GEO Optimizer vs Peec AI (2026): which should you pick?
As of Nov 13, 2026, GEO Optimizer and Peec AI share a 2.2 GPA, and only GEO Optimizer has a free plan.
Checked Nov 9, 2026 and Nov 13, 2026 · graded Oct 23, 2026 and Nov 13, 2026 by ToolGPA
GEO Optimizer grades higher on value for money. Peec AI grades higher on platforms. They get the same grade on the free plan, features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
GEO Optimizer
One-time GEO audits of how AI search treats your site
Peec AI
AI search analytics that tracks brand prompts across AI models
Which one is for you
Pick GEO Optimizer if
- Fits if you want one audit and a to-do list rather than a monthly subscription
- Works for an agency that wants a branded PDF to hand to a client
Look elsewhere if
- Skip it if you want ongoing tracking, as every plan is a one-time payment
- Not for you if you need a re-check later, since a new snapshot is a new purchase
- Tight if you are on the free scan: a score, 3 issues and basic advice
- Watch out: the Expert Service is quote-based from $2.5k
- Watch out: the free scan asks for an email address
Pick Peec AI if
- Fits if your whole team needs a login, since users are unlimited on every plan
- Works for shops that want win rates per product in AI shopping answers, from a Shopify or CSV catalog
Look elsewhere if
- Tight if you want more than 3 AI models, as each extra one costs $30 to $140 a month
- Skip it if you need Claude, Grok or DeepSeek tracked, which only Enterprise covers
- Not for you if you need the API or SSO without an Enterprise contract, billed annually
- Watch out: Looker Studio and multi-country tracking start on Advanced at $495, and the trial's length isn't stated
- Watch out: agencies are priced separately, on their own bundle page
How we grade them
| 2.2GPAGEO OptimizerFair | 2.2GPAPeec AIFair | |
|---|---|---|
| Value for money | B$199 one-time for the full audit, the top of the category's one-time range ($19 to $199) but under a year of its $49 middle subscription. | CStarter is $95 a month for 50 prompts on 3 models, billed monthly, with 15% off yearly. That's inside this category's usual range, just under the dearer quarter at $99, but each extra model costs $30 to $140 a month. |
| Free plan and trial | CA free quick scan gives a score, the top 3 issues and basic advice by email. It asks for your email address. | CNo free plan. There's a free trial, but the pricing page doesn't say how long it lasts. |
| Features | CSix-pillar score, 40+ findings, a branded PDF, an action plan and a 90-day roadmap. It audits at one moment and describes no prompt tracking. | CVisibility, position, sentiment and share of voice, with source analytics, fact-checking, AI shopping tracking and crawler logs. The gap the listing names: self-serve plans watch 3 models, Perplexity is an add-on, and Claude, Grok and DeepSeek are Enterprise only. |
| Ease of use | CNo store rating on record, though you only enter a site address. | CNo rating on record. You pick prompts, models and competitors, and work out which add-on models you need, before the daily scores mean much. |
| Platforms and integrations | CWeb only, with no integrations, apps or API listed on its pages. | BWeb only, with no desktop or phone app. It connects to Google Analytics, Shopify, Cloudflare, Vercel, Akamai, WordPress and CloudFront, with Looker Studio from Advanced. The API and SSO come with Enterprise. |
| Best for | a one-time check of how AI search treats a site | in-house teams starting to measure AI search |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: GEO Optimizer and Peec AI. How we grade
Where they differ
- GEO Optimizer also covers site audit, content optimization and schema markup.
- Peec AI also covers reports and web analytics.
At a glance
| GEO Optimizer | Peec AI | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $199 one-time for a full GEO audit | $95 per month for 50 prompts on 3 AI models, billed monthly |
| Free plan | Free quick scan: a GEO score snapshot, the top 3 issues and basic recommendations, delivered by email. | None |
| Free trial | None listed | Free trial offered; the pricing page does not state its length |
| Web | ||
| Made by | GEO Optimizer, Inc. | Peec AI |
| Price read from | geooptimizer.com | peec.ai |
| Checked | Nov 13, 2026 | Nov 9, 2026 |
Worth knowing
GEO Optimizer
- It audits a site at a point in time; the pricing page describes no ongoing prompt tracking.
