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The Piwik PRO Insider’s Guide

Everything we know about Piwik PRO in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.

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ToolGPANovember 2026

Piwik PRO

The Insider’s Guide

Privacy-focused analytics suite with tag and consent management

Piwik PRO, as pictured on piwik.pro

Every plan, grade, refund rule and rival among website and product analytics tools, read from Piwik PRO’s own pages.

Made by Piwik PRO · checked Nov 12, 2026 · toolgpa.com

2.2GPA

Contents

  1. 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
  2. 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
  3. 03What it doesIts main features, where it runs, what it works with and who makes it
  4. 04Where it standsIts grades against its category, and whether to keep it or make your own
  5. 05The alternativesThe tools it is most often weighed against, side by side
  6. 06Quick answersThe questions people ask about it, each answered in a line or two
  7. 07About ToolGPAWho made this guide, what else is on the site, and how to cite it

ToolGPA put this guide together from Piwik PRO’s own pages, its app-store listings and our grades. Every fact in it is on Piwik PRO’s page too, where it is kept up to date. Checked Nov 12, 2026.

Part 01 · Overview

Welcome

What it is, who it suits, its grades and the ten things to know first

2.2

GPA, above 18 of the 58 other website and product analytics tools we grade

Piwik PRO is an analytics suite aimed at organizations in regulated industries. It combines web and product analytics with a tag manager, data activation and a consent management platform, and offers EU-operated cloud hosting plus private-cloud options and a business associate agreement for HIPAA use.

To get you started, here are 9 things to know about Piwik PRO, taken from its own pages and our grades.

It's a full suite with tags and consent rules to configure.
From our grade for ease of use
  1. 1

    Best for privacy-first analytics with a tag manager

    Piwik PRO bundles analytics, a tag manager and a consent manager, and the Business plan has a 30-day trial.

  2. 2

    Paid plans start at about $40.22 a month

    As its pricing page puts it: €36 per month and up, billing basis not shown.

  3. 3

    You can try it first

    30-day free trial of Business, no credit card required

  4. 4

    It runs on Web

    Web.

  5. 5

    Analytics for web and mobile

    Ecommerce tracking, customer journey analytics, product analytics and custom reports and dashboards, with no data sampling by default.

  6. 6

    Tag Manager

    A tag management module is part of the suite, with server-side tracking and tagging listed among the use cases.

  7. 7

    Consent manager

    A consent management platform covers 1 to 20 domains on Business and scans up to 5,000 subpages.

  8. 8

    A 2.2 GPA, above 18 of 58

    That is against the other website and product analytics tools we grade, on value, the free plan, features, ease of use and platforms.

  9. 9

    Keep it

    The plain part of Piwik PRO you could make: reports. What surrounds it you could not. The 5 things listed below take a company, not a weekend.

Piwik PRO at a glance

Pricing
Free trial, from €36 per month and up, billing basis not shown
Free plan
No
Free trial
30-day free trial of Business, no credit card required
Runs on
Web
Made by
Piwik PRO
Category
Website & Product Analytics
Our grade
2.2 GPA, fair

The report card

Best for privacy-first analytics with a tag manager

Piwik PRO bundles analytics, a tag manager and a consent manager, and the Business plan has a 30-day trial. Prices are in euros with no billing period shown, Business stops at 2M actions and 20 domains, and exports and onboarding cost extra.

ToolGPA report cardPiwik PROGraded Nov 12, 2026
SubjectGradeComment
Value for moneyCBusiness is €36 a month and up, roughly $39, in the middle of the analytics range. Enterprise starts at €366 a month, billed annually.
Free plan and trialC30-day trial of Business with no card. No free plan.
FeaturesBWeb and mobile analytics, tag manager, consent manager, data activation and anonymous tracking. Raw data is API only on Business, and exports are paid add-ons.
Ease of useCNo store rating on record. It's a full suite with tags and consent rules to configure.
Platforms and integrationsCWeb only, with Google Ads and Search Console connections listed.
Grade point averageFair, out of 4.02.2

An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.

Who Piwik PRO is for

  • Fits if you need analytics, tags and a consent banner from one EU-friendly vendor
  • Works for a company that must choose where its data is hosted

Who it is not for

  • Skip it if you want a free plan, since only the 30-day trial is free
  • Tight if you're near 2M monthly actions or 20 domains, which cap Business
  • Pricey if you need CSV exports to BigQuery, S3 or SFTP, extended retention or onboarding, all paid add-ons
  • Watch out: the page lists euros and gives the Business price no billing period

Good to know

Good for

  • Healthcare, finance and public-sector teams with compliance duties
  • Organizations that want analytics, tags and consent in one suite
  • Teams that need EU-operated or private-cloud hosting

Worth knowing

  • Prices on the page are in euros, and the Business price carries no billing period.
  • Business is capped at 2M monthly actions and 20 domains; raw data access there is API only.
  • CSV exports to BigQuery, S3 or SFTP, extended retention and onboarding are paid add-ons.
  • Enterprise has no published total: the page gives a starting figure and a quote form.

