SERPRobot vs Wincher (2026): which should you pick?
As of Oct 23, 2026, SERPRobot grades higher than Wincher: 2.6 against 2.2 out of 4.0.
Checked Oct 17, 2026 and Oct 23, 2026 · graded Oct 17, 2026 and Oct 23, 2026 by ToolGPA
SERPRobot grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
SERPRobot
Pay-per-bot rank tracker for Google, Bing, Yahoo and YouTube
Wincher
Daily keyword rank tracker with competitor and local tracking
Which one is for you
Pick SERPRobot if
- Fits if you're a freelancer tracking a few hundred keywords and want to pay per 75 daily checks
- Works for you if you need Bing, Yahoo or YouTube positions next to Google
Look elsewhere if
- Skip it if AI Overviews or chatbot answers matter to you, as its pages don't mention tracking them
- Tight if you might cancel early, as there are no refunds and a cancelled bot just runs to the end of its period
- Pricey if you check thousands of keywords daily, since every 75 more is another $4.99 bot
- Watch out: paying yearly costs the same as twelve months, with no discount
- Not for you if you want a desktop or phone app, as it's web only with Looker Studio the one integration
Pick Wincher if
- Fits if you want daily rankings without paying for a full suite
- Works for businesses that track how they rank on Google Maps in a few places
Look elsewhere if
- Pricey if you want the API, Looker Studio or white-label reports, which start on Standard at $89 a month
- Skip it if you need deep keyword research, as tracking is the point here
- Tight if you track lots of places, as 25 local credits are included and more cost €10 per 500
- Watch out: there's no free plan, only a 7-day trial, and refunds cover 7 days on a first purchase
- Tight if you share it, as Basic has one user, and each plan's price rises with its keyword count
How we grade them
| 2.6GPASERPRobotGood | 2.2GPAWincherFair | |
|---|---|---|
| Value for money | AOne bot is $4.99 a month for 75 daily keyword checks, with every feature and unlimited projects. That's under 60% of this category's cheaper quarter ($10). Ten bots, 750 daily checks, are $49.90, and paying yearly saves nothing. | CGraded against other rank trackers. Basic is $49 a month for 500 keywords, about $40.83 a month on yearly billing with its two free months. That's dearer than Ranktracker's $31.20 for the same 500 daily keywords, which also brings backlinks and audits. |
| Free plan and trial | CNo free plan, but a 14-day trial of the full service with no payment or card. There's also a free one-off SERP checker on the site. | CNo free plan, but the 7-day trial needs no card. A few free stand-alone tools sit on the site, and refunds cover 7 days on a first purchase. |
| Features | CRankings on Google, Bing, Yahoo, YouTube and Google My Business, on desktop, mobile or tablet anywhere, with on-demand checks, competitors, alerts and search volumes. The gap its own pages leave: nothing on AI Overviews or AI chat answers. | CDaily rankings by device and location with SERP features, 5 competitors per site, a keyword explorer, on-page checks, Google Maps tracking and PDF reports. It does rank tracking fully, but that's a smaller job, and Basic has no API or white-label. |
| Ease of use | CNo rating on record. There's a calculator to work out how many bots your keywords and check frequency need, then projects, competitors and locations to add. | CNo rating on record. It's aimed at small teams wanting something simple, but you still add sites, keywords, competitors and locations before it tells you much. |
| Platforms and integrations | BWeb only, with no desktop or phone app. Paid accounts get an API, and there's a Looker Studio connector for dashboards, but that's the only ready-made integration listed. | BWeb only, linked to Search Console, Looker Studio, Yoast SEO, WordPress and Wix, with an API from Standard. No desktop or phone app. |
| Best for | pay-per-bot rank checks on several engines | simple daily rank tracking |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: SERPRobot and Wincher. How we grade
Where they differ
- Wincher also covers keyword research.
