AppBrain vs Appfigures (2026): which should you pick?
As of Nov 12, 2026, Appfigures grades higher than AppBrain: 2.2 against 2.0 out of 4.0.
Checked Oct 23, 2026 and Nov 12, 2026 · graded Oct 23, 2026 and Nov 12, 2026 by ToolGPA
Appfigures grades higher on features. They get the same grade on value for money, the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
AppBrain
Google Play rankings, stats and app promotion for developers
Appfigures
App analytics, review replies and ASO keyword tracking in one account
Which one is for you
Pick AppBrain if
- Fits if you build Android apps and want to look up how others rank
- Works for a developer who wants free Google Play market numbers
Look elsewhere if
- Skip it if you work mainly on iPhone apps, as the intelligence tools are described for Google Play
- Tight if you stay free: full history, installs and dashboards need a subscription
- Watch out: the pricing page was not readable, so the price is unknown
- Too light for tracking rivals daily across both stores
Pick Appfigures if
- Fits if you want every store's sales, downloads and payouts for up to 5 apps in one free dashboard
- Works for small teams tracking about 100 keywords who also want unlimited review replies
Look elsewhere if
- Skip it if you want the $7.99 plan for keywords, as tracking starts at Monitor, $35.99 a month
- Pricey if you want competitors' downloads and revenue, which start at Boost, $449.99 a month billed annually
- Tight if you have more than 5 apps, as each extra one costs $1.99 while it's active
- Watch out: hourly keyword updates and competitors' keywords start at Optimize, $119.99 a month
- Watch out: Connect caps review replies at 150, and wider market and SDK research are separate plans
How we grade them
| 2.0GPAAppBrainFair | 2.2GPAAppfiguresFair | |
|---|---|---|
| Value for money | CThe pricing page could not be read, so no price is recorded and it sits in the middle. | CConnect is $7.99 a month billed annually, but it has no keyword tracking. For store optimization, Monitor is $35.99 a month for 100 keywords, between this category's middle ($19) and its dearer quarter ($49), and Optimize is $119.99 for 500. |
| Free plan and trial | CThe homepage says exploring is free, and a subscription unlocks full history, installs and dashboards. You will hit that wall. | CThe free plan tracks downloads, revenue, subscriptions and payouts for 5 apps, but does no keyword tracking or review replies. The Optimize trial needs no card; its length isn't stated. |
| Features | CTimelines, competitor comparison, a keyword tracker, a performance report and market stats. But the tools are described for Google Play, and promotion and the ad SDK are separate products. | BStore analytics, keyword rank tracking and research, review replies with translation, category rank and featuring alerts, and from Boost competitors' downloads, revenue and SDKs. It covers the whole job, with tracking daily on Monitor and hourly from Optimize. |
| Ease of use | CNo store rating on record. A web dashboard with accounts and tracking to set up. | CNo rating on record. You connect your store accounts first, then pick keywords and competitors before the ASO side shows much. |
| Platforms and integrations | CWeb only, with no desktop or phone app and no integrations listed. | CWeb only, with no desktop or phone app and no API on the listing. The named integrations are Apple Ads and Slack, beside the store accounts it reads from. |
| Best for | looking up Google Play app stats | store sales and downloads with keyword tracking on top |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: AppBrain and Appfigures. How we grade
Where they differ
At a glance
| AppBrain | Appfigures | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | Not published | $7.99 per month, billed annually ($9.99 billed monthly) |
| Free plan | None | Connect up to 5 apps and track their downloads, revenue, subscriptions, ad revenue, campaign spend and payouts. No keyword tracking or review replies. |
| Free trial | None listed | Free trial of the Optimize plan with no credit card; length not stated, and the account moves to the free plan after |
| Web | ||
| Made by | AppBrain | Appfigures |
| Price read from | Not confirmed | appfigures.com |
| Checked | Nov 12, 2026 | Oct 23, 2026 |
Worth knowing
AppBrain
- The homepage says exploring is free and a subscription unlocks full history, installs and dashboards; the pricing page could not be read because the site answered with a bot check.
- Tracking centers on Google Play; the homepage says it also tracks App Store apps but the intelligence tools are described for Google Play.
- Promotion (cost-per-install campaigns) and monetization (an ad SDK) are separate products from the intelligence tools.
Appfigures
- Keyword tracking starts at Monitor, with daily updates; hourly updates start at Optimize.
- Each plan includes 5 connected apps; more cost $1.99 each, charged only while active.
- Competitor download and revenue estimates and paid keyword data start at Boost, $449.99 a month billed annually.
- Market research and SDK intelligence for the wider app market are separate Market Intelligence plans.
Key features
AppBrain
- Performance timelines
- Shows how an app's rankings, install counts and ratings change over time.
- Competitor comparison
- Compares an app with rivals across rankings, categories and countries.
- Keyword tracker and optimizer
- Tracks Google Play keyword rankings; listed under Intelligence in the site menu.
- App performance report
- A one-off PDF report for any app, listed in the Intelligence menu.
- Market statistics
- Free Android and Google Play statistics, such as app counts, average rating and the most used ad SDK.
Appfigures
- Store analytics in one place
- Downloads, revenue, subscription KPIs, ad revenue, campaign spend and payouts for all of your apps across stores, with email reports from Connect.
- Keyword rank tracking
- Track rankings by country and store, updated daily on Monitor and hourly from Optimize, with alerts when a keyword's rank changes.
- Keyword research
- Keyword scores, ranked-keyword discovery and automatic keyword translation, with AI suggestions and competitors' keywords from Optimize.
- Review management
- Read and reply to reviews for your apps and competitors with translation, search and templates; replies are capped at 150 on Connect.
- Competitor intelligence
- From Boost, download and revenue estimates, audience demographics, installed SDKs, custom product pages and paid Apple Ads keywords for competitors.
- Category ranks and featuring
- Hourly category rankings in all countries and stores, with alerts when an app's rank moves or it is featured anywhere.
Plans
AppBrain
Pricing could not be confirmed. See appbrain.com.
Appfigures
Free$0
5 connected apps with download, revenue, subscription, ad and payout tracking.
Connect$7.99
per month, billed annually ($9.99 billed monthly)
Adds email reports, hourly category ranks, featuring and rating tracking, and 150 review replies. No keyword tracking.
Monitor$35.99
per month for 100 keywords, billed annually ($44.99 monthly)
Keyword rank tracking updated daily, keyword scores and alerts, performance alerts to Slack, and unlimited review replies.
Optimize$119.99
per month for 500 keywords, billed annually ($149.99 monthly)
Hourly keyword updates, AI keyword suggestions, competitors' keywords and the Keyword Inspector for live search results.
Boost$449.99
per month for 1,000 keywords, billed annually ($599.99 monthly)
Adds premium competitors with download and revenue estimates, audience demographics, SDK data and competitors' Apple Ads keywords.
Amplify$999.99
per month for 2,500 keywords, billed annually ($1,399.99 monthly)
Everything in Boost with unlimited premium competitors.
Ways to pay less
AppBrain
No public discounts listed.
Appfigures
- Annual discount
About 20% off with annual billing
Appfigures' pricing page says annual billing saves about 20%: Optimize is $119.99 a month billed annually instead of $149.99 billed monthly.
Common questions
Which is cheaper, AppBrain or Appfigures?
As of Nov 12, 2026, AppBrain has no price we could confirm, and Appfigures starts at $7.99 per month, billed annually ($9.99 billed monthly).
Which has a free plan, AppBrain or Appfigures?
As of Nov 12, 2026, only Appfigures has a free plan. AppBrain does not.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.