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The Customer Lobby Insider’s Guide

Everything we know about Customer Lobby in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.

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ToolGPANovember 2026

Customer Lobby

The Insider’s Guide

Review requests and customer marketing for home service businesses

Customer Lobby, as pictured on customerlobby.com

Every plan, grade, refund rule and rival among customer review tools, read from Customer Lobby’s own pages.

Made by Customer Lobby · checked Nov 13, 2026 · toolgpa.com

1.6GPA

Contents

  1. 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
  2. 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
  3. 03What it doesIts main features, where it runs, what it works with and who makes it
  4. 04Where it standsIts grades against its category, and whether to keep it or make your own
  5. 05The alternativesThe tools it is most often weighed against, side by side
  6. 06Quick answersThe questions people ask about it, each answered in a line or two
  7. 07About ToolGPAWho made this guide, what else is on the site, and how to cite it

ToolGPA put this guide together from Customer Lobby’s own pages, its app-store listings and our grades. Every fact in it is on Customer Lobby’s page too, where it is kept up to date. Checked Nov 13, 2026.

Part 01 · Overview

Welcome

What it is, who it suits, its grades and the ten things to know first

1.6

GPA, above 1 of the 63 other customer review tools we grade

Customer Lobby started in 2008 as a review service and now sells customer retention marketing to HVAC, plumbing, electrical, carpet cleaning, auto and home improvement companies. It syncs with an invoicing system, requests reviews after each job and sends personalized emails, postcards and texts.

To get you started, here are 8 things to know about Customer Lobby, taken from its own pages and our grades.

It's built for service businesses such as HVAC and plumbing, not online stores.
From our report card of Customer Lobby
  1. 1

    Best for service businesses wanting reviews and marketing

    Customer Lobby requests reviews after each job and syncs with your invoicing system.

  2. 2

    Paid plans start at $299 a month

    As its pricing page puts it: $299 per month, plus $199 activation.

  3. 3

    It runs on Web

    Web.

  4. 4

    Review requests after every job

    Follows each transaction with a review request aimed at Google, Facebook and other chosen sites.

  5. 5

    Technician mobile app

    Lets techs ask for a review in the customer's home on the spot.

  6. 6

    Customer marketing

    Uses each customer's history to send personalized emails, postcards and texts.

  7. 7

    A 1.6 GPA, above 1 of 63

    That is against the other customer review tools we grade, on value, the free plan, features, ease of use and platforms.

  8. 8

    Keep it

    To replace Customer Lobby you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.

Customer Lobby at a glance

Pricing
Paid, from $299 per month, plus $199 activation
Free plan
No
Free trial
None stated
Runs on
Web
Made by
Customer Lobby, since 2008
Category
Customer Review Tools
Our grade
1.6 GPA, weak

The report card

Best for service businesses wanting reviews and marketing

Customer Lobby requests reviews after each job and syncs with your invoicing system. Its plans center on marketing to past customers, from $299 a month plus a $199 activation fee. It's built for service businesses such as HVAC and plumbing, not online stores.

ToolGPA report cardCustomer LobbyGraded Nov 13, 2026
SubjectGradeComment
Value for moneyDReviews is $299 a month plus $199 activation, and Essentials is $499. The category's dearest tenth starts at $250.
Free plan and trialFNo free plan or trial is on record for this listing.
FeaturesCReview requests after every job, a technician app, customer marketing, invoice sync and spend tracking. The marketing is most of what the price buys.
Ease of useCNo rating on record, and it syncs with your invoice system before it works.
Platforms and integrationsBWeb, a technician mobile app and Google and Facebook review links.
Grade point averageWeak, out of 4.01.6

An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.

Who Customer Lobby is for

  • Fits if you run HVAC, plumbing, electrical or a similar service business
  • Works for companies that want review requests tied to each invoice

Who it is not for

  • Pricey if you only want reviews: $299 a month plus a $199 activation fee
  • Watch out: each plan has a $199 one-time activation fee
  • Skip it if you sell online, because it's built for service businesses, not online stores or healthcare
  • Watch out: a page also lists Pro Marketing from $299, with exact pricing set in a demo

Good to know

Good for

  • HVAC, plumbing and electrical companies that want repeat business and reviews together
  • Service businesses that prefer a managed program with a dedicated success manager

Worth knowing

  • Pricing is high for a reviews tool because the plans center on marketing to past customers.
  • Each plan has a $199 one-time activation fee.
  • A page also lists a Pro Marketing price starting at $299 with exact pricing set in a demo.
  • Built for service businesses, not online stores or healthcare.

