The Voog Insider’s Guide
Everything we know about Voog in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Voog
The Insider’s Guide
Multilingual website and online store builder from Estonia
Every plan, grade, refund rule and rival among website and landing page builders, read from Voog’s own pages.
Made by Voog · checked Nov 12, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Voog’s own pages, its app-store listings and our grades. Every fact in it is on Voog’s page too, where it is kept up to date. Checked Nov 12, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.2
GPA, above 17 of the 55 other website and landing page builders we grade
Voog is a website builder with built-in hosting, domain registration and an online store, and it puts multilingual sites at the center of the product. Four plans scale by pages, products, languages and contributors, all with a 30-day free trial. Prices are shown in euros.
To get you started, here are 9 things to know about Voog, taken from its own pages and our grades.
You build pages and set up languages and a store yourself.
- 1
Best for multilingual sites with a store, billed in euros
Voog is a website and store builder from Estonia that manages content in several languages from one place.
- 2
Paid plans start at about $1.40 a month
As its pricing page puts it: €1.25 per month, billed annually (€2 billed monthly).
- 3
You can try it first
30 days free on every plan, no credit card required.
- 4
It runs on Web
Web.
- 5
Multilingual sites
Content is managed in several languages from one place: 1 on Starter, 3 on Standard and unlimited from Plus.
- 6
Online store
Orders, tax and shipping are managed in one place, with 3 products on Standard and unlimited from Plus. Voog Pay and Estonian, Latvian and Lithuanian bank payment options are listed.
- 7
Domain and hosting included
Annual plans include a free custom domain, and every plan includes SSL and mobile-optimized sites.
- 8
A 2.2 GPA, above 17 of 55
That is against the other website and landing page builders we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Voog you would be making a builder that other people can use without writing code. That is not a weekend's work, with an AI app builder or without one.
Voog at a glance
- Pricing
- Free trial, from €1.25 per month, billed annually (€2 billed monthly)
- Free plan
- No
- Free trial
- 30 days free on every plan, no credit card required.
- Runs on
- Web
- Made by
- Voog, since 2007
- Category
- Website & Landing Page Builders
- Our grade
- 2.2 GPA, fair
The report card
Best for multilingual sites with a store, billed in euros
Voog is a website and store builder from Estonia that manages content in several languages from one place. The cheap Starter plan is two pages in one language, the plan most people would need starts at 11 euros a month, and store fees of 0 to 3 percent apply until Premium.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Starter is 1.25 euros a month for two pages, so the plan that does real work is Standard at 11 euros a month billed annually, close to the category's middle of $12.80. Premium is 39 euros. |
| Free plan and trial | C | No free plan, but a 30-day trial on every plan needs no card. |
| Features | C | Several languages, a store, domain and hosting, email marketing and bookings. Gaps the listing shows: 3 products on Standard and a Voog fee of 0 to 3 percent on store sales until Premium. |
| Ease of use | C | No store rating on record. You build pages and set up languages and a store yourself. |
| Platforms and integrations | B | Web only, with Stripe, PayPal, Mailchimp, Zapier, Google Analytics and Google Tag Manager listed. No apps. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Voog is for
- Fits if your site needs several languages and you want them handled in one place
- Works for a small store in Estonia, Latvia or Lithuania that wants local bank payments
Who it is not for
- Skip it if you want a free plan, because only a 30-day trial is listed
- Tight if you sell more than 3 products, as Standard stops there and unlimited needs Plus at 17 euros
- Pricey if you want no store fee, since Premium at 39 euros is the only plan without one
- Watch out: prices are in euros and exclude tax, and the free domain applies only to yearly billing
- Watch out: the cheapest Starter plan is two pages, one language and 100 MB
Good to know
Good for
- Small businesses that need a site in several languages
- Baltic and Nordic merchants who want local payment and parcel options
- One-page sites that need the cheapest possible plan
Worth knowing
- Prices are listed in euros and exclude applicable taxes.
