The Publer Insider’s Guide
Everything we know about Publer in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Publer
The Insider’s Guide
Social media scheduler priced by connected accounts and members
Every plan, grade, refund rule and rival among social media schedulers, read from Publer’s own pages.
Made by Kalemi · checked Oct 17, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Publer’s own pages, its app-store listings and our grades. Every fact in it is on Publer’s page too, where it is kept up to date. Checked Oct 17, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.6
GPA, above 15 of the 19 other social media schedulers we grade
Publer schedules and publishes posts to 13 networks and WordPress from a calendar, with bulk uploads, RSS automations and a browser extension for sharing from any page. Plans are built from a base tier plus the number of social accounts and extra team members, so the price grows with the setup. The Business tier adds analytics, best posting times, competitor tracking, post recycling and unlimited AI prompts.
To get you started, here are 9 things to know about Publer, taken from its own pages and our grades.
- 1
Best for cheap scheduling to lots of networks
There's no social inbox in its listing, so replies happen somewhere else.
- 2
Paid plans start at $4 a month
As its pricing page puts it: $4 per month for 1 social account, billed yearly ($5 billed monthly).
- 3
There is a free plan
1 user, 1 workspace, 3 social accounts other than X, 10 scheduled posts per account at a time and 25 drafts.
- 4
It runs on 3 platforms
Web, iOS and Android, with a browser extension too.
- 5
Calendar and cross-posting
Posts for Facebook, Instagram, TikTok, X, Threads, LinkedIn, Pinterest, YouTube, Bluesky, Mastodon, Telegram, Google Business Profile and WordPress are planned on a drag-and-drop calendar.
- 6
Bulk scheduling and RSS
Up to 500 posts at once from a CSV file or a bulk media upload, and RSS feeds that auto-schedule new articles, on paid plans.
- 7
Recycling and AutoSchedule
Posting schedules fill slots automatically on every plan, and Business adds automatic recycling of evergreen posts with Spintax variations.
- 8
A 2.6 GPA, above 15 of 19
That is against the other social media schedulers we grade, on value, the free plan, features, ease of use and platforms.
- 9
Your call
You could make the core of Publer for yourself: calendar and reports.
Publer at a glance
- Pricing
- Free plan, from $4 per month for 1 social account, billed yearly ($5 billed monthly)
- Free plan
- Yes
- Free trial
- 7-day free trial of Professional, 14-day free trial of Business
- Runs on
- Web, iOS, Android, Browser extension
- Made by
- Kalemi, since 2012
- Category
- Social Media Schedulers
- Our grade
- 2.6 GPA, good
- Store rating
- 4.8 on the App Store, 26,643 ratings
The report card
Best for cheap scheduling to lots of networks
Publer posts to 13 networks and WordPress, Telegram and Mastodon included, and you pay for the accounts and team members you add. Five accounts on Business, the plan with analytics, are $40 a month billed yearly before extra members. There's no social inbox in its listing, so replies happen somewhere else.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Business, the plan with analytics and approvals, is $8 an account a month billed yearly, so five accounts are $40, and each extra team member adds to that. That's above this category's $29 middle and under the $58 dearer quarter. Professional is $20 for five. |
| Free plan and trial | C | Free for good with 3 accounts and 10 queued posts each, but no X, 25 drafts and only 24 hours of published-post history, and analytics are a Business thing. Fine for a try, tight for a business. |
| Features | C | Calendar, bulk uploads of up to 500 posts, RSS, recycling, AI, competitor tracking and approvals on Business. The gaps it shows: no social inbox in its listing, a daily posting cap only Enterprise lifts, and an API only for eligible customers. |
| Ease of use | A | Its iPhone and iPad app averages 4.75 from about 26,600 ratings, and connecting accounts and scheduling a first post is quick. |
| Platforms and integrations | B | Web, iPhone, Android and a browser extension, with Canva, Google Drive, Unsplash, WordPress and Linkie. No desktop app, which an A needs. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Publer is for
- Great if you post to less common places like Telegram, Mastodon or WordPress
- Good for agencies that want unlimited workspaces and pay per account
- Handy when you only need one or two accounts for a few dollars a month
Who it is not for
- Not for you if you answer lots of comments and DMs, as no inbox is listed
- Tight if you're free and on X, since the free plan leaves X out
- Pricey if your team keeps growing, because every member adds to the bill
Good to know
Good for
- Solo creators who want one or two accounts for a few dollars a month
- Agencies that need unlimited workspaces and pay only for accounts used
- People who post to less common networks such as Telegram or Mastodon
Worth knowing
- The Free plan leaves out X, holds 10 scheduled posts per account at a time and keeps published posts for 24 hours.
- Listed prices are for a single social account; each added account and team member raises the total, with every tenth one free.
- Analytics, best times, competitor analysis, recycling, approvals and unlimited AI need Business; the API goes only to eligible Business and Enterprise customers.
- Paid plans schedule without limit but cap daily posting to prevent spam; only Enterprise lifts Publer's daily cap.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$4
A month to start. There is a free plan too
Publer has a free plan. Paid plans start at $4 per month for 1 social account, billed yearly ($5 billed monthly).
Free
$0
3 social accounts (no X), 10 queued posts per account, 25 drafts and 24 hours of published-post history.
Professional
$4
per month for 1 social account, billed yearly ($5 billed monthly)
X support, unlimited scheduling and workspaces, bulk scheduling, RSS automations and full post history. Each added account or member raises the price.
Business
$8
per month for 1 social account, billed yearly ($10 billed monthly)
Analytics and reports, best times, competitor analysis, post recycling, approvals, unlimited AI and the API. Each added account or member raises the price.
Enterprise
Custom
Volume discounts, 1:1 onboarding, priority support, no daily posting cap from Publer and payment by purchase order or wire.
The free plan
1 user, 1 workspace, 3 social accounts other than X, 10 scheduled posts per account at a time and 25 drafts.
Trying it first
7-day free trial of Professional, 14-day free trial of Business
Read from publer.com on Oct 17, 2026.
Ways to pay less
Annual discount
20% off with yearly billing
Publer's help center gives yearly billing a 20% discount: $4 a month instead of $5 for Professional and $8 instead of $10 for Business at one account.
Stated on publer.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
4
Places it runs: Web, iOS, Android and Browser extension
Social media scheduler priced by connected accounts and members. Here is what it does, as its own site describes it, and what it covers: AI features, calendar, reports.
The gaps it shows: no social inbox in its listing, a daily posting cap only Enterprise lifts, and an API only for eligible customers.
- Calendar and cross-posting
- Posts for Facebook, Instagram, TikTok, X, Threads, LinkedIn, Pinterest, YouTube, Bluesky, Mastodon, Telegram, Google Business Profile and WordPress are planned on a drag-and-drop calendar.
- Bulk scheduling and RSS
- Up to 500 posts at once from a CSV file or a bulk media upload, and RSS feeds that auto-schedule new articles, on paid plans.
- Recycling and AutoSchedule
- Posting schedules fill slots automatically on every plan, and Business adds automatic recycling of evergreen posts with Spintax variations.
- Analytics and competitors
- Business adds post and account analytics, downloadable reports, best times to post, hashtag analytics and competitor tracking.
- AI Assist
- AI writes captions, completes text, makes images and suggests comment replies; prompts are unlimited on Business.
- Workspaces and approvals
- Paid plans get unlimited workspaces and roles per social account, and Business adds approval workflows for teams and outside clients.
Where it runs
- Web
- iOS
- Android
- Browser extension
What it works with
- Canva
- Unsplash
- Google Drive
- Linkie
- OpenAI
- WordPress
Publer is made by Kalemi, and has been around since 2012.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
15/19
Other social media schedulers it is graded above
Publer's GPA of 2.6 is higher than 15 of the 19 other social media schedulers we grade, and level with 3.
It stands best on ease of use (A, above 17 of 19) and worst on features (C, above 0).
Its paid plans start at $4 a month, against a middle price of $27.25 for the category: 0 of the 19 others that charge start lower.
On features, ease of use and platforms it scores 3.0 out of 4, and no tool on the category's chart scores higher without costing more.
Each grade against the category
Every bar is all 20 social media schedulers we grade, cut by the letter each got. Publer’s own letter is outlined.
- CValue for moneyAbove 4 of 19
- CFree plan and trialAbove 1 of 19
- CFeaturesAbove 0 of 19
- AEase of useAbove 17 of 19
- BPlatforms and integrationsAbove 1 of 19
Price against what you get
Each dot is one of 20 social media schedulers. Further left costs less; higher up scores better on features, ease of use and platforms. Publer is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Your call
You could make the core of Publer for yourself: calendar and reports.
What you would give up is listed below. Whether that is worth the price is your call. It costs $48 a year.
What you could make
- Calendar and reports: an app builder makes these well.
What you could not
- A real app for iOS and Android. Something home-made would be a web page.
