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AutoTDK vs Similarweb (2026): which should you pick?

As of Oct 23, 2026, AutoTDK and Similarweb share a 2.0 GPA, both have a free plan, and AutoTDK starts cheaper, at $9.99 a month against $125 a month.

Checked Oct 17, 2026 and Oct 23, 2026 · graded Oct 17, 2026 and Oct 23, 2026 by ToolGPA

AutoTDK grades higher on value for money. Similarweb grades higher on platforms. They get the same grade on the free plan, features and ease of use.

Price, platforms and features side by side. The table says where each price was read and when.

AutoTDK

Keyword, traffic and AI visibility research from a Chrome extension

Free plan · from $9.99/mo

Similarweb

Traffic estimates, keyword research and competitor data for any site

Free plan · from $125/mo

Which one is for you

Pick AutoTDK if

  • Fits if you look up a competitor's keywords and traffic while you're on their site
  • Works for bloggers gathering long-tail ideas from Google, YouTube, Amazon and Pinterest suggestions

Look elsewhere if

  • Watch out: the pricing page doesn't say how many credits a plan includes or what a credit buys, and one-time packs show no readable price
  • Watch out: every plan is shown as half off a crossed-out price with no end date, and monthly credits expire after a month
  • Not for you if you want a way back, as the pricing FAQ says refunds aren't supported
  • Tight if you stay free, since the number of free daily credits isn't stated
  • Skip it if you're not on Chrome, and note the developer hasn't identified itself as a trader, so EU consumer rights don't apply

Pick Similarweb if

  • Fits if you want an estimate of how much traffic a rival gets and where it comes from
  • Works for marketing teams sizing up a market by comparing lots of websites

Look elsewhere if

  • Pricey if you want SEO tools, which start on the $333 plan, as the $125 plan covers traffic only
  • Skip it if you need exact numbers for other sites, as these are Similarweb's estimates
  • Tight if your team is bigger than one or you need more than 6 months of history, since both mean a custom package
  • Watch out: the API, data feeds and integrations like Looker Studio and Salesforce need a business package with API access
  • Watch out: the free version and extension show a high-level sample only, and there's no desktop or phone app

How we grade them

2.0GPAAutoTDKFair2.0GPASimilarwebFair
Value for money
CBasic is $9.99 a month, inside this category's cheaper quarter, with Pro at $29.99 and Premium at $99.99. But the page doesn't say how many credits any plan includes or what a credit buys, so there's nothing to set the price against, and refunds aren't supported.
DGraded against the suites it's listed beside. Competitive Intelligence is $125 a month billed yearly ($199 monthly) for 1 user, with traffic data but no SEO tools. That's dearer than Semrush's SEO plan, and keyword research, rank tracking and audits start at $333.
Free plan and trial
CFree daily credits on the website, and the extension's traffic, Whois and SEO analysis are described as free. The page never says how many credits a day you get, so you can't tell where free use stops.
CThe free version on similarweb.com and the free browser extension show a high-level sample of any site's traffic and keywords. Good for a quick look, not for real work. There's also a 7-day trial of the self-service plans.
Features
CCompetitor keywords with volume and difficulty, long-tail ideas from Google, YouTube, Bing, Amazon and more, traffic estimates, backlinks, Whois, AI answer checks and AI writing tools. No title, meta or heading checks are on record, and how far credits stretch isn't stated.
CTraffic and engagement estimates, demographics and channel mix for any site, with SEO, AI and ad intelligence on dearer plans. Things the suites don't do, but the $125 plan has no SEO tools, and other sites' figures are estimates, not their analytics.
Ease of use
CNo rating on record. The extension works on the site you open, but the website's tools run on credits through a login, with nothing to say how many a task uses.
CNo rating on record. Typing in a domain is simple, but the platform is big, and reading traffic estimates and channel splits takes some learning.
Platforms and integrations
CA Chrome extension plus the website, which its FAQ says works in any mobile browser. No API or integrations are listed.
BWeb plus a free extension for Chrome, Edge, Firefox and Opera. It connects to Looker Studio, Excel, Salesforce, HubSpot, Snowflake, Tableau and Power BI, but only on business packages with API access. No desktop or phone app.
Best fora rival's keywords and traffic while you browsesizing up a competitor's traffic

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: AutoTDK and Similarweb. How we grade

Where they differ

  • AutoTDK also covers AI search visibility.
  • Similarweb also covers rank tracking and site audit.
In commonFree planBrowser extensionWebAI featuresKeyword researchBacklink analysis

At a glance

AutoTDKSimilarweb
PricingFree planFree plan
Starts at$9.99 per month$125 per month, billed annually ($199 billed monthly)
Free planFree daily credits on the website, and the extension's traffic, Whois and SEO analysis are described as free; the daily credit amount is not stated.Free version on similarweb.com and a free browser extension: a high-level sample of traffic, keyword and ranking data for any site, without the deeper drill-downs.
Free trialNone listed7-day free trial of the self-service plans
Web
Browser extension
Made byAutoTDKSimilarweb
Price read fromautotdk.comsimilarweb.com
CheckedOct 23, 2026Oct 17, 2026

Worth knowing

AutoTDK

  • The pricing page does not say how many credits each plan includes or what a credit buys.
  • The pricing FAQ says refunds are not supported.
  • One-time credit packs are offered on a separate tab; their prices were not readable, and one-time credits last a year.
  • The extension is listed for Chrome only, and the store notes the developer has not identified itself as a trader.

