The Freshpaint Insider’s Guide
Everything we know about Freshpaint in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Freshpaint
The Insider’s Guide
Privacy-focused marketing data and analytics for healthcare
Every plan, grade, refund rule and rival among website and product analytics tools, read from Freshpaint’s own pages.
Made by Perfalytics, Inc. · checked Nov 12, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Freshpaint’s own pages, its app-store listings and our grades. Every fact in it is on Freshpaint’s page too, where it is kept up to date. Checked Nov 12, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
1.8
GPA, above 7 of the 58 other website and product analytics tools we grade
Freshpaint is a marketing data platform built for healthcare organizations. It collects website events with privacy controls, manages consent, monitors trackers on a site, and sends data to ad and analytics tools, with web analytics, attribution, heatmaps and session replay on higher tiers.
To get you started, here are 7 things to know about Freshpaint, taken from its own pages and our grades.
It has three tiers, all sold through sales, and no listed price.
- 1
Best for privacy-safe marketing data for healthcare
Freshpaint collects marketing and analytics data for healthcare organisations without sending patient details to ad platforms.
- 2
It runs on Web
Web.
- 3
Privacy-safe data collection
Event collection and governance controls meant to keep patient information out of the tools that receive the data, with audit trails and event verification.
- 4
Consent manager
Applies consent rules by US state and enforces visitor preferences before data is sent on to other tools.
- 5
Web tracker monitoring
Lists the trackers running on a site, flags new ones and keeps a record of the decisions made about each.
- 6
A 1.8 GPA, above 7 of 58
That is against the other website and product analytics tools we grade, on value, the free plan, features, ease of use and platforms.
- 7
Keep it
The plain part of Freshpaint you could make: reports. What surrounds it you could not. The 4 things listed below take a company, not a weekend.
Freshpaint at a glance
- Pricing
- Paid
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web
- Made by
- Perfalytics, Inc.
- Category
- Website & Product Analytics
- Our grade
- 1.8 GPA, weak
The report card
Best for privacy-safe marketing data for healthcare
Freshpaint collects marketing and analytics data for healthcare organisations without sending patient details to ad platforms. It has three tiers, all sold through sales, and no listed price. It speaks only to healthcare buyers.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | No price is published; all three tiers go through sales. With nothing to compare, it sits in the middle. |
| Free plan and trial | F | No free plan or free trial is on record for it. |
| Features | C | Privacy-safe collection, consent manager, tracker monitoring and ad connections. Audiences are an add-on on the entry tier. |
| Ease of use | C | No rating on record. Set-up involves a sales process and your site's tags. |
| Platforms and integrations | B | Web, with Google Ads, Meta and Google Analytics 4 connections. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Freshpaint is for
- Fits if you market a healthcare organisation and need to keep patient data out of ad tools
- Works for teams that use Google Ads, Meta and GA4
Who it is not for
- Not for you if you're outside healthcare, as the site speaks only to that market
- Skip it if you need a price up front: none is published
- Tight if you want to try first, since there's no free plan or trial
- Watch out: audiences and data warehouse links are add-ons
Good to know
Good for
- Healthcare marketing teams that must keep patient data out of ad pixels
- Hospitals, dental groups and urgent care chains tying ads to booked appointments
Worth knowing
- No prices are published: all three tiers (Comply, Perform and Scale) are sold through the sales team.
- Built for healthcare organizations; the site speaks only to that market, not to general web analytics buyers.
- Audiences and DSP integrations are an add-on on the entry tier, and data warehouse links are an add-on on every tier.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
Freshpaint's current pricing could not be confirmed from its own site.
No price is published; all three tiers go through sales.
We could not confirm Freshpaint’s current prices from its own site, so this guide lists no plans. freshpaint.io has them.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Privacy-focused marketing data and analytics for healthcare. Here is what it does, as its own site describes it, and what it covers: AI features, reports, dashboards, web analytics, session replay.
Privacy-safe collection, consent manager, tracker monitoring and ad connections.
- Privacy-safe data collection
- Event collection and governance controls meant to keep patient information out of the tools that receive the data, with audit trails and event verification.
- Consent manager
- Applies consent rules by US state and enforces visitor preferences before data is sent on to other tools.
- Web tracker monitoring
- Lists the trackers running on a site, flags new ones and keeps a record of the decisions made about each.
- Ad and analytics integrations
- Sends cleaned data to ad platforms and analytics tools, including Google, Meta and GA4. Audiences, DSP and warehouse links are priced as tier features or add-ons.
- Attribution and web analytics
- Web analytics, funnels and last-touch attribution on the entry tier; advanced attribution and journey views, heatmaps and session replay on the middle tier.
- Freshpaint AI
- A question-and-answer assistant over the data in the account, with campaign insights added on higher tiers.
