Mailazy review (2026): is the free plan enough?
Behavioral emails for product teams, sent through your own SMTP
Black Friday: is there a Mailazy sale?
Mailazy report card
Fair · out of 4.0 · graded Nov 13, 2026
Best for behavioral emails sent through your own SMTP
Mailazy sends emails triggered by what users do in your product, through an SMTP provider you pay separately. The free plan covers 5,000 emails and 1,000 contacts, but the behavioral rules sit on Pro at $49 a month, which is far above what most email tools charge.
Who Mailazy is for
- Fits if you run a product with a few thousand users and want emails triggered by behaviour
- Works for teams that already pay for SES, SendGrid or Mailgun
Who Mailazy is not for
- Skip it if you want one bill, as the SMTP sending is paid to a separate provider
- Pricey if you need behavioral rules, which start at $49 a month and allow just 1 on Pro
- Tight if you stay free, with 1 automation and 1,000 contacts
- Watch out: SSO and white label need Business at $199 a month
- Watch out: the page does not say whether the free plan includes behavioral rules
Why Mailazy gets a 2.2
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- DValue for moneyPro is $49 a month billed monthly for 2 seats, against $15 in the middle of email tools, and the behavioral email rules are limited to 1 on that plan. Business is $199.
- BFree plan and trialFree covers 1 seat, 1,000 contacts, 5,000 emails a month, newsletters and 1 automation, enough for a small list. The page does not say if free includes the behavioral rules.
- CFeaturesBehavioral emails, automations, newsletters and AI drafts. It sends nothing itself, so you pay an SMTP provider on top, and SSO and white label need Business.
- CEase of useNo rating on record. You connect your own SMTP provider and set up events and rules before it does anything.
- BPlatforms and integrationsWeb service that works with Amazon SES, SendGrid, Mailgun, Claude and ChatGPT. No desktop or phone app.
What these grades rest on. Graded from this listing, whose facts were read from Mailazy's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/mailazy#review"><img src="https://toolgpa.com/badge/mailazy.svg" alt="Mailazy: 2.2 GPA on ToolGPA" width="196" height="56"></a>Where Mailazy stands among email sending services
Mailazy's GPA of 2.2 is higher than 14 of the 50 other email sending services we grade, and level with 10.
It stands best on free plan and trial (B, above 35 of 50) and worst on value for money (D, above 0).
Its paid plans start at $49 a month, against a middle price of $15 for the category: 34 of the 41 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 15 tools score higher and cost less.
Each grade against the category
Every bar is all 51 email sending services we grade, cut by the letter each got. Mailazy’s own letter is outlined.
- DValue for moneyAbove 0 of 50, level with 7
- BFree plan and trialAbove 35 of 50, level with 13
- CFeaturesAbove 0 of 50, level with 29
- CEase of useAbove 7 of 50, level with 43
- BPlatforms and integrationsAbove 17 of 50, level with 32
Price against what you get
Each dot is one of 44 email sending services. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Mailazy, or make your own?
Keep it
To replace Mailazy you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 26 of the 50 other email sending services grade higher. It costs $588 a year.
What you could not
- Newsletters sent to thousands of people that still reach the inbox.
- Email sent in volume that still reaches the inbox.
- Connections to other products, each kept working as those products change.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Mailazy’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Mailazy?
Mailazy is an email tool for SaaS product teams that sends emails when users do or stop doing something in the product. It covers newsletters, automations, an email designer, contacts and logs. You connect your own SMTP provider such as Amazon SES, and Mailazy charges by team member rather than by email.
Worth knowing
- Mailazy does not send mail itself; you pay your SMTP provider separately for the emails.
- The free plan allows 1 automation and the Pro plan 1 behavioral email rule, with 10 on Business.
- SSO and white label need the Business plan at $199 per month.
- The page does not say whether the Free plan includes the behavioral email rules.
Key features
- Behavioral emails
- Rules sent when users do, or stop doing, something in the product, written in plain English.
- Automations
- A visual canvas for drip sequences with waits between emails.
- Newsletters
- Send and schedule newsletters, with open and click reports and UTM tags on links.
- Email designer and AI drafts
- Block-based designer with templates; AI drafts start on the Pro plan.
- Chat control
- An MCP integration lets Claude or ChatGPT operate the account.
- Bring your own SMTP
- Sending goes through your own provider, such as Amazon SES, billed by that provider.
Mailazy pricing
As of Nov 13, 2026, Mailazy has a free plan, and paid plans start at $49 per month, billed monthly.
- Starts at
- $49 per month, billed monthly
- Free plan
- 1 team member, 1,000 contacts, 5,000 emails a month, newsletters and 1 automation.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | 1 team member, 1,000 contacts, 5,000 emails a month, newsletters and 1 automation, with docs and community help. |
| Pro | $49per month for 2 team members, billed monthly ($490 billed yearly) | 25,000 contacts, 100,000 emails a month, automations, AI drafts, 1 behavioral email rule and email support. |
| Business | $199per month for 5 team members, billed monthly ($1,990 billed yearly) | Unlimited contacts and emails, 10 behavioral email rules, SSO, white label and priority support. |
| Enterprise | Custom | Unlimited team members and rules, 99.9% uptime SLA, SOC 2 report and DPA, private cloud and data residency add-ons. |
Read from mailazy.com on Nov 13, 2026. Prices change, so confirm with Mailazy before you buy.
Ways to pay less
- Annual discount2 months free with yearly billing
Pro is $490 a year and Business $1,990 a year, against $49 and $199 a month.
Stated on mailazy.com
Works with
Mailazy alternatives
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Free trial · from $19.95/mo
- Mailazy vs Mailgun
Free plan · from $15/mo
- Mailazy vs Resend
Free plan · from $20/mo
- Mailazy vs Mailjet
Free plan · from $8.10/mo
Common questions
Does Mailazy have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Mailazy is listed for Web.
Does Mailazy have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Mailazy is listed for Web.
Is Mailazy open source?
Mailazy is not described as open source on its own site, as read on Nov 13, 2026.
Does Mailazy have an API?
Yes. Mailazy offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.