The ASOZen Insider’s Guide
Everything we know about ASOZen in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
ASOZen
The Insider’s Guide
ASO audits, keyword checks and rank tracking with a free tier
Every plan, grade, refund rule and rival among app store optimization tools, read from ASOZen’s own pages.
Made by ASOZen · checked Oct 23, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from ASOZen’s own pages, its app-store listings and our grades. Every fact in it is on ASOZen’s page too, where it is kept up to date. Checked Oct 23, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.2
GPA, above 18 of the 42 other app store optimization tools we grade
ASOZen scores an App Store or Google Play listing out of 100 across six areas, from title and subtitle to screenshots and update freshness, and ranks the fixes by impact. It also checks keywords, compares a listing with competitors, audits screenshot sets with AI and tracks keyword ranks daily. Higher plans add a release planner and a scan of 36 country markets.
To get you started, here are 9 things to know about ASOZen, taken from its own pages and our grades.
An audit runs on any listing, but tracking means saving apps and picking keywords, and the AI tools run on credits you have to ration.
- 1
Best for a scored audit of your store listing
ASOZen scores an App Store or Google Play listing out of 100, ranks the fixes, checks keywords and tracks ranks daily, from $9 a month on yearly billing.
- 2
Paid plans start at $9 a month
As its pricing page puts it: $9 per month, billed annually ($12 billed monthly).
- 3
There is a free plan
3 full app audits and 10 keyword checks a month, 1 saved app with 1 tracked keyword checked daily, a 7-day changes window and 1 AI generation in total.
- 4
It runs on Web
Web.
- 5
ASO score with ranked fixes
A listing is scored out of 100 across title, subtitle, description, screenshots, freshness and metadata, with each fix ranked by impact.
- 6
Keyword analysis and rank tracking
Finds keywords competitors rank for and tracks chosen keywords daily: 1 on the free plan, up to 50 on Starter and 250 on Pro.
- 7
Creative Audit
Scores a screenshot sequence out of 100 frame by frame; drafts can be audited before release, at 5 AI credits per audit on paid plans.
- 8
A 2.2 GPA, above 18 of 42
That is against the other app store optimization tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace ASOZen you would be making keyword rankings and popularity scores from both app stores, gathered every day. That is not a weekend's work, with an AI app builder or without one.
ASOZen at a glance
- Pricing
- Free plan, from $9 per month, billed annually ($12 billed monthly)
- Free plan
- Yes
- Free trial
- None stated
- Runs on
- Web
- Made by
- ASOZen
- Category
- App Store Optimization (ASO)
- Our grade
- 2.2 GPA, fair
The report card
Best for a scored audit of your store listing
ASOZen scores an App Store or Google Play listing out of 100, ranks the fixes, checks keywords and tracks ranks daily, from $9 a month on yearly billing. The free plan tracks a single keyword, though, Starter's AI credits cover about 2 screenshot audits a month, and the Release Planner and market scans wait on Pro.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | B | Starter is $9 a month billed annually ($12 monthly), inside this category's cheaper quarter, for 3 apps and up to 50 tracked keywords. Pro is $15 billed annually ($19 monthly). |
| Free plan and trial | C | A free plan with 3 audits and 10 keyword checks a month, 1 saved app and 1 tracked keyword, plus 1 AI run in total. That's a look at your listing, not a plan to live on. |
| Features | C | Listing scores with ranked fixes, keyword checks, competitor comparison, screenshot audits, an AI metadata writer and daily tracking on both stores. Tracking stops at 250 keywords even on Pro, and bulk keyword checks are Pro only. |
| Ease of use | C | No rating on record. An audit runs on any listing, but tracking means saving apps and picking keywords, and the AI tools run on credits you have to ration. |
| Platforms and integrations | C | Web only, with no desktop or phone app, and no integrations or API on the listing. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who ASOZen is for
- Fits if you want your listing scored out of 100 before a release goes out
- Works for indie developers with up to 3 apps and 50 keywords to track
Who it is not for
- Tight if you're staying free, since the free plan tracks 1 keyword and gives 1 AI run in total
- Watch out: a Creative Audit costs 5 AI credits, so Starter's 10 a month cover about 2
- Watch out: the Release Planner, market scans, bulk keyword checks and CSV export are Pro only
- Too light for agencies, as Pro stops at 10 apps and 250 tracked keywords
- Watch out: refunds cover 7 days after the first payment, and renewals are judged case by case
Good to know
Good for
- Indie developers who want a scored audit of their listing for free
- Checking screenshots and metadata before a release ships
- Small portfolios that need daily keyword tracking at a low price
Worth knowing
- The free plan tracks a single keyword and allows 1 AI generation in total.