- Every plan is a one-time payment, so a later snapshot is a new purchase.
- The Expert Service price is quote-based, starting at $2.5k.
- The free scan asks for an email address.
Peec AI
- Self-serve plans track 3 AI models; each extra model is an add-on of $30, $70 or $140 a month depending on plan.
- Claude, Grok, DeepSeek, Qwen, Mistral and Meta models are listed only on Enterprise; Perplexity appears among the add-on models.
- API access and single sign-on come only with Enterprise.
- Agencies have separate bundle pricing on their own page.
Key features
GEO Optimizer
- Six-pillar GEO score
- Scores a site out of 100 across LLM citability, AI crawler access, structure, brand mention presence, platform readiness and schema markup.
- Platform coverage
- Audits cover ChatGPT, Claude, Perplexity, Google AI Overviews and Gemini by default; enterprise audits add You.com, Brave Search AI and custom models on request.
- Prioritized action plan
- Findings are ranked by expected impact, and the full audit adds a 90-day strategy roadmap.
- Branded PDF report
- The paid audit delivers a PDF report, which the FAQ says arrives within 2 hours.
Peec AI
- Visibility, position and sentiment
- Daily scores for how often a brand appears, its position in the answer, sentiment and share of voice, measured against competitors.
- Source analytics
- Shows the domains and URLs AI answers retrieve and cite, classifies them as competitor, editorial, reference or UGC, and flags gaps where only rivals appear.
- Brand perception and fact-checking
- Scores what AI answers say a brand is known for, groups recurring objections, and checks claims in answers against facts you set.
- AI Shopping tracking
- Upload a product catalog from Shopify or a CSV to track visibility and win rate per product in AI shopping answers.
- Agent analytics
- Audits which AI bots robots.txt allows and logs AI crawler hits and AI referral visits from CDNs and hosts such as Cloudflare, Vercel and Akamai.
- Looker Studio, API and MCP
- Data flows to Looker Studio from Advanced, and to custom pipelines or AI assistants through the API and an MCP server.
Plans
GEO Optimizer
Quick Scan$0
A GEO score snapshot in about 60 seconds, top 3 issues and basic recommendations by email.
Deep Dive$199
one-time payment
Full GEO audit: six-pillar analysis, 40+ findings, a branded PDF report, a prioritized action plan and a 90-day roadmap.
Expert Service$2.5k
and up, quote-based
Done-with-you service with hands-on fixes, content and technical rewrites, monthly progress reports and a dedicated strategist.
Peec AI
Starter$95
per month for 50 prompts on 3 AI models, billed monthly
Daily tracking, 1 project, unlimited users and chat support. Models are picked from ChatGPT, AI Mode, AI Overviews, Copilot, Gemini and Naver AI.
Pro$245
per month for 150 prompts on 3 AI models, billed monthly
Daily tracking, 2 projects, unlimited users and chat and email support.
Advanced$495
per month for 350 prompts on 3 AI models, billed monthly
Daily tracking, 5 projects, tracking in several countries and the Looker Studio connector.
EnterpriseCustom
Billed annually. All models, up to 13 tracked, including Claude, Perplexity, Grok and DeepSeek; unlimited projects, custom prompts, API access and SSO.
Ways to pay less
GEO Optimizer
No public discounts listed.
Peec AI
- Annual discount
15% off with annual billing
Peec AI's pricing FAQ says customers who choose annual billing get a 15% discount.
Common questions
Which is cheaper, GEO Optimizer or Peec AI?
As of Nov 13, 2026, GEO Optimizer starts at $199 one-time for a full GEO audit, and Peec AI starts at $95 per month for 50 prompts on 3 AI models, billed monthly.
Which has a free plan, GEO Optimizer or Peec AI?
As of Nov 13, 2026, only GEO Optimizer has a free plan. Peec AI does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.