The Alchemer Insider’s Guide
Everything we know about Alchemer in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Alchemer
The Insider’s Guide
Survey platform with advanced logic and market research questions
Every plan, grade, refund rule and rival among form and survey tools, read from Alchemer’s own pages.
Made by Alchemer LLC · checked Oct 6, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Alchemer’s own pages, its app-store listings and our grades. Every fact in it is on Alchemer’s page too, where it is kept up to date. Checked Oct 6, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.4
GPA, above 6 of the 30 other form and survey tools we grade
Alchemer Survey builds surveys from 43 question types with logic, branching, piping and custom themes, and sends them out by link, email, SMS or QR code. Small-team licenses are sold per user for up to three users. Larger organizations buy custom-priced Platform plans, which add API access, single sign-on and Alchemer's other feedback products such as Workflow, Digital and Pulse.
To get you started, here are 9 things to know about Alchemer, taken from its own pages and our grades.
The AI Survey Builder drafting from a description is the one shortcut in.
- 1
Best for long surveys with heavy logic and research questions
Alchemer is a survey tool with 43 question types, branching, piping and research extras like conjoint and card sort.
- 2
Paid plans start at $26.25 a month when paid by the year for each person
As its pricing page puts it: $315 per user / year, or $55 per user / month billed monthly.
- 3
There is a free plan
Free account: up to 3 surveys at a time and 100 responses per survey, with a limited set of question types and standard reports only.
- 4
It runs on Web
Web.
- 5
43 question types
Alchemer Survey lists 43 question types. File uploads need Professional, and card sort, heatmap and conjoint questions need Full Access.
- 6
Logic, piping and merge codes
Survey logic is on every paid license. Multiple conditions, piping and repeating count as advanced logic and start on Professional.
- 7
Link, email, SMS and QR distribution
Share a survey by link, QR code or SMS. Sending email campaigns to a contact list from inside Alchemer starts on Professional.
- 8
A 2.4 GPA, above 6 of 30
That is against the other form and survey tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Alchemer you would be making connections to other products, each kept working as those products change. That is not a weekend's work, with an AI app builder or without one.
Alchemer at a glance
- Pricing
- Free plan, from $315 per user / year, or $55 per user / month billed monthly
- Free plan
- Yes
- Free trial
- 7-day free trial of a paid plan, no credit card required up front
- Runs on
- Web
- Made by
- Alchemer LLC
- Category
- Forms & Surveys
- Our grade
- 2.4 GPA, fair
The report card
Best for long surveys with heavy logic and research questions
Alchemer is a survey tool with 43 question types, branching, piping and research extras like conjoint and card sort. Most of that sits on plans at $1,075 and $1,895 per user a year, and those stop at 3 users. The API and single sign-on are only on custom-priced Platform plans, and free stops at 3 surveys and 100 responses each.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | D | The entry licence is $315 per user a year, but advanced logic, file uploads and email campaigns start on Professional at $1,075, about $90 a month against this category's middle of $24. The API isn't on any published plan at all. |
| Free plan and trial | C | The free account caps you at 3 surveys at a time, 100 responses each, basic question types and standard reports. You'll hit that on a first real project. The 7-day trial of a paid plan needs no card up front. |
| Features | A | 43 question types, logic, piping, sending by link, email, SMS or QR, and reports out as PDF, PowerPoint, Excel or Word. What the rest of this category hasn't got: conjoint, card sort and heatmap questions, SPSS export and an offline kiosk mode. |
| Ease of use | C | No store rating on record, and this is a platform you learn rather than pick up: 43 question types, advanced logic, piping and merge codes. The AI Survey Builder drafting from a description is the one shortcut in. |
| Platforms and integrations | B | Web with integrations for Salesforce, HubSpot, Slack, Google Sheets, Tableau, Jira and Zapier. No phone or desktop apps, and the API is reserved for custom-priced Platform plans. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Alchemer is for
- Fits if you're a researcher who needs conjoint, card sort or heatmap questions
- Works for teams of one to three building long surveys full of branching, with answers going to Salesforce or HubSpot
Who it is not for
- Pricey if you just want a contact form, since paid plans start at $315 per user a year
- Pricey if you need advanced logic or file uploads, as those start at $1,075 per user a year
- Not for you if there are more than 3 of you, because that means a custom-priced Platform plan
- Tight if you're staying free, with 3 surveys at a time, 100 responses on each and basic question types
- Watch out: the API and single sign-on are Platform only, and kiosk mode and SPSS export need Full Access
Good to know
Good for
- Researchers who need conjoint, card sort and heatmap questions
- Teams of one to three building long surveys with complex logic
- Organizations sending survey data to Salesforce, HubSpot or Tableau
Worth knowing
- Professional and Full Access allow at most 3 users; larger teams need a custom-priced Platform plan.