- Release Planner, market scans, bulk keyword checks and CSV export are Pro only.
- AI credits are shared: a full Creative Audit uses 5, so Starter's 10 credits cover about 2 audits a month.
- Refunds cover 7 days after the first payment; renewals are judged case by case. Lemon Squeezy handles billing.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$9
A month to start. There is a free plan too
ASOZen has a free plan. Paid plans start at $9 per month, billed annually ($12 billed monthly).
That's a look at your listing, not a plan to live on.
Free
$0
3 audits and 10 keyword checks a month, 1 saved app and 1 tracked keyword, and a preview of the Creative Audit.
Starter
$9
per month, billed annually ($12 billed monthly)
10 analyses a day, 50 keyword analyses a month, 3 saved apps, up to 50 tracked keywords, score history and 10 AI credits a month.
Pro
$15
per month, billed annually ($19 billed monthly)
100 analyses a day, 250 keyword analyses, 10 apps, up to 250 tracked keywords, alerts, 50 AI credits, Release Planner, market scans and CSV export.
The free plan
3 full app audits and 10 keyword checks a month, 1 saved app with 1 tracked keyword checked daily, a 7-day changes window and 1 AI generation in total.
Read from asozen.com on Oct 23, 2026.
Ways to pay less
Annual discount
Save up to 25% with annual billing
ASOZen's pricing page lists Starter at $108 a year (saving $36) and Pro at $180 a year (saving $48) against monthly billing.
Stated on asozen.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
ASO audits, keyword checks and rank tracking with a free tier. Here is what it does, as its own site describes it, and what it covers: AI features, keyword research, rank tracking, app store optimization.
Web only, with no desktop or phone app, and no integrations or API on the listing.
- ASO score with ranked fixes
- A listing is scored out of 100 across title, subtitle, description, screenshots, freshness and metadata, with each fix ranked by impact.
- Keyword analysis and rank tracking
- Finds keywords competitors rank for and tracks chosen keywords daily: 1 on the free plan, up to 50 on Starter and 250 on Pro.
- Creative Audit
- Scores a screenshot sequence out of 100 frame by frame; drafts can be audited before release, at 5 AI credits per audit on paid plans.
- AI Metadata Writer
- Writes title, subtitle and description variants and scores each against the same rubric, at 1 AI credit per run.
- Competitor comparison
- A side-by-side comparison with any app showing where it outranks you and which keywords it holds, on every plan.
- Release Planner and market scans
- Pro scores draft metadata before submission and scans 36 countries for markets with more opportunity and less competition.
Where it runs
- Web
What it works with
Its own pages name no integrations.
ASOZen is made by ASOZen.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
18/42
Other app store optimization tools it is graded above
ASOZen's GPA of 2.2 is higher than 18 of the 42 other app store optimization tools we grade, and level with 11.
It stands best on value for money (B, above 31 of 42) and worst on ease of use (C, above 0).
Its paid plans start at $9 a month, against a middle price of $19 for the category: 5 of the 33 others that charge start lower.
On features, ease of use and platforms it scores 2.0 out of 4. 4 tools score higher and cost less.
Each grade against the category
Every bar is all 43 app store optimization tools we grade, cut by the letter each got. ASOZen’s own letter is outlined.