Part 02 · Pricing

What it costs

Every plan, the free plan, ways to pay less and how prices have moved

~$40.22

A month to start

Piwik PRO is a paid product with a free trial, starting at €36 per month and up, billing basis not shown.

  • Business

    €36

    per month and up, billing basis not shown

    Euro prices. Up to 2M monthly actions across 20 domains, 25 months of retention and EU-operated hosting in Sweden.

  • Enterprise

    €366

    per month, billed annually, and up

    Euro prices. Three tiers from 1M actions a month with global hosting, SSO, a BAA and dedicated support; sold through sales.

Trying it first

30-day free trial of Business, no credit card required

Read from piwik.pro on Nov 12, 2026.

Part 03 · Features

What it does

Its main features, where it runs, what it works with and who makes it

1

Place it runs: Web

Privacy-focused analytics suite with tag and consent management. Here is what it does, as its own site describes it, and what it covers: public API, reports, dashboards, web analytics.

Web and mobile analytics, tag manager, consent manager, data activation and anonymous tracking.
From our grade for features
Analytics for web and mobile
Ecommerce tracking, customer journey analytics, product analytics and custom reports and dashboards, with no data sampling by default.
Tag Manager
A tag management module is part of the suite, with server-side tracking and tagging listed among the use cases.
Consent manager
A consent management platform covers 1 to 20 domains on Business and scans up to 5,000 subpages.
Data activation
Visitor data can be sent on to other tools; Business allows 300 profiles a month, and unlimited activation is an add-on.
Hosting and compliance options
Business runs in EU-operated hosting in Sweden. Enterprise adds data centers in several regions, US HIPAA-compliant Azure and private cloud.
Anonymous tracking
The vendor says its anonymous tracking still records visits when users decline cookies, and it lists GDPR, CCPA and HIPAA support.

Where it runs

  • Web

What it works with

  • Google Ads
  • Google Search Console

Piwik PRO is made by Piwik PRO.

Part 04 · Standing

Where it stands

Its grades against its category, and whether to keep it or make your own

18/58

Other website and product analytics tools it is graded above

Piwik PRO's GPA of 2.2 is higher than 18 of the 58 other website and product analytics tools we grade, and level with 13.

It stands best on features (B, above 33 of 58) and worst on platforms and integrations (C, above 0).

Its paid plans start at about $40.22 a month, against a middle price of $29 for the category: 20 of the 32 others that charge start lower.

On features, ease of use and platforms it scores 2.3 out of 4. 13 tools score higher and cost less.

Each grade against the category

Every bar is all 59 website and product analytics tools we grade, cut by the letter each got. Piwik PRO’s own letter is outlined.

  • CValue for moneyAbove 5 of 58
  • CFree plan and trialAbove 17 of 58
  • BFeaturesAbove 33 of 58
  • CEase of useAbove 3 of 58
  • CPlatforms and integrationsAbove 0 of 58

Price against what you get

Each dot is one of 38 website and product analytics tools. Further left costs less; higher up scores better on features, ease of use and platforms. Piwik PRO is the marked dot.

D1.0C2.0B3.0A4.0Free$0.5$2$5$20$50$200$500More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessPiwik PROMicrosoft ClarityUmamiWoopraCountly

What paid plans start at, a month (each step along is roughly double) →

Keep it, or make your own?

Whether this is something you could build for yourself with an AI app builder, and what you would give up.

Keep it

The plain part of Piwik PRO you could make: reports. What surrounds it you could not. The 5 things listed below take a company, not a weekend.

That makes this kind of software worth paying for, not this one in particular: 27 of the 58 other website and product analytics tools grade higher. It costs $482.63 a year.

What you could make

  • Reports: an app builder makes this well.

What you could not

  • A tracking script and a database that counts every visit.
  • Connections that pull numbers from dozens of other services.
  • It plugs into other products, Google Ads and Google Search Console among them, and has an API.
  • What a company asks for before it lets staff use something: HIPAA.
  • The depth: we grade its features B, which means it covers the whole job.

What this rests on. Piwik PRO’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

Part 05 · Alternatives

The alternatives

The tools it is most often weighed against, side by side

Matomo, Google Analytics, Simple Analytics, Countly and Plausible

The 5 tools Piwik PRO is most often weighed against, with where each one differs from it.

  • 2.4GPA

    Matomo

    Free plan · from $26/mo

    Open-source web analytics you can host yourself or in Matomo's cloud.

