The Linktree Insider’s Guide
Everything we know about Linktree in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Linktree
The Insider’s Guide
Link in bio pages with a store, email sign-ups and scheduling
Every plan, grade, refund rule and rival among tools for selling digital products, read from Linktree’s own pages.
Made by Linktree Pty Ltd · checked Nov 12, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Linktree’s own pages, its app-store listings and our grades. Every fact in it is on Linktree’s page too, where it is kept up to date. Checked Nov 12, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.4
GPA, above 9 of the 28 other tools for selling digital products we grade
Linktree is a link in bio service: one page that collects a creator's links, with options to sell digital products and courses, collect email and phone sign-ups, schedule social posts and automate Instagram replies. Individual plans run from a free tier to Premium, with team plans for managing several pages.
To get you started, here are 9 things to know about Linktree, taken from its own pages and our grades.
The page is quick to start, but a store, sign-ups and scheduling each need setting up.
- 1
Best for a link-in-bio page with a small store
Linktree makes a link-in-bio page with sign-ups, a store and scheduling, from a free plan up to $30 a month.
- 2
Paid plans start at $7 a month
As its pricing page puts it: $7 per month, billed annually ($9 billed monthly).
- 3
There is a free plan
Unlimited basic links and email and phone sign-ups, with restrictions.
- 4
It runs on 3 platforms
Web, iOS and Android.
- 5
Link in bio page
One link for a profile on Instagram, TikTok, YouTube and other social platforms, with featured links on paid plans.
- 6
Selling and earning
Sell digital products and online courses, add sponsored links and affiliate commissions; Pro lists 0% fees on sales.
- 7
Email and phone sign-ups
Collects sign-ups on the page; Pro adds mailing list integrations so leads go to an email service.
- 8
A 2.4 GPA, above 9 of 28
That is against the other tools for selling digital products we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Linktree you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one.
Linktree at a glance
- Pricing
- Free plan, from $7 per month, billed annually ($9 billed monthly)
- Free plan
- Yes
- Free trial
- 7-day free trial on Pro and Premium
- Runs on
- Web, iOS, Android
- Made by
- Linktree Pty Ltd, since 2016
- Category
- Selling Digital Products
- Our grade
- 2.4 GPA, fair
The report card
Best for a link-in-bio page with a small store
Linktree makes a link-in-bio page with sign-ups, a store and scheduling, from a free plan up to $30 a month. Linktree branding stays on until the $14 Pro plan, and the free plan's restrictions are why most people end up paying.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | B | Starter is $7 a month billed annually ($9 monthly), inside the category's cheapest quarter that starts at $10. Pro, where branding goes, is $14, and Premium is $30. |
| Free plan and trial | C | Unlimited basic links and email and phone sign-ups on the free plan, with restrictions. Branding stays and sales fees only reach 0% on Pro, so you will meet the caps. Paid plans have a 7-day trial. |
| Features | C | A link page, selling, sign-ups, scheduling, Instagram auto-replies and team spaces. Gaps are on the plan ladder: link rules, data export and unlimited auto-replies need Premium. |
| Ease of use | C | No store rating on record. The page is quick to start, but a store, sign-ups and scheduling each need setting up. |
| Platforms and integrations | B | Web, iOS and Android, with Shopify, Spotify and Instagram connections. There is no desktop program. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Linktree is for
- Fits if you need one link in your social profiles that points to a few places
- Works for creators who sell a few downloads and want it on the same page
Who it is not for
- Tight if you stay free, as Linktree branding stays on and sales fees only fall to 0% on Pro
- Pricey if you want the extras, since link rules, export and unlimited Instagram auto-replies are $30 a month on Premium
- Watch out: each payout is charged $0.25, and other transaction and processing fees may apply
- Watch out: the prices were read in US dollars from India, so a US visitor's view may differ
Good to know
Good for
- Creators who need a single link page for social profiles
- Agencies managing many creator pages from one workspace
- Sellers adding a small store to a social following
Worth knowing
- The free plan carries restrictions, and Pro is where Linktree branding is removed and sales fees reach 0%.
