Sitechecker vs SiteGuru (2026): which should you pick?
As of Oct 23, 2026, Sitechecker and SiteGuru share a 2.2 GPA, and only SiteGuru has a free plan.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
Sitechecker
Site audits, monitoring, rank and AI visibility tracking for agencies
SiteGuru
SEO audit tool that turns site crawls into a prioritized task list
Which one is for you
Pick Sitechecker if
- Fits if you look after many client sites and need to know when one breaks
- Works for agencies with many people, since every plan has unlimited users
Look elsewhere if
- Skip it if you need keyword or backlink research, which it doesn't list
- Tight if you track keywords in several places, as each engine, location, language or device uses another keyword
- Pricey if you want the app under your own brand, which starts at Premium for $375
- Tight if you're on Basic, with 3 websites, weekly rescans and 12 months of data
- Watch out: refunds cover only the first payment within 48 hours, and a failed payment ends access
Pick SiteGuru if
- Fits if you're a small agency sending audits to clients under your own brand
- Works for marketers who want a short list of fixes instead of a full crawl export
Look elsewhere if
- Too light for sites past 5,000 pages, the audit cap on every plan
- Watch out: the three paid plans share the same page and keyword limits, so paying more buys websites, not depth
- Skip it if you were counting on the free plan, as the pricing page doesn't say what it includes
How we grade them
| 2.2GPASitecheckerFair | 2.2GPASiteGuruFair | |
|---|---|---|
| Value for money | CBasic is $83 a month on yearly billing ($99 monthly) for 3 websites, 500 keywords and 50 AI prompts. That's toward the dear end of this category's middle, with unlimited users on every plan. | CSmall is $39 a month billed annually ($49 monthly) for 5 websites, above this category's middle of $29. Users are unlimited, but the dearer plans add only websites, competitor analyses and support, not bigger audits. |
| Free plan and trial | CNo free plan, but 14 days of full access free. Refunds only cover the first payment, within 48 hours, so do your testing in the trial. | CA 6-week trial with no card and no automatic billing, then a free plan. The pricing page doesn't say what that free plan keeps, so we can't count on it. |
| Features | CSite audits for 300+ issues, change and uptime monitoring, rank tracking on Google, Bing and Yahoo, Search Console dashboards and AI visibility. There's no keyword or backlink research on record, and Basic rescans weekly. | CWeekly crawls, indexation and hreflang checks, structured data, content decay, AI referral traffic, internal links and backlink monitoring. The gap is size: every plan caps audits at 5,000 pages and 2,500 keywords per site. |
| Ease of use | CNo rating on record. You add sites and keywords, then alerts, dashboards and reports for each client take setting up. | CNo rating on record. It hands you a to-do list rather than raw crawl data, but you still connect Search Console and Google Analytics before most reports work. |
| Platforms and integrations | BWeb plus a browser extension, connected to Search Console, GA4, Looker Studio, Sheets, Slack, ChatGPT and Claude, with an API and an MCP server. No desktop or phone app. | BWeb only. It connects to Search Console, Google Analytics and Slack, with webhooks and MCP access for Claude and ChatGPT. No desktop or phone app. |
| Best for | watching many client sites for breakage | audit to-do lists for small agencies |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Sitechecker and SiteGuru. How we grade
Where they differ
- Sitechecker also covers rank tracking, dashboards and AI search visibility.
- SiteGuru also covers backlink analysis, schema markup, internal linking and page speed.
At a glance
| Sitechecker | SiteGuru | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $83 per month for 500 keywords, billed annually ($99 billed monthly) | $39 per month for 5 websites, billed annually ($49 billed monthly) |
| Free plan | None | After the 6-week trial the account can stay on a free plan with SiteGuru's free features; the pricing page does not list what those include. |
| Free trial | 14 days of full access free | 6-week free trial, no credit card required and no automatic billing |
| Web | ||
| Browser extension | ||
| Made by | Cyber Circus Limited | SiteGuru |
| Price read from | sitechecker.pro | siteguru.co |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Sitechecker
- Refunds cover only the first payment, within 48 hours of the subscription starting.
- Each extra search engine, location, language or device for a keyword uses another keyword from the plan's limit.
- Basic rescans sites weekly and keeps 12 months of data; app branding and a custom domain start at Premium.
- Cancelling or a failed payment ends access, and data stops being collected.
SiteGuru
- Every plan caps audits at 5,000 pages and 2,500 keywords per site, so it does not suit very large sites.
- The three paid plans share the same page, keyword and audit limits; they differ in websites, competitor analyses and support.
