Ranktracker vs Wincher
We give Ranktracker a 2.6 GPA and Wincher a 2.2, out of 4.0. Ranktracker grades higher on value for money and features. They get the same grade on the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Ranktracker
Rank tracking with keyword research, backlinks and site audits
Wincher
Daily keyword rank tracker with competitor and local tracking
How we grade them
| 2.6GPARanktrackerGood | 2.2GPAWincherFair | |
|---|---|---|
| Value for money | BGraded against other rank trackers. Launch is $31.20 a month billed yearly ($39 monthly) for 500 keywords checked daily, with unlimited users and every tool included. Wincher charges $49 a month for the same 500 keywords, without the backlink data. | CGraded against other rank trackers. Basic is $49 a month for 500 keywords, about $40.83 a month on yearly billing with its two free months. That's dearer than Ranktracker's $31.20 for the same 500 daily keywords, which also brings backlinks and audits. |
| Free plan and trial | CNo free plan, but the 7-day trial needs no payment details. Test it properly, because no refunds are offered during the current promotion. | CNo free plan, but the 7-day trial needs no card. A few free stand-alone tools sit on the site, and refunds cover 7 days on a first purchase. |
| Features | BTop-100 rankings on four search engines in 100,000+ locations, Maps and AI Overviews, plus keyword research, a SERP checker, backlinks from a 2.6 trillion link index, site audits and reports. More than a rank tracker: the whole job. | CDaily rankings by device and location with SERP features, 5 competitors per site, a keyword explorer, on-page checks, Google Maps tracking and PDF reports. It does rank tracking fully, but that's a smaller job, and Basic has no API or white-label. |
| Ease of use | CNo rating on record. The tools are all in one place, but projects, keyword lists and tracking schedules need setting up first. | CNo rating on record. It's aimed at small teams wanting something simple, but you still add sites, keywords, competitors and locations before it tells you much. |
| Platforms and integrations | BWeb only, with Search Console, Looker Studio, an API and an MCP server on every plan. No desktop or phone app. | BWeb only, linked to Search Console, Looker Studio, Yoast SEO, WordPress and Wix, with an API from Standard. No desktop or phone app. |
| Best for | rank tracking with a full toolkit included | simple daily rank tracking |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Ranktracker and Wincher. How we grade
Price against what you get
Ranktracker starts at $31.20 a month and scores 2.7 out of 4 on features, ease of use and platforms. Wincher starts at $49 a month and scores 2.3.
Ranktracker scores higher and starts $17.80 a month lower. Of the other SEO tools on the chart, none scores higher than Ranktracker for less, and 6 score higher than Wincher for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Ranktracker starts at $31.20 per month for 500 keywords, billed annually ($39 billed monthly). Wincher starts at $49 per month for 500 keywords, billed monthly.
- Ranktracker also covers site audit and backlink analysis.
At a glance
| Ranktracker | Wincher | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $31.20 per month for 500 keywords, billed annually ($39 billed monthly) | $49 per month for 500 keywords, billed monthly |
| Free plan | None | None |
| Free trial | 7-day free trial, no payment details required | 7-day free trial, no credit card needed |
| Web | ||
| Made by | Ranktracker Ltd | Wincher |
| Price read from | ranktracker.com | wincher.com |
| Checked | Oct 17, 2026 | Oct 17, 2026 |
Who each one suits
Ranktracker
- Tracking rankings across many sites, with unlimited projects and users
- Agencies that report rankings to clients
- Teams that want rank tracking, keywords and backlinks in one tool
Wincher
- Site owners who want daily rankings without a full SEO suite
- Agencies sending scheduled ranking reports to clients
- Tracking local rankings on Google Maps
Worth knowing
Ranktracker
- There is no free plan, and no refunds are offered during the current promotion; the 7-day trial is the way to test it.
- Keyword limits assume daily checks: Launch covers 500 keywords daily, or up to 15,000 if each is checked only monthly.