Similarweb

  • Self-service plans cover one user and 3 or 6 months of history; extra seats and up to 37 months of history come in custom packages sold through sales.
  • Keyword research, rank tracking, site audit and backlinks start with the $333 plan; the $125 plan covers traffic and competitor analysis only.
  • The API, data feeds and integrations such as Looker Studio, Excel and Salesforce need a business package with API access.
  • Traffic figures for other people's sites are Similarweb's estimates, not those sites' own analytics.

Key features

AutoTDK

Competitor keywords
On any site you visit, the extension lists the keywords that may drive its organic traffic, with search volume, keyword difficulty and competition.
Long-tail keyword ideas
The website expands a seed keyword with suggestions from Google, YouTube, Bing, Amazon, eBay, Pinterest and other engines, exportable as CSV, text or a mind map.
Traffic estimates
Shows a site's traffic trend, traffic sources and visitors by country, for sizing up competitors.
Backlinks and Whois
Lists backlink data and referring domains, and shows basic Whois and domain details for the site.
AI visibility and GEO audit
Checks how a brand may appear in AI answers; the website names ChatGPT, Gemini, Perplexity, Claude, Copilot, DeepSeek and Grok and adds a GEO audit and llms.txt generator.
AI writing tools
The website generates and rewrites page titles, descriptions, keywords, FAQs and testimonials, and includes an AI detector and humanizer.

Similarweb

Website traffic and engagement
Estimated visits, engagement, audience demographics and marketing channel mix for any website, set side by side with competitors.
Keyword research and rank tracking
Keyword research, keyword gap analysis and a rank tracker with SERP analysis, included from the Competitive Intel & SEO & AEO plan.
Site audit and backlinks
Technical site audits and backlink data sit in the same SEO bundle, alongside an organic search overview of any domain.
AI brand visibility
Tracks how a brand appears in AI chatbot answers, with 150 tracked prompts, sentiment and citation analysis, and traffic arriving from AI tools.
Ad intelligence
The top self-service plan shows competitors' ad creatives and campaigns, search and display ads, advertiser demand signals and ad spend.
Free browser extension
Shows traffic, AI chatbot visits, top keywords and ranking for the site in the current tab, on Chrome, Edge, Firefox and Opera.

Plans

AutoTDK

  • Free$0

    Free daily credits, which keep coming after a purchase; the number per day is not stated.

  • Basic$9.99

    per month; credits included not shown on the page

    Shown as a discount from a crossed-out $19.98, with no end date. Subscription credits last one month.

  • Pro$29.99

    per month; credits included not shown on the page

    Marked most popular; shown as a discount from a crossed-out $59.98, with no end date.

  • Premium$99.99

    per month; credits included not shown on the page

    The largest plan; shown as a discount from a crossed-out $199.98, with no end date.

Similarweb

  • Competitive Intelligence$125

    per month, billed annually ($199 billed monthly)

    1 user and 3 months of history: traffic and engagement, demographics, marketing channels and competitor alerts. No SEO tools.

  • Competitive Intel & SEO & AEO$333

    per month, billed annually ($399 billed monthly)

    1 user and 6 months of history. Adds keyword research, rank tracking, site audit, backlinks and 150 tracked AI chatbot prompts.

  • Competitive Intel, SEO & AEO & Ads$542

    per month, billed annually ($649 billed monthly)

    Everything in the SEO plan plus ad intelligence: creatives, search and display ads, advertiser demand and ad spend. 1 user.

  • Businesses & EnterprisesCustom

    Sold through sales: more seats, up to 37 months of history, country-level data, AI Studio, API, data feeds, SSO and managed services.

Ways to pay less

AutoTDK

No public discounts listed.

Similarweb

  • Annual discount

    Lower monthly rate with annual billing

    Billed annually, Competitive Intelligence is $125 a month instead of $199, the SEO plan $333 instead of $399, and the Ads plan $542 instead of $649.

Common questions

Which is cheaper, AutoTDK or Similarweb?

As of Oct 23, 2026, AutoTDK is cheaper to start with: $9.99 a month, against $125 a month for Similarweb. AutoTDK starts at $9.99 per month, and Similarweb starts at $125 per month, billed annually ($199 billed monthly).

Which has a free plan, AutoTDK or Similarweb?

As of Oct 23, 2026, both AutoTDK and Similarweb have a free plan.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade