The Planoly Insider’s Guide
Everything we know about Planoly in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Planoly
The Insider’s Guide
Visual social planner with link in bio and Instagram DM automation
Every plan, grade, refund rule and rival among social media schedulers, read from Planoly’s own pages.
Made by Planoly · checked Nov 12, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Planoly’s own pages, its app-store listings and our grades. Every fact in it is on Planoly’s page too, where it is kept up to date. Checked Nov 12, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.4
GPA, above 33 of the 49 other social media schedulers we grade
Planoly is a visual planner and scheduler for Instagram, TikTok, LinkedIn, Facebook, YouTube, Threads and Pinterest, with a grid preview and a media library. It adds AI idea and caption suggestions, a link-in-bio page that can sell digital products, and automated replies to Instagram DMs and comments. Plans are sized by social sets and users.
To get you started, here are 9 things to know about Planoly, taken from its own pages and our grades.
Social sets and the grid layout to set up.
- 1
Best for mobile Instagram planning with link in bio
Planoly previews your Instagram grid and combines planning, link in bio and automated DM replies.
- 2
Paid plans start at $14 a month
As its pricing page puts it: $14 per month (page defaults to annual billing; monthly-billing price not read).
- 3
There is a free plan
Free plan on the mobile app with 10 uploads per month.
- 4
It runs on 3 platforms
Web, iOS and Android.
- 5
Visual planning and grid preview
Plan the whole calendar in one view and preview how an Instagram feed will look, rearranging posts before they go out.
- 6
Auto-posting and reminders
Posts publish automatically where the platform allows it. Otherwise a push notification reminds you to post natively.
- 7
AI ideas and captions
Suggests post ideas, keywords and captions tailored to a brand, plus a calendar of holidays and trending formats.
- 8
A 2.4 GPA, above 33 of 49
That is against the other social media schedulers we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Planoly you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one.
Planoly at a glance
- Pricing
- Free plan, from $14 per month (page defaults to annual billing; monthly-billing price not read)
- Free plan
- Yes
- Free trial
- 14-day free trial on paid plans
- Runs on
- Web, iOS, Android
- Made by
- Planoly
- Category
- Social Media Schedulers
- Our grade
- 2.4 GPA, fair
The report card
Best for mobile Instagram planning with link in bio
Planoly previews your Instagram grid and combines planning, link in bio and automated DM replies. The free plan is a mobile-only 10 uploads a month, and some networks only get posting reminders. Teams will outgrow Starter's 1 set and 1 user quickly.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | B | $14 a month on the default annual billing, inside the category's $17.99 cheaper quarter; the monthly price wasn't read. Growth is $24. |
| Free plan and trial | C | Free plan: mobile app only, 10 uploads a month. 14-day trial of paid plans. |
| Features | C | Grid preview, auto-posting, AI captions, link in bio and automated replies. Some platforms can't auto-post, so you get reminders. |
| Ease of use | C | No store rating on record. Social sets and the grid layout to set up. |
| Platforms and integrations | B | Web, iOS and Android, with Instagram, TikTok, LinkedIn, Facebook, YouTube, Threads, Pinterest and X. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Planoly is for
- Fits if you plan an Instagram feed from your phone
- Makes sense if you want planning, link in bio and DM replies in one place
Who it is not for
- Tight if you stay free: 10 uploads a month, on the mobile app
- Not for you if you need teams on Starter, which allows 1 set and 1 user
- Watch out: where a platform bars auto-posting, you get a reminder to post it yourself
- Watch out: the page shows annual billing by default, with savings up to 15%
Good to know
Good for
- Solo creators planning an Instagram feed visually
- Small brands that want planning, link in bio and DM replies together
- Mobile-first posters who need reminders for native posting
Worth knowing
- The free plan is limited to 10 uploads a month and lives on the mobile app.
- Starter allows 1 social set and 1 user; extra sets and users start on Growth.
- Some platforms do not allow auto-posting, so those posts arrive as reminders instead.
- The pricing page shows annual billing by default and gives a saving of up to 15%, not the monthly prices.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$14
A month to start. There is a free plan too
Planoly has a free plan. Paid plans start at $14 per month (page defaults to annual billing; monthly-billing price not read).
Free
$0
Available on the Planoly mobile app, limited to 10 uploads per month.
Starter
$14
per month; page defaults to annual billing
1 social set, 1 user and unlimited uploads. Adding sets or users needs Growth.
Growth
$24
per month; page defaults to annual billing
2 social sets and 2 users. Extra sets $10 a month, extra users $5 a month.
Pro
$47
per month; page defaults to annual billing
6 social sets and 6 users. Extra sets $8 a month, extra users $3 a month.
The free plan
Free plan on the mobile app with 10 uploads per month.
Trying it first
14-day free trial on paid plans
Read from planoly.com on Nov 12, 2026.
Ways to pay less
Annual discount
Save up to 15% on annual plans
The pricing page says annual plans are billed upfront at a discount of up to 15%.
Stated on planoly.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
3
Places it runs: Web, iOS and Android
Visual social planner with link in bio and Instagram DM automation. Here is what it does, as its own site describes it, and what it covers: AI features, templates, calendar, online store.
Grid preview, auto-posting, AI captions, link in bio and automated replies.
- Visual planning and grid preview
- Plan the whole calendar in one view and preview how an Instagram feed will look, rearranging posts before they go out.
- Auto-posting and reminders
- Posts publish automatically where the platform allows it. Otherwise a push notification reminds you to post natively.
- AI ideas and captions
- Suggests post ideas, keywords and captions tailored to a brand, plus a calendar of holidays and trending formats.
- Link in bio and store
- A link-in-bio page can sell digital products, services, bookings and merch. The vendor says it charges no transaction fees.
- Automated replies and DMs
- Set auto-responses for Instagram comments and direct messages. The feature is listed on every paid plan.
- Media library
- A built-in library stores photos, videos and graphics, with unlimited uploads on the paid plans.
Where it runs
- Web
- iOS
- Android
What it works with
- TikTok
- YouTube
- Threads
- X
Planoly is made by Planoly.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
33/49
Other social media schedulers it is graded above
Planoly's GPA of 2.4 is higher than 33 of the 49 other social media schedulers we grade, and level with 10.
It stands best on value for money (B, above 41 of 49) and worst on features (C, above 0).
Its paid plans start at $14 a month, against a middle price of $29 for the category: 9 of the 44 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 4 tools score higher and cost less.
Each grade against the category
Every bar is all 50 social media schedulers we grade, cut by the letter each got. Planoly’s own letter is outlined.
- BValue for moneyAbove 41 of 49
- CFree plan and trialAbove 12 of 49
- CFeaturesAbove 0 of 49
- CEase of useAbove 2 of 49
- BPlatforms and integrationsAbove 10 of 49
Price against what you get
Each dot is one of 45 social media schedulers. Further left costs less; higher up scores better on features, ease of use and platforms. Planoly is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Planoly you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one.
It is one of the better ones too: its GPA of 2.4 is higher than 33 of the 49 other social media schedulers we grade. It costs $168 a year.
What you could make
- Calendar and templates: an app builder makes these well.
What you could not
- Checkout, card payments and sales tax handled for you.
- A real app for iOS and Android. Something home-made would be a web page.
- It plugs into other products, Instagram, TikTok and LinkedIn among them.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Planoly’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Later, Planable, Pallyy, Loomly and Buffer
The 5 tools Planoly is most often weighed against, with where each one differs from it.
- 2.4GPA
Later
Free trial · from $18.75/mo
Visual social media planner with link in bio and analytics.
- Planoly has a free plan. Later does not, though it has a free trial.
- Only Later lists a browser extension.
- Planoly also covers templates and online store.
- 2.2GPA
Planable
Free trial · from $33/mo
Social media planning and approvals for agencies and brand teams.
- Planoly has a free plan. Planable does not, though it has a free trial.
- Planoly also covers templates and online store.
- 2.2GPA
Pallyy
Free plan · from $25/mo
Social media scheduler for agencies, priced per client.
- Only Planoly lists iOS and Android apps.
- Planoly also covers templates and online store.
- Pallyy also covers shared inbox and reports.
- 2.2GPA
Loomly
Free trial · from $49/mo
Social media calendar with approvals, AI drafting and analytics.
- Planoly has a free plan. Loomly does not, though it has a free trial.
- Planoly also covers templates and online store.
- Loomly also covers shared inbox and reports.
- 2.8GPA
Buffer
Free plan · from $5/mo
Social media scheduler priced by the channel, with a free plan.
- Only Buffer lists a browser extension.
- Planoly also covers online store.
- Buffer also covers reports.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
14
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Planoly free?
Planoly has a free plan. Free plan on the mobile app with 10 uploads per month.
How much does Planoly cost?
Planoly lists 4 plans. Free: $0.
What platforms does Planoly work on?
Planoly is available on Web, iOS and Android.
Does Planoly offer any discounts?
Planoly publicly lists the following: Save up to 15% on annual plans.
Does Planoly have a Windows app?
No Windows app was listed when its pages were read on Nov 12, 2026. Planoly is listed for Web, iOS and Android.
Does Planoly have a macOS app?
No macOS app was listed when its pages were read on Nov 12, 2026. Planoly is listed for Web, iOS and Android.
Is Planoly open source?
Planoly is not described as open source on its own site, as read on Nov 12, 2026.
What does Planoly integrate with?
Planoly's listing names Instagram, TikTok, LinkedIn, Facebook, YouTube, Threads, Pinterest and X.
Does Planoly have a free trial?
Yes. 14-day free trial on paid plans.
Who makes Planoly?
Planoly is made by a company of the same name.
What are the alternatives to Planoly?
The closest alternatives to Planoly in our directory are Later, Planable, Pallyy, Loomly and Buffer.
How does Planoly compare with other social media schedulers?
Planoly's GPA of 2.4 is higher than 33 of the 49 other social media schedulers we grade, and level with 10.
Is Planoly good value for money?
ToolGPA grades Planoly B for value for money. Its paid plans start at $14 a month, against a middle price of $29 for the category: 9 of the 44 others that charge start lower.
Could I make my own version of Planoly?
To replace Planoly you would be making checkout, card payments and sales tax handled for you.
Where this guide comes from
The prices, plans, platforms and features were read from Planoly’s own pages on Nov 12, 2026, and the grades were given on Nov 12, 2026. Graded from this listing, whose facts were read from Planoly's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Planoly. Prices change, so check planoly.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
5,038
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
5,038
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Planoly, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/planoly
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Planoly: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/planoly
Know someone choosing between social media schedulers?
Send them this guide: toolgpa.com/tools/planoly/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded social media schedulers after Planoly, each with an Insider's Guide of its own.
- Social Media Schedulers Insider's GuideEvery one of the 50 social media schedulers we grade, compared
- Buffer Insider's GuideSocial media scheduler priced by the channel, with a free plan2.8 GPA
- Hootsuite Insider's GuideSocial media suite for publishing, inbox, listening and reports2.6 GPA
- Mixpost Insider's GuideSelf-hosted social media scheduler sold with a one-time license2.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Planoly’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Planoly is a trademark of its owner, and this guide is not made, paid for or approved by Planoly. Prices and plans change: check planoly.com before you buy.