Where it runs
- Web
What it works with
- Google Ads
- Meta
- Google Analytics 4
Freshpaint is made by Perfalytics, Inc.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
7/58
Other website and product analytics tools it is graded above
Freshpaint's GPA of 1.8 is higher than 7 of the 58 other website and product analytics tools we grade, and level with 5.
It stands best on platforms and integrations (B, above 20 of 58) and worst on free plan and trial (F, above 0).
Each grade against the category
Every bar is all 59 website and product analytics tools we grade, cut by the letter each got. Freshpaint’s own letter is outlined.
- CValue for moneyAbove 5 of 58
- FFree plan and trialAbove 0 of 58
- CFeaturesAbove 1 of 58
- CEase of useAbove 3 of 58
- BPlatforms and integrationsAbove 20 of 58
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
The plain part of Freshpaint you could make: reports. What surrounds it you could not. The 4 things listed below take a company, not a weekend.
That makes this kind of software worth paying for, not this one in particular: 46 of the 58 other website and product analytics tools grade higher.
What you could make
- Reports: an app builder makes this well.
What you could not
- A tracking script and a database that counts every visit.
- Recordings of what each visitor did on your pages.
- Connections that pull numbers from dozens of other services.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Freshpaint’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Segment, Snowplow, Google Analytics, HockeyStack and Dreamdata
The 5 tools Freshpaint is most often weighed against, with where each one differs from it.
- 2.4GPA
Segment
Free trial
Customer data platform from Twilio that collects and routes events.
- Freshpaint also covers reports, dashboards, web analytics and session replay.
- Segment also covers workflow automation.
- 2.2GPA
Snowplow
Free trial
Event data collection pipeline for your warehouse and AI agents.
- Snowplow is self-hostable, according to its own site.
- Freshpaint also covers reports and session replay.
- 3.4GPA
Google Analytics
Free plan
Google's free website and app analytics, with a paid 360 tier.
- Google Analytics has a free plan. Freshpaint does not.
- Only Google Analytics lists iOS and Android apps.
- Freshpaint also covers dashboards and session replay.
- 1.8GPA
HockeyStack
Paid
B2B revenue attribution and go-to-market analytics.
- Freshpaint also covers session replay.
- 2.2GPA
Dreamdata
Free plan · from $0/mo
B2B attribution and go-to-market analytics.
- Dreamdata has a free plan. Freshpaint does not.
- Freshpaint also covers session replay.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
10
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Freshpaint free?
No. Freshpaint is a paid product.
What platforms does Freshpaint work on?
Freshpaint is available on Web.
Does Freshpaint have an Android app?
No Android app was listed when its pages were read on Nov 12, 2026. Freshpaint is listed for Web.
Does Freshpaint have an iPhone app?
No iPhone app was listed when its pages were read on Nov 12, 2026. Freshpaint is listed for Web.
Is Freshpaint open source?
Freshpaint is not described as open source on its own site, as read on Nov 12, 2026.
What does Freshpaint integrate with?
Freshpaint's listing names Google Ads, Meta and Google Analytics 4. A listing names up to eight integrations, so it may connect to more.
Who makes Freshpaint?
Freshpaint is made by Perfalytics, Inc.
What are the alternatives to Freshpaint?
The closest alternatives to Freshpaint in our directory are Segment, Snowplow, Google Analytics, HockeyStack and Dreamdata.
How does Freshpaint compare with other website and product analytics tools?
Freshpaint's GPA of 1.8 is higher than 7 of the 58 other website and product analytics tools we grade, and level with 5.
Could I make my own version of Freshpaint?
The plain part of Freshpaint you could make: reports. What surrounds it you could not.
Where this guide comes from
The prices, plans, platforms and features were read from Freshpaint’s own pages on Nov 12, 2026, and the grades were given on Nov 12, 2026. Graded from this listing, whose facts were read from Freshpaint's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Perfalytics, Inc. Prices change, so check freshpaint.io before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
5,038
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
5,038
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Freshpaint, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/freshpaint
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Freshpaint: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/freshpaint
Know someone choosing between website and product analytics tools?
Send them this guide: toolgpa.com/tools/freshpaint/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded website and product analytics tools after Freshpaint, each with an Insider's Guide of its own.
- Website & Product Analytics Insider's GuideEvery one of the 59 website and product analytics tools we grade, compared
- Google Analytics Insider's GuideGoogle's free website and app analytics, with a paid 360 tier3.4 GPA
- Microsoft Clarity Insider's GuideFree session recordings and heatmaps from Microsoft, no traffic cap3.2 GPA
- PostHog Insider's GuideOpen-source product analytics with replays, flags and surveys3.2 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Freshpaint’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Freshpaint is a trademark of its owner, and this guide is not made, paid for or approved by Perfalytics, Inc. Prices and plans change: check freshpaint.io before you buy.