- The pricing page limits API access, single sign-on and security assessments to Platform plans.
- The Free account stops at 3 surveys and 100 responses per survey, with a short list of question types.
- Offline or kiosk mode, SPSS export and the market research question types all require Full Access.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$26.25
A month to start, paid by the year, for each person. There is a free plan too
Alchemer has a free plan. Paid plans start at $315 per user / year, or $55 per user / month billed monthly.
The API isn't on any published plan at all.
Free
$0
Up to 3 surveys at a time and 100 responses per survey, with basic question types such as radio buttons, checkboxes, text boxes and ratings.
Collaborator
$315
per user / year ($55 per user / month billed monthly)
Unlimited surveys and questions, 75,000 responses a year per account, survey logic, report downloads and email support.
Professional
$1,075
per user / year ($165 per user / month billed monthly)
Up to 3 users and 100,000 responses a year, plus advanced logic, email campaigns, file uploads and phone support on annual plans.
Full Access
$1,895
per user / year ($275 per user / month billed monthly)
Up to 3 users and 125,000 responses a year, plus market research question types, SPSS export, open-text analysis and offline or kiosk mode.
Platform Plans
Custom
For more than 3 users: API access, single sign-on, 24/7 support, a customer success manager and feedback collection across other channels.
The free plan
Free account: up to 3 surveys at a time and 100 responses per survey, with a limited set of question types and standard reports only.
Trying it first
7-day free trial of a paid plan, no credit card required up front
Read from alchemer.com on Oct 6, 2026.
Ways to pay less
Annual discount
Save 43% to 52% with annual billing
The pricing page marks annual billing as saving 52% on Collaborator ($315 a year against $55 a month), 46% on Professional and 43% on Full Access.
Stated on alchemer.comNonprofit
25% off annual plans for non-profits
Registered non-profit organizations get 25% off annual accounts after entering an EIN or international equivalent at checkout. Monthly accounts are excluded.
Stated on help.alchemer.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Survey platform with advanced logic and market research questions. Here is what it does, as its own site describes it, and what it covers: works offline, public API, AI features, workflow automation, surveys, reports.
What the rest of this category hasn't got: conjoint, card sort and heatmap questions, SPSS export and an offline kiosk mode.
- 43 question types
- Alchemer Survey lists 43 question types. File uploads need Professional, and card sort, heatmap and conjoint questions need Full Access.
- Logic, piping and merge codes
- Survey logic is on every paid license. Multiple conditions, piping and repeating count as advanced logic and start on Professional.
- Link, email, SMS and QR distribution
- Share a survey by link, QR code or SMS. Sending email campaigns to a contact list from inside Alchemer starts on Professional.
- Reports and exports
- Paid licenses share reports by URL, download them as PDF, PowerPoint, Excel or Word and export raw data to Excel. SPSS export is Full Access only.
- Integration catalog
- A catalog of integrations pushes survey data to, or pulls records from, Salesforce, HubSpot, Google Sheets, Tableau and other systems.
- AI survey tools
- An AI Survey Builder drafts a survey from a plain-language description, and AI Smart Question generates follow-up questions for respondents.
Where it runs
- Web
What it works with
- Salesforce
- HubSpot
- Slack
- Microsoft Teams
- Google Sheets
- Tableau
- Jira
- Zapier
Alchemer is made by Alchemer LLC.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
6/30
Other form and survey tools it is graded above
Alchemer's GPA of 2.4 is higher than 6 of the 30 other form and survey tools we grade, and level with 12.
It stands best on features (A, above 27 of 30) and worst on value for money (D, above 0).
Its paid plans start at $26.25 a month when paid by the year for each person, against a middle price of $21 for the category: 19 of the 30 others that charge start lower.
On features, ease of use and platforms it scores 3.0 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.
Each grade against the category
Every bar is all 31 form and survey tools we grade, cut by the letter each got. Alchemer’s own letter is outlined.
- DValue for moneyAbove 0 of 30
- CFree plan and trialAbove 1 of 30
- AFeaturesAbove 27 of 30
- CEase of useAbove 0 of 30
- BPlatforms and integrationsAbove 4 of 30
Price against what you get
Each dot is one of 31 form and survey tools. Further left costs less; higher up scores better on features, ease of use and platforms. Alchemer is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Alchemer you would be making connections to other products, each kept working as those products change. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 12 of the 30 other form and survey tools grade higher. It costs $315 a year.
What you could make
- Surveys and reports: an app builder makes these well.
What you could not
- Connections to other products, each kept working as those products change.
- It is priced for each person, which means accounts and billing for a team.
- AI features, unless you pay a model provider for each request yourself.
- What a company asks for before it lets staff use something: single sign-on.
