Alternatives · Link Building
Muck Rack alternatives
As of Oct 23, 2026, the highest-graded Muck Rack alternative is JournoFinder (2.4 GPA). It's also the best free one.
Muck Rack compared with 5 alternatives: Semrush AI PR Toolkit, Roxhill, Prezly, JournoFinder and Anewstip.
Muck Rack's current pricing could not be confirmed from its own site. 2 of the 5 alternatives are free or have a free plan. 2 more offer a free trial.
Listings checked up to Oct 23, 2026 · Where the facts come from
At a glance
| Tool | Price | Free plan | Runs on |
|---|---|---|---|
| Muck RackThis tool | Paid | No | Web |
| Semrush AI PR Toolkit | Free trial · from $149/mo | Trial only | Web |
| Roxhill | Paid | No | Web |
| Prezly | Free trial · from $120/mo | Trial only | Web |
| JournoFinder | Free plan · from $119/mo | Yes | Web |
| Anewstip | Free plan · from $160/mo | Yes | Web |
How each one differs from Muck Rack
Semrush AI PR Toolkit
Media database, pitching and monitoring, formerly Prowly
- Semrush AI PR Toolkit starts at $149 per month, billed annually.
- Semrush AI PR Toolkit does not cover AI search visibility and journalist requests, which Muck Rack does.
Suits: Marketers new to PR who want a guided way to pitch journalists
Roxhill
Media database and monitoring platform for PR teams, sold by quote
- Roxhill also covers email campaigns.
- Roxhill does not cover AI search visibility and link outreach, which Muck Rack does.
Suits: PR agencies and in-house comms teams, especially in the UK
Prezly
PR software for newsrooms, media contacts and email pitches
- Prezly starts at $120 per month, billed annually ($175 billed monthly).
- Prezly also covers email campaigns.
- Prezly does not cover AI search visibility, link outreach and journalist requests, which Muck Rack does.
Suits: In-house PR teams that publish their own press releases
JournoFinder
Journalist database with an AI list builder, news search and pitching
- JournoFinder starts at $119 per month for 1 user, billed annually ($189 billed monthly).
- JournoFinder has a free plan, which Muck Rack lacks.
- JournoFinder also covers AI agents.
- JournoFinder does not cover reports and AI search visibility, which Muck Rack does.
Suits: PR agencies and in-house teams that pitch journalists every week
Anewstip
Journalist database searched by what reporters write and tweet
- Anewstip starts at $160 per month, billed annually ($200 billed monthly).
- Anewstip has a free plan, which Muck Rack lacks.
- Anewstip also covers email campaigns.
- Anewstip does not cover reports, AI search visibility and journalist requests, which Muck Rack does.
Suits: Founders and small PR teams building their own media lists
Limits worth knowing in Muck Rack
- No prices are published: each plan is quoted by sales, based on the number of users and the add-ons chosen.
- Starter limits media list exports and leaves out AI journalist recommendations and podcast monitoring.
- Inbound Media Manager, custom dashboards and Generative Pulse come with Premier; the API is an add-on only Premier customers can buy.
- Print and broadcast monitoring, social listening and press release distribution cost extra on every plan.
Common questions
What are the alternatives to Muck Rack?
The alternatives to Muck Rack in this directory are Semrush AI PR Toolkit, Roxhill, Prezly, JournoFinder and Anewstip. Each one has a side-by-side comparison with Muck Rack.
Is there a free alternative to Muck Rack?
Yes. JournoFinder and Anewstip have a free plan alongside paid ones.
When were these prices checked?
Every listing on this page was checked on Oct 23, 2026, against the pages it cites. Vendors change prices without notice, so confirm on their site before you buy.