The Mautic Insider’s Guide
Everything we know about Mautic in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Mautic
The Insider’s Guide
Open source marketing automation you can self-host
Every plan, grade, refund rule and rival among email marketing and newsletter tools, read from Mautic’s own pages.
Made by Mautic project · checked Nov 12, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Mautic’s own pages, its app-store listings and our grades. Every fact in it is on Mautic’s page too, where it is kept up to date. Checked Nov 12, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.4
GPA, above 27 of the 57 other email marketing and newsletter tools we grade
Mautic is an open source marketing automation product with a drag-and-drop campaign builder, email and landing page builders, contact scoring and a REST API. You can self-host it on your own infrastructure at no software cost, or buy managed hosting through Dropsolid, the project's official hosting partner, priced in euros.
To get you started, here are 9 things to know about Mautic, taken from its own pages and our grades.
Either way there is real setup, and email sending is arranged separately.
- 1
Best for marketing teams that can host their own automation
Mautic is open-source marketing automation with campaigns, landing pages, lead scoring and a REST API.
- 2
Paid plans start at about $276.51 a month
As its pricing page puts it: €247.50 per month, billed annually (€275 billed quarterly).
- 3
There is a free plan
The open source software is free to self-host on your own infrastructure.
- 4
It runs on Web
Web.
- 5
Campaign builder
A click-and-drag builder for multi-step campaigns that respond to what contacts do.
- 6
Email and landing pages
Drag-and-drop email and landing page builders, built for mobile and cross-client use.
- 7
Lead nurturing and scoring
A central contact overview with point scoring to prioritize leads.
- 8
A 2.4 GPA, above 27 of 57
That is against the other email marketing and newsletter tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Mautic you would be making email sent in volume that still reaches the inbox. That is not a weekend's work, with an AI app builder or without one.
Mautic at a glance
- Pricing
- Free plan, from €247.50 per month, billed annually (€275 billed quarterly)
- Free plan
- Yes
- Free trial
- None stated
- Runs on
- Web
- Made by
- Mautic project
- Category
- Email Marketing & Newsletters
- Our grade
- 2.4 GPA, fair
The report card
Best for marketing teams that can host their own automation
Mautic is open-source marketing automation with campaigns, landing pages, lead scoring and a REST API. You can host it yourself for free or buy managed hosting from a partner, from about 247.50 euros a month. Either way there is real setup, and email sending is arranged separately.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | The software is free, but you run, update and secure it, and sending is separate. Managed hosting from Dropsolid starts at 247.50 euros a month, so one person pays either way. |
| Free plan and trial | B | The open-source software is free to self-host. There is no free managed plan, and no trial is listed. |
| Features | B | Campaign builder, email and landing pages, lead nurturing and scoring, a REST API and plugins. The listing shows no gap in the core job. |
| Ease of use | D | Self-hosting means a server, updates and security, and setup and migration fees vary by hosting partner. No rating on record. |
| Platforms and integrations | B | Web only, with a REST API, plugins and a Drupal integration. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Mautic is for
- Fits if you have developers or a hosting partner and want to own your marketing data
- Makes sense if you need full automation and want no per-contact price
Who it is not for
- Not for you if you do not want to host a server or pay for a hosting partner
- Pricey if you want it managed: from 247.50 euros a month billed annually, and Professional starts at 1,237 euros
- Watch out: managed plans come from Dropsolid, not Mautic itself, and are priced in euros
- Watch out: email sending is set up separately and costs extra
- Skip it if you want a quick start, as setup and migration fees are not stated
Good to know
Good for
- Teams that want marketing automation without per-contact software fees
- Organizations with data sovereignty requirements
- Companies with developers or a hosting partner to run it
Worth knowing
- Managed plans come from Dropsolid, not Mautic itself, and are priced in euros: from €247.50 a month billed annually.
- Self-hosting means you run, update and secure the install, and email sending is set up separately.
- Essential covers up to 50K contacts and 50K emails a month; Professional starts at €1237 a month.
- Setup and migration fees vary by hosting partner and are not stated on the pricing page.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
~$276.51
A month to start. There is a free plan too
Mautic has a free plan. Paid plans start at €247.50 per month, billed annually (€275 billed quarterly).
The software is free, but you run, update and secure it, and sending is separate.
Mautic Essential
€247.50
per month for up to 50K contacts, billed annually (€275 quarterly)
Shared managed hosting by Dropsolid, 50K emails a month, 100 emails a minute, standard workflows. Priced in euros.
Mautic Professional
€1237
per month and up
Dedicated managed hosting from 50K contacts, extendable to 3M, with a dedicated IP, dynamic content and a support manager.
Mautic Enterprise
Custom
Dedicated infrastructure, up to 6M emails a month, SSO, custom plugin support. Sold through sales.
Self-hosted
$0
The open source software, which you host and maintain yourself; email sending is separate.
The free plan
The open source software is free to self-host on your own infrastructure.
Read from mautic.org on Nov 12, 2026.
Ways to pay less
Annual discount
10% off managed Essential billed annually
Mautic Essential is €247.50 a month billed annually against €275 a month billed quarterly, a 10% discount.
Stated on mautic.org
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Open source marketing automation you can self-host. Here is what it does, as its own site describes it, and what it covers: open source, self-hostable, public API, marketing automation, email campaigns.
Campaign builder, email and landing pages, lead nurturing and scoring, a REST API and plugins.
- Campaign builder
- A click-and-drag builder for multi-step campaigns that respond to what contacts do.
- Email and landing pages
- Drag-and-drop email and landing page builders, built for mobile and cross-client use.
- Lead nurturing and scoring
- A central contact overview with point scoring to prioritize leads.
- REST API and plugins
- A REST API and a plugin ecosystem let teams connect Mautic to other systems and extend it.