- The depth: we grade its features A, which means it covers the whole job.
What this rests on. Alchemer’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
SurveyMonkey, QuestionPro, SurveySparrow, LimeSurvey and Typeform
The 5 tools Alchemer is most often weighed against, with where each one differs from it.
- 2.4GPA
SurveyMonkey
Free plan · from $39/mo
Online survey and form platform with built-in analysis tools.
- Only SurveyMonkey lists iOS and Android apps.
- Alchemer also covers workflow automation.
- SurveyMonkey also covers templates and forms.
- 2.4GPA
QuestionPro
Free plan · from $99/mo
Survey and market research platform with a free plan.
- Only QuestionPro lists iOS and Android apps.
- Alchemer also covers workflow automation.
- QuestionPro also covers templates.
- 2.4GPA
SurveySparrow
Free plan · from $19/mo
Chat-style survey and customer feedback platform with AI analysis.
- Only SurveySparrow lists iOS and Android apps.
- SurveySparrow also covers templates and forms.
- 2.4GPA
LimeSurvey
Free plan · from $39/mo
Open-source survey tool, hosted in the cloud or self-hosted.
- LimeSurvey is open source and self-hostable, according to its own site.
- Alchemer also covers workflow automation.
- LimeSurvey also covers templates and forms.
- 2.4GPA
Typeform
Free plan · from $28/mo
Form, survey and quiz builder with logic, AI and video questions.
- Typeform also covers templates and forms.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
16
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Alchemer free?
Alchemer has a free plan. Free account: up to 3 surveys at a time and 100 responses per survey, with a limited set of question types and standard reports only.
How much does Alchemer cost?
Alchemer lists 5 plans. Free: $0.
What platforms does Alchemer work on?
Alchemer is available on Web.
Does Alchemer offer any discounts?
Alchemer publicly lists the following: Save 43% to 52% with annual billing; 25% off annual plans for non-profits.
Does Alchemer have an Android app?
No Android app was listed when its pages were read on Oct 6, 2026. Alchemer is listed for Web.
Does Alchemer have an iPhone app?
No iPhone app was listed when its pages were read on Oct 6, 2026. Alchemer is listed for Web.
Is Alchemer open source?
Alchemer is not described as open source on its own site, as read on Oct 6, 2026.
Does Alchemer work offline?
Yes, according to its own site. What works without a connection differs by plan and platform, so check the vendor's page for the detail.
Does Alchemer have an API?
Yes. Alchemer offers a public API, according to its own site.
What does Alchemer integrate with?
Alchemer's listing names Salesforce, HubSpot, Slack, Microsoft Teams, Google Sheets, Tableau, Jira and Zapier.
Does Alchemer have a free trial?
Yes. 7-day free trial of a paid plan, no credit card required up front.
Who makes Alchemer?
Alchemer is made by Alchemer LLC.
What are the alternatives to Alchemer?
The closest alternatives to Alchemer in our directory are SurveyMonkey, QuestionPro, SurveySparrow, LimeSurvey and Typeform.
How does Alchemer compare with other form and survey tools?
Alchemer's GPA of 2.4 is higher than 6 of the 30 other form and survey tools we grade, and level with 12.
Is Alchemer good value for money?
ToolGPA grades Alchemer D for value for money. Its paid plans start at $26.25 a month when paid by the year for each person, against a middle price of $21 for the category: 19 of the 30 others that charge start lower.
Could I make my own version of Alchemer?
To replace Alchemer you would be making connections to other products, each kept working as those products change.
Where this guide comes from
The prices, plans, platforms and features were read from Alchemer’s own pages on Oct 6, 2026, and the grades were given on Oct 10, 2026. Graded from this listing, whose facts were read from Alchemer's own pages on 6 October 2026. Its pricing page would not load when we went back to check it. Also tested with a demo account on 2026-05-25.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Alchemer LLC. Prices change, so check alchemer.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Alchemer, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/alchemer
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Alchemer: The Insider's Guide", checked Oct 6, 2026. https://toolgpa.com/tools/alchemer
Know someone choosing between form and survey tools?
Send them this guide: toolgpa.com/tools/alchemer/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded form and survey tools after Alchemer, each with an Insider's Guide of its own.
- Forms & Surveys Insider's GuideEvery one of the 31 form and survey tools we grade, compared
- Google Forms Insider's GuideForm, survey and quiz builder that comes with a Google Account3.2 GPA
- Jotform Insider's GuideNo-code form builder with payments, e-signatures and workflows3.0 GPA
- Fillout Insider's GuideForm builder with unlimited seats, payments and scheduling2.8 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Alchemer’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Alchemer is a trademark of its owner, and this guide is not made, paid for or approved by Alchemer LLC. Prices and plans change: check alchemer.com before you buy.