The Submagic Insider’s Guide
Everything we know about Submagic in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Submagic
The Insider’s Guide
AI editor that adds captions, B-roll and cuts to short videos
Every plan, grade, refund rule and rival among screen recording and video tools, read from Submagic’s own pages.
Made by Submagic · checked Nov 12, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Submagic’s own pages, its app-store listings and our grades. Every fact in it is on Submagic’s page too, where it is kept up to date. Checked Nov 12, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.2
GPA, above 19 of the 84 other screen recording and video tools we grade
Submagic is an AI video editor aimed at short-form content. It generates captions in styled templates, trims silences and bad takes, adds B-roll, zooms and sound, and can turn a long video into shorter Magic Clips. Finished videos can be scheduled to social platforms from the editor.
To get you started, here are 9 things to know about Submagic, taken from its own pages and our grades.
It has accounts to connect and credits to count.
- 1
Best for AI captions for short videos
Submagic adds captions to short videos and cuts long ones into clips, from $12 a member a month on yearly billing.
- 2
Paid plans start at $12 a month for each person
As its pricing page puts it: $12 per member / month, billed yearly ($19 billed monthly).
- 3
You can try it first
Pricing page says no credit card is required to start; trial length is not stated
- 4
It runs on 3 platforms
Web, iOS and Android.
- 5
AI captions
Auto-generated captions in 118 languages with styled templates, plus text-based trimming of the transcript.
- 6
Magic Clips
Repurposes a long video into several shorts by pulling out key moments.
- 7
AI clean-up tools
Removes silences and bad takes, cleans audio, adds zooms and writes hook titles, with some of these limited to Pro and above.
- 8
A 2.2 GPA, above 19 of 84
That is against the other screen recording and video tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Submagic you would be making a video editor. That is not a weekend's work, with an AI app builder or without one.
Submagic at a glance
- Pricing
- Free trial, from $12 per member / month, billed yearly ($19 billed monthly)
- Free plan
- No
- Free trial
- Pricing page says no credit card is required to start; trial length is not stated
- Runs on
- Web, iOS, Android
- Made by
- Submagic
- Category
- Screen Recording & Video
- Our grade
- 2.2 GPA, fair
The report card
Best for AI captions for short videos
Submagic adds captions to short videos and cuts long ones into clips, from $12 a member a month on yearly billing. Each plan caps your video length and monthly credits, and 4K export needs the top plan.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Starter is $12 a member a month on yearly billing ($19 monthly), under the category's middle of $12.99 and well above its cheapest quarter, which ends at $7. |
| Free plan and trial | C | The pricing page says no credit card is needed to start, but it doesn't state how long the trial lasts. No free plan. |
| Features | C | Captions, Magic Clips, clean-up tools, b-roll and publishing, but video length stops at 2 minutes on Starter and 4K needs Business. |
| Ease of use | C | No store rating on record. It has accounts to connect and credits to count. |
| Platforms and integrations | B | Web, iOS and Android, with Zapier, Make, n8n and posting to YouTube, TikTok and Instagram. No desktop app. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Submagic is for
- Fits if you post short vertical videos and want captions added automatically
- Works for people who'll send clips straight to TikTok, Instagram or YouTube
Who it is not for
- Skip it if your videos run past 2 minutes on Starter: the caps are 2, 5 and 30 minutes by plan
- Tight if you make many videos, as every plan limits videos a month through credits
- Pricey if you need 4K, which is Business only at $41 a member a month
- Watch out: API credit packs are extra, from $57 a month for 250 minutes
- Not for you if you want to know the trial length up front, as it isn't stated
Good to know
Good for
- Creators editing talking-head shorts for TikTok, Reels and Shorts
- Social teams that want captions and cuts done in one pass
- Agencies automating edits through the API
Worth knowing
- Plans are priced per member, and each tier caps videos per month through credits.
- Video length is capped at 2, 5 and 30 minutes on Starter, Pro and Business.