- It plugs into other products, Canva, Unsplash and Google Drive among them.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Publer’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Buffer, SocialBee, Metricool, SocialPilot and ContentStudio
The 5 tools Publer is most often weighed against, with where each one differs from it.
- 2.8GPA
Buffer
Free plan · from $5/mo
Social media scheduler priced by the channel, with a free plan.
- Buffer also covers templates.
- 2.2GPA
SocialBee
Free trial · from $29/mo
Category-based social media scheduler that recycles evergreen posts.
- Publer has a free plan. SocialBee does not, though it has a free trial.
- Only Publer lists a browser extension.
- 2.4GPA
Metricool
Free plan · from $20/mo
Social media planner and analytics priced by the number of brands.
- Only Publer lists a browser extension.
- 2.4GPA
SocialPilot
Free trial · from $25.50/mo
Social media scheduler for agencies and small teams, priced by plan.
- Publer has a free plan. SocialPilot does not, though it has a free trial.
- 2.4GPA
ContentStudio
Free trial · from $19/mo
Social media planner with AI content, inbox and agency workspaces.
- Publer has a free plan. ContentStudio does not, though it has a free trial.
- ContentStudio also covers shared inbox.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
15
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Publer free?
Publer has a free plan. 1 user, 1 workspace, 3 social accounts other than X, 10 scheduled posts per account at a time and 25 drafts.
How much does Publer cost?
Publer lists 4 plans. Free: $0.
What platforms does Publer work on?
Publer is available on Web, iOS and Android. It also has a browser extension.
Does Publer offer any discounts?
Publer publicly lists the following: 20% off with yearly billing.
How is Publer rated?
Publer's iPhone and iPad app averages 4.8 out of 5 from 26,643 ratings on the App Store in the United States, as read on Oct 17, 2026.
Does Publer have a Windows app?
No Windows app was listed when its pages were read on Oct 17, 2026. Publer is listed for Web, iOS and Android.
Does Publer have a macOS app?
No macOS app was listed when its pages were read on Oct 17, 2026. Publer is listed for Web, iOS and Android.
Is Publer open source?
Publer is not described as open source on its own site, as read on Oct 17, 2026.
What does Publer integrate with?
Publer's listing names Canva, Unsplash, Google Drive, Linkie, OpenAI and WordPress.
Does Publer have a free trial?
Yes. 7-day free trial of Professional, 14-day free trial of Business.
Who makes Publer?
Publer is made by Kalemi. It dates from 2012.
What are the alternatives to Publer?
The closest alternatives to Publer in our directory are Buffer, SocialBee, Metricool, SocialPilot and ContentStudio.
How does Publer compare with other social media schedulers?
Publer's GPA of 2.6 is higher than 15 of the 19 other social media schedulers we grade, and level with 3.
Is Publer good value for money?
ToolGPA grades Publer C for value for money. Its paid plans start at $4 a month, against a middle price of $27.25 for the category: 0 of the 19 others that charge start lower.
Could I make my own version of Publer?
You could make the core of Publer for yourself: calendar and reports. What you would give up is listed below.
Where this guide comes from
The prices, plans, platforms and features were read from Publer’s own pages on Oct 17, 2026, and the grades were given on Oct 17, 2026. Graded from this listing, whose facts were read from Publer's own pages on 17 October 2026, and its App Store rating. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Kalemi. Prices change, so check publer.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
1,880
Tools graded, in 47 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
ToolGPA is free to read. It may earn a commission from affiliate links and it works with sponsors, but anything paid for is labelled and no one can pay for a grade. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
1,880
tools graded
47
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Publer, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/publer
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Publer: The Insider's Guide", checked Oct 17, 2026. https://toolgpa.com/tools/publer
Know someone choosing between social media schedulers?
Send them this guide: toolgpa.com/tools/publer/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded social media schedulers after Publer, each with an Insider's Guide of its own.
- Social Media Schedulers Insider's GuideEvery one of the 20 social media schedulers we grade, compared
- Buffer Insider's GuideSocial media scheduler priced by the channel, with a free plan2.8 GPA
- Hootsuite Insider's GuideSocial media suite for publishing, inbox, listening and reports2.6 GPA
- Vista Social Insider's GuideSocial media management with inbox, DM automations and reviews2.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Publer’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. ToolGPA uses affiliate links and may earn a commission from them, and it works with sponsors; anything paid for is labelled, and no one can pay for a grade. Publer is a trademark of its owner, and this guide is not made, paid for or approved by Kalemi. Prices and plans change: check publer.com before you buy.