Feefo vs PowerReviews (2026): which should you pick?
As of Nov 12, 2026, Feefo and PowerReviews share a 1.8 GPA, neither has a free plan and their prices can't be set side by side, so the choice depends on whether you care more about platforms, where Feefo grades higher, or value for money, where PowerReviews does.
Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA
They get the same grade on the free plan, features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
PowerReviews
Ratings, reviews and UGC syndication for brands and retailers
Paid
Which one is for you
Pick Feefo if
- Fits if you want verified reviews on Google and have the budget for $200 a month
- Works for brands that want a customer success manager, which starts on Enhanced
Look elsewhere if
- Pricey if you are a small shop, because it starts at $200 a month, 'from'
- Skip it if you want a free plan or trial, as none is listed
- Tight if you send many requests, since Essentials covers 200 email requests and Enhanced 500
- Watch out: Q&A, AI Trending Topics, Feefo Social and syndication are paid extras whose prices are not shown
- Watch out: the full 600+ integration library is tied to the custom Plus package
Pick PowerReviews if
- Fits if you are a brand or retailer with a review programme already in place
- Works for catalogues that want reviews syndicated to other retailers
Look elsewhere if
- Skip it if you want to see prices first, as none are published
- Not for you if you want a free tier or trial, since none is listed
- Too light for small shops, because the site markets to brands and retailers
- Watch out: sampling, Q&A, syndication and sentiment analytics are separate products, so a quote may not include them
How we grade them
| 1.8GPAFeefoWeak | 1.8GPAPowerReviewsWeak | |
|---|---|---|
| Value for money | DEssentials is $200 a month and Enhanced $400, both quoted as 'from'. That is the dearest tenth of review tools, which starts at $200. | CNo prices or plans are published; buyers are asked to talk to a specialist. With nothing to compare, it sits in the middle. |
| Free plan and trial | FNo free plan or trial is listed, so nothing is free. | FNo free tier or trial is listed, so nothing is free. |
| Features | BVerified review collection, product and service reviews, widgets, Google ratings, surveys, analytics and a syndication network. Q&A, AI Trending Topics, Feefo Social and syndication are paid extras on some packages. | BRatings and reviews, image and video reviews, display options, syndication, sentiment analytics and sampling. Q&A, syndication and analytics are separate products, so what a quote covers is unclear. |
| Ease of use | CNo store rating on record. It is a sales-supported platform with integrations to set up. | CNo store rating on record. It is a sales-led setup with the vendor. |
| Platforms and integrations | BWeb, with Shopify, WooCommerce, Magento, Salesforce, HubSpot and Klaviyo, 350+ integrations on Enhanced and an API on Plus. No phone or desktop app. | CWeb, with Shopify and Zinrelo listed. No desktop or phone app. |
| Best for | verified service and product reviews for larger shops | retailers and brands with a review programme already running |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Feefo and PowerReviews. How we grade
Where they differ
- Feefo also covers surveys.
In commonWebAI featuresReportsReview collection
At a glance
| Feefo | PowerReviews | |
|---|---|---|
| Pricing | Paid | Paid |
| Starts at | $200 per month (Essentials) | Not published |
| Free plan | None | None |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Feefo | PowerReviews |
| Price read from | business.feefo.com | Not confirmed |
| Checked | Nov 12, 2026 | Nov 12, 2026 |
Worth knowing
Feefo
- There is no free plan or trial listed, and the pricing page quotes every package as 'from' a monthly price.
- Q&A, AI Trending Topics, Feefo Social and syndication are marked as paid extras on some packages in the comparison table; their prices are not shown.
- Essentials covers 200 email requests and Enhanced 500 email requests; Plus is quoted individually.
- Essentials includes 50+ pre-built integrations and Enhanced 300+; the full 600+ library is tied to the custom package.
PowerReviews
- No prices, plans or free tier are published; buyers are asked to talk to a specialist.
- Sampling, Q&A, syndication and sentiment analytics are shown as separate products on the site, so what a quote includes is not clear from the pages.
- The site markets to brands and retailers with an existing review program rather than to small shops.
Key features
Feefo
- Verified review collection
- Invitations go to customers who bought, by email on every package and by SMS and WhatsApp as well, with automatic reminders to people who do not respond the first time.
- Product and service reviews
- Collects reviews of the product and of the service around it, with optional photos and video, rateable attributes such as fit or value, and private feedback that is not shown publicly.
- Display widgets and Google ratings
- More than ten on-site widgets, AI review summaries, and review content passed to Google Seller Ratings, Shopping ads and rich snippets.
- Surveys and NPS
- Custom questions on every package, with NPS and bespoke surveys on Enhanced and above, plus a campaign manager for different touchpoints.
- Analytics
- Reports on the collection funnel, feedback and individual products, with sentiment and tag analytics available as extras on some packages.
- Syndication network
- On the top package, product reviews can be shared across retailers in Feefo's network, with product grouping so variants such as size or colour share reviews.
PowerReviews
- Ratings and reviews collection
- Customizable review forms, a one-step form for reviewing several products at once, a mobile-first layout and prioritization of products that need reviews most.
- Image and video reviews
- Photo and video content can be collected with reviews and shown alongside them.
- Display options
- The vendor lists more than 3,000 display options for fitting reviews to a brand's pages, with analytics on how displays convert.
- UGC syndication
- Brands can send reviews to retailers, and retailers can bring in content for products they sell.
- Sentiment analytics
- Natural language processing trained on review text to benchmark products and spot themes in feedback.
- Product sampling
- A sampling program that generates reviews by sending products to shoppers.
Plans
Feefo
Essentials$200
per month, from
200 email requests plus 50 WhatsApp and 50 SMS, product and service reviews, photo and video reviews, AI summaries and replies, Google Seller Ratings.
Enhanced$400
per month, from
Everything in Essentials with 500 email requests, a campaign manager, NPS and custom surveys, A/B testing, 350+ integrations and an assigned customer success manager.
PlusCustom
Everything in Enhanced plus bespoke collection, multilingual moderation, AI insights, social UGC, syndication network and 600+ enterprise integrations with API.
PowerReviews
Pricing could not be confirmed. See powerreviews.com.
Common questions
Which is cheaper, Feefo or PowerReviews?
As of Nov 12, 2026, Feefo starts at $200 per month (Essentials), and PowerReviews has no price we could confirm.
Which has a free plan, Feefo or PowerReviews?
As of Nov 12, 2026, neither Feefo nor PowerReviews has a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.