The Letterhead Insider’s Guide
Everything we know about Letterhead in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Letterhead
The Insider’s Guide
Email platform for teams running several newsletters
Every plan, grade, refund rule and rival among email marketing and newsletter tools, read from Letterhead’s own pages.
Made by Letterhead · checked Nov 13, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Letterhead’s own pages, its app-store listings and our grades. Every fact in it is on Letterhead’s page too, where it is kept up to date. Checked Nov 13, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
1.8
GPA, above 12 of the 102 other email marketing and newsletter tools we grade
Letterhead is an email platform for media and marketing teams that run one or many newsletters. It pulls content from RSS, APIs, WordPress and other sources, supports team editing and automated reader workflows, and reports on audience health per newsletter. Pricing is not published; the vendor quotes it after a demo, based on the customer's list and newsletters.
To get you started, here are 7 things to know about Letterhead, taken from its own pages and our grades.
No prices are published, pricing comes after a demo, and some integrations are Enterprise only.
- 1
Best for newsletter teams running several publications
Letterhead is an email platform for teams that run several newsletters, with curation, team editing, automation and a portfolio view.
- 2
It runs on Web
Web.
- 3
Content curation
Pulls content from RSS feeds, APIs, a browser, a CMS such as WordPress, and Google Docs, and organizes it with tags and custom fields.
- 4
Team editing
Real-time collaborative editing, lockable sections and templates, review workflows and approvals, roles and permissions.
- 5
Automation
Workflows with triggers, delays and conditional branches, such as emailing readers who have not opened recent issues; the vendor places this on the Team plan.
- 6
A 1.8 GPA, above 12 of 102
That is against the other email marketing and newsletter tools we grade, on value, the free plan, features, ease of use and platforms.
- 7
Keep it
To replace Letterhead you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.
Letterhead at a glance
- Pricing
- Paid
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web
- Made by
- Letterhead
- Category
- Email Marketing & Newsletters
- Our grade
- 1.8 GPA, weak
The report card
Best for newsletter teams running several publications
Letterhead is an email platform for teams that run several newsletters, with curation, team editing, automation and a portfolio view. No prices are published, pricing comes after a demo, and some integrations are Enterprise only.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | No price is published; the vendor says it depends on your list and newsletters and comes after a demo. |
| Free plan and trial | F | No free plan or trial is stated on the pages we read. |
| Features | C | Curation, team editing, automation, audience health, goals and promotions. Aimed at newsletter teams, so it covers a narrower job. |
| Ease of use | C | No store rating on record. Sold through a demo, with editors and automations to set up. |
| Platforms and integrations | B | Web with Braze, Zapier, WordPress, Airtable, Calendly and Circle listed. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Letterhead is for
- Fits if a team runs several newsletters and wants one view of them
- Makes sense if you want shared editing and goals across publications
Who it is not for
- Not for you if you want a price, as pricing comes after a demo
- Skip it if you want to try it free, since no plan or trial is stated
- Too light, or too heavy, for one-person lists, as it's built for teams
- Watch out: with more than 10 publications and a million subscribers you're pointed to Enterprise, and Braze is Enterprise only
Good to know
Good for
- Publishers and media teams that run many newsletters from one account
- Teams that need approvals, roles and shared templates around email
Worth knowing
- No prices are published; the vendor says pricing depends on your current list and newsletters and is given after a demo.
- No free plan or trial is stated on the pages read.
- Teams with more than 10 publications and one million subscribers are pointed to an Enterprise platform.
- Some integrations, such as Braze, are listed as Enterprise plan only; others run through Zapier.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
Letterhead's current pricing could not be confirmed from its own site.
No price is published; the vendor says it depends on your list and newsletters and comes after a demo.
We could not confirm Letterhead’s current prices from its own site, so this guide lists no plans. tryletterhead.com has them.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Email platform for teams running several newsletters. Here is what it does, as its own site describes it, and what it covers: public API, marketing automation, reports, email campaigns, a/B testing.
Curation, team editing, automation, audience health, goals and promotions.
- Content curation
- Pulls content from RSS feeds, APIs, a browser, a CMS such as WordPress, and Google Docs, and organizes it with tags and custom fields.
- Team editing
- Real-time collaborative editing, lockable sections and templates, review workflows and approvals, roles and permissions.
- Automation
- Workflows with triggers, delays and conditional branches, such as emailing readers who have not opened recent issues; the vendor places this on the Team plan.
- Audience health
- Groups readers by engagement (loyalists, casual, fading, ghosts) and rates each newsletter's health.
- Goals and portfolio view
- Set goals per newsletter, such as monthly net growth, and track all newsletters together.
- Promotions and testing
- Promotion and sponsor support, A/B testing and a read/write MCP server for connecting AI tools.
Where it runs
- Web
What it works with
- Braze
- Zapier
- WordPress
- Airtable
- Calendly
- Circle
Letterhead is made by Letterhead.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
12/102
Other email marketing and newsletter tools it is graded above
Letterhead's GPA of 1.8 is higher than 12 of the 102 other email marketing and newsletter tools we grade, and level with 12.