    • Matomo has a free plan. Piwik PRO does not, though it has a free trial.
    • Matomo is open source and self-hostable, according to its own site.
    • Piwik PRO also covers reports and dashboards.
    Piwik PRO and Matomo compared in full
  • 3.4GPA

    Google Analytics

    Free plan

    Google's free website and app analytics, with a paid 360 tier.

    • Google Analytics has a free plan. Piwik PRO does not, though it has a free trial.
    • Only Google Analytics lists iOS and Android apps.
    • Piwik PRO also covers dashboards.
    Piwik PRO and Google Analytics compared in full
  • 2.6GPA

    Simple Analytics

    Free plan · from $20/mo

    Cookieless web analytics hosted in the EU.

    • Simple Analytics has a free plan. Piwik PRO does not, though it has a free trial.
    • Piwik PRO also covers dashboards.
    Piwik PRO and Simple Analytics compared in full
  • 2.2GPA

    Countly

    Free plan · from $175/mo

    Self-hosted product analytics for web, mobile and desktop apps.

    • Countly has a free plan. Piwik PRO does not, though it has a free trial.
    • Countly is open source and self-hostable, according to its own site.
    • Piwik PRO also covers reports and dashboards.
    Piwik PRO and Countly compared in full
  • 2.4GPA

    Plausible

    Free plan · from $7.50/mo

    Cookie-free, privacy-first website analytics made and hosted in the EU.

    • Plausible has a free plan. Piwik PRO does not, though it has a free trial.
    • Plausible is open source and self-hostable, according to its own site.
    • Piwik PRO also covers reports and dashboards.
    Piwik PRO and Plausible compared in full

Part 06 · Questions

Quick answers

The questions people ask about it, each answered in a line or two

13

Questions, each answered in a line or two

The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.

Is Piwik PRO free?

No, Piwik PRO is a paid product, but you can try it first. 30-day free trial of Business, no credit card required.

How much does Piwik PRO cost?

Piwik PRO lists 2 plans. Business: €36 per month and up, billing basis not shown.

What platforms does Piwik PRO work on?

Piwik PRO is available on Web.

Does Piwik PRO have an Android app?

No Android app was listed when its pages were read on Nov 12, 2026. Piwik PRO is listed for Web.

Does Piwik PRO have an iPhone app?

No iPhone app was listed when its pages were read on Nov 12, 2026. Piwik PRO is listed for Web.

Is Piwik PRO open source?

Piwik PRO is not described as open source on its own site, as read on Nov 12, 2026.

Does Piwik PRO have an API?

Yes. Piwik PRO offers a public API, according to its own site.

What does Piwik PRO integrate with?

Piwik PRO's listing names Google Ads and Google Search Console. A listing names up to eight integrations, so it may connect to more.

Who makes Piwik PRO?

Piwik PRO is made by a company of the same name.

What are the alternatives to Piwik PRO?

The closest alternatives to Piwik PRO in our directory are Matomo, Google Analytics, Simple Analytics, Countly and Plausible.

How does Piwik PRO compare with other website and product analytics tools?

Piwik PRO's GPA of 2.2 is higher than 18 of the 58 other website and product analytics tools we grade, and level with 13.

Is Piwik PRO good value for money?

ToolGPA grades Piwik PRO C for value for money. Its paid plans start at about $40.22 a month, against a middle price of $29 for the category: 20 of the 32 others that charge start lower.

Could I make my own version of Piwik PRO?

The plain part of Piwik PRO you could make: reports. What surrounds it you could not.

Where this guide comes from

The prices, plans, platforms and features were read from Piwik PRO’s own pages on Nov 12, 2026, and the grades were given on Nov 12, 2026. Graded from this listing, whose facts were read from Piwik PRO's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.

Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Piwik PRO. Prices change, so check piwik.pro before you buy.

Part 07 · About

About ToolGPA

Who made this guide, what else is on the site, and how to cite it

5,038

Tools graded, in 95 categories

ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.

Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.

  • 5,038

    tools graded

  • 95

    categories

  • 739

    price changes on record

  • 579

    apps priced in 12 countries

What else is on toolgpa.com

Scan for the live page

Prices and grades as they are today

Quoting this guide?

Please name ToolGPA and link to the live page, so readers can check the figures for themselves:

ToolGPA, "Piwik PRO: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/piwik-pro

Know someone choosing between website and product analytics tools?

Send them this guide: toolgpa.com/tools/piwik-pro/guide

ToolGPA elsewhere: youtube.com/@toolgpa

See our other guides

The best-graded website and product analytics tools after Piwik PRO, each with an Insider's Guide of its own.

ToolGPA

Choosing software? Every tool graded, every price dated.

Compare tools at toolgpa.com ›

Everything in this guide is ToolGPA’s own summary of what Piwik PRO’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Piwik PRO is a trademark of its owner, and this guide is not made, paid for or approved by Piwik PRO. Prices and plans change: check piwik.pro before you buy.