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GMB Briefcase alternatives · Local SEO

Free alternatives to GMB Briefcase

GMB Briefcase has no free plan. 16 of the 61 other local SEO tools in this directory are free or have a free plan.

GMB Briefcase is a paid product, starting at $99 per month for 40 Google Business Profiles. 3 of them have no paid plan at all; the rest pair a free plan with paid ones.

16 tools · Listings checked up to Oct 23, 2026 · Where the facts come from

The 12 closest to GMB Briefcase

  1. GMB Everywhere

    Chrome extension for auditing Google Business Profiles on Maps

    What is free: 5 views a month across audits, Teleport and AI tools, plus 5 uses in total of Category Finder, Local Scan, Website Audit and the AI visibility checker.

    • GMB Everywhere starts at $15 per user / month, billed annually ($30 billed monthly). GMB Briefcase starts at $99 per month for 40 Google Business Profiles.
    • GMB Everywhere has a free plan. GMB Briefcase does not.
    • Only GMB Everywhere lists a browser extension.
    • Only GMB Briefcase lists a web app.
    GMB Everywhere vs GMB BriefcaseGMB Everywhere pricing and details

  2. PlePer

    Google Business Profile monitoring, analysis and local SEO tools

    What is free: Most tools can be used without an account under small daily limits, and the free rank tracker runs smaller grids; monitoring and profile analysis need a plan.

    • PlePer starts at $18 per year for 1 monitored listing. GMB Briefcase starts at $99 per month for 40 Google Business Profiles.
    • PlePer has a free plan. GMB Briefcase does not.
    • Only PlePer lists a browser extension.
    • GMB Briefcase also covers reports, review collection and AI search visibility.
    PlePer vs GMB BriefcasePlePer pricing and details

  3. Grid My Business

    Geo-grid map rank tracker with AI search checks and GBP tools

    What is free: Starter plan: 250 scan credits (about 10 scans), 2 business profiles, 5 competitors, 20 citation checks, weekly rank updates and 30 days of scan history.

    • Grid My Business starts at $24 per month, billed annually ($29 billed monthly). GMB Briefcase starts at $99 per month for 40 Google Business Profiles.
    • Grid My Business has a free plan. GMB Briefcase does not.
    Grid My Business pricing and details

  4. GMB Crush

    Google Business Profile toolkit with geogrids, audits and training

    What is free: Free account with the free Chrome extension, which shows Google Maps results from any zip code or address; the web app's tools need a paid plan or the trial.

    • GMB Crush starts at $30 per month, billed annually ($39.99 billed monthly). GMB Briefcase starts at $99 per month for 40 Google Business Profiles.
    • GMB Crush has a free plan. GMB Briefcase does not.
    • Only GMB Crush lists a browser extension.
    • GMB Crush also covers backlink analysis.
    GMB Crush pricing and details

  5. Lead Oracle AI

    AI that runs Google Business Profile posting and reviews per location

    What is free: Free Chrome extension that scores Google Business Profiles in Maps results, with 5 audit reports a month and no card needed.

    • Lead Oracle AI starts at $99 per location / month for 1 location. GMB Briefcase starts at $99 per month for 40 Google Business Profiles.
    • Lead Oracle AI has a free plan. GMB Briefcase does not.
    • Only Lead Oracle AI lists a browser extension.
    • GMB Briefcase also covers review collection.
    Lead Oracle AI pricing and details

  6. Whitespark

    Local SEO tools sold one by one: rank grids, citations and GBP control

    What is free: Local Citation Finder has a free Starter plan: 1 campaign, 3 searches a day and limited results, rerun monthly. The other products are paid.

    • Whitespark starts at $1 per location / month, billed annually (Local Platform). GMB Briefcase starts at $99 per month for 40 Google Business Profiles.
    • Whitespark has a free plan. GMB Briefcase does not.
    • GMB Briefcase also covers AI search visibility.
    Whitespark pricing and details

  7. Flento

    Google Business Profile manager with reviews, posts and grid tracking

    What is free: 1 business location and 100 credits a month, with every feature included. No credit card needed.

