nov 13, 2026. Graded from this listing, whose facts were read from Shoprocket's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Shoprocket Ltd. Prices change, so check shoprocket.io before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
7,721
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
7,721
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Shoprocket, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/shoprocket
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Shoprocket: The Insider's Guide", checked Nov 13, 2026. https://toolgpa.com/tools/shoprocket
Know someone choosing between online store builders?
Send them this guide: toolgpa.com/tools/shoprocket/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded online store builders after Shoprocket, each with an Insider's Guide of its own.
- Online Store Builders Insider's GuideEvery one of the 84 online store builders we grade, compared
- Big Cartel Insider's GuideSimple online store for artists, makers and independent sellers2.8 GPA
- Shopify Insider's GuideHosted commerce platform for online, in-person and social selling2.8 GPA
- BigCommerce Insider's GuideHosted ecommerce platform with plans set by yearly sales2.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Shoprocket’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Shoprocket is a trademark of its owner, and this guide is not made, paid for or approved by Shoprocket Ltd. Prices and plans change: check shoprocket.io before you buy.