The TubeBuddy Insider’s Guide
Everything we know about TubeBuddy in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
TubeBuddy
The Insider’s Guide
YouTube browser extension for keyword research, SEO and A/B tests
Every plan, grade, refund rule and rival among YouTube SEO tools, read from TubeBuddy’s own pages.
Made by TubeBuddy (GameSquare) · checked Oct 23, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from TubeBuddy’s own pages, its app-store listings and our grades. Every fact in it is on TubeBuddy’s page too, where it is kept up to date. Checked Oct 23, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.0
GPA, above 6 of the 28 other YouTube SEO tools we grade
TubeBuddy is a YouTube growth toolkit that works mostly through a browser extension inside YouTube and YouTube Studio, with a web dashboard and mobile apps. It covers keyword research, scoring of titles, tags and descriptions, thumbnail and title A/B tests, channel analytics and bulk editing of videos. TubeBuddy was bought by the media company GameSquare in February 2026.
To get you started, here are 8 things to know about TubeBuddy, taken from its own pages and our grades.
Most of the work happens in the extension, which you install and link to your channel first.
- 1
Best for SEO help inside YouTube Studio
We couldn't put a US price on it: the pricing page fills prices in by script and showed regional ones when we read it.
- 2
There is a free plan
Every channel added gets a free Starter license with a limited set of tools; paid Pro and Legend licenses unlock the rest.
- 3
It runs on 3 platforms
Web, iOS and Android, with a browser extension too.
- 4
Keyword Explorer
Researches YouTube search terms with search volume data and suggests related keywords to target in a title and tags.
- 5
SEO Studio
Scores a video's title, tags and description as you write them and lists what to change, with a tag generator and Insta-Suggest.
- 6
Thumbnail and title A/B tests
Rotates thumbnail or title variants on a live video, measures click-through rate and picks the winner.
- 7
A 2.0 GPA, above 6 of 28
That is against the other YouTube SEO tools we grade, on value, the free plan, features, ease of use and platforms.
- 8
Keep it
To replace TubeBuddy you would be making search volumes for millions of keywords, gathered and kept up to date. That is not a weekend's work, with an AI app builder or without one.
TubeBuddy at a glance
- Pricing
- Free plan
- Free plan
- Yes
- Free trial
- None stated
- Runs on
- Web, iOS, Android, Browser extension
- Made by
- TubeBuddy (GameSquare)
- Category
- YouTube SEO Tools
- Our grade
- 2.0 GPA, fair
The report card
Best for SEO help inside YouTube Studio
TubeBuddy works inside YouTube and YouTube Studio as a browser extension, scoring titles and tags as you write them and running thumbnail and title A/B tests. We couldn't put a US price on it: the pricing page fills prices in by script and showed regional ones when we read it. Its phone app is rated 2.9, Firefox and Safari aren't supported, and bigger channels are pushed to Enterprise.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | No US price is on record. The pricing page fills its prices in by script, and the copy served to us showed regional prices, so it can't be placed against this category's $19 middle. A license covers one channel. |
| Free plan and trial | C | Every channel added gets a free Starter license, but it opens a limited set of tools, and the rest wait on Pro or Legend. No trial is listed. |
| Features | B | Keyword Explorer with search volume, SEO Studio scoring as you write, thumbnail and title A/B tests on live videos, channel analytics with competitor scorecards, bulk editing and next-video ideas. That covers the whole job, though bulk editing sits on Legend. |
| Ease of use | F | 2.9 from 434 App Store ratings for its phone app, under the 3.0 line. Most of the work happens in the extension, which you install and link to your channel first. |
| Platforms and integrations | B | Web, an extension for Chrome, Edge and Opera, iPhone and Android. It connects to YouTube and YouTube Studio only, with no desktop app or API on record. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who TubeBuddy is for
- Fits if you want title and tag scores while you upload in YouTube Studio on Chrome or Edge
- Works for creators testing two thumbnails or titles against each other on the same live video
Who it is not for
- Watch out: no US price could be read, as the pricing page fills it in by script and showed regional prices
- Skip it if you use Firefox or Safari, as the extension no longer supports Firefox and never supported Safari
- Not for you if you have 50k+ subscribers, several channels or 3+ managers, which TubeBuddy steers to Enterprise
- Tight if you share the work, since Pro has one user and Legend two seats, on one channel each
- Tight if you're staying free, as Starter opens a limited set of tools and bulk editing waits on Legend
Good to know
Good for
- Creators who want SEO help inside YouTube Studio as they upload
- Channels testing thumbnails and titles against each other
- Creators managing a large back catalog with bulk edits
Worth knowing
- Prices are filled in by a script that could not be read for US visitors, and the page shown in India lists regional prices, so none are given here.