- 4K export needs Business; Starter exports 1080p at 30 FPS.
- API credit packs are extra, from $57 a month for 250 minutes.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$12
A month to start, for each person
Submagic is a paid product with a free trial, starting at $12 per member / month, billed yearly ($19 billed monthly).
The pricing page says no credit card is needed to start, but it doesn't state how long the trial lasts.
Starter
$12
per member / month, billed yearly ($19 billed monthly)
45 credits per member (15 videos or 5 Magic Clips), 2-minute videos, 1080p at 30 FPS, no watermark.
Pro
$23
per member / month, billed yearly
120 credits per member (40 videos or 15 Magic Clips), 5-minute videos, Brand Kit, auto zooms and silence removal. Yearly saving shown: $192.
Business
$41
per member / month, billed yearly
300 credits per member (100 videos or 37 Magic Clips), 30-minute videos, 4K at 60 FPS and 30 custom templates. Yearly saving shown: $336.
Custom
Custom
Sold through sales, with custom video, member and API limits, SSO and a dedicated customer success contact.
Trying it first
Pricing page says no credit card is required to start; trial length is not stated
Read from submagic.co on Nov 12, 2026.
Ways to pay less
Annual discount
Save up to 41% with yearly billing
The pricing page lists yearly savings of $84 on Starter, $192 on Pro and $336 on Business compared with monthly billing.
Stated on submagic.co
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
3
Places it runs: Web, iOS and Android
AI editor that adds captions, B-roll and cuts to short videos. Here is what it does, as its own site describes it, and what it covers: public API, AI features, transcription, templates, video editing.
- AI captions
- Auto-generated captions in 118 languages with styled templates, plus text-based trimming of the transcript.
- Magic Clips
- Repurposes a long video into several shorts by pulling out key moments.
- AI clean-up tools
- Removes silences and bad takes, cleans audio, adds zooms and writes hook titles, with some of these limited to Pro and above.
- B-roll and sound
- Inserts B-roll, music and sound effects; Storyblocks footage and audio start at the Pro plan.
- Publishing
- Schedule and publish finished videos to social platforms from the editor, with analytics on Pro and above.
- API and automation
- A video editing API and connections through Zapier, Make and n8n; API minutes are included by plan (10 to 100 a month).
Where it runs
- Web
- iOS
- Android
What it works with
- Zapier
- Make
- n8n
- YouTube
- TikTok
Submagic is made by Submagic.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
19/84
Other screen recording and video tools it is graded above
Submagic's GPA of 2.2 is higher than 19 of the 84 other screen recording and video tools we grade, and level with 16.
It stands best on platforms and integrations (B, above 31 of 84) and worst on features (C, above 0).
Its paid plans start at $12 a month for each person, against a middle price of $12 for the category: 30 of the 62 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 17 tools score higher and cost less.
Each grade against the category
Every bar is all 85 screen recording and video tools we grade, cut by the letter each got. Submagic’s own letter is outlined.
- CValue for moneyAbove 15 of 84
- CFree plan and trialAbove 13 of 84
- CFeaturesAbove 0 of 84
- CEase of useAbove 1 of 84
- BPlatforms and integrationsAbove 31 of 84
Price against what you get
Each dot is one of 71 screen recording and video tools. Further left costs less; higher up scores better on features, ease of use and platforms. Submagic is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Submagic you would be making a video editor. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 49 of the 84 other screen recording and video tools grade higher. It costs $144 a year.
What you could make
- Templates: an app builder makes this well.
What you could not
- A video editor.
- Speech turned into text you can trust.
- A real app for iOS and Android. Something home-made would be a web page.
- It is priced for each person, which means accounts and billing for a team.
- It plugs into other products, Zapier, Make and n8n among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Submagic’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Vizard, OpusClip, Captions, VEED and CapCut
The 5 tools Submagic is most often weighed against, with where each one differs from it.
- 2.2GPA
Vizard
Free plan · from $14.50/mo
AI tool that cuts long videos into short social clips.