- The pricing page does not say what the free plan keeps after the 6-week trial.
Key features
Sitechecker
- Site audit
- Crawls sites for more than 300 technical and on-page issues, with JavaScript rendering, unlimited recrawls and how-to-fix guides.
- Website monitoring and alerts
- Watches for content, status code, robots.txt and hreflang changes, removed tracking codes, SSL and domain expiry, with uptime checks every 5 minutes.
- Rank Tracker
- Tracks the top 100 positions in Google, Bing or Yahoo by location, language and device, with SERP history and up to 15 competitors.
- Search Console and GA4 dashboards
- Reports on Search Console data past its 1,000-row export limit, blended GSC and GA4 reports, and SEO tests comparing page versions.
- AI visibility tracking
- Tracks brand mentions and citations on ChatGPT, Gemini, Google AI Mode, Perplexity, Copilot and AI Overviews, plus AI traffic from GA4.
- White label, API and MCP
- White-label PDF reports and app branding, an API across six data sources, and an MCP server for ChatGPT, Claude and Codex.
SiteGuru
- Technical audit and task list
- Weekly scheduled crawls plus unlimited manual ones check up to 5,000 pages per site and sort the issues into a list of what to fix first.
- Indexation, sitemaps and hreflang
- Tracks which pages Google has indexed, keeps XML sitemaps clean, validates hreflang tags and checks structured data for rich results.
- Keyword and content reports
- Groups keywords into search topics and flags content decay, low-hanging keywords, branded versus non-branded traffic and Google update effects.
- AI traffic report
- From Google Analytics data, shows how many visits come from ChatGPT, Perplexity, Microsoft Copilot, Gemini and Claude, and which pages they land on.
- Links
- Suggests internal links to underperforming pages, finds broken links and redirects, and monitors backlinks' anchor text and status codes.
- White-label reports and MCP
- PDF and HTML reports under your own logo and subdomain, a custom report builder, unlimited client seats, Slack and webhooks, and MCP access for AI assistants.
Plans
Sitechecker
Basic$83
per month for 500 keywords, billed annually ($99 billed monthly)
3 websites, 50 AI prompts, 10,000 crawl pages and weekly monitoring. A larger step with 6 websites and 2,000 keywords costs more.
Standard$208
per month for 2,500 keywords, billed annually ($249 billed monthly)
20 websites, 150 prompts on 5 AI models, 50,000 crawl pages, daily monitoring, Slack alerts and SEO tests. A larger step has 40 sites.
Premium$375
per month for 5,000 keywords, billed annually ($449 billed monthly)
50 websites, 250 prompts, 200,000 crawl pages, checks every 12 hours, and the app white-labeled on your own domain.
EnterpriseCustom
Unlimited websites, keywords and prompts, team training, a dedicated success manager, custom exports and integrations.
SiteGuru
Free$0
The free features left after the trial ends; the pricing page does not spell them out.
Small$39
per month for 5 websites, billed annually ($49 billed monthly)
5,000 pages and 2,500 keywords per site, 15 competitor analyses a month, unlimited users, white-label reports and MCP access.
Medium$79
per month for 15 websites, billed annually ($99 billed monthly)
Everything in Small for 15 websites, with 45 competitor analyses a month.
Large$159
per month for 50 websites, billed annually ($199 billed monthly)
Everything in Small for 50 websites, with 150 competitor analyses a month and priority support.
Ways to pay less
Sitechecker
- Annual discount
Two months free with annual billing
Annual billing gives 2 months free: Basic is $83 a month instead of $99, saving $198 a year.
- Education
Free premium access for students of partner schools
Through Sitechecker's educational partnership, schools can give their students free access to premium features during training.
SiteGuru
- Annual discount
Save 20% with annual billing
SiteGuru's pricing page lists annual billing at 20% less: Small is $39 a month billed annually instead of $49 billed monthly.
Common questions
Which is cheaper, Sitechecker or SiteGuru?
As of Oct 23, 2026, SiteGuru is cheaper to start with: $39 a month, against $83 a month for Sitechecker. Sitechecker starts at $83 per month for 500 keywords, billed annually ($99 billed monthly), and SiteGuru starts at $39 per month for 5 websites, billed annually ($49 billed monthly).
Which has a free plan, Sitechecker or SiteGuru?
As of Oct 23, 2026, only SiteGuru has a free plan. Sitechecker does not, though it has a free trial.
Which platforms do Sitechecker and SiteGuru run on?
As of Oct 23, 2026, only Sitechecker lists a browser extension. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.