It stands best on platforms and integrations (B, above 31 of 102) and worst on free plan and trial (F, above 0).
Each grade against the category
Every bar is all 103 email marketing and newsletter tools we grade, cut by the letter each got. Letterhead’s own letter is outlined.
- CValue for moneyAbove 21 of 102
- FFree plan and trialAbove 0 of 102
- CFeaturesAbove 4 of 102
- CEase of useAbove 11 of 102
- BPlatforms and integrationsAbove 31 of 102
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Letterhead you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 78 of the 102 other email marketing and newsletter tools grade higher.
What you could make
- Reports: an app builder makes this well.
What you could not
- Newsletters sent to thousands of people that still reach the inbox.
- Email sent in volume that still reaches the inbox.
- Splitting visitors between versions and telling you which won.
- It plugs into other products, Braze, Zapier and WordPress among them, and has an API.
- What a company asks for before it lets staff use something: roles and permissions.
- Sharing with other people, which means accounts and invitations.
What this rests on. Letterhead’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
beehiiv, Kit, Mailchimp, Substack and Curated
The 5 tools Letterhead is most often weighed against, with where each one differs from it.
- 2.4GPA
beehiiv
Free plan · from $49/mo
Newsletter platform with paid subscriptions, ads, website and podcast.
- beehiiv has a free plan. Letterhead does not.
- Letterhead also covers reports and a/B testing.
- beehiiv also covers forms and paid newsletters.
- 2.6GPA
Kit
Free plan · from $33/mo
Email marketing and paid newsletters for creators.
- Kit has a free plan. Letterhead does not.
- Letterhead also covers reports and a/B testing.
- Kit also covers forms and paid newsletters.
- 2.8GPA
Mailchimp
Free plan · from $13/mo
Email and SMS marketing with automations, priced by contact count.
- Mailchimp has a free plan. Letterhead does not.
- Only Mailchimp lists iOS and Android apps.
- Letterhead also covers a/B testing.
- 3.2GPA
Substack
Free
Newsletter, podcast and video publishing with paid subscriptions.
- Substack has a free plan. Letterhead does not.
- Only Substack lists iOS and Android apps.
- Letterhead also covers marketing automation, reports and a/B testing.
- 2.2GPA
Curated
Free plan · from $39/mo
Newsletter platform for link-based, editorial issues.
- Curated has a free plan. Letterhead does not.
- Letterhead also covers marketing automation and a/B testing.
- Curated also covers paid newsletters.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
11
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Letterhead free?
No. Letterhead is a paid product.
What platforms does Letterhead work on?
Letterhead is available on Web.
Does Letterhead have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Letterhead is listed for Web.
Does Letterhead have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Letterhead is listed for Web.
Is Letterhead open source?
Letterhead is not described as open source on its own site, as read on Nov 13, 2026.
Does Letterhead have an API?
Yes. Letterhead offers a public API, according to its own site.
What does Letterhead integrate with?
Letterhead's listing names Braze, Zapier, WordPress, Airtable, Calendly and Circle.
Who makes Letterhead?
Letterhead is made by a company of the same name.
What are the alternatives to Letterhead?
The closest alternatives to Letterhead in our directory are beehiiv, Kit, Mailchimp, Substack and Curated.
How does Letterhead compare with other email marketing and newsletter tools?
Letterhead's GPA of 1.8 is higher than 12 of the 102 other email marketing and newsletter tools we grade, and level with 12.
Could I make my own version of Letterhead?
To replace Letterhead you would be making newsletters sent to thousands of people that still reach the inbox.
Where this guide comes from
The prices, plans, platforms and features were read from Letterhead’s own pages on Nov 13, 2026, and the grades were given on Nov 13, 2026. Graded from this listing, whose facts were read from Letterhead's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Letterhead. Prices change, so check tryletterhead.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
7,721
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
7,721
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Letterhead, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/letterhead
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Letterhead: The Insider's Guide", checked Nov 13, 2026. https://toolgpa.com/tools/letterhead
Know someone choosing between email marketing and newsletter tools?
Send them this guide: toolgpa.com/tools/letterhead/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded email marketing and newsletter tools after Letterhead, each with an Insider's Guide of its own.
- Email Marketing & Newsletters Insider's GuideEvery one of the 103 email marketing and newsletter tools we grade, compared
- Substack Insider's GuideNewsletter, podcast and video publishing with paid subscriptions3.2 GPA
- Mailrelay Insider's GuideEmail marketing with a large free plan and SMS and WhatsApp add-ons3.0 GPA
- SendFox Insider's GuideEmail newsletters and list building for creators on a budget3.0 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Letterhead’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Letterhead is a trademark of its owner, and this guide is not made, paid for or approved by Letterhead. Prices and plans change: check tryletterhead.com before you buy.