- Pro and Legend are for individual creators; channels with 50k+ subscribers, several channels, 3+ managers or 50+ staff are steered to Enterprise.
- A license covers one YouTube channel. Pro has one user and Legend two seats; more needs Enterprise.
- The extension supports Chrome, Edge and Opera; the help center says it no longer supports Firefox and never supported Safari.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
TubeBuddy's current pricing could not be confirmed from its own site.
Every channel added gets a free Starter license, but it opens a limited set of tools, and the rest wait on Pro or Legend.
We could not confirm TubeBuddy’s current prices from its own site, so this guide lists no plans. tubebuddy.com has them.
Ways to pay less
Annual discount
Save 20% with yearly billing
TubeBuddy's pricing page offers a per-year option on Pro and Legend marked as saving 20% against monthly billing.
Stated on tubebuddy.comNonprofit
Special discount for US nonprofits
The pricing page says 501(c)(3) nonprofits qualify for a special discount; the amount is not stated.
Stated on tubebuddy.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
4
Places it runs: Web, iOS, Android and Browser extension
YouTube browser extension for keyword research, SEO and A/B tests. Here is what it does, as its own site describes it, and what it covers: AI features, keyword research, a/B testing, youTube SEO.
That covers the whole job, though bulk editing sits on Legend.
- Keyword Explorer
- Researches YouTube search terms with search volume data and suggests related keywords to target in a title and tags.
- SEO Studio
- Scores a video's title, tags and description as you write them and lists what to change, with a tag generator and Insta-Suggest.
- Thumbnail and title A/B tests
- Rotates thumbnail or title variants on a live video, measures click-through rate and picks the winner.
- Channel analytics
- Channelytics, a channel health report, competitor scorecards and upload alerts, and a niche leaderboard.
- Bulk editing
- Bulk processing tools for end screens, cards, descriptions and thumbnail overlays, listed as part of the Legend license.
- Next Video Ideas
- Suggests topics for the next upload; Pro has limited access, Legend more, and Enterprise unlimited.
Where it runs
- Web
- iOS
- Android
- Browser extension
What it works with
- YouTube
- YouTube Studio
TubeBuddy is made by TubeBuddy (GameSquare).
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
6/28
Other YouTube SEO tools it is graded above
TubeBuddy's GPA of 2.0 is higher than 6 of the 28 other YouTube SEO tools we grade, and level with 4.
It stands best on features (B, above 26 of 28) and worst on ease of use (F, above 0).
Each grade against the category
Every bar is all 29 YouTube SEO tools we grade, cut by the letter each got. TubeBuddy’s own letter is outlined.
- CValue for moneyAbove 3 of 28
- CFree plan and trialAbove 8 of 28
- BFeaturesAbove 26 of 28
- FEase of useAbove 0 of 28
- BPlatforms and integrationsAbove 13 of 28
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace TubeBuddy you would be making search volumes for millions of keywords, gathered and kept up to date. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 18 of the 28 other YouTube SEO tools grade higher.
What you could not
- Search volumes for millions of keywords, gathered and kept up to date.
- Search data for YouTube topics and channels.
- Splitting visitors between versions and telling you which won.
- A real app for iOS and Android. Something home-made would be a web page.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. TubeBuddy’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
vidIQ, Morningfame, Social Blade, 1of10 and Rapidtags
The 5 tools TubeBuddy is most often weighed against, with where each one differs from it.
- 2.8GPA
vidIQ
Free plan · from $16.58/mo
YouTube keyword research, video ideas and AI coaching for creators.
- TubeBuddy also covers a/B testing.
- vidIQ also covers image generation.
- 2.4GPA
Morningfame
Free trial · from $4.90/mo
Invite-only YouTube analytics and keyword research for small channels.
- TubeBuddy has a free plan. Morningfame does not, though it has a free trial.
- Only TubeBuddy lists iOS and Android apps.
- Only TubeBuddy lists a browser extension.