- Payouts are charged $0.25 each, and other transaction and processing fees may apply.
- Link rules, data export and Instagram automation are limited to Premium at $30 per month billed annually.
- Prices were read in US dollars from a machine in India, so they may not match a US visitor's view.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$7
A month to start. There is a free plan too
Linktree has a free plan. Paid plans start at $7 per month, billed annually ($9 billed monthly).
Unlimited basic links and email and phone sign-ups on the free plan, with restrictions.
Free
$0
Unlimited basic links and email and phone sign-ups, with restrictions.
Starter
$7
per month, billed annually ($9 billed monthly)
Personalized Linktree, unlimited featured links and basic analytics.
Pro
$14
per month, billed annually ($17 billed monthly)
Removes Linktree branding, custom designs, 0% fees on sales and mailing list integrations.
Premium
$30
per month, billed annually ($35 billed monthly)
Link rules and routing, AI integrations, all-time analytics, data export, social scheduling and unlimited Instagram auto-replies.
The free plan
Unlimited basic links and email and phone sign-ups, with restrictions.
Trying it first
7-day free trial on Pro and Premium
Read from linktr.ee on Nov 12, 2026.
Ways to pay less
Annual discount
Annual billing lowers the monthly price
Starter is $7 a month billed annually against $9 billed monthly; Pro is $14 against $17 and Premium is $30 against $35.
Stated on linktr.ee
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
3
Places it runs: Web, iOS and Android
Link in bio pages with a store, email sign-ups and scheduling. Here is what it does, as its own site describes it, and what it covers: AI features, online courses, online store, digital downloads.
A link page, selling, sign-ups, scheduling, Instagram auto-replies and team spaces.
- Link in bio page
- One link for a profile on Instagram, TikTok, YouTube and other social platforms, with featured links on paid plans.
- Selling and earning
- Sell digital products and online courses, add sponsored links and affiliate commissions; Pro lists 0% fees on sales.
- Email and phone sign-ups
- Collects sign-ups on the page; Pro adds mailing list integrations so leads go to an email service.
- Social scheduling
- Premium includes scheduling social media posts to go live across platforms.
- Instagram auto-replies
- Automates replies to Instagram comments and triggers direct messages; unlimited on Premium.
- Team workspaces
- Growth and Scale plans manage 9 or 50 Linktrees in one workspace with roles; Enterprise is custom priced.
Where it runs
- Web
- iOS
- Android
What it works with
- Shopify
- Spotify
Linktree is made by Linktree Pty Ltd, and has been around since 2016.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
9/28
Other tools for selling digital products it is graded above
Linktree's GPA of 2.4 is higher than 9 of the 28 other tools for selling digital products we grade, and level with 8.
It stands best on value for money (B, above 24 of 28) and worst on features (C, above 0).
Its paid plans start at $7 a month, against a middle price of $16.76 for the category: 2 of the 14 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 6 tools score higher and cost less.
Each grade against the category
Every bar is all 29 tools for selling digital products we grade, cut by the letter each got. Linktree’s own letter is outlined.
- BValue for moneyAbove 24 of 28
- CFree plan and trialAbove 4 of 28
- CFeaturesAbove 0 of 28
- CEase of useAbove 1 of 28
- BPlatforms and integrationsAbove 4 of 28
Price against what you get
Each dot is one of 20 tools for selling digital products. Further left costs less; higher up scores better on features, ease of use and platforms. Linktree is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Linktree you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 11 of the 28 other tools for selling digital products grade higher. It costs $84 a year.
What you could make
- Digital downloads and online courses: an app builder makes these well.
What you could not
- Checkout, card payments and sales tax handled for you.
- A real app for iOS and Android. Something home-made would be a web page.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Linktree’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Beacons, Stan, Ko-fi, Buy Me a Coffee and Gumroad
The 5 tools Linktree is most often weighed against, with where each one differs from it.