Part 02 · Pricing

What it costs

Every plan, the free plan, ways to pay less and how prices have moved

$299

A month to start

Customer Lobby is a paid product, starting at $299 per month, plus $199 activation.

No free plan or trial is on record for this listing.
From our grade for free plan and trial
  • Reviews

    $299

    per month, plus $199 one-time activation

    Unlimited review requests synced with your invoice system.

  • Essentials

    $499

    per month, plus $199 one-time activation

    Review requests plus marketing to up to 230 customers a month with emails and postcards.

  • Pro

    $999

    per month, plus $199 one-time activation

    Targets up to 510 customers a month and includes 500 promotional texts a month.

  • Master

    $1,999

    per month, plus $199 one-time activation

    Targets up to 1,200 customers a month and includes 1,000 promotional texts a month.

Read from customerlobby.com on Nov 13, 2026.

Part 03 · Features

What it does

Its main features, where it runs, what it works with and who makes it

1

Place it runs: Web

Review requests and customer marketing for home service businesses. Here is what it does, as its own site describes it, and what it covers: email campaigns, sMS marketing, dashboards, review collection.

Review requests after every job, a technician app, customer marketing, invoice sync and spend tracking.
From our grade for features
Review requests after every job
Follows each transaction with a review request aimed at Google, Facebook and other chosen sites.
Technician mobile app
Lets techs ask for a review in the customer's home on the spot.
Customer marketing
Uses each customer's history to send personalized emails, postcards and texts.
Invoice system sync
Says it connects to more than 150 invoicing systems to choose which customers to contact.
Spend tracking
Ties marketing spend back to sold jobs in a dashboard.

Where it runs

  • Web

What it works with

  • Google
  • Facebook

Customer Lobby is made by Customer Lobby, and has been around since 2008.

Part 04 · Standing

Where it stands

Its grades against its category, and whether to keep it or make your own

1/63

Other customer review tools it is graded above

Customer Lobby's GPA of 1.6 is higher than 1 of the 63 other customer review tools we grade, and level with 6.

It stands best on platforms and integrations (B, above 12 of 63) and worst on free plan and trial (F, above 0).

Its paid plans start at $299 a month, against a middle price of $29 for the category: 47 of the 50 others that charge start lower.

On features, ease of use and platforms it scores 2.3 out of 4. 22 tools score higher and cost less.

Each grade against the category

Every bar is all 64 customer review tools we grade, cut by the letter each got. Customer Lobby’s own letter is outlined.

  • DValue for moneyAbove 0 of 63
  • FFree plan and trialAbove 0 of 63
  • CFeaturesAbove 0 of 63
  • CEase of useAbove 0 of 63
  • BPlatforms and integrationsAbove 12 of 63

Price against what you get

Each dot is one of 51 customer review tools. Further left costs less; higher up scores better on features, ease of use and platforms. Customer Lobby is the marked dot.

C2.0B3.0A4.0$2$5$10$20$50$100$200$500More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessCustomer LobbyPodiumFeraWP Review Slider ProStrong TestimonialsJudge.me

What paid plans start at, a month (each step along is roughly double) →

Keep it, or make your own?

Whether this is something you could build for yourself with an AI app builder, and what you would give up.

Keep it

To replace Customer Lobby you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.

That makes this kind of software worth paying for, not this one in particular: 56 of the 63 other customer review tools grade higher. It costs $3,588 a year.

What you could make

  • Review collection: an app builder makes this well.

What you could not

  • Newsletters sent to thousands of people that still reach the inbox.
  • Texts to thousands of numbers, registered with the carriers.
  • Connections that pull numbers from dozens of other services.

What this rests on. Customer Lobby’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

Part 05 · Alternatives

The alternatives

The tools it is most often weighed against, side by side

NiceJob, Birdeye, Podium, GatherUp and Broadly

The 5 tools Customer Lobby is most often weighed against, with where each one differs from it.

  • 2.4GPA

    NiceJob

    Free trial · from $95/mo

    Review requests and referrals for local service businesses.

    • Customer Lobby also covers sMS marketing and dashboards.
    • NiceJob also covers surveys.
    Customer Lobby and NiceJob compared in full
  • 2.0GPA

    Birdeye

    Paid

    Review management and AI agents for multi-location local businesses.