- 2.8GPA
Social Blade
Free plan · from $59.99/yr
Daily follower and view statistics for YouTube and four other networks.
- Only TubeBuddy lists iOS and Android apps.
- Only TubeBuddy lists a browser extension.
- TubeBuddy also covers keyword research, a/B testing and youTube SEO.
- 2.4GPA
1of10
Free plan · from $15/mo
YouTube outlier finder with AI thumbnails, titles and video ideas.
- Only TubeBuddy lists iOS and Android apps.
- TubeBuddy also covers keyword research and a/B testing.
- 1of10 also covers video editing and image generation.
- 2.6GPA
Rapidtags
Free plan · from $6/mo
YouTube tag generator with keyword research and video rank checks.
- Only TubeBuddy lists iOS and Android apps.
- Only TubeBuddy lists a browser extension.
- TubeBuddy also covers a/B testing.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
11
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is TubeBuddy free?
TubeBuddy has a free plan. Every channel added gets a free Starter license with a limited set of tools; paid Pro and Legend licenses unlock the rest.
What platforms does TubeBuddy work on?
TubeBuddy is available on Web, iOS and Android. It also has a browser extension.
Does TubeBuddy offer any discounts?
TubeBuddy publicly lists the following: Save 20% with yearly billing; Special discount for US nonprofits.
Does TubeBuddy have a Windows app?
No Windows app was listed when its pages were read on Oct 23, 2026. TubeBuddy is listed for Web, iOS and Android.
Does TubeBuddy have a macOS app?
No macOS app was listed when its pages were read on Oct 23, 2026. TubeBuddy is listed for Web, iOS and Android.
Is TubeBuddy open source?
TubeBuddy is not described as open source on its own site, as read on Oct 23, 2026.
What does TubeBuddy integrate with?
TubeBuddy's listing names YouTube and YouTube Studio. A listing names up to eight integrations, so it may connect to more.
Who makes TubeBuddy?
TubeBuddy is made by TubeBuddy (GameSquare).
What are the alternatives to TubeBuddy?
The closest alternatives to TubeBuddy in our directory are vidIQ, Morningfame, Social Blade, 1of10 and Rapidtags.
How does TubeBuddy compare with other YouTube SEO tools?
TubeBuddy's GPA of 2.0 is higher than 6 of the 28 other YouTube SEO tools we grade, and level with 4.
Could I make my own version of TubeBuddy?
To replace TubeBuddy you would be making search volumes for millions of keywords, gathered and kept up to date.
Where this guide comes from
The prices, plans, platforms and features were read from TubeBuddy’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from TubeBuddy's own pages on 23 October 2026, and its App Store rating. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by TubeBuddy (GameSquare). Prices change, so check tubebuddy.com before you buy.
- tubebuddy.com/pricing
- tubebuddy.com/
- tubebuddy.com/mobile
- tubebuddy.com/website-acquisition-announcement/
- tubebuddyhelp.zendesk.com/hc/en-us/articles/53959031641363-What-browsers-does-the-TubeBuddy-extension-support
- tubebuddyhelp.zendesk.com/hc/en-us/articles/53959031099155-How-to-Cancel-Your-TubeBuddy-License
- tubebuddyhelp.zendesk.com/hc/en-us/articles/53959029128979-Signing-Up-and-Registering-Your-Channel
- tubebuddyhelp.zendesk.com/hc/en-us/articles/53959050725011-Suggested-Shorts-FAQs
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- TubeBuddy, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/tubebuddy
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "TubeBuddy: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/tubebuddy
Know someone choosing between YouTube SEO tools?
Send them this guide: toolgpa.com/tools/tubebuddy/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded YouTube SEO tools after TubeBuddy, each with an Insider's Guide of its own.
- YouTube SEO Tools Insider's GuideEvery one of the 29 YouTube SEO tools we grade, compared
- UTubeKit Insider's GuideFree AI tools for YouTube titles, tags, descriptions and keywords3.0 GPA
- YouTube Studio Insider's GuideYouTube's free creator dashboard: analytics, search trends and tests3.0 GPA
- Bangermap Insider's GuideDesktop YouTube outlier finder, paid once and run on your own API key2.8 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what TubeBuddy’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. TubeBuddy is a trademark of its owner, and this guide is not made, paid for or approved by TubeBuddy (GameSquare). Prices and plans change: check tubebuddy.com before you buy.






