Growbots vs Mailshake (2026): which should you pick?

Pick Growbots if

• Fits if you want email sequences and a lead database in one tool
• Works for someone who wants to start free and see the basics first

Look elsewhere if

• Watch out: $29 and $39 don't say whether that's per month or per year
• Pricey if you need many leads, since each costs credits from $0.13
• Tight if you stay on Freemium: 3 sequences and 20 emails per inbox a day
• Skip it if you want the Concierge service priced up front, as no price is published

Pick Mailshake if

• Fits if you want cold email sequences sent from your own mailbox
• Works for reps who call and email the same leads, with the dialer on Sales Engagement at $85 a user

Look elsewhere if

• Skip it if you want to try before paying, as there's no trial or free plan and payment is up front
• Not for you if you want LinkedIn steps, which Mailshake doesn't do
• Tight if you're on Starter, at 1,500 sends a month, one address and no CRM integrations
• Pricey if you need calls, as the dialer needs Sales Engagement at $99 a user billed monthly, with free minutes for North America only
• Watch out: more Data Finder credits are an add-on from $17 a month billed yearly

Growbots

• The pricing page shows starting prices of $29 and $39 without saying whether they are monthly or annual.
• Leads cost credits, from $0.13 per prospect; credits reset on the renewal date and do not roll over.
• Email addresses, phone numbers and data enrichment appear as paid add-ons or limited on lower plans.
• The Concierge service is quoted on request; no price is published.

Mailshake

• There is no free trial or free plan: Mailshake takes payment up front.
• Starter connects 1 email address and stops at 1,500 sends a month; rotation, the unified inbox and CRM integrations need Email Outreach.
• Calling needs Sales Engagement, $99 per user a month billed monthly, and its free minutes cover North American numbers only.
• More Data Finder credits are an add-on from $17 a month billed yearly ($19 monthly).

Growbots

Prospect database

A database of 180M+ prospects with filters such as industry, location, position, company size, seniority and funding.

Email sequences

Multi-step campaigns with A/B testing, spintax, timezone detection and out-of-office rescheduling.

Inbox warm-up

A warm-up feature meant to improve deliverability for the connected inboxes.

Concierge service

A managed offer in which Growbots staff build the lists, write and run the campaigns and manage deliverability for the customer.

CRM connection

Connects to Salesforce and HubSpot, and to other CRMs through Zapier.

Mailshake

Sequences and follow-ups

Automated email sequences with follow-ups, advanced scheduling and throttling, A/B tests and spintax to vary parts of each email.

Deliverability tools

Free warm-up, unlimited email verification and list cleaning, a spam-word copy analyzer and a domain setup assistant come with every plan.

SHAKEspeare AI writer

Generates several versions of email copy from a short description of your business, on every plan.

Lead Catcher and analytics

Engaged leads and replies are gathered in one place, and team dashboards track opens, replies, clicks and each rep's activity.

Power dialer

Sales Engagement adds browser calling with 5 phone numbers, phone scripts and unlimited free minutes to North American numbers.

Data Finder

Search for prospects' business contact details by role, location or company. Sales Engagement includes 2,500 credits; the other plans get 50.

Growbots

• Freemium$0

  Basic filters, partial database access, 3 sequences with up to 5 steps, up to 20 emails per inbox per day and 20 email accounts free.

• Starter Outreach$29

  starting price; billing period not stated on the page

  Unlimited sequences and steps, up to 100 emails per inbox per day, unlimited email accounts. Leads cost credits, from $0.13 per prospect.

• Pro Outreach$39

  starting price; billing period not stated on the page

  Unlimited sequences and steps, up to 500 emails per inbox per day, unlimited email accounts. Leads cost credits, from $0.13 per prospect.

Mailshake

• Starter$25

  per user / month, billed yearly ($29 monthly)

  1 email address, 1,500 sends a month, unlimited contacts, warm-up and verification, A/B tests and the SHAKEspeare AI writer.

• Email Outreach$45

  per user / month, billed yearly ($49 monthly)

  2 email addresses, unlimited sends, email rotation, a unified inbox, Salesforce, Pipedrive and HubSpot, Zapier and the browser extension.

• Sales Engagement$85

  per user / month, billed yearly ($99 monthly)

  10 email addresses, 2,500 Data Finder credits, a power dialer with 5 numbers, phone scripts, lead temperature, tasks and a 1:1 onboarding call.

• AgencyCustom

  Everything in Sales Engagement with unlimited email addresses, sold through sales.

Growbots

No public discounts listed.

Mailshake

• Annual discount

  Lower per-user rates with yearly billing

  Billed yearly, Starter is $25 per user a month instead of $29, Email Outreach $45 instead of $49 and Sales Engagement $85 instead of $99.