- BValue for moneyAbove 31 of 42
- CFree plan and trialAbove 12 of 42
- CFeaturesAbove 2 of 42
- CEase of useAbove 0 of 42
- CPlatforms and integrationsAbove 2 of 42
Price against what you get
Each dot is one of 36 app store optimization tools. Further left costs less; higher up scores better on features, ease of use and platforms. ASOZen is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace ASOZen you would be making keyword rankings and popularity scores from both app stores, gathered every day. That is not a weekend's work, with an AI app builder or without one.
It costs $108 a year.
What you could not
- Keyword rankings and popularity scores from both app stores, gathered every day.
- Search volumes for millions of keywords, gathered and kept up to date.
- Daily checks of where your pages rank in search results.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. ASOZen’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
GrowASO, AppDrift, ASOTool, Applyra and AppTweak
The 5 tools ASOZen is most often weighed against, with where each one differs from it.
- 2.2GPA
GrowASO
Free trial · from $12/mo
Low-cost AI ASO tool with listing writer, rank tracking and icons.
- ASOZen has a free plan. GrowASO does not, though it has a free trial.
- GrowASO also covers image generation.
- 2.2GPA
AppDrift
Free plan · from $14.99/mo
ASO workspace for keywords, screenshots, translation and publishing.
- 2.0GPA
ASOTool
Free plan · from $12.99/mo
Keyword research and rank tracking for App Store and Google Play.
- 2.4GPA
Applyra
Free plan · from $8.33/mo
Flat-price ASO keyword tracker for the App Store and Google Play.
- 2.0GPA
AppTweak
Free trial · from $79/mo
App store optimization and Apple Ads platform for apps and games.
- ASOZen has a free plan. AppTweak does not, though it has a free trial.
- AppTweak also covers reports and AI search visibility.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
12
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is ASOZen free?
ASOZen has a free plan. 3 full app audits and 10 keyword checks a month, 1 saved app with 1 tracked keyword checked daily, a 7-day changes window and 1 AI generation in total.
How much does ASOZen cost?
ASOZen lists 3 plans. Free: $0.
What platforms does ASOZen work on?
ASOZen is available on Web.
Does ASOZen offer any discounts?
ASOZen publicly lists the following: Save up to 25% with annual billing.
Does ASOZen have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. ASOZen is listed for Web.
Does ASOZen have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. ASOZen is listed for Web.
Is ASOZen open source?
ASOZen is not described as open source on its own site, as read on Oct 23, 2026.
Who makes ASOZen?
ASOZen is made by a company of the same name.
What are the alternatives to ASOZen?
The closest alternatives to ASOZen in our directory are GrowASO, AppDrift, ASOTool, Applyra and AppTweak.
How does ASOZen compare with other app store optimization tools?
ASOZen's GPA of 2.2 is higher than 18 of the 42 other app store optimization tools we grade, and level with 11.
Is ASOZen good value for money?
ToolGPA grades ASOZen B for value for money. Its paid plans start at $9 a month, against a middle price of $19 for the category: 5 of the 33 others that charge start lower.
Could I make my own version of ASOZen?
To replace ASOZen you would be making keyword rankings and popularity scores from both app stores, gathered every day.
Where this guide comes from
The prices, plans, platforms and features were read from ASOZen’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from ASOZen's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by ASOZen. Prices change, so check asozen.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- ASOZen, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/asozen
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "ASOZen: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/asozen
Know someone choosing between app store optimization tools?
Send them this guide: toolgpa.com/tools/asozen/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded app store optimization tools after ASOZen, each with an Insider's Guide of its own.
- App Store Optimization (ASO) Insider's GuideEvery one of the 43 app store optimization tools we grade, compared
- RespectASO Insider's GuideOpen-source Mac app for App Store keyword research, with AI Pro tools3.0 GPA
- AndroidRank Insider's GuideFree Google Play rankings with install and rating history2.8 GPA
- ASOTools Insider's GuideFree ASO keyword research and app analytics for both app stores2.8 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what ASOZen’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. ASOZen is a trademark of its owner, and this guide is not made, paid for or approved by ASOZen. Prices and plans change: check asozen.com before you buy.