commercetools vs Mirakl (2026): which should you pick?
As of Nov 13, 2026, commercetools grades higher than Mirakl: 2.0 against 1.8 out of 4.0.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
commercetools grades higher on value for money and the free plan. Mirakl grades higher on features and ease of use. They get the same grade on platforms.
Price, platforms and features side by side. The table says where each price was read and when.
commercetools
API-first headless commerce platform for large retailers
Free trial
Mirakl
Marketplace and dropship platform for enterprises, plus a seller tool
From $699/mo
Which one is for you
Pick commercetools if
- Fits if you're an enterprise with engineers replatforming a large multi-market shop
- Works for B2B sellers who need buyer roles, quotes and approval flows
Look elsewhere if
- Not for you if you want a store builder, as there is no built-in storefront editor
- Skip it if you want a price before talking to sales, since none is published
- Watch out: premium support, advanced B2B APIs, checkout and extra regions are add-ons
- Skip it if you are a small shop that just wants to sell, as this is built for engineering teams
Pick Mirakl if
- Fits if you run a large retailer or brand opening a marketplace
- Works for sellers pushing products to many marketplaces
Look elsewhere if
- Skip it if you want a price for the marketplace products, which go through sales
- Tight if your sales are small: Growth stops at $50,000 of sales a month and 10,000 products
- Pricey if you want AI image or agentic channels, extra at $399 to $699 a month each
- Watch out: the pricing page doesn't say whether Connect bills monthly or yearly
How we grade them
| 2.0GPAcommercetoolsFair | 1.8GPAMiraklWeak | |
|---|---|---|
| Value for money | CNo price is published. The pricing page sends buyers to sales and says pricing is order-based, so there is nothing to set against the category's $29 to $49 a month. | DConnect Growth is $699 a month and Pro is $2,299, well above the category's $29 middle and $89 dearer quarter. The marketplace products aren't priced. |
| Free plan and trial | CA 60-day free trial with no credit card that doesn't convert automatically. There is no free plan, and the trial excludes InStore, Frontend and agentic features. | FNo free plan and no trial are on record, so nothing can be tried without paying or a sales call. |
| Features | CCatalog, cart, order, pricing and promotion APIs, B2C and B2B models and a Merchant Center. There's no storefront theme editor, so a front end has to be built or bought. | BMarketplace, dropship and a seller tool with AI catalog tools and channel links. Nothing in the listing is missing from its core job. |
| Ease of use | DNo store rating on record. Using it means engineers assembling APIs into a storefront, not a merchant clicking through a builder. | CNo rating on record. It's an enterprise rollout, and Connect needs channels and catalogs set up. |
| Platforms and integrations | BWeb admin and a managed runtime for custom integrations, with MCP servers for AI agents. Not a store builder you can use from a phone or desktop app. | BWeb platform with Amazon, Walmart, Zalando, TikTok, Target, Shopify and Magento links. |
| Best for | enterprise headless commerce APIs | big retailers and brands building a marketplace |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: commercetools and Mirakl. How we grade
Where they differ
- Mirakl also covers inventory and dropshipping.
In commonWebAI featuresOnline store
At a glance
| commercetools | Mirakl | |
|---|---|---|
| Pricing | Free trial | Paid |
| Starts at | Not published | $699 per month for Mirakl Connect (billing basis not stated) |
| Free plan | None | None |
| Free trial | 60-day free trial, no credit card, does not convert automatically. | None listed |
| Web | ||
| Made by | commercetools GmbH | Mirakl |
| Price read from | Not confirmed | mirakl.com |
| Checked | Nov 12, 2026 | Nov 13, 2026 |
Worth knowing
commercetools
- No prices are published; the pricing page sends buyers to sales and says pricing is order-based rather than based on sales volume.
- There is no built-in storefront theme editor; a team has to build or buy the front end, and Frontend is a separate product.
- Premium Support, advanced B2B APIs, checkout, HIPAA compliance and extra regions are listed as add-ons.
- The 60-day trial covers the core commerce APIs and Merchant Center, but not InStore, Frontend or agentic capabilities.
Mirakl
- Marketplace, Dropship, Ads and Agentic Activation have no public prices and are sold through sales conversations.
- The published plans are for Mirakl Connect only; each is capped by monthly GMV and number of products stored.
- AI image transformation and agentic channels cost extra: $399 a month each on Growth, $699 on Pro.
- The pricing page does not say whether Connect is billed monthly or annually.
Key features
commercetools
- Headless commerce APIs
- Each capability, such as catalog, cart and order management, inventory, promotions and pricing, is exposed as its own versioned API that teams assemble into a custom storefront.
- B2C, B2B and hybrid models
- The page lists B2C, B2B, D2C, marketplaces and subscriptions as supported models. Business units, buyer roles, approval flows and quotes are sold as an Advanced B2B APIs add-on.
- Merchant Center
- A business tool for managing catalog and orders, included in the 60-day trial next to the APIs, with preloaded B2C or B2B sample data.
- Connect hosting
- Connect is a managed runtime for deploying custom integrations and back-office applications inside a commercetools environment, with templates to start from.
- AI and agent commerce
- AI Hub and AgenticLift are products for selling through ChatGPT, Gemini and Copilot, and the platform exposes MCP servers for agents. The trial excludes agentic capabilities.
- InStore point of sale
- A separate product that gives store staff the same catalog, cart and orders that serve the online shop. It is not part of the free trial.
Mirakl
- Marketplace platform
- Software for retailers, distributors and manufacturers to launch a marketplace, onboard sellers, manage catalog quality and run operations.
- Dropship platform
- Mirakl Dropship onboards vendors and manages catalog quality and operations, with a pre-vetted vendor network available to connect.
- Mirakl Connect for sellers
- A seller tool for selling on Amazon and 450+ marketplaces with order management, stock and price sync, oversell protection and a shared message inbox.
- AI catalog tools
- A Catalog Transformer matches, enriches and reformats product data to each marketplace's rules; image transformation is a paid add-on.
- Retail media and agentic commerce
- Mirakl Ads covers retail media for retailers, and Agentic Activation enriches catalogs so products can be found on LLM-based shopping tools.
Plans
commercetools
Pricing could not be confirmed. See commercetools.com.
Mirakl
Connect Growth$699
per month, billing basis not stated, up to $50,000 GMV a month
Mirakl Connect for sellers: up to 10,000 products, unlimited channels, order management, stock and price sync, AI product creation.
Connect Pro$2,299
per month, billing basis not stated, up to $200,000 GMV a month
Up to 20,000 products and insights on top of Growth. AI image transformation and agentic channels are add-ons at $699 a month each.
Connect EnterpriseCustom
For sellers above $200,000 GMV a month, with custom product limits, tailored professional services and a dedicated account manager.
Common questions
Which is cheaper, commercetools or Mirakl?
As of Nov 13, 2026, commercetools has no price we could confirm, and Mirakl starts at $699 per month for Mirakl Connect (billing basis not stated).
Which has a free plan, commercetools or Mirakl?
As of Nov 13, 2026, neither commercetools nor Mirakl has a free plan. commercetools has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.