    • Only Birdeye lists iOS and Android apps.
    • Customer Lobby also covers email campaigns, sMS marketing and dashboards.
    • Birdeye also covers AI agents, surveys, reports and chatbots.
    Customer Lobby and Birdeye compared in full
  • 2.0GPA

    Podium

    From $399/mo

    Google review requests by text, plus a lead inbox for local businesses.

    • Only Podium lists iOS and Android apps.
    • Only Podium lists a browser extension.
    • Customer Lobby also covers email campaigns and dashboards.
    Customer Lobby and Podium compared in full
  • 2.4GPA

    GatherUp

    Free trial · from $99/mo

    Review requests, NPS surveys and review monitoring per location.

    • Customer Lobby also covers email campaigns, sMS marketing and dashboards.
    • GatherUp also covers surveys and reports.
    Customer Lobby and GatherUp compared in full
  • 1.6GPA

    Broadly

    From $79/mo

    Google reviews, AI receptionist and listings for local service firms.

    • Only Broadly lists iOS and Android apps.
    • Customer Lobby also covers email campaigns and dashboards.
    • Broadly also covers AI agents, business texting and chatbots.
    Customer Lobby and Broadly compared in full

Part 06 · Questions

Quick answers

The questions people ask about it, each answered in a line or two

12

Questions, each answered in a line or two

The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.

Is Customer Lobby free?

No. Customer Lobby is a paid product, starting at $299 per month, plus $199 activation.

How much does Customer Lobby cost?

Customer Lobby lists 4 plans. Reviews: $299 per month, plus $199 one-time activation.

What platforms does Customer Lobby work on?

Customer Lobby is available on Web.

Does Customer Lobby have an Android app?

No Android app was listed when its pages were read on Nov 13, 2026. Customer Lobby is listed for Web.

Does Customer Lobby have an iPhone app?

No iPhone app was listed when its pages were read on Nov 13, 2026. Customer Lobby is listed for Web.

Is Customer Lobby open source?

Customer Lobby is not described as open source on its own site, as read on Nov 13, 2026.

What does Customer Lobby integrate with?

Customer Lobby's listing names Google and Facebook. A listing names up to eight integrations, so it may connect to more.

Who makes Customer Lobby?

Customer Lobby is made by a company of the same name. It dates from 2008.

What are the alternatives to Customer Lobby?

The closest alternatives to Customer Lobby in our directory are NiceJob, Birdeye, Podium, GatherUp and Broadly.

How does Customer Lobby compare with other customer review tools?

Customer Lobby's GPA of 1.6 is higher than 1 of the 63 other customer review tools we grade, and level with 6.

Is Customer Lobby good value for money?

ToolGPA grades Customer Lobby D for value for money. Its paid plans start at $299 a month, against a middle price of $29 for the category: 47 of the 50 others that charge start lower.

Could I make my own version of Customer Lobby?

To replace Customer Lobby you would be making newsletters sent to thousands of people that still reach the inbox.

Where this guide comes from

The prices, plans, platforms and features were read from Customer Lobby’s own pages on Nov 13, 2026, and the grades were given on Nov 13, 2026. Graded from this listing, whose facts were read from Customer Lobby's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.

Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Customer Lobby. Prices change, so check customerlobby.com before you buy.

Part 07 · About

About ToolGPA

Who made this guide, what else is on the site, and how to cite it

7,721

Tools graded, in 95 categories

ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.

Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.

  • 7,721

    tools graded

  • 95

    categories

  • 739

    price changes on record

  • 579

    apps priced in 12 countries

What else is on toolgpa.com

Scan for the live page

Prices and grades as they are today

Quoting this guide?

Please name ToolGPA and link to the live page, so readers can check the figures for themselves:

ToolGPA, "Customer Lobby: The Insider's Guide", checked Nov 13, 2026. https://toolgpa.com/tools/customer-lobby

Know someone choosing between customer review tools?

Send them this guide: toolgpa.com/tools/customer-lobby/guide

ToolGPA elsewhere: youtube.com/@toolgpa

See our other guides

The best-graded customer review tools after Customer Lobby, each with an Insider's Guide of its own.

ToolGPA

Choosing software? Every tool graded, every price dated.

Compare tools at toolgpa.com ›

Everything in this guide is ToolGPA’s own summary of what Customer Lobby’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Customer Lobby is a trademark of its owner, and this guide is not made, paid for or approved by Customer Lobby. Prices and plans change: check customerlobby.com before you buy.