    • Flento starts at $19 per month for 5 locations, billed monthly. GMB Briefcase starts at $99 per month for 40 Google Business Profiles.
    • Flento has a free plan. GMB Briefcase does not.
    • Flento also covers qR codes.
    • GMB Briefcase also covers reports and AI search visibility.
    Flento pricing and details

  8. Local Glyph

    Local SEO platform for map grids, AI visibility and Google profiles

    What is free: 30 one-time credits for scans, plus the GBP suite, analytics dashboard and citation finder, which use no credits. Unlimited projects; no white-label reports.

    • Local Glyph starts at $45 per month for 30 credits. GMB Briefcase starts at $99 per month for 40 Google Business Profiles.
    • Local Glyph has a free plan. GMB Briefcase does not.
    • Local Glyph also covers long-form writing and dashboards.
    • GMB Briefcase also covers review collection.
    Local Glyph pricing and details

  9. Google Business Profile

    Free listing that sets how a business shows on Google Maps and Search

    What is free: Everything. There is no paid plan.

    • Google Business Profile is free. GMB Briefcase starts at $99 per month for 40 Google Business Profiles.
    • Google Business Profile has a free plan. GMB Briefcase does not.
    • Only Google Business Profile lists iOS and Android apps.
    • GMB Briefcase also covers rank tracking and AI search visibility.
    Google Business Profile pricing and details

  10. CheckLocalSEO

    Free local SEO scan, then AI fixes to your Google profile for $19

    What is free: Free Local SEO Check: an A-F score, the top 3 critical issues and snapshots of the Google profile, on-page SEO and reviews. No signup or card.

    • CheckLocalSEO starts at $19 per Google profile / month, billed monthly. GMB Briefcase starts at $99 per month for 40 Google Business Profiles.
    • CheckLocalSEO has a free plan. GMB Briefcase does not.
    • CheckLocalSEO also covers site audit.
    • GMB Briefcase also covers review collection and AI search visibility.
    CheckLocalSEO pricing and details

  11. LocalClarity

    Listings, reviews and local keywords priced per location

    What is free: Solo plan: 1 location on Google only, with a limited number of users, the review dashboard and inbox, image management, Google Q&A and insights reports.

    • LocalClarity starts at $6 per location / month, billed annually ($8 billed monthly). GMB Briefcase starts at $99 per month for 40 Google Business Profiles.
    • LocalClarity has a free plan. GMB Briefcase does not.
    • LocalClarity also covers keyword research.
    • GMB Briefcase also covers rank tracking, review collection and AI search visibility.
    LocalClarity pricing and details

  12. Geogrid

    Google Maps grid rank tracker with heatmaps for local SEO agencies

    What is free: 200 credits at signup plus 50 a month, up to 5 scans, 3 AI insights a month and one weekly rescan on grids up to 7×7. No card needed.

    • Geogrid starts at $24 per month for 1,500 credits, billed annually ($29 billed monthly). GMB Briefcase starts at $99 per month for 40 Google Business Profiles.
    • Geogrid has a free plan. GMB Briefcase does not.
    • GMB Briefcase also covers review collection, AI search visibility and local listings.
    Geogrid pricing and details

4 more that are free or have a free plan

All 16 in one table

Common questions

Is there a free alternative to GMB Briefcase?

Yes. GMB Everywhere, PlePer, Grid My Business, GMB Crush, Lead Oracle AI, Whitespark, Flento, Local Glyph and 8 more are free or have a free plan.

Does GMB Briefcase have a free plan?

GMB Briefcase has no free plan. GMB Briefcase is a paid product, starting at $99 per month for 40 Google Business Profiles.

When was this checked?

Every listing on this page was checked on Oct 23, 2026, against the pages it cites. Vendors change prices and plans without notice, so confirm on their site before you buy.

This page is built from the listings. A tool is here because its listing says so, and the order is how close each is to GMB Briefcase: the alternatives its listing names first, then the tools that share the most features with it.