Cleverly vs Growbots (2026): which should you pick?

Pick Cleverly if

• Fits if you want someone else to run outreach and you have the monthly budget
• Works for a founder with no time to learn a sequencing tool

Look elsewhere if

• Not for you if you want software you control, as this is a service
• Watch out: no number of leads is guaranteed, and the FAQ says most clients see 20 to 40 a month
• Pricey if you're small: $397 a month is where it starts
• Skip it if you need the cold email price, as only a LinkedIn range is published

Pick Growbots if

• Fits if you want email sequences and a lead database in one tool
• Works for someone who wants to start free and see the basics first

Look elsewhere if

• Watch out: $29 and $39 don't say whether that's per month or per year
• Pricey if you need many leads, since each costs credits from $0.13
• Tight if you stay on Freemium: 3 sequences and 20 emails per inbox a day
• Skip it if you want the Concierge service priced up front, as no price is published

Cleverly

• It is a service, not software: the price covers Cleverly staff running campaigns.
• Only a price range for LinkedIn lead generation is published; the cold email per-lead price and other services are not shown as figures.
• The FAQ says no number of leads is guaranteed, and that most clients see 20 to 40 new leads a month.
• Cold email is sold month to month with no contracts, according to the FAQ.

Growbots

• The pricing page shows starting prices of $29 and $39 without saying whether they are monthly or annual.
• Leads cost credits, from $0.13 per prospect; credits reset on the renewal date and do not roll over.
• Email addresses, phone numbers and data enrichment appear as paid add-ons or limited on lower plans.
• The Concierge service is quoted on request; no price is published.

Cleverly

LinkedIn lead generation

Connection requests followed by a 3-touch drip sequence, with a nurture campaign for people who have not replied.

Cold email outreach

A managed service that the site says books qualified B2B meetings each month, sold per meeting-ready lead on a month-to-month basis.

Appointment setting

A dedicated response handler takes over replies for clients on the appointment setting plan.

Other services

Cold calling lead generation, outsourced SDRs, LinkedIn recruiting and white-label lead generation are listed on the site.

Growbots

Prospect database

A database of 180M+ prospects with filters such as industry, location, position, company size, seniority and funding.

Email sequences

Multi-step campaigns with A/B testing, spintax, timezone detection and out-of-office rescheduling.

Inbox warm-up

A warm-up feature meant to improve deliverability for the connected inboxes.

Concierge service

A managed offer in which Growbots staff build the lists, write and run the campaigns and manage deliverability for the customer.

CRM connection

Connects to Salesforce and HubSpot, and to other CRMs through Zapier.

Cleverly

• LinkedIn Lead Generation$397

  per month and up

  The FAQ gives a range of $397 to $997 a month depending on campaign needs, with discounts for team plans of 3 or more users.

Growbots

• Freemium$0

  Basic filters, partial database access, 3 sequences with up to 5 steps, up to 20 emails per inbox per day and 20 email accounts free.

• Starter Outreach$29

  starting price; billing period not stated on the page

  Unlimited sequences and steps, up to 100 emails per inbox per day, unlimited email accounts. Leads cost credits, from $0.13 per prospect.

• Pro Outreach$39

  starting price; billing period not stated on the page

  Unlimited sequences and steps, up to 500 emails per inbox per day, unlimited email accounts. Leads cost credits, from $0.13 per prospect.