Ada vs Decagon (2026): which should you pick?
As of Nov 12, 2026, Ada and Decagon share a 1.6 GPA, neither has a free plan and their prices can't be set side by side, so the choice depends on which features you need.
Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
Decagon
AI concierge agents for customer support across voice, chat and email
Paid
Which one is for you
Pick Ada if
- Fits if you run a support team and want an agent across chat, email and voice
- Works for a company with someone to act as the AI Agent Manager
Look elsewhere if
- Skip it if you want a price: the pricing and home pages were not readable and no figures are on record
- Not for you if you want to try it free, as no free plan or trial is on record
- Tight if you have no one to manage it, since the docs describe a human AI Agent Manager role
- Watch out: only Salesforce and Zendesk are named as integrations
Pick Decagon if
- Fits if you run a support team and want agents on voice, chat and email
- Works for a company that buys through a demo
Look elsewhere if
- Skip it if you want a price: none is published and there is no pricing page
- Not for you if you want to try it free, as no self-serve plan or trial is shown
- Tight if you want integrations named: the site gives no list
How we grade them
| 1.6GPAAdaWeak | 1.6GPADecagonWeak | |
|---|---|---|
| Value for money | CPrices could not be read, because the vendor's marketing site returned an access-denied page, so it sits in the middle by default. | CNo prices are published and the site has no pricing page, so it sits in the middle by default. |
| Free plan and trial | FNo free plan or trial is on record, and the vendor site could not be read. | FNo self-serve plan or free trial is shown. |
| Features | CLearns from content, runs actions and multi-step processes, coaches and hands over to people, across chat, email, voice and social. | CAgent procedures, voice, chat and email, testing, experiments and insights. |
| Ease of use | CNo store rating on record. The docs describe a human AI Agent Manager role to run the agent, so expect setup work. | CNo store rating on record. Procedures are written and tested by you, with onboarding through sales. |
| Platforms and integrations | CWeb only, with Salesforce and Zendesk as the two named integrations and API-driven actions. | CWeb only, and the site gives no list of integrations by name. |
| Best for | AI customer service agents | AI customer support agents |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Ada and Decagon. How we grade
Where they differ
- Decagon also covers a/B testing.
In commonWebAI agentsAI support agentChatbots
At a glance
| Ada | Decagon | |
|---|---|---|
| Pricing | Paid | Paid |
| Starts at | Not published | Not published |
| Free plan | None | None |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Ada | Decagon |
| Price read from | Not confirmed | Not confirmed |
| Checked | Nov 12, 2026 | Nov 12, 2026 |
Worth knowing
Ada
- Prices could not be read: the vendor's marketing site returned an access-denied page.
- The documentation says the agent runs across chat, email, voice and social messaging.
- Ada's docs describe a human AI Agent Manager role to run the agent.
Decagon
- No prices are published and the site has no pricing page; the call to action is Get a demo.
- No self-serve plan or free trial is shown.
- The site gives no list of integrations by name.
Key features
Ada
- AI Agent from your content
- The agent learns from knowledge bases, websites and articles to answer customer questions.
- Actions and tools
- Actions are API-driven tasks that retrieve or process external data, and the docs list API tools and code tools.
- Processes for multi-step work
- Processes handle multi-step interactions that go beyond a single answer.
- Coaching
- Analyzes past conversations and gives feedback to improve accuracy.
- Handoffs to human agents
- Documented handoffs to Salesforce and Zendesk, among others.
Decagon
- Agent Operating Procedures
- AOPs describe an agent's workflows in natural language instead of a configuration language, so behavior can be changed quickly.
- Voice, chat and email
- Agents work across voice, chat and email, and the site says they keep memory across channels.
- Testing and experiments
- Simulations run at scale before launch, and live A/B experiments compare versions of an agent.
- Watchtower and insights
- Watchtower is an always-on quality check, and reporting covers the voice of the customer.
- Duet
- An AI partner for building and improving agents.
Plans
Ada
Pricing could not be confirmed. See ada.cx.
Decagon
Pricing could not be confirmed. See decagon.ai.
Common questions
Which is cheaper, Ada or Decagon?
As of Nov 12, 2026, Ada has no price we could confirm, and Decagon has no price we could confirm.
Which has a free plan, Ada or Decagon?
As of Nov 12, 2026, neither Ada nor Decagon has a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.