- 2.2GPA
Beacons
Free plan · from $100/yr
Link in bio page with a store, email and media kit for creators.
- Only Linktree lists iOS and Android apps.
- Beacons also covers email campaigns.
- 2.4GPA
Stan
Free trial · from $29/mo
Link-in-bio store for creators selling downloads, courses and calls.
- Linktree has a free plan. Stan does not, though it has a free trial.
- Only Linktree lists an Android app.
- Linktree also covers online store.
- 2.6GPA
Ko-fi
Free plan
Creator page for tips, memberships, a shop and paid commissions.
- Only Linktree lists iOS and Android apps.
- Linktree also covers online courses.
- 2.6GPA
Buy Me a Coffee
Free
Creator page for tips, memberships and a simple shop.
- Linktree also covers online courses and online store.
- Buy Me a Coffee also covers paid newsletters.
- 2.6GPA
Gumroad
Free
Sell downloads, memberships and courses for a cut of each sale.
- Linktree also covers online courses and online store.
- Gumroad also covers email campaigns, affiliate tracking and merchant of record.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
14
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Linktree free?
Linktree has a free plan. Unlimited basic links and email and phone sign-ups, with restrictions.
How much does Linktree cost?
Linktree lists 4 plans. Free: $0.
What platforms does Linktree work on?
Linktree is available on Web, iOS and Android.
Does Linktree offer any discounts?
Linktree publicly lists the following: Annual billing lowers the monthly price.
Does Linktree have a Windows app?
No Windows app was listed when its pages were read on Nov 12, 2026. Linktree is listed for Web, iOS and Android.
Does Linktree have a macOS app?
No macOS app was listed when its pages were read on Nov 12, 2026. Linktree is listed for Web, iOS and Android.
Is Linktree open source?
Linktree is not described as open source on its own site, as read on Nov 12, 2026.
What does Linktree integrate with?
Linktree's listing names Shopify, Spotify and Instagram. A listing names up to eight integrations, so it may connect to more.
Does Linktree have a free trial?
Yes. 7-day free trial on Pro and Premium.
Who makes Linktree?
Linktree is made by Linktree Pty Ltd. It dates from 2016.
What are the alternatives to Linktree?
The closest alternatives to Linktree in our directory are Beacons, Stan, Ko-fi, Buy Me a Coffee and Gumroad.
How does Linktree compare with other tools for selling digital products?
Linktree's GPA of 2.4 is higher than 9 of the 28 other tools for selling digital products we grade, and level with 8.
Is Linktree good value for money?
ToolGPA grades Linktree B for value for money. Its paid plans start at $7 a month, against a middle price of $16.76 for the category: 2 of the 14 others that charge start lower.
Could I make my own version of Linktree?
To replace Linktree you would be making checkout, card payments and sales tax handled for you.
Where this guide comes from
The prices, plans, platforms and features were read from Linktree’s own pages on Nov 12, 2026, and the grades were given on Nov 12, 2026. Graded from this listing, whose facts were read from Linktree's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Linktree Pty Ltd. Prices change, so check linktr.ee before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
5,038
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
5,038
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Linktree, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/linktree
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Linktree: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/linktree
Know someone choosing between tools for selling digital products?
Send them this guide: toolgpa.com/tools/linktree/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded tools for selling digital products after Linktree, each with an Insider's Guide of its own.
- Selling Digital Products Insider's GuideEvery one of the 29 tools for selling digital products we grade, compared
- Whop Insider's GuideStorefront, checkout and payouts for paid communities and products3.4 GPA
- itch.io Insider's GuideOpen marketplace for indie games, assets and tools, pay what you want3.2 GPA
- Patreon Insider's GuidePaid memberships, a shop and community for creators and their fans3.0 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Linktree’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Linktree is a trademark of its owner, and this guide is not made, paid for or approved by Linktree Pty Ltd. Prices and plans change: check linktr.ee before you buy.