- AI-written articles cost extra, from $7.50 per article, and more keywords, competitors or pages are add-ons bought in the account.
- Tools are not sold separately; every plan includes all of them.
Wincher
- There is no free plan, only the 7-day trial and some free stand-alone tools; refunds cover 7 days on the first purchase.
- Basic has one user and 10 websites, with no API, Looker Studio or white-label reports; those start at Standard for $89 a month.
- Local tracking runs on credits: 25 are included, and extra credits cost €10 per 500.
- Each plan's price rises with its keyword count; above 50,000 keywords is a custom quote.
Key features
Ranktracker
- Rank tracker
- Top 100 positions on Google, Bing, Yahoo and Yandex, on mobile and desktop, in over 100,000 locations, with Google Maps and AI Overview tracking.
- Keyword Finder and SERP Checker
- Keyword ideas from a database of over 3.5 billion keywords with volume, CPC and difficulty, plus live top-10 results with link metrics.
- Backlink checker and monitor
- Backlink analysis of any domain from a database of over 2.6 trillion links, with new and lost links and monitoring of your own.
- Website audit
- Scans every page of a site against more than 100 data points and compares each scan with the one before.
- Reports, API and integrations
- PDF, Excel and CSV reports and shareable tracking links, with the API, an MCP server, Google Search Console and Looker Studio on every plan.
- AI Article Writer
- Generates topics and outlines without limit; full AI-written articles, translatable into 28 languages, are paid add-ons.
Wincher
- Daily rank tracking
- Rankings update every day by device and location, with SERP features, keyword groups and annotations. On-demand updates start at Standard.
- Competitor tracking
- Follow 5, 10 or 20 competitors per website depending on plan, with suggested competitors and, from Standard, share of voice.
- Local rank tracker
- Tracks positions on Google Maps for any number of locations, updated weekly and paid for with credits.
- Keyword Explorer
- Unlimited daily lookups with related keywords (50 to 500 per search by plan), AI keyword suggestions and, from Standard, keyword gap.
- On-page checks and content outlines
- An on-page SEO checker, a benchmark against the pages that already rank, and an AI content outliner on every plan.
- PDF reports
- On-demand and scheduled PDF reports on every plan; white-label reports start at Standard.
Plans
Ranktracker
Launch$31.20
per month for 500 keywords, billed annually ($39 billed monthly)
500 keywords checked daily (3,500 weekly), 500 instant checks and 40,000 data rows a month, 5 competitors per project.
Growth$71.20
per month for 1,000 keywords, billed annually ($89 billed monthly)
1,000 keywords checked daily (7,000 weekly), 150,000 data rows a month and 10 competitors per project.
Scale$119.20
per month for 2,000 keywords, billed annually ($149 billed monthly)
2,000 keywords checked daily (14,000 weekly), 350,000 data rows a month and 20 competitors per project.
Authority$239.20
per month for 5,000 keywords, billed annually ($299 billed monthly)
5,000 keywords checked daily (35,000 weekly), 800,000 data rows a month and 50 competitors per project.
Wincher
Basic$49
per month for 500 keywords, billed monthly
1 user, up to 10 websites, daily updates and 5 competitors per site. The price rises with the number of keywords tracked.
Standard$89
per month for 1,000 keywords, billed monthly
Unlimited websites, multiple users, on-demand updates, share of voice, keyword gap, white-label reports, Looker Studio and the API.
Professional$319
per month for 5,000 keywords, billed monthly
Everything in Standard plus external users, project permissions, 20 competitors per site and a key account manager.
CustomCustom
For tracking more than 50,000 keywords, quoted by the support team.
Ways to pay less
Ranktracker
- Annual discount
Save 20% on annual plans
Annual billing takes 20% off every plan: Launch is $31.20 a month instead of $39, and Authority $239.20 instead of $299.
Wincher
- Annual discount
Two months free with annual billing
Wincher's help center says an annual subscription gives two months free compared with paying monthly.