- Vizard has a free plan. Submagic does not, though it has a free trial.
- Only Submagic lists iOS and Android apps.
- 2.2GPA
OpusClip
Free plan · from $14.50/mo
AI tool that cuts long videos into captioned short clips.
- OpusClip has a free plan. Submagic does not, though it has a free trial.
- Only Submagic lists an Android app.
- Submagic also covers templates.
- 2.4GPA
Captions
Free plan · from $4.99/mo
AI video editor and generator for short talking-head videos.
- Captions has a free plan. Submagic does not, though it has a free trial.
- Submagic also covers templates.
- Captions also covers noise cancellation.
- 2.4GPA
VEED
Free plan · from $25/mo
Browser-based AI video generator and editor for social video.
- VEED has a free plan. Submagic does not, though it has a free trial.
- VEED also covers noise cancellation and screen recording.
- 2.8GPA
CapCut
Free plan · from $9.99/mo
Video and photo editor with effects, auto captions and AI tools.
- CapCut has a free plan. Submagic does not, though it has a free trial.
- Only Submagic lists a web app.
- Only CapCut lists macOS and Windows apps.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
14
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Submagic free?
No, Submagic is a paid product, but you can try it first. Pricing page says no credit card is required to start; trial length is not stated.
How much does Submagic cost?
Submagic lists 4 plans. Starter: $12 per member / month, billed yearly ($19 billed monthly).
What platforms does Submagic work on?
Submagic is available on Web, iOS and Android.
Does Submagic offer any discounts?
Submagic publicly lists the following: Save up to 41% with yearly billing.
Does Submagic have a Windows app?
No Windows app was listed when its pages were read on Nov 12, 2026. Submagic is listed for Web, iOS and Android.
Does Submagic have a macOS app?
No macOS app was listed when its pages were read on Nov 12, 2026. Submagic is listed for Web, iOS and Android.
Is Submagic open source?
Submagic is not described as open source on its own site, as read on Nov 12, 2026.
Does Submagic have an API?
Yes. Submagic offers a public API, according to its own site.
What does Submagic integrate with?
Submagic's listing names Zapier, Make, n8n, YouTube, TikTok and Instagram.
Who makes Submagic?
Submagic is made by a company of the same name.
What are the alternatives to Submagic?
The closest alternatives to Submagic in our directory are Vizard, OpusClip, Captions, VEED and CapCut.
How does Submagic compare with other screen recording and video tools?
Submagic's GPA of 2.2 is higher than 19 of the 84 other screen recording and video tools we grade, and level with 16.
Is Submagic good value for money?
ToolGPA grades Submagic C for value for money. Its paid plans start at $12 a month for each person, against a middle price of $12 for the category: 30 of the 62 others that charge start lower.
Could I make my own version of Submagic?
To replace Submagic you would be making a video editor. That is not a weekend's work, with an AI app builder or without one.
Where this guide comes from
The prices, plans, platforms and features were read from Submagic’s own pages on Nov 12, 2026, and the grades were given on Nov 12, 2026. Graded from this listing, whose facts were read from Submagic's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Submagic. Prices change, so check submagic.co before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
5,038
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
5,038
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Submagic, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/submagic
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Submagic: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/submagic
Know someone choosing between screen recording and video tools?
Send them this guide: toolgpa.com/tools/submagic/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded screen recording and video tools after Submagic, each with an Insider's Guide of its own.
- Screen Recording & Video Insider's GuideEvery one of the 85 screen recording and video tools we grade, compared
- DaVinci Resolve Insider's GuideVideo editing, color, effects and audio post-production in one app3.4 GPA
- Zencastr Insider's GuideFree podcast recording, chat-based editing and hosting in one app3.4 GPA
- Cap Insider's GuideOpen-source screen recorder with instant share links and an editor3.2 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Submagic’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Submagic is a trademark of its owner, and this guide is not made, paid for or approved by Submagic. Prices and plans change: check submagic.co before you buy.