At a glance
| SERPRobot | Wincher | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $4.99 per bot / month for 75 keyword checks a day | $49 per month for 500 keywords, billed monthly |
| Free plan | None | None |
| Free trial | 14-day free trial of the full service, no payment or credit card required | 7-day free trial, no credit card needed |
| Web | ||
| Made by | MDE Multiple Digital Establishment | Wincher |
| Price read from | serprobot.com | wincher.com |
| Checked | Oct 23, 2026 | Oct 17, 2026 |
Worth knowing
SERPRobot
- Cost follows checks: one bot covers 75 keywords checked daily, so 750 daily keywords need ten bots at $49.90 a month.
- Yearly billing costs the same as twelve months; the pricing page shows no annual discount.
- There are no refunds: a cancelled bot keeps working until its paid period ends. One-off yearly bots that do not renew are also sold.
- Its pages do not mention tracking AI Overviews or AI chat answers.
Wincher
- There is no free plan, only the 7-day trial and some free stand-alone tools; refunds cover 7 days on the first purchase.
- Basic has one user and 10 websites, with no API, Looker Studio or white-label reports; those start at Standard for $89 a month.
- Local tracking runs on credits: 25 are included, and extra credits cost €10 per 500.
- Each plan's price rises with its keyword count; above 50,000 keywords is a custom quote.
Key features
SERPRobot
- Checks sold by the bot
- Each bot runs 75 keyword checks in 24 hours; a calculator shows how many bots a keyword count and check frequency need.
- Several search engines
- Tracks rankings on Google, Bing, Yahoo and YouTube, and Google My Business listings.
- Devices and locations
- Searches run as desktop, mobile or tablet from any location, with instant on-demand checks as well as scheduled ones.
- Competitor tracking
- Add competitor sites to a project and follow their positions on the same keywords.
- Reports and alerts
- Automatic checks with reports, alerts and history graphs, plus a connector for Google Data Studio dashboards.
- Search volumes and API
- Global and local Google search volumes for tracked keywords, and API access on paid accounts.
Wincher
- Daily rank tracking
- Rankings update every day by device and location, with SERP features, keyword groups and annotations. On-demand updates start at Standard.
- Competitor tracking
- Follow 5, 10 or 20 competitors per website depending on plan, with suggested competitors and, from Standard, share of voice.
- Local rank tracker
- Tracks positions on Google Maps for any number of locations, updated weekly and paid for with credits.
- Keyword Explorer
- Unlimited daily lookups with related keywords (50 to 500 per search by plan), AI keyword suggestions and, from Standard, keyword gap.
- On-page checks and content outlines
- An on-page SEO checker, a benchmark against the pages that already rank, and an AI content outliner on every plan.
- PDF reports
- On-demand and scheduled PDF reports on every plan; white-label reports start at Standard.
Plans
SERPRobot
SERP Bot$4.99
per bot / month for 75 keyword checks a day
Every feature from the first bot, unlimited keywords and projects. Ten bots, 750 daily checks, cost $49.90 a month; yearly billing is twelve times the monthly price.
Wincher
Basic$49
per month for 500 keywords, billed monthly
1 user, up to 10 websites, daily updates and 5 competitors per site. The price rises with the number of keywords tracked.
Standard$89
per month for 1,000 keywords, billed monthly
Unlimited websites, multiple users, on-demand updates, share of voice, keyword gap, white-label reports, Looker Studio and the API.
Professional$319
per month for 5,000 keywords, billed monthly
Everything in Standard plus external users, project permissions, 20 competitors per site and a key account manager.
CustomCustom
For tracking more than 50,000 keywords, quoted by the support team.
Ways to pay less
SERPRobot
No public discounts listed.
Wincher
- Annual discount
Two months free with annual billing
Wincher's help center says an annual subscription gives two months free compared with paying monthly.
Common questions
Which is cheaper, SERPRobot or Wincher?
As of Oct 23, 2026, SERPRobot is cheaper to start with: $4.99 a month, against $49 a month for Wincher. SERPRobot starts at $4.99 per bot / month for 75 keyword checks a day, and Wincher starts at $49 per month for 500 keywords, billed monthly.
Which has a free plan, SERPRobot or Wincher?
As of Oct 23, 2026, neither SERPRobot nor Wincher has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.