- Data control
- Self-hosting keeps data on your own infrastructure, and the project lists privacy features aimed at data-protection laws.
Where it runs
- Web
What it works with
- Drupal
Mautic is made by Mautic project.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
27/57
Other email marketing and newsletter tools it is graded above
Mautic's GPA of 2.4 is higher than 27 of the 57 other email marketing and newsletter tools we grade, and level with 15.
It stands best on free plan and trial (B, above 43 of 57) and worst on ease of use (D, above 0).
Its paid plans start at about $276.51 a month, against a middle price of $15 for the category: 46 of the 47 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 28 tools score higher and cost less.
Each grade against the category
Every bar is all 58 email marketing and newsletter tools we grade, cut by the letter each got. Mautic’s own letter is outlined.
- CValue for moneyAbove 10 of 57
- BFree plan and trialAbove 43 of 57
- BFeaturesAbove 23 of 57
- DEase of useAbove 0 of 57
- BPlatforms and integrationsAbove 7 of 57
Price against what you get
Each dot is one of 50 email marketing and newsletter tools. Further left costs less; higher up scores better on features, ease of use and platforms. Mautic is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Mautic you would be making email sent in volume that still reaches the inbox. That is not a weekend's work, with an AI app builder or without one.
It costs $3,318.08 a year. Mautic is open source, so there is a third way: take its code and run it yourself.
What you could not
- Email sent in volume that still reaches the inbox.
- Newsletters sent to thousands of people that still reach the inbox.
- It plugs into other products, Drupal among them, and has an API.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Mautic’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
listmonk, ActiveCampaign, Sendy, Mailcoach and Brevo
The 5 tools Mautic is most often weighed against, with where each one differs from it.
- 2.0GPA
listmonk
Free
Free self-hosted newsletter and mailing list manager.
- Mautic also covers marketing automation.
- listmonk also covers transactional email.
- 2.4GPA
ActiveCampaign
Free trial · from $15/mo
Email marketing and multi-step automation priced by contacts.
- Mautic has a free plan. ActiveCampaign does not, though it has a free trial.
- Mautic is open source and self-hostable, according to its own site.
- ActiveCampaign also covers sales pipeline, forms and reports.
- 2.0GPA
Sendy
From $69 one-time
Self-hosted newsletter app that sends through Amazon SES.
- Mautic has a free plan. Sendy does not.
- Mautic is open source, according to its own site.
- Sendy can be bought with a one-time purchase.
- 2.2GPA
Mailcoach
Free trial · from $9.99/mo
Email campaigns priced by emails sent, hosted or self-hosted.
- Mautic has a free plan. Mailcoach does not, though it has a free trial.
- Mautic is open source, according to its own site.
- 2.6GPA
Brevo
Free plan · from $9/mo
Email, SMS and WhatsApp marketing priced by emails sent, with a CRM.
- Mautic is open source and self-hostable, according to its own site.
- Brevo also covers sales pipeline, forms and live chat.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
14
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Mautic free?
Mautic has a free plan. The open source software is free to self-host on your own infrastructure.
How much does Mautic cost?
Mautic lists 4 plans. Mautic Essential: €247.50 per month for up to 50K contacts, billed annually (€275 quarterly).
What platforms does Mautic work on?
Mautic is available on Web.
Does Mautic offer any discounts?
Mautic publicly lists the following: 10% off managed Essential billed annually.
Does Mautic have an Android app?
No Android app was listed when its pages were read on Nov 12, 2026. Mautic is listed for Web.
Does Mautic have an iPhone app?
No iPhone app was listed when its pages were read on Nov 12, 2026. Mautic is listed for Web.
Is Mautic open source?
Yes. Mautic is open source, according to its own site.
Does Mautic have an API?
Yes. Mautic offers a public API, according to its own site.
What does Mautic integrate with?
Mautic's listing names Drupal. A listing names up to eight integrations, so it may connect to more.
Who makes Mautic?
Mautic is made by Mautic project.
What are the alternatives to Mautic?
The closest alternatives to Mautic in our directory are listmonk, ActiveCampaign, Sendy, Mailcoach and Brevo.
How does Mautic compare with other email marketing and newsletter tools?
Mautic's GPA of 2.4 is higher than 27 of the 57 other email marketing and newsletter tools we grade, and level with 15.
Is Mautic good value for money?
ToolGPA grades Mautic C for value for money. Its paid plans start at about $276.51 a month, against a middle price of $15 for the category: 46 of the 47 others that charge start lower.
Could I make my own version of Mautic?
To replace Mautic you would be making email sent in volume that still reaches the inbox.
Where this guide comes from
The prices, plans, platforms and features were read from Mautic’s own pages on Nov 12, 2026, and the grades were given on Nov 12, 2026. Graded from this listing, whose facts were read from Mautic's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Mautic project. Prices change, so check mautic.org before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
5,038
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
5,038
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Mautic, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/mautic
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Mautic: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/mautic
Know someone choosing between email marketing and newsletter tools?
Send them this guide: toolgpa.com/tools/mautic/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded email marketing and newsletter tools after Mautic, each with an Insider's Guide of its own.
- Email Marketing & Newsletters Insider's GuideEvery one of the 58 email marketing and newsletter tools we grade, compared
- Substack Insider's GuideNewsletter, podcast and video publishing with paid subscriptions3.2 GPA
- SendFox Insider's GuideEmail newsletters and list building for creators on a budget3.0 GPA
- Zoho Campaigns Insider's GuideEmail, SMS and WhatsApp campaigns that tie into Zoho's apps3.0 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Mautic’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Mautic is a trademark of its owner, and this guide is not made, paid for or approved by Mautic project. Prices and plans change: check mautic.org before you buy.