SE Ranking vs SpySERP (2026): which should you pick?

Pick SE Ranking if

• Fits if you track lots of keywords daily across several client sites
• Works for small marketing teams who want research, audits and tracking under one login

Look elsewhere if

• Pricey if you're one person with one site, as Core is $103.20 a month even on yearly billing and there's no lower plan
• Tight if you need old data, since Core keeps 6 months of history and has 1 manager seat; extra seats start at $16 a month
• Pricey if you want white-label reports, as the Agency Pack is $69 a month extra and sold on yearly billing only
• Watch out: deeper AI search tracking is an add-on at $71.20 a month on yearly billing ($89 monthly)
• Watch out: payments are non-refundable unless the service wasn't delivered as promised, and there's no desktop or phone app

Pick SpySERP if

• Fits if you're a freelancer tracking a few hundred keywords across several engines
• Works for checking volatile terms as often as every 30 minutes

Look elsewhere if

• Skip it if a team needs its own seats or custom reports, as both are listed as still in development
• Watch out: checks over the plan are billed automatically, from $1.69 per 1,000 on Pro 5k
• Not for you if you want to trial the full version without handing over a card
• Too light for ongoing use on the free plan, which stops at one project with 5 keywords and 2 engines
• Not for you if you want a desktop or phone app, as it's web only and exports only to Google Drive

SE Ranking

• Core keeps only 6 months of historical data and includes 1 manager seat; extra seats start at $16 a month.
• White-label reports need the Agency Pack, $69 a month and sold on annual billing only.
• Deeper AI search tracking is an add-on at $71.20 a month billed annually ($89 billed monthly).
• Payments are non-refundable except where the service was not delivered as promised.

SpySERP

• Plans count checks, not keywords: each keyword checked once in one search engine uses one check, so daily tracking uses about 30 a month per keyword.
• Going over a plan's checks is billed automatically, from $1.69 per 1,000 on Pro 5k to $0.79 on Pro 1kk.
• Multi-user seats, custom reports and semantics analysis are listed as still in development.
• The free trial asks for a card, and the free plan stops at 5 keywords in one project.

SE Ranking

Rank Tracker

Track rankings daily across major search engines, devices and locations, with Google top-100 tracking and share of voice.

Keyword, competitor and backlink research

Research keywords, competitors' traffic and backlinks with no usage caps on either plan, plus backlink monitoring.

Website audit

Crawl sites for technical issues, from 250,000 pages a month on Core to 2 million on Growth, with an on-page checker.

AI visibility tracking

Track 100 or 250 prompts a day across five AI models, with AI source tracking and AI competitor research by domain.

Reports and local SEO

Report Builder (10 or 30 reports), and local tools covering 3 locations, map rank tracking and listings in 100+ directories.

API and MCP

Plans include 25,000 or 100,000 research API credits a month and MCP access for querying the data from AI assistants.

SpySERP

Rank tracking by location and device

Track desktop and mobile positions in Google, Bing, Yahoo, Seznam and other engines, by country, city and language, from daily down to every 30 minutes.

Competitor tracking

Add competitors to any project and compare their positions, snippets and visibility with yours, with up to 1,000 domains tracked at a time.

Keyword grouper

Cluster keywords by the results they share, with soft or strong clustering, and save or export the groups to use as site categories.

Reports and exports

Position history, visibility and average position reports, scheduled email updates, and exports to XLSX, CSV or Google Drive.

SERP checker and backlink explorer

A free SERP checker for any location and language, and a backlink explorer for anchors, referring pages and toxic links.

Sharing and API

Share projects with other users under set permissions, and manage projects and pull data through the API on every plan.

SE Ranking

• Core$103.20

  per month, billed annually ($129 billed monthly)

  1 manager seat, 10 projects, 2,000 keywords and 100 AI prompts tracked daily, 250,000 audit pages a month and 6 months of history.

• Growth$223.20

  per month, billed annually ($279 billed monthly)

  3 manager seats, 30 projects, 5,000 keywords and 250 prompts daily, 2 million audit pages, all-time history and guest links.

• EnterpriseCustom

  Custom limits and terms, full API and advanced integrations, through sales.

SpySERP

• Free$0

  One project with up to 5 keywords and 2 search engines, desktop and mobile results, sharing and API access.

• Pro 5k$9

  per month for 5,000 keyword checks, billed monthly

  500 projects and 10 search engines per project; SpySERP says this covers about 80 keywords checked daily on 2 engines. Extra checks $1.69 per 1,000.

• Pro 20k$29

  per month for 20,000 keyword checks, billed monthly

  The same features with more checks; extra checks cost $1.49 per 1,000. A 10k step sits between at $16.

• Pro 100k$119

  per month for 100,000 keyword checks, billed monthly

  1,000 projects; extra checks cost $1.19 per 1,000. Steps of 50k at $65 and 300k at $299 sit either side.

• Pro 1kk$790

  per month for 1 million keyword checks, billed monthly

  5,000 projects and 20 search engines per project; extra checks cost $0.79 per 1,000.

• EnterpriseCustom

  Individual limits, settings and API integrations for large companies and agencies, by request.

SE Ranking

• Annual discount

  Save 20% with annual billing

  SE Ranking's pricing page lists Core at $103.20 a month billed annually instead of $129 monthly, and Growth at $223.20 instead of $279.

SpySERP

• Annual discount

  Save 20% with yearly billing

  SpySERP's pricing section lists yearly billing at 20% off: Pro 5k is $86.40 a year instead of $108 paid monthly.