- Starter is limited to 2 pages, 1 language, 1 contributor and 100 MB of storage.
- Store transaction fees of 0% to 3% apply on Standard and Plus; only Premium has none, and Stripe processing fees come on top of Voog Pay.
- The free domain applies only to yearly billing.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
~$1.40
A month to start
Voog is a paid product with a free trial, starting at €1.25 per month, billed annually (€2 billed monthly).
Starter
€1.25
per month, billed annually (€2 billed monthly)
For one-page sites: up to 2 pages, 1 language, 1 contributor and 100 MB of storage.
Standard
€11
per month, billed annually (€14 billed monthly)
Up to 30 pages, 3 languages, 3 contributors, 5 GB of storage and a store of up to 3 products with a 0% to 3% Voog fee.
Plus
€17
per month, billed annually (€22 billed monthly)
Unlimited pages, products, languages and contributors, 20 GB of storage, SEO tools, API access, a database tool and password-protected pages.
Premium
€39
per month, billed annually (€50 billed monthly)
Everything in Plus with unlimited storage, bulk product management, priority support and no Voog store fee.
Trying it first
30 days free on every plan, no credit card required.
Read from voog.com on Nov 12, 2026.
Ways to pay less
Annual discount
Pay annually and save up to €132
The pricing page shows the saving from yearly billing on each plan: €9 on Starter, €36 on Standard, €60 on Plus and €132 on Premium.
Stated on voog.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Multilingual website and online store builder from Estonia. Here is what it does, as its own site describes it, and what it covers: public API, AI features, no-code, email campaigns, appointment booking, online store.
Several languages, a store, domain and hosting, email marketing and bookings.
- Multilingual sites
- Content is managed in several languages from one place: 1 on Starter, 3 on Standard and unlimited from Plus.
- Online store
- Orders, tax and shipping are managed in one place, with 3 products on Standard and unlimited from Plus. Voog Pay and Estonian, Latvian and Lithuanian bank payment options are listed.
- Domain and hosting included
- Annual plans include a free custom domain, and every plan includes SSL and mobile-optimized sites.
- Email marketing and bookings
- Voog lists its own email marketing tool, a booking system and AI content generation as further features.
- Developer tools
- Plus and Premium add API access, a database tool, a redirect tool and fully customizable design.
Where it runs
- Web
What it works with
- Stripe
- PayPal
- Mailchimp
- Zapier
- Google Analytics
- Google Tag Manager
- Meta Pixel
- Google Maps
Voog is made by Voog, and has been around since 2007.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
17/55
Other website and landing page builders it is graded above
Voog's GPA of 2.2 is higher than 17 of the 55 other website and landing page builders we grade, and level with 16.
It stands best on platforms and integrations (B, above 18 of 55) and worst on value for money (C, above 4).
Its paid plans start at about $1.40 a month, against a middle price of $12.42 for the category: 2 of the 52 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.
Each grade against the category
Every bar is all 56 website and landing page builders we grade, cut by the letter each got. Voog’s own letter is outlined.
- CValue for moneyAbove 4 of 55
- CFree plan and trialAbove 10 of 55
- CFeaturesAbove 4 of 55
- CEase of useAbove 6 of 55
- BPlatforms and integrationsAbove 18 of 55
Price against what you get
Each dot is one of 53 website and landing page builders. Further left costs less; higher up scores better on features, ease of use and platforms. Voog is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Voog you would be making a builder that other people can use without writing code. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 22 of the 55 other website and landing page builders grade higher. It costs $16.76 a year.
What you could make
- Appointment booking: an app builder makes this well.
What you could not
- A builder that other people can use without writing code.
- Checkout, card payments and sales tax handled for you.
- Newsletters sent to thousands of people that still reach the inbox.
