Alternatives · Email Marketing
LISTSERV alternatives
As of Nov 13, 2026, the highest-graded LISTSERV alternative is Mautic (2.4 GPA). It's also the best free one.
LISTSERV compared with 5 alternatives: MailWizz, Mautic, Mailcoach, Sendy and listmonk.
LISTSERV has a free plan. Paid plans start at $2,875 and up, one-time (Lite); free edition for non-commercial use. 2 of the 5 alternatives are free or have a free plan. One more offers a free trial.
Listings checked up to Nov 13, 2026 · Where the facts come from
Black Friday: is there a LISTSERV sale?
At a glance
How each one differs from LISTSERV
MailWizz
Self-hosted email marketing software sold as a license
- MailWizz starts at $59 per year (Regular license); lifetime license $79 once.
- MailWizz has no free plan, unlike LISTSERV.
- MailWizz can be bought with a one-time purchase.
- MailWizz also covers marketing automation.
Suits: Teams that can run a PHP application and want one flat license instead of per-subscriber fees
Mautic
Open source marketing automation you can self-host
- Mautic starts at €247.50 per month, billed annually (€275 billed quarterly).
- Mautic is open source, according to its own site.
- Mautic also covers marketing automation.
- Mautic does not cover templates, which LISTSERV does.
Suits: Teams that want marketing automation without per-contact software fees
Mailcoach
Email campaigns priced by emails sent, hosted or self-hosted
- Mailcoach starts at $9.99 per month with 2,000 emails, plus $0.002 per extra email.
- Mailcoach has no free plan, only a free trial, unlike LISTSERV.
- Mailcoach also covers marketing automation.
- Mailcoach does not cover templates, which LISTSERV does.
Suits: Senders with a large list who email it only occasionally
Sendy
Self-hosted newsletter app that sends through Amazon SES
- Sendy starts at $69 one-time purchase, for one domain.
- Sendy has no free plan, unlike LISTSERV.
- Sendy can be bought with a one-time purchase.
- Sendy also covers marketing automation.
- Sendy does not cover templates, which LISTSERV does.
Suits: Publishers with large lists who want to stop paying per subscriber
listmonk
Free self-hosted newsletter and mailing list manager
- listmonk is free.
- listmonk is open source, according to its own site.
- listmonk also covers transactional email.
- listmonk does not cover templates, which LISTSERV does.
Suits: Developers and teams comfortable running their own server
Limits worth knowing in LISTSERV
- No fixed price list: the vendor publishes perpetual license ranges and asks buyers to contact sales for a quote; academic discounts are mentioned.
- Prices shown are for the United States and Canada only.
- The hosted ListPlex service charges a $500 per node setup fee, $750 per node a year, and a $1,050 a year support plan for up to 20 lists plus $2.50 per 1,000 deliveries.
- Runs on 64-bit Windows, Red Hat Enterprise Linux 7 to 9 and Solaris; marketing features need the separate Maestro add-on.
Common questions
What are the alternatives to LISTSERV?
The alternatives to LISTSERV in this directory are MailWizz, Mautic, Mailcoach, Sendy and listmonk. Each one has a side-by-side comparison with LISTSERV.
Is there a free alternative to LISTSERV?
Yes. listmonk is free to use. Mautic has a free plan alongside paid ones.
Is there an open-source alternative to LISTSERV?
Mautic and listmonk are described as open source on their own sites.
When were these prices checked?
Each listing shows its own date. On this page they run from Oct 17, 2026 to Nov 13, 2026. Vendors change prices without notice, so confirm on their site before you buy.