Artisan vs Rox (2026): which should you pick?
As of Nov 13, 2026, Rox grades higher than Artisan: 1.8 against 1.6 out of 4.0.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
Artisan grades higher on value for money. Rox grades higher on the free plan and platforms. They get the same grade on features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Rox
Revenue agents for sales research, outreach and pipeline
Which one is for you
Pick Artisan if
- Fits if you want an AI rep to work outbound email from your own domains
- Works for a small sales team that will buy through a quote
Look elsewhere if
- Skip it if you want a price: Team, Scale and Enterprise are all quoted
- Not for you if you want to try it free, as no free plan or trial is shown
- Watch out: plans are sized to about 2,500 and 6,000 leads contacted a month
- Pricey if you want calls: the dialer is an add-on priced per seat
- Watch out: Ava sends in your reps' names, so mistakes land under their names
Pick Rox if
- Fits if you sell for a living and want account research done for you
- Works for sales teams on Salesforce or HubSpot ready to pay for agent work
Look elsewhere if
- Pricey if you are one person: $100 a month and up, and 'starts at' prices grow with agent usage
- Watch out: CRM sync, Deal Management Autopilot and custom reports are not on Individual
- Skip it if you need SSO, audit logs or in-VPC, which are Enterprise only and sold through sales
- Not for you if you want a clear trial, as the page does not say how long the free start lasts
How we grade them
| 1.6GPAArtisanWeak | 1.8GPARoxWeak | |
|---|---|---|
| Value for money | CNo prices are published: Team, Scale and Enterprise are quoted by sales, so it sits in the middle by default. | DIndividual starts at $100 a month and Teams at $255, with agent work paid on top. The category middle is $24, and the CRM sync most buyers want is not on Individual. |
| Free plan and trial | FNo free plan or trial is shown on the pricing page. | DThe pricing page says to start for free but not for how long, and the free start leads to a plan from $100. |
| Features | CAn AI BDR, lead database, guardrails and CRM sync, but calling needs a dialer add-on priced per seat. | CAccount research, outbound and inbound autopilot, CRM sync, conversation intelligence and forecasts. CRM sync and Deal Management Autopilot are not on Individual. |
| Ease of use | CNo store rating on record. Ava needs your sending domains, CRM and guardrails set before it sends. | CNo store rating on record. Connecting a CRM and email tools is part of getting started. |
| Platforms and integrations | CWeb only, with three named integrations. | BWeb and Mac, with Salesforce, HubSpot, Outreach, Salesloft, Gong and Slack listed. |
| Best for | an AI sales rep that books meetings by email | AI sales agents on top of your CRM |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Artisan and Rox. How we grade
Where they differ
- Artisan also covers email campaigns.
- Rox also covers transcription, sales pipeline and workflow automation.
At a glance
| Artisan | Rox | |
|---|---|---|
| Pricing | Paid | Free trial |
| Starts at | Not published | $100 per month and up (Individual) |
| Free plan | None | None |
| Free trial | None listed | Start for free; the page does not state how long the free start lasts |
| Web | ||
| macOS | ||
| Made by | Artisan | Rox |
| Price read from | Not confirmed | rox.com |
| Checked | Nov 12, 2026 | Nov 13, 2026 |
Worth knowing
Artisan
- No prices are published: Team, Scale and Enterprise plans are quoted by sales and sized to volume.
- The listed plans are sized at about 2,500 and 6,000 leads contacted a month for Team and Scale.
- Ava sends in your reps' names from your own sending domains.
- The dialer is an add-on priced per seat.
Rox
- Individual and Teams prices are shown as 'starts at', so the final price depends on usage; the page says you pay for agent work.
- CRM sync, Deal Management Autopilot and custom reports are not on the Individual plan.
- SSO, audit logs and in-VPC deployment are Enterprise-only, which is sold through sales.
Key features
Artisan
- Ava, the AI BDR
- Runs outbound campaigns on email and social, replies to prospects and books meetings; calls are queued for human reps.
- B2B lead database
- Plans include a database of 250M+ verified B2B contacts, plus enrichment and signal-triggered outreach.
- Guardrails on what Ava sends
- Approve before sending, lock tone and calls to action, set banned phrases and keep do-not-contact lists.
- CRM sync
- Salesforce and HubSpot sync both ways, with custom webhooks and Slack for the team.
- Dialer add-on
- An AI dialer is sold per seat; Ava emails and reps dial, with a brief before each call and a follow-up after.
Rox
- Account research and enrichment
- Agents research accounts and enrich them with contact emails and phone numbers, company firmographics and technographics, and org charts.
- Outbound and inbound autopilot
- Multi-channel sequences, automatic follow-ups and scheduling, deliverability management and engagement analytics.
- CRM sync
- The plan comparison lists Salesforce and HubSpot sync on Teams and above, with Databricks warehouse sync on Enterprise.
- Conversation intelligence
- Meeting preparation, plus call recording with transcripts and speaker identification, which the page says is only in the Rox Mac app.
- Pipeline and forecast views
- Deal health, forecast categories, commit management and custom reports sit under revenue intelligence on the higher plans.
Plans
Artisan
Pricing could not be confirmed. See artisan.co.
Rox
Individual$100
per month and up
For one salesperson: 10,000 accounts, Outbound and Inbound Autopilot, enrichment and multi-channel outbound.
Teams$255
per month and up, for the whole team
Up to 50 users with unlimited seats in shared workspaces, CRM sync and writeback, and team management controls.
EnterpriseCustom
Adds data warehouse sync, SAML, SCIM and SSO, in-VPC deployment, audit logs, a dedicated team and unlimited usage limits.
Common questions
Which is cheaper, Artisan or Rox?
As of Nov 13, 2026, Artisan has no price we could confirm, and Rox starts at $100 per month and up (Individual).
Which has a free plan, Artisan or Rox?
As of Nov 13, 2026, neither Artisan nor Rox has a free plan. Rox has a free trial.
Which platforms do Artisan and Rox run on?
As of Nov 13, 2026, only Rox lists a macOS app. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.