- It plugs into other products, Stripe, PayPal and Mailchimp among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Voog’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Webnode, Jimdo, SITE123, Wix and Squarespace
The 5 tools Voog is most often weighed against, with where each one differs from it.
- 2.2GPA
Webnode
Free plan · from $4.50/mo
AI website builder for small businesses with low-cost yearly plans.
- Webnode has a free plan. Voog does not, though it has a free trial.
- Voog also covers no-code, email campaigns, appointment booking and online store.
- Webnode also covers templates and forms.
- 2.0GPA
Jimdo
Free plan · from $11/mo
AI website builder for solo businesses with bookings and invoices.
- Jimdo has a free plan. Voog does not, though it has a free trial.
- Voog also covers no-code, email campaigns, appointment booking and online store.
- Jimdo also covers booking links, forms and invoicing.
- 2.0GPA
SITE123
Free plan · from $12.80/mo
Free website builder that lays out pages from your content.
- SITE123 has a free plan. Voog does not, though it has a free trial.
- Voog also covers email campaigns, appointment booking and online store.
- SITE123 also covers templates.
- 2.8GPA
Wix
Free plan · from $17/mo
Drag-and-drop website builder with an AI agent and business apps.
- Wix has a free plan. Voog does not, though it has a free trial.
- Only Wix lists iOS and Android apps.
- Voog also covers email campaigns, appointment booking and online store.
- 2.6GPA
Squarespace
Free trial · from $19/mo
Template-based website builder with an online store and invoicing.
- Only Squarespace lists iOS and Android apps.
- Voog also covers no-code, email campaigns, appointment booking and online store.
- Squarespace also covers templates, forms and invoicing.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
14
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Voog free?
No, Voog is a paid product, but you can try it first. 30 days free on every plan, no credit card required.
How much does Voog cost?
Voog lists 4 plans. Starter: €1.25 per month, billed annually (€2 billed monthly).
What platforms does Voog work on?
Voog is available on Web.
Does Voog offer any discounts?
Voog publicly lists the following: Pay annually and save up to €132.
Does Voog have an Android app?
No Android app was listed when its pages were read on Nov 12, 2026. Voog is listed for Web.
Does Voog have an iPhone app?
No iPhone app was listed when its pages were read on Nov 12, 2026. Voog is listed for Web.
Is Voog open source?
Voog is not described as open source on its own site, as read on Nov 12, 2026.
Does Voog have an API?
Yes. Voog offers a public API, according to its own site.
What does Voog integrate with?
Voog's listing names Stripe, PayPal, Mailchimp, Zapier, Google Analytics, Google Tag Manager, Meta Pixel and Google Maps.
Who makes Voog?
Voog is made by a company of the same name. It dates from 2007.
What are the alternatives to Voog?
The closest alternatives to Voog in our directory are Webnode, Jimdo, SITE123, Wix and Squarespace.
How does Voog compare with other website and landing page builders?
Voog's GPA of 2.2 is higher than 17 of the 55 other website and landing page builders we grade, and level with 16.
Is Voog good value for money?
ToolGPA grades Voog C for value for money. Its paid plans start at about $1.40 a month, against a middle price of $12.42 for the category: 2 of the 52 others that charge start lower.
Could I make my own version of Voog?
To replace Voog you would be making a builder that other people can use without writing code.
Where this guide comes from
The prices, plans, platforms and features were read from Voog’s own pages on Nov 12, 2026, and the grades were given on Nov 12, 2026. Graded from this listing, whose facts were read from Voog's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Voog. Prices change, so check voog.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
5,038
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
5,038
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Voog, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/voog
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Voog: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/voog
Know someone choosing between website and landing page builders?
Send them this guide: toolgpa.com/tools/voog/guide
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See our other guides
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- Carrd Insider's GuideOne-page website builder with yearly plans from $92.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Voog’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Voog is a trademark of its owner, and this guide is not made, paid for or approved by Voog. Prices and plans change: check voog.com before you buy.